Vince Magaline, Author at Customers.ai

Looking for More Marketing Tools?

If you need even more marketing tools, look no further. Browse through hundreds of more awesome tools in the following lists:

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

Email Marketing Tool FAQs

Q. What are email marketing tools?

Email marketing tools are software designed to create, send, track, and optimize email campaigns. They help businesses reach out to their customers and prospects through email, offering features like templates, automation, segmentation, and analytics to improve the effectiveness of email communications.

Q. Why use email marketing tools?

Email marketing tools are used to efficiently manage large-scale email campaigns, personalize messages for different audience segments, automate repetitive tasks, and analyze the success of email strategies. They save time, increase ROI, and enhance the ability to engage and convert recipients.

Q. How do email marketing tools improve ROI?

Email marketing tools improve ROI by allowing marketers to target specific segments of their audience with personalized messages, automate follow-up emails, and track the performance of campaigns. This targeted approach leads to higher engagement rates and conversions.

Q. Can email marketing tools help with GDPR compliance?

Yes, many email marketing tools include features to help businesses comply with GDPR, such as consent forms, easy unsubscribe options, and data management capabilities, ensuring that email campaigns respect privacy laws and regulations.

Q. What features should I look for in an email marketing tool?

Look for features like automation, segmentation, A/B testing, analytics, and integrations with other tools. These features help create more effective and personalized email campaigns, track their success, and streamline marketing workflows.

Q. How does automation in email marketing tools work?

Automation in email marketing tools allows you to set up triggers based on user actions or specified conditions, which then automatically send relevant emails to subscribers. This can include welcome emails, birthday messages, or follow-up emails after a purchase.

Q. How do email marketing tools help with A/B testing?

Email marketing tools facilitate A/B testing by allowing you to send two variations of an email to a small segment of your audience. You can test elements like subject lines, content, or send times to see which performs better and apply those insights to future campaigns.

Q. Can email marketing tools integrate with CRM software?

Yes, many email marketing tools can integrate with CRM software, allowing for seamless data exchange between the two systems. This helps businesses maintain updated customer information, personalize emails, and track interactions across both platforms.

Q. Are there free email marketing tools available?

Yes, there are several free email marketing tools available that offer basic features suitable for small businesses or those just starting out. However, as your business grows, you may need to upgrade to paid plans to access advanced features.

Q. How can email marketing tools track campaign success?

Tools track success through metrics like open rates, click-through rates, conversion rates, and bounce rates. This data helps marketers understand audience behavior and refine strategies for better performance.

Q. What is the difference between email marketing and automation tools?

Email marketing tools focus on creating and sending emails, while automation tools offer more advanced features like triggering emails based on user behavior, creating workflows, and integrating with other marketing tools for a seamless campaign across channels.

Q. How do I choose the best email marketing tool for my business?

Consider your business size, budget, marketing goals, and the specific features you need, such as automation, analytics, and integrations. Also, look for tools with a user-friendly interface and reliable customer support.

Q. Can email marketing tools assist with lead generation?

Yes, by creating engaging content and targeted campaigns, email marketing tools can help capture and nurture leads, moving them through the sales funnel towards conversion.

Q. What role do templates play in email marketing tools?

Templates help create visually appealing and consistent emails quickly and efficiently, without needing extensive design skills. They can be customized to fit your brand and message.

Q. How do email marketing tools manage subscriber lists?

These tools allow you to import, organize, and manage subscriber lists, including adding new subscribers, segmenting lists for targeted campaigns, and cleaning out inactive or unsubscribed contacts.

Q. What are the benefits of using AI in email marketing?

AI can help personalize emails at scale, predict the best send times, optimize email content for engagement, and analyze data to provide insights into improving campaign strategies.

Q. How does social media integration enhance email marketing?

Integrating social media allows you to extend the reach of your email content, encourage social sharing, and integrate your marketing efforts across channels for a unified brand message.

Q. What security features should email marketing tools have?

Look for features like secure data storage, GDPR compliance, reliable unsubscribe options, and protection against data breaches to ensure your and your subscribers’ data remains safe.

Q. How do email marketing tools track campaign success?

Email marketing tools track campaign success through analytics and reporting features. They measure key performance indicators like open rates, click-through rates, conversion rates, and bounce rates, providing insights into how well your emails are performing and where improvements can be made.

Q. What is the best time to send email campaigns?

The best time to send email campaigns varies depending on your audience’s habits, but data from email marketing tools can help identify optimal send times. Generally, mid-week mornings are considered effective for business audiences, while weekends may work better for consumer-focused emails.

Q. How can email marketing tools prevent spam complaints?

Email marketing tools prevent spam complaints by ensuring that emails are sent only to subscribers who have opted in, providing clear unsubscribe options, and following best practices for email content and frequency. They also help maintain a healthy sender reputation to reduce the risk of being flagged as spam.

Q. What role does personalization play in email marketing tools?

Personalization plays a crucial role in increasing engagement and conversions. Email marketing tools offer personalization features that allow you to address subscribers by name, recommend products based on past purchases, and send targeted content based on user behavior and preferences.

Q. Can email marketing tools help in list building and management?

Yes, email marketing tools provide features for list building and management, such as signup forms, landing pages, and integration with social media platforms. They also offer capabilities for cleaning and segmenting lists to maintain high-quality, engaged subscriber bases.

Q. How do email marketing tools support mobile optimization?

Email marketing tools support mobile optimization by offering responsive design templates that automatically adjust to the screen size of smartphones and tablets. This ensures that your emails look great and are easy to read on any device.

Q. What is dynamic content in email marketing?

Dynamic content refers to the ability of email marketing tools to change parts of an email’s content based on the recipient’s data or behavior. This can include product recommendations, content preferences, or personalized offers, making each email more relevant to the individual subscriber.

Q. How does social media integration work with email marketing tools?

Social media integration allows you to connect your email marketing campaigns with your social media accounts, enabling you to share your emails on social platforms and add social follow buttons to your emails. This helps broaden your reach and engage with your audience across multiple channels.

Q. What is the significance of deliverability in email marketing?

Deliverability is critical in email marketing as it measures the ability of your emails to reach the subscriber’s inbox without being blocked or marked as spam. Good deliverability depends on a healthy sender reputation, adherence to email standards, and engaging content.

Q. How can I measure the ROI of email marketing campaigns?

You can measure the ROI of email marketing campaigns by tracking metrics such as conversion rates, revenue generated from email campaigns, and overall engagement. Email marketing tools provide detailed reports that help calculate ROI by comparing the revenue against the cost of running the campaigns.

The post 25 Best Email Marketing Tools to Dominate Inboxes in 2024 appeared first on Customers.ai.

28 B2B Marketing Tools For Companies Ready to Grow in 2024

Vince Magaline — Fri, 26 Jan 2024 18:57:30 +0000

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible.

How many digital marketers out there have gasped upon your first overview of the budget allocated to conferences and travel? I certainly have, multiple times.

It’s no secret, with a solid strategy in place, the ROI of B2B digital marketing is significantly better in the large majority of cases. And it’s software that’s driving this dramatic shift.

So, what are the best B2B marketing tools to add to your arsenal right now? We’ve broken our 15 favorite tools into the following categories:

Lead Generation Tools
Sales Enablement Tools
Account-Based Marketing (ABM) Software
Event & Webinar Software
Conversion Rate Optimization (CRO) Software
Social Media Automation Software
B2B Content Marketing Software

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Lead Generation Tools

The following B2B marketing tools have everything required to convert more prospects into customers. You’ll find everything you need from lead generation to lead enrichment software.

#1. B2B Marketing Tool: Website Visitor ID X-Ray Tool

Website Visitor ID X-Ray pixel allows you to identify anonymous visitors on your website, capturing names, emails, companies, Linkedin profiles, addresses, and more.

By capturing site visitor data, marketing and sales teams can build warm lists, expand and enhance remarketing campaigns, and reach high-intent shoppers in ways they never could.

To install the Website Visitor ID X-Ray Pixel, sign up (for FREE!), go to your dashboard, and navigate to My Automations.

Select + New Automation and get your pixel. We have easy install options for Google Tag Manager, WordPress, and Shopify, or you can install the pixel manually.

[Learn More About Our B2B Website Visitor ID Capabilities]

#2. B2B Marketing Tool: Sales Handy

SalesHandy is a pretty cool email productivity tool that I’ve only recently learned about. And its email platform does a few things that are not only super useful for B2B marketing and sales but are also rare features to find on one platform.

SalesHandy provides recipient engagement data and a nine-stage automated follow-up process.

Some of the cool features I mentioned above consist of

Smart email templates
Email attachment tracking tools
Built-in verification to ensure higher email deliverability rates

Most email marketing tools require a third-party vendor to account for all three of the above features.

Marketers use SalesHandy to their benefit by setting behavior-based auto follow-ups, scheduling their emails at the right time, and more. Furthermore, SalesHandy is another email marketing tool that makes sure marketers stay safe from spam filters.

#3. B2B Marketing Tool: Linked Helper

Put your LinkedIn Sales Navigator account on steroids with LinkedHelper’s many automation tools to build connections, send ‘Inmails’, and generate leads.

By combining LinkedIn Sales Navigator with LinkedHelper, you can:

Acquire thousands of targeted contacts by sending personalized invitations to 2nd & 3rd contacts.
Create an auto-mailing system, auto-responders, and sequenced messages to 1st connections or LinkedIn Group Members.
Automate profile visits & export lead lists to CSV for Google Sheets and MS Excel.
Build targeted mailing lists.
Boost your profile by automating the endorsement of targeted profiles, and receive endorsements in return.
Invite 1st connections to join a LinkedIn Group.
Automatically add your signature to messages, follow or unfollow LinkedIn connections, and withdraw sent pending invitations.

LinkedHelper also has a great lists manager that allows you to build lead generation funnels.

#4. B2B Marketing Tool: Overloop

Overloop is a cloud-based Customer Relationship Management (CRM) solution designed for small to medium-sized businesses. Overloop does a ton of cool things including sales automation, email campaigns, and lead management.

Overloop helps marketers with lead generation in a few ways:

Automated email sequences: Enables sending personalized email campaigns to nurture leads effectively.
Lead scoring: Assesses and ranks leads based on their engagement and potential value.
Integration with marketing platforms: Facilitates seamless data flow from various marketing channels for better lead management.
Real-time analytics: Offers insights into campaign performance and lead behavior for strategic adjustments.
Customizable templates: Provides a range of templates for emails and landing pages to capture leads efficiently.

#5. B2B Marketing Tool: Clearbit

Clearbit has rapidly become one of the most popular B2B marketing tools on the market. It’s a marketing data engine for all of your customer interactions.

The platform can be used to better understand your customers, identify future prospects, and personalize your marketing and sales interactions. It literally cross-references 250+ sources and covers up to 85 unique tags. All marketers need is an email or corporate domain to fill in the rest.

Clearbit has three separate but integrated tools that it’s well known for:

Reveal: Unmask anonymous web traffic to personalize for target accounts
Enrichment: Turn any email or domain into a full person or company profile
Prospector: Discover your ideal accounts and leads with complete contact info

Keep in mind that Clearbit is not a cheap service, and if you don’t know how to use it, you can quickly run up the bill by acquiring too many leads. That’s why you need to use the tool properly, carve out your target audiences, and then harness the platform’s power to consistently fill your sales team’s pipeline with quality leads and data.

[See More B2B Lead Generation Tools]

Sales Enablement Tools

Sales enablement provides marketers with essential resources, analytics, and automation capabilities to enhance sales performance and streamline collaboration between sales and marketing teams.

#6. B2B Marketing Tool: Chilipiper

Chili Piper is a scheduling software that streamlines the process of booking meetings. It also helps convert leads into customers through its advanced appointment setting and calendar management features.

Chili Piper enhances sales enablement for marketers with its targeted features:

Automated Scheduling: Simplifies meeting organization by automatically syncing with sales calendars, reducing back-and-forth communication.
Instant Lead Qualification: Streamlines the process of evaluating leads, ensuring quick follow-up with high-potential prospects.
Integration with CRM and Marketing Tools: Seamlessly connects with existing CRM systems and marketing tools for unified data management and workflow optimization.

#7. B2B Marketing Tool: Seismic

Seismic is a sales enablement platform that focuses on sales productivity through personalized content and insights at scale.

Seismic is great for marketers when it comes to sales enablement for a few reasons:

Content Optimization: Provides tools for creating, managing, and personalizing sales content, ensuring relevance and impact.
Analytics and Insights: Offers detailed analytics on content usage and effectiveness, enabling data-driven decisions and strategies.
Integration with Sales and Marketing Platforms: Seamlessly integrates with various sales and marketing tools, enhancing collaboration and efficiency across teams.

#8. B2B Marketing Tool: Consumer Directory

The Customers.ai intent-based Consumer Directory can help you not only enrich leads data but also build your Facebook retargeting list with customers who fit your ICP.

Consumer Directory assists marketers in sales enablement by offering focused functionalities including:

Targeted Consumer Profiles: Detailed and segmented consumer profiles to help marketers tailor their strategies and messages effectively.
Behavior Insights: Insights into consumer behavior and preferences, enabling more personalized and effective marketing campaigns.
Easy Integration: Seamlessly integrates with various marketing and sales tools, enhancing data-driven decision-making and campaign management.

#9. B2B Marketing Tool: Gong.io

Gong.io is an AI-powered revenue intelligence platform that analyzes customer interactions across calls, emails, and meetings to provide actionable insights for improving sales strategies and performance.

Gong.io boosts sales enablement for marketers through:

Conversation Intelligence: Analyzes sales calls and meetings to provide insights on customer interactions and feedback.
Deal Execution Insights: Offers real-time data on sales processes, helping identify best practices and areas for improvement.
Integration with CRM and Sales Tools: Seamlessly integrates with existing CRM and sales platforms, ensuring a unified approach to sales strategy and execution.

AI-Powered Advertising

How to Unlock AI and Lead Capture Tech for 10X Return on Ad Spend

HOSTED BY

Larry Kim

Founder and CEO, Customers.ai

Account-Based Marketing (ABM)

Account-based marketing is fundamentally different from traditional marketing and often requires a completely different tech stack. ABM focuses on quality, and aims to produce fewer new opportunities for sales, while also closing more deals and larger accounts.

The following tools will prove to be a strong addition to kick your ABM strategy into gear.

#10. B2B Marketing Tool: Cloze

When you’re prospecting dozens or even hundreds of highly targeted relationships, it’s easy to lose track of conversations, even when it’s a promising lead.

Cloze is a relationship management tool built for ABM (account-based marketing) that allows you to see everything about your contacts in one place.

Whether it’s email, phone calls, notes, scheduled meetings, follow-up notifications, or customer profiles, Cloze has you covered.

Cloze learns who’s important to you and reminds you of the things you’re most likely to forget about. Additionally, Cloze prompts you to keep in touch with your contacts and will provide you the proper context to do so automatically.

Cloze automatically keeps track of your email, phone calls, meetings, documents, Evernote, LinkedIn, Facebook, Twitter, and dozens of other services.

And it’s all organized for you by contact, company, meeting, etc.

Cloze even continuously grabs all the email signatures in your inbox in order to make sure your contacts are always up-to-date.

#11. B2B Marketing Tool: Metadata.io

Metadata.io is an AI-powered demand generation platform that helps to optimize ABM campaigns across paid media at scale.

Although Metadata.io isn’t “cheap” software by any means, it’s a solid option for SMBs that want the capabilities of a Terminus or Demandbase at a cheaper price point.

To use Metadata.io, you’ll first need to connect the tools in your marketing tech stack that hold significant data. For example, you’ll want to connect your CRM along with your social media accounts.

Once you’ve connected your apps, you can discover and visualize your ideal customer profiles based on your data and use them to create lists of target accounts and personas.

After discovering your ideal customer profiles and creating lists of target accounts to go after, let Metadata’s AI operator execute campaigns for you.

All you need to do is drag-and-drop your marketing creative (images, headlines), content assets (e.g. eBooks, whitepapers), and the audience segments you created in the platform and hit ‘Launch’ to execute hundreds of campaigns at once.

Finally, after running your campaigns through Metadata.io, the platform will enrich leads before syncing them with your CRM. Then use reports and your KPIs dashboards to monitor performance based on pipeline generated, target-account information, existing pipeline impact, and more.

#12. B2B Marketing Tool: Builtwith

BuiltWith is a handy tool and browser extension that can be used to tell you what technology is running on a company’s website.

BuiltWith is great for ABM due to its comprehensive web technology tracking capabilities:

Technology Profiling: Identifies the technologies used by target accounts, enabling personalized and informed outreach strategies.
Market Analysis: Provides insights into technology trends and usage in specific industries, helping tailor ABM campaigns to the target audience.
Lead Generation and Qualification: Offers detailed tech stack data for lead qualification, ensuring marketers focus on high-potential accounts with relevant needs.

#13. B2B Marketing Tool: UberFlip

Uberflip is an account-based marketing tool used to drive pipeline, revenue, and retention through personalized content experiences.

The key to Uberflip is the content experiences it creates:

Personalized Content Hubs: Tailored content destinations for each account, boosting engagement and relevance.
Content Insights: Analytics on how target accounts interact with content, informing strategy and content optimization.
Seamless Integration with ABM Tools: Integrates with popular ABM and marketing platforms, ensuring a cohesive and efficient campaign execution.

[See More Account Based Marketing Tools]

Event and Webinar Software

With the dramatic uptick in virtual summits and online events over the past few years, B2B marketing tools for events and webinars have reached peak importance.

#13. B2B Marketing Tool: Bizzabo

Bizzabo is a holistic platform that provides your team with all the tools they need to create rewarding events, while surfacing insights to help your events grow both on and offline.

With Bizzabo, you can:

Fully orchestrate your visitor to attendee experience with enriched and stunning forms, multiple ticket types.
Build a branded event website with an editor that’s integrated with your event registration software and event app.
Send email invites and promotional campaigns that drive interest and registrations with the help of personalized content.
Increase audience engagement via push notifications, one-on-one networking, interactive agendas, and live polling all work together both in and outside the mobile event app.
Give your sponsors unique opportunities, including custom splash screens, special offers, automated push notification shout-outs, sponsorship tiers, and the data to accurately measure sponsor ROI.

Bizzabo claims to be different from the competition because their platform has advanced personalization capabilities, account-based marketing specific feature sets, and is “the only event success software on the market.”

#15. B2B Marketing Tool: Everwebinar

If you’re looking for an affordable webinar solution that’s fairly simple to use and will save you tons of time, WebinarJam and EverWebinar working together could be a great solution.

EverWebinar is a great tool to add to your growth marketing strategy because it allows you to create evergreen webinars.

Same as your brand’s most valuable content that you can share multiple times with your audience – known as evergreen content – EverWebinar facilitates the sharing of the same webinar as many times as you’d like.

The best part of the webinar platform is that the audience always feels like they’re watching the live recording.

For example, after you’ve recorded your webinar, you can add comments, questions, live polls, and more. All of which appear to be asked in real-time to every new viewer. This way, it always feels like you’re one of many audience members actively watching and participating, which increases engagement.

Additionally, you can add countdown timers to your website that makes it look like a brand new webinar is about to start in (for example) 10 minutes. Even though it’s a recording that could have made a year ago, interested site visitors will sign-up with urgency thinking they got there just in time.

So, although EverWebinar is somewhat deceitful, once you get good at using the platform, you’ll be able to generate hundreds and possibly thousands of leads over time with just 1 solid recording.

#16. B2B Marketing Tool: Zoom

Zoom allows users to host and broadcast online seminars, offering tools for registration, audience interaction, and comprehensive analytics to manage and evaluate webinar success.

Zoom makes webinars easy with:

Interactive Tools: Geatures like polls, Q&A sessions, and chat options to engage audiences and gather feedback.
Customizable Registration: Options for custom registration forms, helping in lead generation and audience segmentation.
Detailed Analytics: Insights on attendee engagement, participation metrics, and post-webinar data for performance assessment and improvement.

#17. B2B Marketing Tool: StreamYard

Streamyard is a live streaming studio that enables users to host interactive webinars and broadcasts. It also has easy-to-use tools for multi-platform streaming, audience engagement, and custom branding.

Streamyard supports B2B marketers in conducting effective webinars through its user-friendly features:

Multi-Platform Broadcasting: Enables streaming across multiple social media platforms simultaneously, expanding audience reach.
Custom Branding Options: Allows users to add custom logos, overlays, and backgrounds to create a professional and branded webinar experience.
Interactive Engagement Tools: Provides features such as on-screen comments and guest participation, enhancing audience interaction and engagement.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Conversion Rate Optimization (CRO) Software

Next, we’re going to cover some B2B marketing tools that are great for CRO.

Capitalizing on your website traffic is extremely important due to the increased difficulty to convert and/or capture contact details on a B2B website as opposed to a B2C website.

Use these tools to increase your conversion rates and save lots of time in the process.

#18. B2B Marketing Tool: Unbounce

Unbounce is one of the most popular landing page builders for B2B marketers with no coding skills required.

When you’re running highly-targeted campaigns, such as account-based marketing campaigns, you need your entire funnel to be tailored to its audience. This is why custom-built landing pages are so important.

Think about it…

For example, let’s say you click on an ad that’s promoting chatbots for marketing agencies and you landed on the Customers.ai homepage. The homepage doesn’t immediately mention marketing agencies, so the chances of that traffic bouncing are higher than if you had landed on a page that says in big bold letters, “The Best Chatbot Platform For Marketing Agencies.”

When you build your marketing funnels, make sure that people find exactly what they were looking for when they landed on your page. Conversion rates are guaranteed to go up, and search engines will reward you for it.

With Unbounce, you can duplicate your most successful landing pages to save time and build high converting pages in bulk. Furthermore, you can A/B test variations of landing pages to see which messaging and designs perform best.

Lastly, Unbounce’s Conversion Intelligence and Smart Traffic features help to set it apart from the competition.

#19. B2B Marketing Tool: HotJar

Marketers have so much data available to them nowadays that we forget just how much we could learn by watching people explore the website.

Sometimes Google Analytics doesn’t have all the answers. And that’s when heat mapping and screen recording tools like HotJar save the day.

With HotJar, you can dramatically lessen the need to make assumptions when it comes to your UI/UX.

If you want to find out exactly why your website visitors are not converting, use HotJar.

Although HotJar’s heatmaps and conversion funnels are extremely useful, I personally have found most of the platform’s value in the video recordings of visitors on my web pages.

More than once, by watching just 5 or so video recordings each day, I’ve identified opportunities that dramatically increased conversion rates, or found something on the site that was broken, which was costing the company thousands of dollars.

#20. B2B Marketing Tool: Autopilot

Autopilot is all about building a lead generation and lead nurturing process that can then be automated.

It’s a visual marketing automation tool makes it easy to design personalized customer experiences that capture and convert.

Autopilot allows users to:

Customize journeys based on audience behavior.
Build workflows to automatically send messages through multiple channels.
Generate reports about customer journey progress and more.

The platform comes with a drag-and-drop interface that can automate workflows and personalized messages.

Autopilot also includes features such as measuring campaign ROI and optimizing the revenue funnel based on real-time performance. Lastly, Autopilot integrates with other popular platforms such as Salesforce, InsideView, GoodData, Zapier, Slack, and Twilio.

#21. B2B Marketing Tool: Lucky Orange

Lucky Orange is a conversion optimization tool designed to help businesses track and engage with visitors.

Lucky Orange offers real-time insights through features like heatmaps, surveys, session recordings, and conversion funnels, allowing businesses to understand user behavior, identify pain points, and make data-driven improvements that significantly enhance website performance and user experience.

“In the fast-paced world of e-commerce, Lucky Orange is your backstage pass to see how visitors really use your website. Study behavior to remove conversion blockers and take your store to the next level.”– Molly Staats, Director Of Strategic Partnerships at Lucky Orange

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

Social Media Automation Software

The following content marketing tools can handle your social media management, Facebook ads, keyword research, content creation, search performance analytics, and more.

#22. B2B Marketing Tool: Agorapulse

Agorapulse is an all-in-one social media dashboard that simplifies the understanding of social media metrics. And the platform is particularly great for B2B companies.

You can use AgoraPulse to gain audience insights and capitalize on otherwise missed opportunities with full monitoring and engagement tools for social media.

AgoraPulse has many options to build a pipeline for your content calendar. Additionally, you can store unlimited posts tied to particular themes, and queue them up for publishing.

Reporting and analytics are what AgoraPulse does best.

It’s easy to export reports with key metrics and analysis on engagement and growth, and content reports let you identify posts that achieve the best reach, engagement, and clicks for any given period.

Lastly, you can use AgoraPulse to show your marketing team’s impact on conversions and revenue, as well as encourage more positive engagement with your ads across social channels.

#23. B2B Marketing Tool: Meet Edgar

MeetEdgar is a content recycler that can be used to automate the sharing of all your evergreen content across Facebook, LinkedIn, Twitter, and Instagram.

MeetEdgar streamlines social media management for marketers with:

Content Scheduling: Automates the scheduling and reposting of content across multiple social media platforms, ensuring consistent online presence.
Content Library and Categorization: Maintains an organized library of evergreen content, categorized for easy access and systematic posting.
Performance Analytics: Provides insights into post engagement and reach, helping marketers refine their social media strategies for better results.

#24. B2B Marketing Tool: Social Pilot

SocialPilot is a user-friendly tool for automating and streamlining social media activities, making it easier to schedule posts, manage multiple accounts, and gain insights from social media campaigns.

SocialPilot boosts your social media game with handy tools:

Easy Post Scheduling: Queue up posts for multiple platforms all in one place.
Insightful Analytics: Get a clear view of what’s working and what’s not with your social posts.
Team-Friendly: Makes it a breeze for your whole team to chip in on social media management.

#25. B2B Marketing Tool: Oktopost

Oktopost is a savvy social media tool tailored for B2B marketing, making it easy to handle content scheduling, boost team involvement, and keep track of how well your social strategies are performing.

Oktopost makes social media a breeze for B2B marketers with some cool features:

Easy Posting: Schedule your content across different platforms without a hitch.
Team Power: Get your whole team sharing and amplifying your message.
Analytics that Speak: Dive into clear analytics to see what’s hitting the mark and tweak your game plan.

B2B Content Marketing Software

For B2B marketers, content marketing software is the secret sauce for crafting, tracking, and perfecting content that clicks with business audiences and boosts engagement.

#26. B2B Marketing Tool: Surfer

Surfer is kind of like a GPS for content marketing, guiding you to create SEO-savvy content with tips on keywords, structure, and making your writing more reader-friendly, all to help you climb up those search rankings.

Surfer gives content marketers an edge with its smart, SEO-focused tools:

SEO Content Editor: Offers real-time suggestions for keywords, headings, and structure to boost your content’s search engine appeal.
Content Audit: Quickly analyzes existing pages and provides actionable tips for improvement.
Keyword Research: Delve into keywords, discover what’s trending, and find the sweet spots for your content strategy.

#27. B2B Marketing Tool: Jasper.ai

Jasper.ai is an AI-based tool created to assist content creators, marketers, and ecommerce businesses in crafting high-quality content.

Jasper.ai is a content creator’s dream, jazzing up your marketing with some smart AI tricks:

Quick Content Magic: Whips up quality, original content fast, giving your brain a break.
Tone Tweaker: Easily adjusts to sound just like your brand, whether it’s formal, fun, or somewhere in between.
Content Chameleon: From blog posts to tweets, it switches gears smoothly, keeping your content fresh and engaging.

#28. B2B Marketing Tool: Grammarly

Grammarly is AI-based typing assistant that reviews spelling, grammar, punctuation, clarity, engagement, and more.

Grammarly spices up content marketing with handy tools that keep your writing sharp and engaging:

Error Busting: Sniffs out grammar goofs and style slips, keeping your content smooth and mistake-free.
Tone Matching: Helps you nail the right vibe, whether you’re aiming for friendly, formal, or anything in between.
Originality Check: Keeps your work unique with a plagiarism checker, so you can be sure your content is always fresh.

Making Your B2B Marketing Toolset Work for You

As we leap into 2024, it’s clear that the B2B marketing toolbox is brimming with more gadgets and gizmos than ever before.

From AI wizards like Jasper.ai that sprinkle creative magic on your content, to the analytical acrobats like Grammarly ensuring your prose leaps flawlessly off the page, there’s a tool for every twist and turn in your marketing journey.

So, dear marketers, strap in and gear up – it’s time to turbocharge your strategies, sprinkle some digital dazzle, and write your own success story in the thrilling world of B2B marketing. Let’s make 2024 the year we not only reach for the stars but land amongst them with a toolbox that’s out of this world!

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

B2B Marketing Tool FAQs

Q. What are B2B marketing tools?

B2B marketing tools are specialized software and platforms designed to facilitate marketing efforts in a business-to-business environment. They include a range of solutions like CRM systems, email marketing software, analytics tools, and social media management platforms, catering specifically to the needs of businesses targeting other businesses.

Q. Why are B2B marketing tools important?

B2B marketing tools play a vital role in streamlining marketing campaigns, tracking customer engagement, analyzing market data, and enhancing sales and customer relationships in the B2B sector. Their use leads to more effective marketing strategies, better customer insights, and improved ROI.

Q. How do B2B and B2C marketing tools differ?

B2B marketing tools are tailored for the longer sales cycles and more complex decision-making processes typical in business-to-business transactions. In contrast, B2C marketing tools focus on reaching individual consumers, emphasizing personalization and emotional appeal. B2B tools often include more robust CRM and lead nurturing features.

Q. What are the top B2B marketing tools available today?

Some of the top B2B marketing tools include HubSpot for inbound marketing and CRM, LinkedIn Sales Navigator for social selling, Marketo for marketing automation, Google Analytics for web analytics, and Trello or Asana for project management.

Q. How can B2B marketing tools improve lead generation?

B2B marketing tools enhance lead generation by automating and optimizing marketing processes, enabling targeted content distribution, nurturing leads through personalized campaigns, and providing detailed analytics to understand and improve strategies.

Q. What role does CRM play in B2B marketing?

CRM systems are central in B2B marketing, providing a platform to manage and analyze customer interactions and data throughout the customer lifecycle. They help in segmenting audiences, personalizing communication, tracking sales opportunities, and maintaining customer relationships.

Q. Are there specific B2B marketing tools for small businesses?

Yes, there are B2B marketing tools tailored for small businesses, such as Mailchimp for email marketing, Hootsuite for social media management, and Canva for easy-to-use graphic design. These tools are often more affordable and user-friendly, suitable for smaller scale operations.

Q. How do analytics tools enhance B2B marketing?

Analytics tools in B2B marketing provide insights into market trends, customer behavior, and campaign effectiveness. They help marketers make data-driven decisions, tailor strategies to target audiences, and measure ROI more accurately.

Q. What is the importance of email marketing in B2B strategies?

Email marketing is crucial in B2B strategies for direct communication with prospects and customers. It allows for personalized, value-driven content delivery, nurturing leads, and maintaining ongoing customer engagement.

Q. How can social media be used effectively in B2B marketing?

Social media in B2B marketing is effective for brand building, networking, and content distribution. Platforms like LinkedIn are especially valuable for connecting with industry professionals, sharing thought leadership content, and generating leads.

Q. What are the best practices for using B2B marketing tools?

Best practices include understanding your target audience, integrating various tools for a unified marketing strategy, regularly analyzing data for insights, personalizing content, and staying updated with the latest marketing trends and technologies.

Q. Can B2B marketing tools aid in customer retention?

Yes, B2B marketing tools can significantly aid in customer retention by facilitating personalized communication, enabling regular engagement through automated marketing campaigns, and allowing businesses to quickly respond to customer needs and feedback.

Q. How do content marketing tools benefit B2B marketers?

Content marketing tools help B2B marketers in planning, creating, distributing, and analyzing content. They ensure consistent and relevant content delivery, which is key in establishing authority and engaging a business audience.

Q. What is the role of SEO in B2B marketing?

SEO is crucial in B2B marketing for increasing online visibility, driving organic traffic, and generating leads. Effective SEO strategies involve optimizing content with relevant keywords, improving website structure, and building quality backlinks.

Q. How important is mobile optimization for B2B marketing tools?

Mobile optimization is extremely important as an increasing number of business professionals access information and make decisions on mobile devices. B2B marketing tools need to be mobile-friendly to ensure effective engagement and user experience.

Q. What are the challenges in implementing B2B marketing tools?

Challenges include selecting the right tools that align with business goals, integrating different tools for seamless operation, training team members, and ensuring data security and privacy.

Q. How do B2B marketing tools integrate with other business systems?

B2B marketing tools often integrate with other business systems like CRM, ERP, and e-commerce platforms through APIs or built-in integrations. This ensures seamless data flow and improves efficiency in marketing and sales operations.

Q. What is account-based marketing in the context of B2B?

Account-based marketing (ABM) in B2B focuses on targeting specific high-value accounts rather than the broader market. It involves personalized marketing strategies and content tailored to the needs and characteristics of each targeted account.

Q. How can automation improve B2B marketing efforts?

Automation in B2B marketing improves efficiency by handling repetitive tasks like email campaigns, social media posting, and lead nurturing. It allows marketers to focus on strategy and creative aspects, ensuring more targeted and effective campaigns.

Q. What metrics should be tracked using B2B marketing tools?

Key metrics include lead generation rates, conversion rates, website traffic and engagement, email open and click-through rates, social media engagement, and ROI of marketing campaigns.

Q. How does AI influence B2B marketing tools and strategies?

AI influences B2B marketing by enabling predictive analytics, personalized content recommendations, chatbots for customer service, and automating complex data analysis tasks, leading to more effective and efficient marketing strategies.

Q. What are the trends in B2B marketing tools for 2024?

Emerging trends include increased use of AI and machine learning, greater focus on customer experience, the rise of voice search optimization, more sophisticated data analytics tools, and the growing importance of video marketing.

Q. How do B2B marketing tools handle data privacy and security?

B2B marketing tools handle data privacy and security by complying with regulations like GDPR, using secure data storage and transfer methods, implementing user access controls, and regularly updating their security protocols.

Q. Can B2B marketing tools be customized for niche industries?

Yes, many B2B marketing tools offer customization options to cater to specific industries. This includes specialized templates, industry-specific analytics, and integrations with niche-specific software and databases.

Q. How do B2B marketers measure the ROI of their tools?

ROI of B2B marketing tools is measured by analyzing metrics like lead generation, conversion rates, customer acquisition costs, customer lifetime value, and overall impact on sales and revenue growth.

Q. What is the future of B2B marketing tools?

The future of B2B marketing tools lies in further integration of AI and machine learning, enhanced data analytics capabilities, more personalized and automated marketing solutions, and the increasing use of AR/VR technologies for immersive marketing experiences.

Q. How do B2B marketing tools support international marketing?

B2B marketing tools support international marketing by providing features like multi-language support, global market analytics, localization of content, and the ability to manage diverse marketing campaigns across different regions and cultures.

Q. What are common mistakes to avoid when using B2B marketing tools?

Common mistakes include not fully understanding the tool’s capabilities, failing to integrate tools into the broader marketing strategy, neglecting data analysis, overlooking the importance of mobile optimization, and not regularly updating content and strategies.

Q. How can B2B marketing tools aid in competitor analysis?

B2B marketing tools aid in competitor analysis by tracking competitors’ online activities, analyzing their SEO strategies, monitoring their social media presence, and providing insights into their content and advertising approaches.

Q. How should businesses choose the right B2B marketing tools?

Businesses should choose B2B marketing tools based on their specific marketing goals, the size of their business, budget constraints, the tools’ integration capabilities with existing systems, and the specific features needed for their marketing strategies.

The post 28 B2B Marketing Tools For Companies Ready to Grow in 2024 appeared first on Customers.ai.

The 21 Best Affiliate Marketing Tools to Boost Sales

Vince Magaline — Sun, 31 Dec 2023 02:19:00 +0000

For those thinking about ditching the 9 to 5 routine and taking the affiliate route, you’ll want to make sure to have the top affiliate marketing tools at your disposal.

If you’re not already familiar, affiliate marketing enables people to earn income by promoting other companies’ products or services. And one of the main challenges of affiliate marketing is managing multiple product offerings at the same time.

In fact, most affiliate marketers prefer to promote no more than 10 products.

So, if you really want to make some money in the affiliate marketing game, you’ll need to have the right software to optimize different offers across multiple platforms.

The 21 best affiliate marketing tools in 2024 have been broken down by their function, which consists of the following:

ShareaSale: Affiliate Marketing Network
Voluum: Affiliate Ad Tracking
AffJet: Network Performance Analytics
AdPlexity: Ad Intelligence
AdThrive: Improving Ad Performance
Zeropark: Ad Campaigns
Flippa: Domains
ClickBank: Marketplace for Affiliate Marketers
Unbounce: Landing Page Builder
Rebrandly: Affiliate Link Tracking
ThirstyAffilates: Affiliate Link Cloaking
ThriveLeads: Build a Mailing List
Tailwind: Instagram & Pinterest
AAWP: Affiliate Marketing Tool for Amazon
Pretty Links: Affiliate Link Management
Refersion: Affiliate Marketing Platform
Social Snowball: Affiliate & Referral Platform
Referral Candy: Ecommerce Referral Marketing Platform
Tapfilliate: Affiliate Marketing Tracking Software
GrowthHero: Partner Marketing Software
Lead Dyno: Affiliate Marketing Platform

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

#1. ShareaSale: Affiliate Marketing Network

ShareASale is a go-to affiliate marketing network that hooks up affiliates with merchants, offering a ton of products across all sorts of niches.

With top-notch tracking tech and clear reporting, it’s a breeze for affiliates to see what’s working and rake in those commissions.

You get a bunch of ways to earn cash, quick payouts, and all the marketing goodies you need to get the word out. Thanks to its user-friendly vibe, rock-solid rep, and awesome support team, ShareASale stands out as a favorite among affiliates looking to make some serious dough.

Plus, its constant updates and focus on making affiliates’ lives easier keep it at the top of the affiliate marketing game.

#2. Voluum: Affiliate Ad Tracking

Voluum is an ad tracking platform that’s designed specifically for affiliate marketers.

You can use Voluum to track all of your advertising campaigns, analyze data for insights, and optimize your ads performance.

Voluum is an affiliate marketing tool that works with most all advertising traffic sources and comes with pre-built templates for the following platforms, and more. Additionally, Voluum supports all advertising formats, including the following:

Native ads
Search ads
Display banners
Push notification ads
Pop ads
Social media ads
Email advertising
Video ads

#3. AffJet: Network Performance Analytics for Affiliate Marketers

AffJet allows you to see your earnings across different affiliate networks all from one dashboard.

This enables affiliates to demote poor performing links, double down on missed opportunities, and boost commissions.

AffJet has a simple setup process where all you have to do is add your affiliate networks and import your data into the dashboard.

From there, you can apply filters to see the data that’s most important to your business from one or across multiple networks, track trends to spot new opportunities, and construct detailed reports to share with others or save for your own reference.

#4. AdPlexity: Affiliate Marketing Tool for Ad Intelligence

AdPlexity is one of the best tools for ad intelligence. The platform allows you to keep track of your competitors’ profitable ads across a number of different ad types, including:

Desktop
Mobile
Native
Push
Ecommerce
Enterprise

So, what can AdPlexity do? Let’s take the Mobile ads product as an example.

AdPlexity’s Mobile product keeps track of your competitor’s most profitable ad campaigns on mobile traffic sources. This helps you make better marketing decisions by learning what ads are already successful.

So instead of trying to build everything from scratch, hoping that you’ve created some ads that will have high-performance, you can simply copy what’s already working and make it your own.

AdPlexity provides comprehensive data on profitable campaigns, which include the following capabilities for mobile ads specifically:

See campaigns running in over 75 countries.
Uncover profitable campaigns running on mobile popup traffic sources.
Analyze in-app ads running on thousands of Android apps that AdPlexity monitors.
Download every landing page with page dependencies (images, CSS, javascript, etc.) in a zip file straight off AdPlexity’s user interface.
Uncover hidden campaigns that are running exclusively on mobile carrier traffic (120+ carriers supported).
Get real-time insights into campaigns running on mobile ad exchanges.
Find ads promoting affiliate offers from 100 affiliate networks.
Search by keyword, advertiser, publisher, affiliate network, and more.

If AdPlexity doesn’t have enough firepower for you, take a look at WhatRunsWhere. WhatRunsWhere is another ad spy platform that gives you actionable insights into your digital strategy.

#5. AdThrive: Affiliate Marketing Tool for Improving Ad Performance

Many affiliate marketers choose to place Google AdSense on their sites which allows you to set up ad blocks that other sites can pay to use.

And although getting additional income from AdSense is fine, it’s hard to build a successful online business when you’re only making a few dollars in ads per 1K website visitors. Which is where AdThrive comes in.

AdThrive works with your team to optimize your ads for improved performance.

How does AdThrive improve your ad performance? They take a deep dive look into your analytics to understand the advertisers who will see the best performance on your site.

As a result, you can expect higher click-through rates on your ads, which will help you to generate more revenue.

#6. Zeropark: Affiliate Marketing Tool for Ad Campaigns

If you’re a strong performance marketer yourself and want to manage your own ads, try Zeropark.

Zeropark is an advertising platform that makes it possible to quickly launch ad campaigns in a number of unique formats. This includes:

In-app native ads
Pop-up ads
In-page push ads
Push notification ads
Domain redirects

The Zeropark platform has access to billions of monthly clicks across its different formats which means there will almost always be inventory.

This is a great way to test new product offers to see if they convert before you decide to invest additional resources into them.

One key benefit of Zeropark is its rapid campaign approval process. If you’re familiar with Facebook ads and other ad platforms, then you know it can take time for ads to be approved. Worse yet, they can be denied, which is common in the affiliate marketing space.

Even if an ad is denied, unlike platforms like Facebook that will give you a vague reason as to why and leave you to figure that out on your own, Zeropark has a dedicated team for fast campaign approval, and will provide details on how to get rejected ads approved.

#7. Flippa: Affiliate Marketing Tools to Find Domains

One problem affiliate marketers constantly run into is the need to build a new website from scratch for each of their new product offerings. Not only is this time consuming, but it also means you’ll have almost zero SEO power, which takes years to build.

Flippa is a domain marketplace where affiliates can find existing domains for sale that already have a domain authority (DA) score that won’t make it impossible for consumers to find your content.

When you have multiple offerings and you want to get to market fast, check through Flippa to see what’s available and relevant to your next offering.

#8. ClickBank: Marketplace for Affiliate Marketers

ClickBank is a leading global retailer with its own affiliate marketplace. If you’re looking for products to sell with a reliable payout history, ClickBank could be a good opportunity.

Its resources include opportunities to sell with the marketplace, discover and shop for innovative products, find top-performing products to promote, and learn how to make money online with courses in performance marketing.

Typically, ClickBank is used by a few different types of affiliates:

Affiliates that are just starting out and looking to learn the ropes of how to sell products online.
People wanting to start a side hustle for supplemental income.
Existing affiliates who are adding to their portfolio of products and can use ClickBank to more or less automate additional sales.

ClickBank has partnered with affiliates around the world to sell to over 200 million customers. Affiliates choose ClickBank because of its evolving inventory of digital and physical goods.

Additionally, if you’re looking for reliability, ClickBank claims to have never missed a payment in over 20 years.

If you don’t find what you’re looking for in ClickBank, take a peek at ShareASale. Similar to ClickBank, ShareASale is an affiliate marketing network where affiliates can find products to promote and earn a commission for referrals on those products.

#9. Unbounce: Affiliate Marketing Tool to Build Landing Pages

Unbounce is one of the most popular landing page builders for digital marketers because there are no coding skills required, and they have some of the best lead generation tools.

Its ‘Conversion Intelligence’ and ‘Smart Traffic’ features help to set Unbounce apart from the competition.

If you think about it, when you click on an ad that’s promoting (for example) chatbots for affiliate marketers and you landed on a homepage that isn’t specifically about affiliate marketing, the chances of converting that traffic drops.

However, if you were redirected to a landing page that says in big bold letters, “The Best Chatbot Platform For Affiliate Marketers”, you’ve found exactly what you were looking for.

So, when you build your marketing funnels, use a tool like Unbounce to quickly create multiple, campaigns specific landing pages. Conversion rates are guaranteed to go up, and search engines will reward you for it.

#10. Rebrandly: Affiliate Link Tracking

Rebrandly provides the easiest way to create, measure, and manage short URLs with a custom domain name.

For affiliates, you’ve likely heard of link cloaking, which is what Rebrandly does best. Link cloaking is the process of disguising your affiliate link URL, provided by an affiliate program, to obfuscate your affiliate ID and make the link shorter.

This protects your affiliate commissions by making the affiliate ID less visible and makes the link more visually appealing to visitors.

Think of Bitly, but with superior analytics, more tools, additional customization, and less expensive. It’s a no-brainer to choose Rebrandly over Bitly, in my opinion.

The best part about Rebrandly is being able to tie your brand to your short links, for example, instead of bit.ly/1213546851615464, you can create a link that people will actually want to click, such as Customers.ai.cool/social-media-tools.

The result of putting your brand on your links is more clicks. According to a study, branded links can increase CTR by up to 34%.

Use Rebrandly to track everything happening with your links around the internet, quickly build UTM parameters with their Chrome Extension, and get deeper insights into the content that’s driving you the best web traffic.

#11. ThirstyAffilates: Affiliate Link Cloaking

In addition to Rebrandly, there’s a WordPress plugin called ThirstyAffiliates, which is geared specifically towards affiliate marketers, and also has link cloaking as a key feature.

Although ThirstyAffiliates isn’t as powerful or polished as Rebrandly, its WordPress plugin does have some features that make it attractive to affiliate marketers.

So, if you’re using WordPress for your blog as an affiliate marketer, give ThirstyAffiliates a look in addition to Rebrandly.

#12. ThriveLeads: Affiliate Marketing Tool to Build a Mailing List

Thrive Leads is a lead generation tool and plugin for WordPress sites.

It combines many different types of opt-in forms into one plugin and gives you a simple drag-and-drop editor to create great designs.

Furthermore, you can get a conversion boost by showing relevant offers to your visitors based on posts, categories, tags, and more.

ThriveLeads is a sophisticated plugin, not your old-school list building plugin. It commonly updates with new conversion tactics and growth hacking strategies that are proven to grow contact lists quickly.

If you’re not using WordPress, consider using a tool such as HelloBar or Leadformly.

#13. Tailwind: Affiliate Marketing Tool for Instagram & Pinterest

Most marketers know of social media marketing tools for scheduling and management such as AgoraPulse, Buffer, and Hootsuite.

However, affiliate marketers selling physical retail products online fully understand the power of Pinterest and Instagram.

Tailwind is a social media scheduler and analytics tool built specifically for Pinterest and Instagram.

The focus on visual content makes marketing on Instagram and Pinterest fundamentally different from marketing on Twitter or Facebook, for example.

Tailwind’s Instagram marketing tools consist of the following:

SmartSchedule: Save time by scheduling photos and videos with Auto Post. Let Tailwind pick the post times when your audience is most engaged.
Hashtag Finder: Reach more people with a mix of popular and relevant niche Instagram hashtags to get discovered by the right followers.
Time-Saving Shortcuts: Save top-performing Instagram hashtag lists, tag relevant users and locations, and format your caption all in one place.
Content Plans: Not sure what to post? Content Plans provide ready to use post ideas customized to your business type so you’re always ready to create.
Visual Planning: Drag and drop to preview your 9-grid and guarantee your profile always looks polished.
Free Landing Page: Create a branded landing page for free, then send a stream of traffic from your Instagram bio to your most important content.
Add Clickable Links: Add a link to any Instagram post in a single step. Tailwind will instantly update your custom landing page behind the scenes so everyone can click through to your website, blog post, or product listing.

Additionally, Tailwind provides similar tools for Pinterest, as well as analytics dashboards and reports.

#14. AAWP: Affiliate Marketing Tool for Amazon

If you’re an affiliate marketer that sells products on Amazon, and you’re using WordPress, you’ll want to know about AAWP, which stands for “Amazon Affiliate WordPress Plugin.”

Product prices constantly change on Amazon, which is a nightmare for affiliate marketers.

AAWP provides up-to-date information where affiliate links will be generated and products, prices, as well as discounts will be refreshed automatically.

Many other features are available on AAWP, however, the ability to keep up to date information on your site via marketing automation tools is by far the most valuable.

#15. Pretty Links: Affiliate Link Management

PrettyLinks is a WordPress plugin that lets affiliate marketers shorten, track, and manage their affiliate links with ease, making them more attractive and memorable.

It turns lengthy URLs into neat, branded links that can boost click-through rates and simplify link management.

The tool offers detailed analytics, so marketers can see which links are performing best and adjust their strategies accordingly. PrettyLinks also automates the addition of affiliate links to content, saving time and ensuring every opportunity is monetized.

Its combination of simplicity, powerful features, and efficiency in managing affiliate links places it among the top tools for affiliate marketers looking to optimize their campaigns and earnings.

#16. Refersion: Affiliate Marketing Platform

Refersion is a handy affiliate and influencer marketing platform that simplifies how businesses manage their affiliate programs.

For affiliate marketers, it’s a goldmine, offering a dashboard where they can easily track commissions, see their performance, and get paid smoothly. It’s super user-friendly, making it easy to find and join affiliate programs that fit right into their niche.

Refersion ensures every sale you make is accurately tracked, so you’re always paid fairly for your efforts. Its mix of straightforward tracking, easy integration, and a clear interface places it right in the sweet spot as a top tool for marketers looking to efficiently boost their affiliate game.

#17. Social Snowball: Affiliate & Referral Platform

Social Snowball is a cool affiliate marketing tool that turns your customers into your sales force by automatically signing them up as affiliates after they make a purchase.

It’s a game-changer for affiliate marketers because it hooks them up with new affiliates effortlessly and boosts their marketing reach with real customer shout-outs. This setup not only makes affiliate recruitment a no-brainer but also cranks up the trust and spread of your campaigns through authentic recommendations.

The platform keeps everything clear and straightforward, from tracking referrals and earnings to handling payouts, so everyone stays happy and motivated.

#18. Referral Candy: Ecommerce Referral Marketing Platform

ReferralCandy is a referral marketing platform that spices up ecommerce by rewarding customers for referring friends, effectively turning satisfied buyers into a proactive affiliate marketing force.

It aids affiliate marketers by automating the process of creating and managing referral programs, making it a breeze to encourage and track customer referrals. With customizable rewards systems, it’s easy for businesses to incentivize shares in a way that resonates with their audience, driving both repeat and new business.

The platform offers detailed analytics to monitor the success of referral campaigns, ensuring marketers can tweak and optimize for better results.

#19. Tapfilliate: Affiliate Marketing Tracking Software

Tapfiliate is a cloud-based affiliate tracking software that streamlines setting up and managing your own affiliate programs.

It helps affiliate marketers by offering a platform where they can easily join programs, track their commissions, and access promotional materials all in one spot. With features like customizable commission structures and real-time reporting,

Tapfiliate makes it simple for businesses to reward their affiliates effectively and keep them motivated. The software also excels in its integration capabilities, seamlessly connecting with a wide range of e-commerce and payment platforms to ensure smooth operations.

#20. GrowthHero: Partner Marketing Software

GrowthHero.io is designed for managing affiliate, referral, and influencer marketing programs all in one place, making it a versatile tool for businesses looking to boost their growth.

It helps affiliate marketers by providing an intuitive dashboard where they can track their performance, earnings, and access promotional content easily.

The platform stands out with its deep customization options, allowing businesses to tailor their programs to fit their unique needs and goals. GrowthHero.io also offers robust analytics and segmentation tools, enabling marketers to optimize their campaigns and increase ROI effectively.

#21. Lead Dyno: Affiliate Marketing Platform

LeadDyno is an affiliate marketing platform that makes it super easy for businesses to get their affiliate programs up and running.

It’s a breeze for affiliate marketers too, offering a dashboard where they can keep an eye on their progress, check out their earnings, and grab promotional stuff without breaking a sweat.

What really makes LeadDyno cool is its one-click feature for bringing new affiliates on board, helping to spread the word far and wide.

Plus, with all the detailed analytics and insights it provides, everyone can tweak their game plan to boost conversions and cash flow.

Want to Become a Customers.ai Affiliate Partner?

Partner with Customers.ai as we revolutionize marketing and make some serious money while doing it!

Partnering with Customers.ai as an affiliate is one of the fastest ways to earn revenue and grow your influence in the chatbot marketing world.

We take your role seriously. You’re a marketer, a shaker, and an influencer. You can reach people in your sphere far more effectively than we ever could.

This is why we reward our affiliates the way we do. For everyone who signs up under your referral, you get a 20% cut of the price they pay.

Earn 20% for every referral, for life with the Customers.ai affiliate marketing program now!

Looking for More Marketing Tools?

If you need even more marketing tools, look no further. Browse through hundreds of more awesome tools in the following lists:

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Affiliate Marketing Tool FAQs

Q: What is affiliate marketing?

A: Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought to the site by the affiliate’s own marketing efforts.

Always keep your audience in mind.
Prioritize quality over quantity when it comes to leads.
Make sure you have a subscriber list.
Conversion rates matter more than commissions.
Make sure you track your progress.
You must follow the rules of your affiliate network or affiliate business partner.

Q: What is an affiliate network?

A: An affiliate network is a platform where merchants and affiliates can connect and promote products and services.

Affiliate networks offer a variety of affiliate programs and products to choose from, making it easy for affiliates to find products and services to promote and monetize.

Q: What do affiliate marketers need to do?

A: Here are 5 steps to get you started with affiliate marketing.

Learn about affiliate marketing and join a platform.
Pick an offer that you want to promote.
Create unique affiliate links for each offer.
Ensure the platform provides customer support.
Ask your account manager to help you get started by sending emails to potential affiliate prospects who will help promote your business.

Q: What is an affiliate ID?

A: An affiliate ID is a unique identifier that is used to track sales and conversions from your affiliate links.

When someone clicks on your affiliate link, the affiliate ID is used to track the sale and determine the commission you earn.

Q: How do I find the right affiliate program for my brand?

A: A company does not always offer affiliate programs. Some companies manage affiliate programs themselves, while others use affiliate networks.

Visit an affiliate marketplace or platform to find affiliate programs. Look for top performing affiliate platforms based on your niche. Listed below are a few popular ones:

Customers.ai Ambassador Program
AffiliateNetwork
AvantLink
CJ by Conversant
ClickBank
FlexOffers
LinkConnector
RevenueWire
ShareASale

Q: What is the best way to learn about affiliate marketing?

A: The best way to learn about affiliate marketing is to find a mentor or take an online course. There are a variety of resources available to help beginners get started in affiliate marketing, such as the marketing tools we’ve suggested throughout this article.

Affiliate marketing can be a lucrative and rewarding career, but it takes effort to be successful.

Q: How do I start affiliate marketing successfully?

A: It is important to find a good product or service to promote and also be familiar with the company’s affiliate program.

You can then market the product or service using various marketing techniques, such as social media, email, or paid advertising.

Q: Is affiliate marketing easy?

A: It can be easy to find an affiliate program, but it takes work to promote products and services. You must have a good understanding of the product you are marketing, the commission structure, the available support from the business partner, and how the affiliate marketing process works in order to be successful. Additionally, you need to be familiar with various marketing techniques in order to reach your target market.

Q: What type of traffic should I expect from affiliate marketing?

A: This will vary depending on the offer that is being promoted, but typically you can expect targeted traffic from your efforts marketing a product you are affiliated with.

For businesses that partner with affiliates, traffic from affiliate marketing is usually more targeted and warm than traffic from other sources, such as digital ads.

Q: What are some benefits of affiliate marketing?

A: Affiliate marketing is a great way to generate passive income. It’s a low-risk way to start your own business.

There are a variety of affiliate marketing programs available, so you can find one that fits your interests and expertise.

Affiliate marketing can help you build relationships with customers and prospects.

Lastly, it’s a great way to learn about marketing techniques and how to reach your target market.

Q: What are some common myths about affiliate marketing?

A: Some common myths about affiliate marketing include:

Myth: Affiliate marketing is a pyramid scheme.

Reality: Affiliate marketing is not a pyramid scheme. A pyramid scheme is a business model in which members of a sales force are paid commissions for recruiting new members, who then must also pay to join the sales force.

Myth: Affiliate marketing is a scam.

Reality: Affiliate marketing is not a scam. A scam is a fraudulent business scheme in which the promoter takes money from investors but does not provide anything of value in return. Whereas, affiliate marketing is promoting a valuable business that an affiliate’s audience can benefit from.

Myth: Affiliate marketing is easy.

Reality: Affiliate marketing is not easy. It requires hard work and dedication to succeed. However, with the right tools and resources, it is possible to achieve success as an affiliate marketer.

Myth: Affiliate marketing is only for experienced marketers.

Reality: Affiliate marketing is not only for experienced marketers. Newcomers can also be successful if they are willing to learn and put in the work. There are a variety of resources available to help beginners get started in affiliate marketing.

Myth: Affiliate marketing is a one-time thing.

Reality: Affiliate marketing is not a one-time thing. It is a continuous process that requires dedication and hard work to be successful. However, if you are able to establish a good foundation and create a plan of action, you can continue to see results over time.

Myth: Affiliate marketing is a waste of time.

Reality: Affiliate marketing is not a waste of time. If you are willing to put in the work, you can achieve success as an affiliate marketer. There are a variety of resources available to help beginners get started in affiliate marketing, such as the marketing tools we’ve suggested throughout this article.

Q: Can affiliate marketing be a business?

A: Performance-based affiliate marketing is a form of online marketing. You can then recommend the best products to them and earn more affiliate income if you know what your audience likes.

There are a variety of affiliate marketing programs, so it’s important to find one that aligns with your interests and expertise.

Q: How do I promote my business with affiliate links?

A: You can promote your affiliate links in a number of ways, including social media, blog posts, and email marketing. You can also place affiliate banners on your website or use other promotional materials to drive traffic to your affiliate links.

Q: Is affiliate marketing still profitable in 2024?

A: Affiliate marketing is estimated to be worth $16 billion, and it grows by about 10% a year, according to an Awin report.

As a content creator with an established audience, like blog subscribers or social media followers, it is a popular method for passive income.

Q: Why is affiliate marketing so hard?

A: Affiliate marketing takes a lot of work to create high-quality content that will attract attention and drive traffic to your affiliate links. You also need to be knowledgeable about the products you are promoting in order to provide accurate and helpful information to your audience.

But, with the right set of tools (like we’ve provided in this article, you can become an affiliate marketing expert!)

Q: What’s the best way to find profitable affiliate programs?

A: The best way to find profitable affiliate programs is to research the products and services that you are interested in and find programs that offer a commission for sales. You can also look for networks that offer a variety of affiliate programs to choose from.

Consider Customers.ai’s Ambassador Program, a partnership endeavor that rewards affiliates for their effort, knowledge and promotion with lucrative revenue opportunity, as well as the end audience using the tool to grow their business.

Q: How do I track my affiliate marketing progress?

A: You can track your affiliate marketing progress by using a variety of tools, including Google Analytics and affiliate marketing network analytics.

These tools will help you to measure your website traffic, conversions, and sales.

Q: What’s the best way to learn affiliate marketing?

A: The best way to learn affiliate marketing is to find a mentor or take an online course. There are a variety of resources available to help beginners get started in affiliate marketing, such as the marketing tools we’ve suggested throughout this article.

Affiliate marketing can be a lucrative and rewarding career, but it takes hard work and determination to be successful.

Q: Can affiliate marketing be done without a website?

A: Affiliate marketing can be done without a website, but it is recommended that you have a website to host your content and promote your affiliate links. A website gives you a place to share your content with the world and provides a platform for you to build an audience of followers. Unlock the world of website creation without coding limitations through the cutting-edge technology of free AI-powered website builders, empowering users to design stunning websites effortlessly.

Q: How long does it usually take to see results from affiliate marketing?

A: It usually takes a few months to see results from affiliate marketing, but the length of time will vary depending on the products you promote and the methods you use to promote them. It’s important to be patient and keep working at it until you see results.

Q: Where can I post my affiliate links for free?

A: You can post your affiliate links on a number of websites for free, including your own website, social media platforms, and forums.

You can also use paid advertising to promote your affiliate links.

Q: How do you promote a link?

A: Here are a few cool ways to promote an affiliate referral link:

Reviews of products
Using email and newsletters
Tutorials
As part of video content
A social media platform
You can display banners on your website
The resource pages on your website

There are many other ways to promote a link, and the ones that work best for you will depend on your audience and the type of content you produce.

Q. What are affiliate marketing tools?

Affiliate marketing tools are software and platforms designed to help affiliate marketers and businesses manage, track, and optimize their affiliate programs and campaigns.

Q. How do affiliate marketing tools work?

These tools work by providing features such as link tracking, real-time analytics, affiliate management, and promotional materials to streamline the process of running affiliate programs.

Q. Why are affiliate marketing tools important?

They are important because they simplify managing affiliate programs, improve decision-making through analytics, and help increase sales and efficiency for both merchants and affiliates.

Q. Can affiliate marketing tools help in tracking performance?

Yes, most affiliate marketing tools offer detailed tracking and reporting features that allow users to monitor clicks, conversions, and overall campaign performance in real-time.

Q. What features should I look for in affiliate marketing tools?

Look for features like easy affiliate signup, customizable commission plans, real-time tracking and analytics, promotional material support, and integration with your ecommerce platform.

Q. How do affiliate marketing tools improve ROI?

They improve ROI by optimizing affiliate campaigns, reducing manual work through automation, and providing insights to make data-driven decisions that enhance campaign effectiveness.

Q. Are there free affiliate marketing tools available?

Yes, there are free tools available, but they may offer limited features compared to paid versions. It’s important to assess your needs to decide if a free tool suffices or if a paid tool is worth the investment.

Q. How do affiliate marketing tools enhance affiliate recruitment?

These tools streamline the recruitment process by automating sign-ups, providing marketing materials, and making it easier to manage and communicate with affiliates.

Q. Can I integrate affiliate marketing tools with my website?

Many affiliate marketing tools offer seamless integration with various website platforms and ecommerce systems, making it easy to add to your existing online presence.

Q. What is the best affiliate marketing tool for beginners?

For beginners, tools like ShareASale or Amazon Associates offer user-friendly interfaces and comprehensive support to get started with affiliate marketing.

Q. How do affiliate marketing tools handle payments?

Most tools provide automated payment systems that calculate commissions and facilitate payments to affiliates based on the agreed terms and schedules.

Q. Can affiliate marketing tools track multiple campaigns at once?

Yes, these tools are designed to manage and track multiple affiliate campaigns simultaneously, offering detailed insights for each.

Q. What is the difference between affiliate marketing tools and platforms?

Affiliate marketing tools refer to software that aids in managing and optimizing affiliate programs, while platforms are networks that connect affiliates with merchants.

Q. How can I maximize the use of affiliate marketing tools?

Maximize use by actively monitoring analytics, regularly updating promotional materials, and using the tool’s features to continuously optimize and refine your affiliate strategies.

Q. Do affiliate marketing tools offer support for influencers?

Yes, many tools now include features to manage influencer partnerships, tracking their referrals and compensating them according to custom agreements.

Q. What are the best practices for using affiliate marketing tools?

Utilize analytics for decision-making, maintain clear communication with affiliates, regularly update promotional content, and leverage automation for efficiency.

Q. How do affiliate marketing tools assist with commission management?

They automate commission calculations, track sales attributed to each affiliate, and ensure accurate and timely payments according to predefined commission structures.

Q. Can affiliate marketing tools help in optimizing affiliate landing pages?

Yes, some tools offer features to test and optimize landing pages for higher conversion rates, providing insights into user behavior and preferences.

Q. What security features do affiliate marketing tools offer?

Look for tools with secure data handling, fraud detection capabilities, and reliable tracking to protect both your data and the integrity of your affiliate program.

Q. How do affiliate marketing tools support mobile marketing?

Many tools are optimized for mobile, offering features like mobile-friendly affiliate links, tracking mobile conversions, and providing insights on mobile user engagement.

Q. What analytics do affiliate marketing tools typically provide?

They offer analytics on clicks, conversions, sales, commission earnings, and more, helping you understand campaign performance and affiliate effectiveness.

Q. How can affiliate marketing tools improve customer retention?

By rewarding affiliates for not just first-time sales but also repeat purchases, encouraging them to promote loyalty among their referred customers.

Q. Are there affiliate marketing tools specialized for certain industries?

Yes, some tools are tailored for specific sectors like e-commerce, digital products, or B2B services, offering specialized features for those markets.

Q. How do affiliate marketing tools facilitate A/B testing?

These tools often include A/B testing features to compare different campaign strategies, commission structures, or promotional materials to find what works best.

Q. Can affiliate marketing tools predict future trends?

Advanced tools use analytics and AI to forecast trends, helping you adapt your strategies in advance to capitalize on upcoming opportunities.

Q. How do affiliate marketing tools manage affiliate disputes?

They provide detailed tracking and reporting to resolve disputes over commissions or attribution, ensuring transparency and fairness.

Q. What integration capabilities do affiliate marketing tools offer?

Look for tools that integrate with your e-commerce platform, email marketing software, payment processors, and other tools for a seamless workflow.

Q. How can affiliate marketing tools aid in global expansion?

They support multiple currencies and languages, making it easier to manage international affiliates and expand your reach globally.

Q. Do affiliate marketing tools offer customizable dashboards?

Yes, many tools allow you to customize dashboards to highlight the metrics most important to you, improving usability and insight.

Q. How frequently should I review analytics in affiliate marketing tools?

Regularly reviewing analytics, at least weekly, allows you to stay on top of performance trends and make timely adjustments to your strategy.

The post The 21 Best Affiliate Marketing Tools to Boost Sales appeared first on Customers.ai.

50 Ecommerce Marketing Tools to Boost Revenue in 2024

Vince Magaline — Tue, 12 Dec 2023 17:05:37 +0000

Online spending has skyrocketed and with online retail revenue predicted to hit $1.1 trillion this year and $1.5 trillion by 2028, there is no slowing down.

For ecommerce retailers, this opens up a huge opportunity.

But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed.

To help you stay ahead of the game and build a best-in-class ecommerce stack, we have put together a list of ecommerce tools that will help ensure your business is ready to rock.

From ecommerce platforms to cart abandonment solutions and brand advocacy platforms, we have named some of the best of the best when it comes to ecommerce.

Dive into to see which ecommerce tools will help you save time and money. We have 50 different tools across 17 different categories:

Ecommerce Platforms
Referral & Influencer Marketing Tools
Cart Abandonment Tools
Email Automation Tools
Website Optimization Tools
Personalization Tools
Analytics Tools
SMS Automation Tools
AI Marketing Tools
Facebook Remarketing Tools
Subscription Management Tools
Review Management & Loyalty Tools
SEO Tools
Customer Service Tools
PR & Media Tools
Social Media Marketing Tools

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Ecommerce Platforms

Ecommerce platforms are like the digital heartbeats of online stores, offering everything businesses need to effortlessly showcase and sell their digital products, ensuring a smooth and enjoyable shopping journey for customers. It’s important that the platform you choose fits not only your existing needs, but your future needs as well. Your platform should grow with you.

Ecommerce Tool #1 – Shopify Ecommerce Platform

Shopify makes starting a business easy. Their platform has everything from hosting and design to fulfillment and accounting.

What makes Shopify so great is that it works for businesses of all sizes. Its user-friendly interface ensures beginners can swiftly set up and customize their digital storefronts while at the same time simplifying inventory management, order processing, and payment transactions.

Shopify also has a robust suite of marketing tools, analytics, and third-party app integrations, which helps merchants expand their reach, enhance customer engagement, and ultimately foster sustainable growth in the competitive ecommerce landscape.

See how Customers.ai integrates with Shopify.

Ecommerce Tool #2 – WooCommerce Ecommerce Platform

WooCommerce is a WordPress-based ecommerce platform that is made for businesses of all sizes and includes everything from payments to channel integrations to shipping and more.

Known for its seamless integration with WordPress, WooCommerce offers a familiar environment for users to effortlessly create and manage their online stores. An open-source platform, Woo provides businesses with the flexibility to tailor their websites to specific needs, from product showcasing to checkout processes.

Woo also has a ton of extensions and themes, enabling scalability and adaptability and empowering ecommerce stores to not only establish a robust online presence but also to evolve and grow.

Ecommerce Tool #3 – BigCommerce Ecommerce Platform

BigCommerce is an enterprise ecommerce platform that features functionality like web hosting, merchandising, and more.

Inventory management and secure payment processing capabilities streamline operations. Additionally, the platform is equipped with tools for SEO, multi-channel selling, and analytics.

Due to its robust features built for enterprise-size organizations, BigCommerce stands out as a dynamic ecommerce platform.

Referral & Influencer Marketing Tools

According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024. Why? Because referral and influencer marketing serves as an indispensable way for ecommerce businesses to harness the power of word-of-mouth and expand brand reach.

Ecommerce Tool #4 – Referral Candy Referral Generation Platform

ReferralCandy is a referral-generating platform that gets your customers to tell their connections about your product and service. And it does so by incentivizing customers to make product suggestions on your company’s behalf.

With Referral Candy, when a customer buys something from your ecommerce store, they automatically get a referral code that they can easily share with their friends and family. And when a friend of theirs makes a purchase with that referral code, the friend gets a discount on their purchase and the referrer earns rewards from your online store.

ReferralCandy is best for small to medium-sized businesses that don’t have the budget for designers and programmers to create custom web pages or custom referral programs.

Ecommerce Tool #5 – Social Snowball Affiliate & Referral Platform

Social Snowball is an affiliate tracking and referral tool built for ecommerce businesses that use Shopify.

Social Snowball helps ecommerce stores recruit new customers as affiliates, automate incentives, track attribution and ROI, and manage multiple affiliate programs in one place.

It even manages the payout process, ensuring everything is in one place.

Ecommerce Tool #6 – Grin Influencer Marketing Platform

Grin is an ecommerce influencer marketing platform, that helps find, recruit, and nurture influencer relationships.

Grin seamlessly integrates with major ecommerce platforms like Shopify, Magento, WooCommerce, and Salesforce Commerce Cloud, simplifying product seeding and payments.

Additionally, its compatibility with various social media networks and communication tools enables businesses to discover, recruit, and manage influencers across various channels, allowing for targeted outreach to existing customers.

Ecommerce Webinar

Beyond Abandoned Cart to Abandoned Product View Revenue

with Email Deliverability Hacks & AI Tools

Watch The Webinar

Cart Abandonment Tools

We know that the average cart abandonment rate across industries is ~70%, making cart abandonment tools a necessity in your ecommerce stack. Cart abandonment tools recover potential lost sales, thereby enhancing conversion rates and maximizing revenue opportunities.

Ecommerce Tool #7 – Website Visitor ID X-Ray Pixel for Cart Abandonment

Website Visitor ID X-Ray pixel is a website visitor identification tool that allows you to identify anonymous visitors on your website and capture the names and email addresses of site abandoners.

The downfall of cart abandonment is that unless someone fills out a form, you don’t know who they are. With website visitor identification, that changes and you can capture those who left their cart and can get ahead of pre-cart abandonment.

To install the Website Visitor ID X-Ray Pixel, sign up (for FREE!), go to your dashboard, and navigate to My Automations.

Select + New Automation and get your pixel. We have easy install options for Google Tag Manager, WordPress, and Shopify, or you can install the pixel manually.

Ecommerce Tool #8 – CartStack Abandoned Cart Solution

CartStack is one of the top shopping cart abandonment solutions around, offering real-time cart recovery and catering to ecommerce businesses of all sizes.

With features like real-time tracking, dynamic content, and customizable messaging, CartStack not only identifies abandoned carts but also entices customers with compelling offers, effectively recovering sales and optimizing conversion rates for ecommerce businesses.

Email Automation Tools

Email marketing automation tools are essential for ecommerce businesses, streamlining and enhancing communication by automating the creation, scheduling, and delivery of targeted email campaigns, ultimately nurturing customer relationships, driving engagement, and boosting sales with personalized and timely content.

Ecommerce Tool #9 – Klaviyo Email Automation Platform

Klaviyo is a marketing platform that helps eCommerce store owners deliver a more personalized experience for their customers. This includes email marketing automation.

While email marketing automation is just one of the things Klaviyo does, it stands out in our toolset due to it’s advanced segmentation capabilities. This allows for personalized communication, behavioral tracking to trigger timely emails, dynamic content creation tailored to individual preferences, and automated flows, including welcome series and cart recovery.

Its seamless integration with popular ecommerce platforms like Shopify ensures a smooth workflow, empowering ecommerce businesses to leverage data for highly effective marketing campaigns.

See how Customers.ai integrates with Klaviyo.

Ecommerce Tool #10 – Mailchimp Email Automation Platform

Mailchimp is an email marketing and automation platform designed for small, medium, and enterprise businesses.

One of the reasons people love Mailchimp is its user-friendly interface and robust features.

With Mailchimp, businesses can easily design and deploy personalized campaigns, leverage advanced segmentation, and implement automated workflows, making it an ideal solution for streamlining communication, nurturing customer engagement, and driving successful email marketing strategies.

See how Customers.ai integrates with Mailchimp.

Ecommerce Tool #11 – SendGrid Email Automation Platform

Sendgrid is a powerful email marketing platform that has become a must-have tool for start-ups and eCommerce businesses of all sizes.

SendGrid is really renowned for its reliability and scalability. SendGrid’s advanced deliverability tools, including real-time analytics and ISP feedback loops, contribute to high email deliverability rates, ensuring that marketing messages successfully reach intended recipients’ inboxes.

Along with features like delivery management, detailed analytics, and customizable templates, SendGrid makes email marketing campaigns easy.

See how Customers.ai integrates with SendGrid.

Email Deliverability Hacks:

Unlocking Inboxes

HOSTED BY

Larry Kim

Founder and CEO, Customers.ai

Website Optimization Tools

Website optimization tools are essential for ecommerce businesses, providing the necessary means to enhance user experience, maximize site performance, and boost conversions by identifying and addressing inefficiencies, improving page load times, and ensuring a seamless online journey for visitors.

Ecommerce Tool #12 – Lucky Orange Website Optimization

Lucky Orange is a conversion optimization tool designed to help ecommerce businesses track and engage with visitors.

“In the fast-paced world of e-commerce, Lucky Orange is your backstage pass to see how visitors really use your website. Study behavior to remove conversion blockers and take your store to the next level.”
– Molly Staats, Director Of Strategic Partnerships at Lucky Orange

Ecommerce Tool #13 – Searchspring Site Search & Merchandising

At the heart of it, Searchspring is an ecommerce tool that helps online retailers optimize their site search results and website merchandising operations.

With its intelligent search capabilities, including autocomplete and spell correction, Searchspring helps enhance the user experience and in turn, improve conversions.

The platform’s merchandising tools allow retailers to curate personalized shopping experiences, optimize product listings, and utilize intelligent recommendations while the analytics provide valuable insights on how everything is performing.

Ecommerce Tool #14 – Optimizely Digital Experience Platform

Optimizely is a digital experience platform that gives ecommerce teams the ability to fully manage and optimize their digital presence.

Optimizely does a lot of things but two of the main selling points are its robust personalization features that enable businesses to tailor content to individual user preferences and the experimentation platform. Whether you are just starting testing or working to scale your existing experimentation program, the platform makes it easy.

With its data-driven approach, Optimizely provides actionable insights, empowering ecommerce businesses to continuously refine their strategies, improve user satisfaction, and achieve long-term success.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Personalization Tools

Personalization tools provide the means to tailor online experiences, content, and promotions to individual preferences, enhancing customer engagement, fostering brand loyalty, and driving higher conversion rates in the competitive digital marketplace. Everything ecommerce businesses need and want.

Ecommerce Tool #15 – Justuno Engagement & Personalization

Justuno is a CRO platform that provides seamless personalized experiences, grows SMS and email subscriber lists, and provides an interactive site experience.

Through advanced personalization features, Justuno allows ecommerce businesses to create tailored pop-ups, banners, and promotions that resonate with individual visitors, fostering a more personalized and engaging online experience.

Justuno’s robust targeting capabilities, including audience segmentation and behavioral triggers, also help deliver timely and relevant messages, resulting in improved conversion rates and a more customized journey for their customers.

Ecommerce Tool #16 – Personyze Personalization Platform

Personyze is also a product discovery software which provides detailed analytics, allowing businesses to refine their personalization strategies.

With features such as advanced AI-driven recommendations, dynamic content customization, and targeted messaging, Personyze gives ecommerce businesses the ability to create highly personalized experiences.

Personyze also helps with product discovery and provides detailed analytics, allowing businesses to refine their personalization strategies.

Analytics Tools

Analytics tools provide the critical capability to collect, analyze, and interpret data, enabling informed decision-making, optimizing strategies, and uncovering actionable insights that drive growth, enhance user experiences, and maximize overall performance in the ecommerce marketplace.

“Having technology that tracks attribution at multiple touch points down the full marketing funnel will be critical for 2024. Especially with the advent of GA4, which has different, less comprehensive attribution modeling compared to UA, having a tool that analyzes how marketing channels work together, not just at a single point or last click, will be key to influencing and optimizing conversions.”
– Courtney Herb, Director of Brand Marketing at AdRoll

Ecommerce Tool #17 – Triple Whale Data Platform

Triple Whale is an AI platform that centralizes all of your eCommerce data into one platform, enabling you to track key metrics and better understand attribution.

We talk a lot about the loss of cookies so we love that Triple Whale helps solve the cookie and attribution problem by using first-party data to connect ad clicks and conversions with greater precision.

Triple Whale excels in tracking the customer’s journey, providing ecommerce businesses with comprehensive insights that help them to make data-driven decisions, optimize marketing spend, and strategically allocate resources for maximum impact throughout the customer lifecycle.

Ecommerce Tool #18 – Analyzify GA4 & Ads Tracking App

Built for Shopify, Analyzify simplifies data collection for your store, giving you an easy way to manage your pixels in one place.

With GA4 making attribution and reporting unnecessarily challenging, Analyzify brings together a lot of the data you want to see to make better marketing decisions.

Along with GA4 integration, Analyzify includes Google Ads Conversion Tracking and Dynamic Remarketing capabilities, along with a professionally curated data analytics setup, troubleshooting systems, and it integrates with other platforms including Facebook Pixel, Bing, TikTok, Pinterest, and Clarity.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

SMS Automation Tools

SMS automation tools offer ecommerce businesses another way to engage customers. Instead of email, phone calls, or social, SMS gives you the ability to target users through automated text messages, enhancing communication, and fostering loyalty by delivering timely updates, personalized promotions, and transactional notifications directly to their mobile devices.

Ecommerce Tool #19 – Recart SMS Automation Platform

Recart is a fully managed SMS platform that uses AI to help ecommerce merchants reach their customers and sell more online.

With its SMS capabilities and AI integration, Recart delivers personalized communication that creates and sends tailored messages based on individual purchasing behavior. Messages can include targeted promotions, cart abandonment reminders, post-purchase follow-ups, and more.

We also love the Recart support team. While many companies charge you for support, Recart gives you a dedicated SMS expert to help you grow your ecommerce business through SMS.

Ecommerce Tool #20 – Sendlane Email & SMS Platform

Sendlane is a marketing automation software that unifies email, SMS, and review management for ecommerce businesses

While Sendlane does many things, for the purposes of our list, we are going to focus on their SMS capabilities, which we love. Marketers can create and automate personalized SMS campaigns using customer data – the result? Targeted promotions, product updates, and time-sensitive offers right to the phone.

We also like the platform’s intuitive interface, which when combined with advanced segmentation and automation features, makes it easy for businesses to use.

Ecommerce Tool #21 – Customers.ai SMS Automation

While we touched on the Website Visitor ID X-Ray pixel earlier in the list, Customers.ai also has the capabilities to create and send personalized SMS automation.

Our platform helps marketers engage customers with tailored promotions, order updates, and targeted messaging based on individual preferences and our dynamic segmentation and behavioral triggers enhance the precision of any SMS campaign.

AI Marketing Tools

AI marketing tools harness the power of artificial intelligence to analyze vast amounts of data, predict customer behavior, and automate personalized marketing strategies, giving ecommerce businesses a leg up when it comes to targeting, campaign effectiveness, and the overall customer experience.

“It may seem obvious, but effectively utilizing AI tools will be critical for 2024 and beyond. When 2023 brought AI into the limelight, it introduced us to the concept of working alongside AI, and using AI to amplify our own efforts.”
– Jonathan Maltz, Head of Marketing at AdScale

Ecommerce Tool #22 – Jasper AI Copilot

Jasper.ai is an AI-based tool created to assist content creators, marketers, and ecommerce businesses in crafting high-quality content.

Jasper AI particularly excels in copywriting and content strategy. By utilizing advanced AI algorithms, marketers can quickly generate compelling and tailored product descriptions, ad copy, and social media content, saving time and ensuring consistency in brand messaging.

The predictive analytics are great for anticipating customer preferences and behaviors and giving marketers a way to craft highly targeted campaigns that resonate with their audience.

We also like that Jasper extends to various marketing channels, making it a valuable asset for comprehensive and effective integrated marketing campaigns.

Ecommerce Tool #23 – VSL AI Marketing Tool

VSL is AI software designed to help businesses create personalized and engaging content ranging from emails to ads to videos and social media updates.

What we love the most is that VSL streamlines the process of creating compelling video scripts that work for sales, social, landing pages, etc. VSL’s ability to understand and mimic human language allows marketers to produce truly high-quality content.

Ecommerce Tool #24 – AdScale AI Advertising Platform

AdScale is an AI advertising platform designed to help digital marketers optimize advertising performance.

AdScale uses machine learning to enable automation and optimization of ads campaigns across Google Search, Google Shopping, Google Display, Facebook, and Instagram..

This includes the process of ad creation, targeting, bidding, and real-time data analysis to make quick adjustments.

AdScale’s AI capabilities not only streamline the advertising process but also contribute to improved targeting precision, cost-effectiveness, and overall campaign performance.

Ecommerce Tool #25 – Aidaptive Autonomous Intelligence Platform

Aidaptive is an intelligence platform designed to deliver personalized shopping experiences to ecommerce shoppers.

Aidaptive utilizes machine learning algorithms to optimize ecommerce websites and improve conversions. From personalized product recommendations to dynamic pricing strategies, Adaptive ensures a highly individualized journey for each visitor.

AI-Powered Advertising

How to Unlock AI and Lead Capture Tech for 10X Return on Ad Spend

HOSTED BY

Larry Kim

Founder and CEO, Customers.ai

Facebook Remarketing Tools

Facebook retargeting tools offer a strategic way to re-engage potential customers who have visited your website by delivering personalized ads. With Facebook retargeting, ecommerce brands can maximize brand visibility, improve conversion rates, and improve customer retention.

Ecommerce Tool #26 – AdRoll Growth Marketing Platform

AdRoll is an advertising platform that provides tools for creating, managing, and optimizing digital advertising campaigns, including those on Facebook.

AdRoll’s Facebook retargeting capabilities are a standout feature and give ecommerce businesses a powerful tool to re-engage and convert potential customers.

AdRoll seamlessly integrates with Facebook and the platform’s advanced segmentation and dynamic ad creation enable businesses to tailor content based on users’ browsing history, preferences, and interactions, creating a highly targeted and effective retargeting strategy.

Ecommerce Tool #27 – Customers.ai Consumer Directory

We mentioned previously that Customers.ai can tell you exactly who is visiting your website and what pages they visit. These people make for the perfect retargeting audience and are the perfect way to grow our remarketing lists.

Additionally, our intent-based Consumer Directory can help you not only enrich leads data but also build your Facebook retargeting list with customers who fit your ICP.

Facebook audiences are shrinking and with privacy changes continuing to roll out, the only way to grow your retargeting lists will to manually do so.

Subscription Management Tools

Subscription management tools provide a centralized platform to efficiently handle the complexities of subscription-based models, automate billing cycles, and optimize customer experiences. The result? Seamless subscription management and sustained revenue growth for ecommerce companies.

“As you enter 2024, your subscription tech should be the curator of unforgettable experiences. It should go beyond being a recurring order tool and orchestrate a personalized journey for each user. In the era of tailored content, pick your subscription partner that makes every subscription a handpicked adventure, and create a unique bond between your delighted audience & the brand.”
– Sakshi Jain, Head of Growth & Partnerships, Loop Subscriptions

Ecommerce Tool #28 – Loop Subscription Management Tool

Loop is a subscription management app built exclusively for Shopify stores to enable long-term subscription growth and keep users engaged.

The Loop app offers seamless subscription setup and management, automates recurring billing cycles and ensures a hassle-free experience for both businesses and customers. Plus it has a super cool gamification feature that rewards users and lowers cancellation rates.

Along with your standard features like flexible subscription options, automated billing, and easy customization, we like that Loop’s user-friendly platform makes it easy to do all this in one place.

Ecommerce Tool #29 – Chargebee Subscription Management Tool

Chargebee is a subscription management and recurring billing tool that helps subscription businesses streamline their RevOps and scale subscriptions.

We like that Chargebee is uniquely designed to simplify complex billing scenarios for ecommerce businesses. Its flexibility in handling diverse pricing models, including tiered pricing and metered billing, sets it apart.

Chargebee’s automation features, such as invoicing and dunning management, ensure accuracy and reliability in subscription processes, helping businesses to scale efficiently while offering a seamless experience for customers.

Ecommerce Tool #30 – Recurly Subscription Management Tool

Recurly is a subscription management tool and recurring billing platform built for ecommerce companies.

Recurly distinguishes itself as a leading subscription management platform by offering a highly adaptable and scalable solution for ecommerce businesses. Its unique strength lies in its ability to handle complex billing scenarios with ease, including proration, upgrades, and downgrades.

We also like that Recurly streamlines the subscription process with automated invoicing, dunning management, and flexible plan structures, allowing businesses to optimize revenue streams and reduce churn.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Review Management & Loyalty Tools

Review management tools provide a centralized solution to collect, manage, and showcase customer reviews, fostering trust, influencing purchasing decisions, while loyalty tools help businesses reward customers for their business, both enhancing the credibility and success of online stores.

Ecommerce Tool #31 – Stamped.io Review & Loyalty Platform

Stamped is a review and UGC platform that helps ecommerce companies establish brand credibility and give customers a voice.

Its distinctive feature lies in its ability to collect and showcase authentic reviews, photos, and videos, and with its automation capabilities, Stamped.io streamlines the process of collecting and managing reviews.

Oh and did we mention that the automation process also helps businesses create social proof by using this user-generated content? It does and it’s worth checking out.

Ecommerce Tool #32 – Yotpo Content Marketing Platform

Yotpo is a cloud-based content marketing platform that enables ecommerce businesses to collect user-generated content and use it for marketing.

What we like about Yotpo is its seamless integration of reviews, ratings, and visual content throughout the customer journey. It uses AI to analyze customer feedback and then provides insights back to the business, enabling ecommerce businesses to optimize their strategies for increased sales and customer loyalty.

Yotpo does have a pretty comprehensive suite of tools beyond reviews, including loyalty programs, referrals, and social curation.

Ecommerce Tool #33 – Review.io Review Collect & Management

Reviews.io is a powerful review collection and management tool that helps businesses grow their online reputation.

Review.io has a comprehensive and customizable review collection system that we love as it allows businesses to gather authentic reviews across various channels and put them in one place.

The platform’s advanced features, including sentiment analysis and review tagging, provide insights into customer sentiments and preferences, and the fact it simplifies the process of managing and leveraging reviews, makes it a top tool in our book.

Ecommerce Tool #34 – LoyaltyLion Loyalty Software

LoyaltyLion is a loyalty program software that’s built specifically for ecommerce stores. It allows you to reward customers for taking certain actions that help generate more brand for your online store.

You can reward customers with LoyaltyLion for taking a number of different actions, such as likes and up-votes on social media, following your brand on Twitter and Instagram, birthday discounts, newsletter signups and more.

And this is what makes Loyalty Lion one of the best ecommerce marketing tools. By offering rewards for so many different types of actions, you can choose to incentivize customers to take the actions that you most want them to take.

Ecommerce Tool #35 – Smile.io Loyalty App

Smile.io is an ecommerce marketing tool that helps to build a community around your brand. You can use it to encourage customers to join, engage, and share your brand messaging.

Use Smile.io to reward your customers with points as a way to establish and maintain lasting, emotional relationships with every member of your community.

Your customers become increasingly valuable as they shop and engage with your brand. Smile.io’s VIP program allows you to strengthen connections with your top customers through increasing rewards, statuses, and perks.

Lastly, Smile.io also has referral tools you can use to mobilize your best customers to refer like-minded people to your brand, effectively growing your community without any additional costs.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

SEO Tools

SEO tools aid in optimizing online visibility by analyzing and improving website performance, keyword strategies, and overall search engine rankings, ensuring a competitive edge and driving organic traffic to ecommerce sites.

Ecommerce Tool #36 – Semrush Digital Marketing Solution

Semrush is an all-in-one digital marketing solution that helps companies run digital marketing campaigns including SEO, paid media, and content marketing.

When it comes to SEO, what makes Semrush unique is its ability to provide in-depth keyword research, competitor analysis, and site audit capabilities. And with robust features like backlink analysis and rank tracking, businesses can try to stay ahead in search engine rankings.

It also has a user-friendly interface and delivers actionable insights that can be implemented quickly. Semrush gives marketers the tools to make good SEO decisions.

Ecommerce Tool #37 – ahrefs SEO Suite

Ahrefs is an SEO software suite with tools for link building, keyword research, competitor analysis, rank tracking, site audits, and more.

What sets Ahrefs apart is its extensive database and real-time data along with its ability to offer comprehensive backlink analysis, competitor research, and keyword tracking.

Ahrefs also will identify areas for improvement and provide actionable insights based on that data. Its user-friendly interface make Ahrefs a valuable asset for ecommerce businesses.

Ecommerce Tool #38 – QuestionDB Keyword Question Tool

QuestionDB is a keyword question tool that lets you search a massive collection of user questions to understand what people are asking and get original ideas for new content.

QuestionDB.io aggregates questions from online platforms like Reddit and Quora to help you understand what people are talking about and what questions they are asking.

What makes QuestionDB.io exceptional is its ability to identify trending topics and questions within a specific niche, enabling ecommerce businesses to tailor their content strategies to address customer queries effectively.

Customer Service Tools

Customer service tools help businesses manage and enhance customer interactions, resolve queries, and build lasting relationships, ensuring a positive and seamless experience that fosters loyalty and satisfaction.

Ecommerce Tool #39 – Gorgias Helpdesk Software

Gorgias is a helpdesk designed for ecommerce businesses that provides multichannel customer service from a single app.

We like that Gorgias is designed specifically for ecommerce businesses, offering a unique combination of automation and personalized customer service.

What sets Gorgias apart is its ability to integrate with multiple ecommerce platforms, consolidating customer interactions and order information in one unified dashboard. Plus, the platform’s AI-powered automation assists in resolving routine queries, allowing customer service teams to focus on more pressing and complex issues.

Ecommerce Tool #40 – HelpScout Customer Support Platform

Help Scout is a cloud-based help desk software that includes an email-based customer support platform, knowledge base tool, and more.

Help Scout’s customer service software stands out for its simplicity and focus on collaborative support.

What makes Help Scout unique is its shared inbox and collaborative features, allowing customer support teams to work together to resolve queries efficiently. Additionally, features like automated workflows and reporting give the ability to provide more personalized customer service.

Ecommerce Tool #41 – Groove HQ Help Desk Software

GrooveHQ is a help desk platform meant for small businesses and startups and focused on the idea of the ‘team inbox’.

We like GrooveHQ because of its simplicity, scalability, and collaborative features, all of which make it an excellent choice for ecommerce businesses.

What sets GrooveHQ apart is its shared inbox, automation capabilities, knowledge base management, in-depth analytics, and the ability to provide personalized customer service.

Ecommerce Tool #42 – Drift Chat Platform

Drift is a live chat, in-app messaging, and email management solution designed for sales and marketing teams.

Drift’s live chat software stands out for its conversational marketing approach and focus on real-time conversations.

We also like Drift for its focus on B2B and SaaS, which includes combining data from your business software (CRM, sales and marketing tools, etc) to identify web visitors and better personalize interactions.

PR & Media Tools

PR and media tools are a must for managing and optimizing public relations efforts, media outreach, ensuring effective communication, positive media coverage, and driving brand visibility.

Ecommerce Tool #43 – Press Kit Hero

PressKitHero makes it easy to design a professional press kit for your ecommerce store.

Press kits are a highly underrated tool for ecommerce companies to take advantage of. If you really want your product to catch fire, the media needs to know who you are and what you do.

PressKitHero enables you to showcase all of your accomplishments, awards, testimonials, and press releases in one place. Additionally, their easy to use dashboard makes it easy to organize and display professionally while saving you lots of time.

Ecommerce Tool #44 – Prowly Media Relations Software

Prowly is a Public Relations and Media software that manages internal and external communications, connecting all PR activities in one place.

What makes Prowly unique is its intuitive interface, allowing businesses to create engaging press releases, multimedia materials, and interactive content for both their target audience and the media.

We also like the media database management and campaign tracking features which not only help streamline PR efforts but also build connections with journalists.

Ecommerce Tool #45 – Grammarly Writing Assistant

Grammarly is AI-based typing assistant that reviews spelling, grammar, punctuation, clarity, engagement, and more.

Grammarly excels in its advanced grammar checking, tone adjustment, and plagiarism detection, ensuring that product descriptions, marketing copy, and communications are error-free and maintain a consistent brand voice.

We also love that offers real-time suggestions and improvements, helping ecommerce businesses create polished, error-free content.

Ecommerce Tool #46 – JustReachOut PR Software

JustReachOut is a DIY PR solution that helps businesses find the most relevant journalists and pitch the most effective angles.

What sets JustReachOut apart is its focus on the basics – journalist preferences, contact details, and pitch messaging.

At a much lower cost than other PR tools, JustReachOut gives businesses the power to build and control media relationships, create personalized and targeted pitches, and secure press coverage.

AI-Powered Advertising

How to Unlock AI and Lead Capture Tech for 10X Return on Ad Spend

HOSTED BY

Larry Kim

Founder and CEO, Customers.ai

Social Media Marketing Tools

Social media tools give ecommerce businesses and efficient way to manage, analyze, and optimize their social media presence, enabling effective communication, brand promotion, and customer engagement in throughout the social media marketing world.

Ecommerce Tool #47 – Meet Edgar Social Media Scheduling Tool

MeetEdgar is a content recycler that can be used to automate the sharing of all your evergreen content across Facebook, LinkedIn, Twitter, and Instagram.

Unlike other content schedulers, you can load up MeetEdgar with all of your most important content once, and then have that evergreen content shared over and over again according to a schedule that you can edit.

We like that MeetEdgar helps promote your best content, on repeat, saves time on scheduling, and auto-generates and tests variations.

Ecommerce Tool #48 – Canva Photo Editing Software

Canva is a photo editing tool that you can use to quickly create graphics, presentations, posters, and other visual content for social media.

What we like is the visual content creator integrates millions of images, fonts, templates, and illustrations for marketers with little to no design skills to build professional-looking images and has pre-built templates for all of your favorite social media channels.

Canva is super easy to use and makes social media posts much more interesting.

Ecommerce Tool #49 – AgoraPulse Social Media Management Software

Agorapulse is an all-in-one dashboard for social media management that simplifies the understanding of social media metrics.

We like that with the AgoraPulse monitoring and engagement capabilities, you can gain audience insights and take advantage of otherwise missed opportunities.

Additionally, AgoraPulse has lots of options to build a pipeline for your content calendar, allowing you to store unlimited posts tied to particular themes, and queue them up for publishing.

Ecommerce Tool #50 – Instachamp Automated Social Media Messaging

InstaChamp is the first Instagram-and-Facebook approved tool for business growth via messaging automation.

InstaChamp stands out for its comprehensive approach to social media engagement, particularly tailored to ecommerce businesses. What makes InstaChamp unique is its advanced automation features, including chatbots and personalized messaging, which facilitate instant and personalized interactions with customers.

Plus, by automating responses, customer queries, and order updates on social media platforms, InstaChamp helps ecommerce businesses enhance customer satisfaction, streamline communication, and improve conversions.

Get Started Building Your Ecommerce Tech Stack

Ecommerce tools are invaluable assets that streamline operations, enhance customer experiences, and optimize marketing strategies, empowering ecommerce businesses to thrive in the competitive online landscape and achieve sustained growth.

As you build your ecommerce tech stack, consider which tools are right for you. Cost, flexibility, use cases. It’s important the tools you choose fit your business and help you grow.

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Ecommerce Marketing Tool FAQs

Q: What are the essential ecommerce marketing tools?

Essential ecommerce marketing tools include email marketing platforms, social media management tools, SEO tools, and analytics software. To streamline team collaboration, the right project management tool or task management software is also essential.

Q: How can ecommerce businesses benefit from marketing automation tools?

Marketing automation tools help streamline repetitive tasks, personalize customer experiences, and improve overall efficiency in running marketing campaigns.

Q: Which ecommerce platforms integrate well with marketing tools?

Popular ecommerce platforms like Shopify, WooCommerce, and Magento often integrate seamlessly with a wide range of marketing tools.

Q: What role do CRM tools play in ecommerce marketing?

Customer Relationship Management (CRM) tools help businesses manage customer data, track interactions, and personalize marketing efforts to improve customer relationships.

Q: How can social media marketing tools boost ecommerce sales?

Social media marketing tools assist in scheduling posts, analyzing engagement, and targeting specific audiences to enhance brand visibility and drive sales.

Q: What are the best practices for email marketing in ecommerce?

Best practices include segmenting email lists, personalizing content, optimizing for mobile, and analyzing metrics to continually improve campaigns.

Q: How do SEO tools contribute to ecommerce success?

SEO tools help optimize product pages, improve site structure, and enhance overall online visibility, leading to increased organic traffic and sales.

Q: What role does content marketing play in ecommerce strategy?

Content marketing builds brand authority, educates customers, and attracts organic traffic, ultimately driving conversions and fostering customer loyalty.

Q: How can ecommerce businesses leverage influencer marketing tools?

Influencer marketing tools assist in identifying influencers, managing collaborations, and tracking performance to amplify brand reach and credibility.

Q: What are the key features to look for in ecommerce analytics tools?

Key features include conversion tracking, customer journey analysis, real-time reporting, and the ability to measure ROI across multiple channels.

Q: How do A/B testing tools benefit ecommerce websites?

A/B testing tools enable businesses to experiment with different elements on their websites, helping them identify the most effective strategies for improving conversions.

Q: What is the impact of mobile marketing tools on ecommerce?

Mobile marketing tools optimize campaigns for mobile devices, enhance user experience, and capitalize on the growing trend of mobile shopping.

Q: How can ecommerce businesses use retargeting tools to recover abandoned carts?

Retargeting tools track users who abandon carts and display relevant ads, encouraging them to return and complete their purchase.

Q: What role does user-generated content play in ecommerce marketing, and are there tools to manage it?

User-generated content enhances authenticity, and tools like social media aggregators help businesses curate and display this content on their websites.

Q: How do loyalty program tools contribute to customer retention in ecommerce?

Loyalty program tools incentivize repeat purchases, reward customer loyalty, and foster long-term relationships by offering exclusive benefits.

Q: Can ecommerce businesses benefit from chatbot tools?

Chatbot tools enhance customer support, provide instant assistance, and guide users through the purchasing process, improving overall user experience.

Q: What are the advantages of using affiliate marketing tools in ecommerce?

Affiliate marketing tools help businesses partner with affiliates to promote products, expanding reach and driving sales through performance-based commissions.

Q: How do ecommerce businesses ensure GDPR compliance with their marketing tools?

Ecommerce businesses can ensure GDPR compliance by obtaining user consent, securely handling data, and regularly updating privacy policies in collaboration with their marketing tools.

Q: How can ecommerce businesses use video marketing tools effectively?

Video marketing tools enable businesses to create engaging product videos, tutorials, and testimonials, enhancing the overall online shopping experience.

Q: What are the cost considerations when investing in ecommerce marketing tools?

Consideration factors include subscription costs, scalability, and potential additional fees for features or integrations, ensuring alignment with the budget and business goals.

The post 50 Ecommerce Marketing Tools to Boost Revenue in 2024 appeared first on Customers.ai.

25 Best Marketing Automation Tools for Agencies to Impress Clients & Differentiate Themselves from Competitors

Vince Magaline — Thu, 02 Nov 2023 03:45:00 +0000

Marketing automation for agencies is a key differentiator to impressing clients, winning new business, and scaling your agency.

In fact, 79% of top-performing agency leaders reported using marketing automation tools for 3-years or more.

There are many marketing functions that can be automated, such as sending automated emails, lead scoring/qualifying, or publishing content on social media.

But digital marketing agency life isn’t easy. Everything has a hard deadline. Clients demand unreasonable results. Your competition is constantly trying to underbid you. And your team wants catered lunches at least once a week.

Meanwhile, you still need to market your agency to bring in new business and keep your current clients happy.

Luckily, there are ways you can accomplish both revenue and client growth.

The answer: Use marketing automation tools to save your agency time, reduce overhead, and increase marketing ROI for both you and your clients.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Here are 25 of the best marketing automation tools for agencies according to industry leaders:

SharpSpring
Klaviyo
Hubspot
Customers.ai
Emma
Mailchimp
SendGrid
Zapier
Teamwork
Monday
Meet Edgar
AgoraPulse
Instachamp
SocialBee
Facebook Retargeting Audience Builder
Wordstream
Semrush
Screaming Frog
Outranking
aHrefs
Platform.ly
Databox
RockerBox
Autopilot
ChurnZero

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

Marketing Automation for Agencies

Marketing automation tools help agencies streamline their campaigns, optimize client engagement, and achieve unparalleled efficiency in their digital strategies.

#1. Marketing Automation Tool: SharpSpring

Sharpspring is a marketing automation platform with tools for sales that also comes with a built-in CRM.

The best way to describe SharpSpring is as an “all-in-one” marketing platform because there are tools for all of the following and more:

Email marketing
Social media management
Landing Page Designer
Campaign Tracking
Lead forms
Customer Relationship Management (CRM)
Blog pages

However, to be fair, there is no such thing as an “all-in-one” platform. You’ll always need additional tools, and often-times you’ll want to substitute out for a tool that’s better at a particular function.

But for agency leaders who find value in robust marketing platforms, don’t want to mix and match their MarTech stack, and don’t have the budget for a platform like Marketo, SharpSpring is a great option.

SharpSpring is designed to hold onto clients with the assistance of digital agency-specific features such as:

Rebrandable interface, domain, login screen, and notifications.
Single sign-on: Manage all your clients in one spot, and with one login.
No-hassle client management: No need to call SharpSpring to ask permission. Just add them to your console and get moving. Includes custom access for each user.
Flexible email templates: Have a favorite email template? Share it with all your clients.

SharpSpring also has a friendly business model for digital agencies. On its site, SharpSpring says something smart from a marketing perspective, which is, “Your customers are yours, not ours.”

And that’s due to many SaaS solutions charging their customers based on the number of contacts or instances one needs room for.

Furthermore, SharpSpring’s pricing model is quite flexible and agency-friendly:

As little as 1/10th the cost of competing solutions.
If SharpSpring isn’t for you, you can leave anytime. No long-term contract.
The agency gets to decide what to charge its customers.
And the agency keeps 75% of the revenue or more.

#2. Marketing Automation Tool: Klaviyo

Klaviyo is a marketing automation platform that helps eCommerce store owners deliver a more personalized experience for their customers.

What makes Klaviyo so useful for digital marketing agencies is its intuitive design and data-driven approach. Agencies can harness the power of personalized email sequences, audience segmentation, and performance tracking of every campaign in real-time.

Klaviyo is not just about sending emails; it’s about creating and automating journeys that engage, convert, and keep customers coming back for more.

See how Customers.ai integrates with Klaviyo.

#3. Marketing Automation Tool: Hubspot

HubSpot is a marketing automation tool designed to boost ROI, optimize your inbound marketing strategy, and generate qualified leads.

With HubSpot, agencies can automate repetitive tasks like email campaigns, social media posts, and lead nurturing, freeing up valuable time to focus on creative and strategic planning.

Hubspot also provides analytics tools to provide data on campaign performance, enabling agencies to make data-driven decisions and demonstrate clear ROI to clients. This combination of efficiency, insight, and integration makes HubSpot an indispensable tool for agencies aiming to stay ahead in a competitive digital landscape.

AI-Powered Advertising

How to Unlock AI and Lead Capture Tech for 10X Return on Ad Spend

HOSTED BY

Larry Kim

Founder and CEO, Customers.ai

Email Marketing Automation Tools for Agencies

Email marketing automation tools are revolutionizing the way agencies engage with audiences, ensuring personalized communication and measurable results at every step.

#4. Email Marketing Automation Tool: Customers.ai

The best email marketing software allows you to proactively engage with customers and prospects in order to grow revenue, generate leads, and offer real-time support across multiple channels.

Studies have shown that our email marketing software:

Here’s how it works:

First, add our X-Ray pixel to your client’s website:

Then, set up an email automation through our AI-powered S.O.L.D. tool which maximizes email deliverability:

Plus, if you need some help writing your clients emails, you can take our new AI email writer for a spin!

#5. Email Marketing Automation Tool: Emma

Emma, or MyEmma, is an email marketing automation tool that flies under the radar but is great for digital marketing agencies.

Emma’s agency email marketing software and personalized services set you up to be the experts for your clients, help you manage multiple brands under one roof, and drive results that will have them singing your praises.

The Emma platform is referred to as the Emma HQ platform. It includes an approvals dashboard, campaign management, asset and template sharing controls, and multi-account reporting from the activity dashboard.

In regards to email marketing automation, Emma allows you to create targeted workflows based on any action your audience takes, both inside and outside the inbox.

And what Emma is referring to as “both inside and outside the inbox” is that most activity happens outside of the inbox. For example purchases, web visits, and reviews.

With Emma, as long as you’re capturing the data, you can automate workflows based on that data. This allows you to further personalize every workflow.

Emma’s marketing agency-specific features consist of the following four components.

Manage multiple accounts: Set up separate accounts for every client – each with its own set of roles & permissions – and easily manage them from one central dashboard.
Robust email reporting: Track client activity and quickly see what’s working (and what’s not) so you can offer the best advice and adjust your strategy to get better results.
Asset management: Manage and share creative assets – like email marketing templates, logos, and images – with clients so they have everything they need to send a gorgeous email.
White-labeled accounts: Choose to remove all Emma branding from your account. Your clients can even log-in directly from your site, so you can provide them with a complete email marketing experience.

When dynamic content and automation combine, you can create hyper-personalized emails.

Agencies can really impress their clients by automatically populating an email series with content based on a subscriber’s favorite activity.

#6. Email Marketing Automation Tool: Mailchimp

MailChimp is one of the most popular email marketing platforms due to its ease of use, sophisticated automation tools, and the ability to create great-looking emails with a drag-and-drop user interface.

In addition to being the most recognized email marketing platform in the world, MailChimp has built out a suite of cross-channel marketing tools.

MailChimp now refers to itself as an “all-in-one marketing platform” for small businesses. The most prevalent tools on the platform consist of the following:

Email marketing
Customer relationship management (CRM) dashboards
Custom domains and website design templates
Social media management and content scheduling
Facebook and Instagram ad builders
Landing page builders, including ecommerce
Marketing analytics, and more.

Digital marketing agencies can benefit from MailChimp’s many automation tools, such as customer journey mapping, retargeting emails, behavior-based automation, date-based automation, welcome series, abandoned cart emails, product recommendations, and more.

MailChimp has gradually become more like Marketo, but for small businesses. And they’re doing this by building cross-channel marketing tools that complement their bread and butter, which is email.

#7. Email Marketing Automation Tool: SendGrid

The Sendgrid email marketing automation platform is a must-have tool for businesses of all sizes.

Along with it’s reliability and scalability, SendGrid is renowned for its advanced deliverability tools, along with features like delivery management, detailed analytics, and customizable templates.

SendGrid makes email marketing automation easy.

See how Customers.ai integrates with SendGrid.

Workflow Automation Tools for Agencies

Workflow automation tools are transforming how agencies manage tasks, streamline processes, and enhance productivity, enabling them to deliver superior services with remarkable efficiency.

#8. Workflow Automation: Zapier

As a marketing agency, you’re going to use a large variety of business and productivity apps. Every client is going to have a different marketing stack, and you’ll need a way to easily integrate many of them.

Zapier is an awesome tool for marketing agencies because you can create automated workflows across tools in your mar-tech stack. In fact, Zapier is compatible with thousands of tools, and you can easily chain commands together with an “If X happens, do Y” structure.

For example, the Customers.ai Zapier integration allows you to easily send information that’s stored to customer profiles in Customers.ai to other applications. For example:

Add all new leads to your CRM, such as Salesforce
Send SMS messages or Slack notifications to new contacts
Subscribe new Customers.ai contacts to MailChimp
Register Customers.ai contacts to Zoom Webinars

One of the main selling points of Zapier for marketing agencies is that this automation allows you to combine multiple actions and apps together in a single Zap.

So, let’s say a client sends you an email with an attachment. Using Zapier, you can store it on your Google Drive, share it with your team, and update your project management board without needing to do anything.

Zapier will save your agency lots of time by automating repetitive tasks and please your clients when you’re able to work with their tech stack.

#9. Workflow Automation: Teamwork

Teamwork is a flexible workflow automation tool that gives marketing agencies what they need to deliver exceptional projects for their clients.

Teamwork’s “Workload” solution gives you a complete picture of your team’s capacity and helps you manage it more effectively. It also allows you to respond to changes quickly and keep teams on track.

Additionally, Teamwork allows you to build custom workflows and gives agencies one central place to visualize team projects and tasks, deadlines, and workloads.

#10. Workflow Automation: Monday

Monday.com is a versatile workflow automation tool that adds a ton of value to digital marketing agencies, especially when it comes to campaign management.

Monday’s strength lies in its ability to create tailored workflows, giving digital marketing agencies a central hub to see projects, manage tasks, track deadlines, and balance team workloads.

Monday.com also enhances client communication by allowing clients to be added as collaborators, streamlining the feedback processes and significantly reducing the need for lengthy email threads.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Automated Social Media Management Tools for Agencies

Automated social media management tools help agencies enhance each of their client’s online presence, engage target audiences, and track performance across a variety of social media platforms.

#11. Social Media Automation: Meet Edgar

MeetEdgar is a content recycler that can be used to automate the sharing of all your evergreen content across Facebook, LinkedIn, Twitter, and Instagram.

With MeetEdgar, you can load up the automated tool with all of your most important content once, and then have that evergreen content shared over and over again according to a schedule that you can edit.

MeetEdgar helps promote your best content, saves time on scheduling, and auto-generates and tests variations.

#12. Social Media Automation: AgoraPulse

The ability to prove your agency’s social media ROI to your clients is powerful. And AgoraPulse has all of the digital agency tools you need to do just that.

With AgoraPulse, your agency can show ROI on each post, whether it’s organic or paid. This is accomplished using publishing modals and built-in UTM parameters that allow you to demonstrate your agency’s impact on conversions and revenue.

For marketing agencies, anything you can do to save time is paramount to your success. AgoraPulse makes it easy to export reports with key metrics and analysis on engagement and growth to present to clients.

Furthermore, it never hurts to impress clients. Unlimited Graphic Design Services let you get creative logos. So, add your logo to the PowerPoint decks generated by AgoraPulse and your clients will think you built it from scratch.

AgoraPulse also has tools to allow collaboration between marketing agencies and their clients. For example, with a shared calendar, clients can review, accept, reject, and give feedback on your scheduled social media content. Each shared calendar gives you unlimited calendar users and unlimited profiles.

#13. Social Media Automation: Instachamp

InstaChamp is the first Instagram-and-Facebook approved social media automation tool for business growth via messaging automation.

InstaChamp is unique due to its advanced automation features, including chatbots and personalized messaging, which facilitate instant and personalized interactions with customers.

By automating responses, customer queries, and order updates on social media platforms, InstaChamp helps ecommerce businesses enhance customer satisfaction, streamline communication, and improve conversions.

#14. Social Media Automation: SocialBee

SocialBee is designed for the seamless management of your social media profiles. With this social media automation platform, your agency can schedule and automate posts.

For agencies overseeing multiple accounts, SocialBee breaks out each client’s dashboard into distinct workspaces for a more structured approach. Collaborative efforts are facilitated through features like assigning roles to team members, obtaining content approval from clients, and leaving notes on posts for effective communication.

#15. Social Media Automation: Facebook Retargeting Audience Builder

With the Customers.ai Website Visitor ID X-Ray pixel, you can capture audience data from your website and sync it directly to Facebook, creating larger remarketing audiences and ensuring you are targeting people who are already interested in what you have to offer!

To get started, make sure you add the Website Visitor ID X-Ray pixel to your site. It’s easy to do and takes less than 90 seconds. To add it, sign up (it’s FREE!), go to the dashboard, navigate to My Automations, select + New Automation, and get your pixel. Make sure to test it to verify it’s working.

From there, you can start building your Facebook Ads audience.

Marketers can’t afford to lose their retargeting audiences and Customers.ai is the answer.

SEO & PPC Automation Tools for Agencies

SEO and PPC automation tools help agencies optimize their search engine strategies and manage ad campaigns with precision and ease.

#16. PPC Automation: Wordstream

WordStream for agencies helps to replace multiple complex platforms and spreadsheets with a single user interface designed to streamline Google Ads, Facebook, and Bing workflows.

Additionally, WordStream’s Advisor tool for agencies makes recommendations to optimize performance across platforms and will highlight your best results each month to your clients.

The most notable WordStream features to consider for your set of marketing agency tools are as follows:

Automated Keyword Lists
Prospect Tracking & Management
Customizable Proposal Generator
White Labeled Google Account Audit
International Currencies
White Labeled Facebook Account Audit
Google Places Match

WordStream’s Client Center dashboard is designed to give your agency a view of every account you manage and to assess where to spend your time more efficiently. It comes with tools such as a performance tracker, budget tracking, and spend notifications.

#17. SEO & PPC Automation: Semrush

Semrush is an all-in-one digital marketing solution that helps companies run digital marketing campaigns including SEO, paid media, and content marketing.

When it comes to automation, what makes Semrush unique is its ability to provide in-depth keyword research, competitor analysis, and site audit capabilities. And with robust features like backlink analysis and rank tracking, businesses can try to stay ahead in search engine rankings.

It also has a user-friendly interface and delivers actionable insights that can be implemented quickly. Semrush gives marketers the tools to make good SEO and PPC decisions.

#18. SEO Automation: Screaming Frog

Screaming Frog is a widely used website crawler, designed primarily for automating SEO audits.

Screaming Frog allows users to crawl both small and very large websites efficiently while analyzing the results in real-time.

Key features include finding broken links (404 errors), auditing redirects, analyzing page titles and metadata, discovering duplicate content, extracting data with XPath, reviewing robots and directives, and generating XML sitemaps. It’s particularly useful for its ability to provide a comprehensive overview of a website from an SEO perspective.

#19. SEO Automation: Outranking

Outranking.io is an AI-powered automated SEO content platform designed to enhance SEO content performance.

Outranking has an automated AI-assisted SEO workflow that will generate titles, create content outlines, develop first drafts and optimize content, taking much of the initial leg work out of the agency marketer’s hands.

The platform will also automate content optimization, helping agencies create content that will rank.

#20. SEO Automation: aHrefs

Ahrefs is an SEO automation tool with features for link building, keyword research, competitor analysis, rank tracking, site audits, and more.

Ahrefs has an extensive database of links and keywords for comprehensive backlink analysis, competitor research, and keyword tracking.

Ahrefs also will identify areas for improvement and provide actionable insights based on that data. Its user-friendly interface also makes Ahrefs a valuable automation tool for agencies.

Marketing Automation Tools for Attribution & Analytics

Marketing automation tools for attribution and analytics help agencies decode complex customer journeys and measure the impact of their marketing strategies with precision.

#21. Attribution & Analytics Automation: Platform.ly

Platform.ly has a full suite of multi-channel marketing automation tools from lead capture and nurturing to sales and brand advocacy.

For digital marketing agencies, the one thing Platform.ly does better than anything else is marketing attribution and analytics dashboards.

Agencies like Platform.ly for a number of reasons. Mainly it’s their reporting and attribution models, but it’s also the platform’s focus on the integration of other marketing tools.

This facilitates the ability to use the best tool for each marketing function, as opposed to using one marketing automation platform for everything, which means you’ll have fewer features at your disposal per marketing channel.

Platform.ly makes marketing attribution easy by precisely tracking interactions across different campaigns and channels throughout your marketing funnel. It helps you understand in detail which marketing activities drive the most sales, who your most loyal customers are, and what drives growth.

At a high-level, Platformly’s main features consist of the following:

Business Dashboards
Link Tracking
CRM
Lead Capture
Email Marketing
Marketing Automation
Complete Reports
Integrations

Use Platform.ly to track marketing efforts with interactive dashboards, measure agency performance, optimize user interactions from first to last touchpoints, convert more customers, and increase revenue.

#22. Attribution & Analytics Automation: Databox

Databox is an automated analytics tool that brings all data into a unified platform so agencies can track performance and discover insights in real-time.

This tool allows agencies to mix and match their data from different sources into one dashboard, and visualize a complete overview of business performance.

Some of the best features for agencies on Databox are:

Agency + Client Accounts: agencies can create client accounts under 1 umbrella account. Clients then have access to monitor data anytime via URL, mobile application, TV data stream, or office wall.
Client Performance Screen allows an agency to monitor up to 5 KPIs per client on a single screen. This is great for agency owners, managers & directors that want to quickly review account performance.
Calculate KPIs From Different Sources – Data Calculations allows users to aggregate metrics from multiple data sources, calculate different ratios, return-on-investment, financial metrics, then track them over time.
3rd Party Automations – 70+ native integrations & 250+ Zapier & Integromat automations that you can connect with Databox.

#23. Attribution & Analytics Automation: Rockerbox

Rockerbox is a marketing attribution platform that can help agencies measure and manage marketing spend (paid, organic, digital, and offline campaigns).

Rockerbox uses machine learning to help businesses streamline their attribution and incrementality strategies, as well as media mix modeling operations. It enables the measurement of marketing spend across a broad spectrum of campaigns, including paid, organic, digital, and offline, thereby offering a holistic view of marketing effectiveness

Onboarding & Customer Journey Mapping Automation Tools

Onboarding and customer journey mapping automation tools help agencies seamlessly guide clients through tailored experiences and map out every interaction for maximum engagement and retention.

#24. Onboarding & Customer Journey Mapping Automation: Autopilot

Autopilot is a visual marketing automation tool agencies can use to create customer journey maps for clients. The Autopilot platform includes multi-channel marketing capabilities such as email, in-app, online, and snail-mail communications.

Autopilot is all about building automated lead generation and lead nurturing processes.

Autopilot allows users to:

Customize journeys based on audience behavior.
Build multi-channel workflows to send automated messages.
Generate customer journey reports that allow you to fix leaky marketing funnels.

Autopilot also includes features such as measuring campaign ROI and optimizing the revenue funnel based on real-time performance.

Lastly, Autopilot integrates with other popular platforms such as Salesforce, InsideView, GoodData, Zapier, Slack, and Twilio.

#25. Onboarding & Customer Journey Mapping Automation: ChurnZero

ChurnZero is a customer onboarding platform that helps automate onboarding activities, including requirements gathering, technical implementation, configuration, and training.

Along with onboarding, ChurnZero offers a range of automated services including customer journey mapping, health scores, survey tools, segmentation, plays, reporting, real-time alerts, walkthroughs, and collaboration centers.

Looking for More than Marketing Automation Tools for Agencies?

If you need more than just marketing automation software, we have quite a few categories for you to choose from. Discover hundreds of the best digital marketing tools in the following lists:

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Marketing Automation for Agencies FAQs

Q: What are marketing automation tools for agencies?

Tools designed to automate marketing tasks, streamline campaign management, and analyze data for marketing agencies.

Q: How do marketing automation tools benefit agencies?

They increase efficiency, improve client engagement, enable targeted campaigns, and provide measurable results.

Q: Can small agencies benefit from marketing automation tools?

Yes, these tools can help small agencies scale efficiently and compete with larger agencies.

Q: What features are essential in marketing automation tools for agencies?

Key features include email automation, social media management, analytics, CRM integration, and lead generation.

Q: Are there marketing automation tools suitable for all types of agencies?

Yes, there are versatile tools available that cater to a wide range of agency types and sizes.

Q: How do marketing automation tools impact client relationships?

They enhance client relationships through personalized communication and timely responses.

Q: Can marketing automation tools help with lead generation?

Yes, they can automate lead capture and nurturing processes, increasing the quantity and quality of leads.

Q: Do marketing automation tools integrate with other business systems?

Most tools offer integrations with CRM systems, email platforms, social media networks, and analytics tools.

Q: What is the average cost of marketing automation tools for agencies?

Costs vary widely, from free to premium tools, depending on features and scale of operations.

Q: Are there industry-specific marketing automation tools for agencies?

Yes, there are tools specialized for industries like real estate, healthcare, and retail.

Q: How do marketing automation tools improve campaign management?

They streamline campaign creation, scheduling, execution, and measurement.

Q: Can marketing automation tools track ROI?

Yes, they provide analytics and reporting features to track and measure ROI effectively.

Q: What is the role of AI in marketing automation tools?

AI enhances personalization, predictive analytics, and automates complex decision-making processes.

Q: How secure are marketing automation tools for agencies?

Reputable tools prioritize data security and comply with regulations like GDPR.

Q: Can marketing automation tools support multichannel marketing?

Yes, they enable agencies to manage and automate campaigns across various digital channels.

Q: How user-friendly are marketing automation tools for agencies?

Most tools are designed with user-friendliness in mind, offering intuitive interfaces and support.

Q: What is the best marketing automation tool for a small agency?

There are a number of marketing automation tools for small agencies available. We recommend identifying your needs and visiting the list we’ve outlined above.

Q: Can marketing automation tools assist with content creation?

Some tools offer content creation and management features, including templates and scheduling.

Q: How do marketing automation tools aid in email marketing?

They automate email campaign creation, segmentation, delivery, and performance tracking.

Q: What analytics do marketing automation tools provide?

They offer insights into campaign performance, customer behavior, and conversion tracking.

Q: How do marketing automation tools help with social media management?

They automate post scheduling, track engagement, and analyze social media campaign performance.

Q: Can marketing automation tools optimize SEO for agencies?

Some tools include SEO features to help optimize content and track keyword performance.

Q: Are marketing automation tools effective for B2B agencies?

Yes, they are effective for B2B agencies in lead generation, nurturing, and sales processes.

Q: How do marketing automation tools handle data privacy?

They typically comply with data privacy laws and offer features for consent management and data protection.

Q: What is the future of marketing automation tools for agencies?

The future includes more advanced AI capabilities, deeper integrations, and enhanced personalization features.

The post 25 Best Marketing Automation Tools for Agencies to Impress Clients & Differentiate Themselves from Competitors appeared first on Customers.ai.

28 Must-Have Digital Marketing Agency Tools in 2024

Vince Magaline — Wed, 18 Oct 2023 05:20:00 +0000

The best digital marketing agency tools are built to scale, will impress your clients, and win you new business.

Two of the most reported challenges for marketing agencies are finding services to offer that differentiate themselves from the competition and adopting new marketing technologies to gain a competitive advantage.

This article will help you discover the best digital marketing agency tools and software available in 2024.

Zapier Workflow Automation
Teamwork Project Management Software
Monday Project Management Software
Slack Productivity Platform
Calendly Online Appointment Scheduling
GrowthHackers Content Marketing Planning
Iconosquare Social Media Analytics & Management
AgoraPulse Social Media Management
SocialBee Social Media Management
Customers.ai Facebook Retargeting Audience Builder
AdEspresso Facebook Ads Manager
Whatagraph Marketing Analytics & Social Media Reporting
SE Ranking All-in-one SEO Software
SEMRush SEO Management Software
aHrefs SEO Management Software
SpyFu Competitor Keyword Research
WordStream PPC Management Software
Rebrandly Link Tracking Software
Customers.ai AI Email Writer
Klayvio Email Marketing Software
Customers.ai Intent-Based Consumer Directory
Unbounce Landing Page Builder
Visme Graphic Design Software
Canva Visual Design Tool
Snagit Screen Capture Software
Databox Business Analytics & KPI Dashboards
Octoboard AI Data Analytics
Turtl Content Marketing Software

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Workflow & Project Management Tools

Project management is the unsung hero of the digital agency world. It brings order to the inherent chaos of campaigns, ensuring tasks are organized, deadlines are met, and resources are allocated efficiently. It also enables agencies to adapt swiftly to the fast-paced nature of the digital landscape, allowing them to stay agile, innovative, and ultimately deliver impactful results for their clients. Here are a few of our favorite workflow and project management tools for digital marketing agencies.

Marketing Agency Tools #1: Zapier Workflow Automation

Additionally, the need to adopt marketing automation for agencies is growing, fast.

For example, the Customers.ai Zapier integration allows you to easily send information that’s stored to customer profiles in Customers.ai to other applications.

Here are just some of the more popular “Zaps” for Customers.ai users:

Add all new leads to your CRM, such as Salesforce
Send SMS messages or Slack notifications to new contacts
Subscribe new Customers.ai contacts to MailChimp
Register Customers.ai contacts to Zoom Webinars

One of the main selling points of Zapier for marketing agencies is that this automation allow you to combine multiple actions and apps together in a single Zap. So, let’s say a client sends you an email with an attachment. Using Zapier, you can store it on your Google Drive, share it with your team, and update your project management board without needing to do anything.

Zapier will save your agency lots of time by automating repetitive tasks and please your clients when you’re able to work with their tech stack.

Marketing Agency Tools #2: Teamwork Project Management Software

Teamwork is a flexible work management software that gives marketing agencies the tools they need to deliver exceptional projects for their clients.

As an agency, you’re not only managing your own work, you’re also managing your clients’ work. With Teamwork’s “Workload” solution, you can get a complete picture of your team’s capacity and manage it more effectively.

This makes it easier for marketing agencies to respond to changes quickly and keep their team on track.

Additionally, Teamwork allows you to build custom workflows and gives agencies one central place to visualize team projects and tasks, deadlines, and workloads.

Lastly, client communication is facilitated by teamwork, as you can add clients as collaborators. By doing so, clients can leave comments, review assets, view the progress of projects, and eliminate many back and forth email threads.

Marketing Agency Tools #3: Monday Project Management Software

Monday.com stands out as a versatile project management tool that adds tremendous value to digital marketing agencies in navigating the intricacies of campaign management.

One of the standout features of Monday.com is its customizable Workload view, providing agencies with a bird’s-eye perspective of their team’s capacity. This not only facilitates effective resource allocation but also allows digital marketing agencies to adapt to changes in project requirements.

The tool’s strength lies in its ability to create tailored workflows, offering digital marketing agencies a centralized hub to visualize projects, manage tasks, track deadlines, and balance workloads. Whole teams can see a project’s planned schedule and its activities over time via Gantt chart views. This customization capability aligns seamlessly with the diverse and often unique requirements of marketing campaigns, allowing agencies to mold the platform to suit their specific project management needs.

Monday.com also enhances client communication by allowing clients to be added as collaborators. This collaborative feature streamlines feedback processes, as clients can leave comments, review assets, monitor project progress, and significantly reduce the need for lengthy email threads.

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

Marketing Agency Tools #4: Slack Productivity Platform

Slack is like the ultimate digital clubhouse for digital marketing crews, where communication becomes a breeze and collaboration hits a whole new level.

With channels for each campaign and direct messaging that’s faster than a marketing trend going viral, Slack is the secret weapon for digital marketing teams hustling in the fast lane.

The real magic of Slack for digital marketing agencies lies in its ability to bring everyone onto the same stage. Brainstorming sessions, updates on projects, tools, tasks, whatever.

Plus, with integrations galore, easy file sharing, and feedback loops, it’s basically a digital agency must-have.

Marketing Agency Tools #5: Calendly Online Appointment Scheduling

Calendly is the scheduling superhero that digital marketing agencies didn’t know they needed. No more email tag or phone ping-pong; it helps avoid scheduling headaches and lets clients and team members book time slots that suit everyone’s agenda. Much better than the “does this time work for you?” email.

What sets Calendly apart for digital marketing agencies is its time-saving abilities. Real-time calendar sync and customizable meeting types are A+.

It is a game-changer for busy agency marketers – it not only frees up your time but also ensures that every meeting is seamless.

Marketing Agency Tools #6: Growth Hackers Content Marketing Planning

GrowthHackers new Workflow tool helps businesses plan, create, distribute, and analyze content marketing at scale through intuitive and integrated software.

Companies and marketing agencies can use Workflow to:

Brainstorm and approve their editorial lines
Create content for blogs, social media, and emails
Organize and publish through an integrated drag-and-drop editorial calendar
Keep track of their content production and workload
Analyze results from an SEO and social media perspective after publication

As a compliment to GrowthHackers Experiments tool for running growth tests, they built Workflow for teams to also be able to execute their hypotheses from one platform.

Workflow helps growth and content marketing teams guess less, learn more, and work together.

Social Media Management & Social Media Automation Tools

Social media management and automation tools make the daily grind of social media marketing a breeze. They’re like having a personal assistant for your social game, helping digital agencies schedule posts, track performance, and engage with the audience effortlessly. With the power of automation, these tools free up time, ensuring that your team can focus on the creative magic that truly sets your campaigns on fire. Here are a few we like:

Marketing Agency Tools #7: Iconosquare Social Media Analytics & Management

Iconosquare is one of the leading analytics and management platforms used by agencies and social media marketers.

Agencies use Iconosquare to help their clients manage their social media accounts. (Instagram, Facebook, Twitter and LinkedIn are available).

Some of the best features for agencies on Iconosquare are:

In-depth analytics to understand their clients’ audience for increased account growth and engagement.
Easy reporting – easily report the performance to your clients thanks to branded PDF reports at the click of a button.
Multi profile management – report and analyze the social media performance of multiple social media profiles and content for your clients from one dashboard.
Automatic scheduler – save time by setting and forgetting your content in advance.
Scheduler collaboration – facilitate collaboration with your clients or your team by sharing your scheduler calendar with external approvers.

Other useful features for agencies on Iconosquare:

Competitor analysis
Conversations
Hashtag tracking
Industry benchmark

Marketing Agency Tools #8: AgoraPulse Social Media Management

Being able to prove your agency’s social media ROI to your clients can be powerful. AgoraPulse provides the tools you need to do just that.

AgoraPulse has publishing modal’s built-in UTM parameters to show your agency’s impact on conversions and revenue. This allows you to spot and eliminate spam and negative comments on your ads to encourage more positive engagement and ROI on your client’s ad spend.

Furthermore, it never hurts to impress clients. So, add your logo to the PowerPoint decks generated by AgoraPulse and your clients will think you built it from scratch.

Marketing Agency Tools #9: SocialBee Social Media Management

SocialBee is a comprehensive tool designed for the seamless management of your social media profiles. With this platform, you can schedule and automate posts and receive assistance in creating a tailored social media strategy.

Monitor key performance metrics such as engagement and follower growth, and efficiently handle messages, comments, and mentions—all from a unified interface.

For agencies overseeing multiple accounts, SocialBee enables the organization of clients’ dashboards into distinct workspaces for a more structured approach. Collaborative efforts are facilitated through features like assigning roles to team members, obtaining content approval from clients, and leaving notes on posts for effective communication.

Take advantage of SocialBee’s 14-day free trial, with no credit card required.

Marketing Agency Tools #10: Customers.ai Facebook Retargeting Audience Builder

With the iOS 17 privacy changes and Facebook’s focus on protecting user data, retargeting audiences are getting smaller.

From there, you can start building your Facebook Ads audience.

Marketers can’t afford to lose their retargeting audiences and Customers.ai is the answer.

Marketing Agency Tools #11: Ad Espresso Facebook Ads Manager

Performance marketing agencies can quickly be in control of managing hundreds or even thousands of ads for their clients. That’s why a tool like AdEspresso can be a particularly useful addition to your marketing agency tools.

Whether you’re a freelancer or an experienced marketing agency, AdEspresso has the right combination of Automation tools designed to save you time and generate more leads for your clients.

AdEspresso allows you to quickly create and analyze all your clients’ campaigns across three channels, all from one platform:

Facebook ads
Google AdWords
Instagram ads

What’s particularly useful for performance marketing agencies is AdEspresso’s ability to simplify the onboarding of new clients using its Onboarding Requests tool. With this feature, you can have your clients provide access to their pages and ad accounts with as little friction as possible.

Additionally, if you need to add external services, you can also request access to your clients’ CRM to connect AdEspresso.

Other useful tools for agencies on AdEspresso:

Request approval for your campaigns
Create and send customized reports
White label the product to the look and feel of your agency
Team collaboration and permissions management

Give your Facebook ads some extra juice with these 19 powerful Facebook advertising tools!

Marketing Agency Tools #12: Whatagraph Marketing Analytics & Social Media Reporting

Whatagraph is a marketing data platform for marketing agencies and in-house teams to connect, visualize, and share marketing data coming from various sources.

This tool enables professionals to automatically pull data from connected digital marketing channels, and turn it into visually appealing reports & dashboards, and effortlessly share insights as scheduled emails or live on-demand links.

Whatagraph helps marketing professionals monitor the performance of their own or clients’ marketing campaigns by aggregating the essential metrics from multiple marketing sources into one unified view. Each dashboard or report can contain multiple data sources, with the possibility to customize every widget for metrics, dimensions, filters, and sources.

Its main benefits include:

Native integrations with major marketing platforms
Library of report and dashboard templates
Intuitive drag-and-drop report builder
Easy cross-channel insights
Custom formulas and metrics
Linked templates
Automatic report delivery
Sharing reports as live links
White-label reports — custom domain, colors, and branding
Connect any source via Custom API, Google Sheets, or Google BigQuery
No-code data transfers to Google BigQuery

SEO Management Software & PPC Management Software

SEO management and PPC management software are the dynamic duos in a digital marketing agency’s toolkit, working hand in hand to catapult online visibility and drive results. SEO tools are like the backstage crew, fine-tuning your website’s performance, optimizing keywords, and ensuring it steals the show on search engines. PPC tools are the cool kids handling the spotlight, creating and managing those attention-grabbing paid campaigns that bring in the audience. Together, they’re the secret sauce behind a digital marketing agency’s success!

Marketing Agency Tool #13: SE Ranking All-in-one SEO Software

The comprehensive SEO platform SE Ranking is one of the best choices for marketing agencies. It combines all the necessary tools for everyday optimization activities, from rank tracking to keyword and competitive research, and even content creation. The report builder is a huge benefit for agencies and has many templates, a white label feature, and integration with Looker Studio (previously Data Studio).

So which SE Ranking tools can help clients to create a comprehensive strategy?

Rank Tracker that provides accurate position tracking for each keyword with many additional features like ranking cannibalization spotting and keyword grouping, and tagging
On-page SEO Checker that provides an optimization score for the page and advice on how to improve it
Keyword Research with valuable features like bulk keyword analysis, question generation related to your query, providing long-tail keywords, etc
Competitive Research that analyzes the organic and PPC traffic of the client’s rivals and extends the competitor list
Website Audit that evaluates the website’s health and detects any possible technical issues
Backlink Checker that analyzes backlink profiles from every possible angle
Content Marketing Module that helps to create briefs and high-performing content based on the client’s competitors.

Marketers and SEO specialists can also connect Google Search Console and Google Analytics so that all the data is in one place. SE Ranking was designed with the needs of agencies in mind, so it also offers:

White-label functionality
The possibility of working in teams on one project
Marketing reporting tools for presenting well-visualized reports for clients
More affordable pricing compared to other SEO tools.

Marketing Agency Tools #14: SEMRush SEO Management Software

SEMrush is one of the best SEO tools to make your clients visible online.

Agency teams use SEMrush to help clients master content marketing, improve SEO across their websites, create PPC campaigns, and manage their social media presence.

Some of the most popular tools to create a plan for your clients consist of:

Website audit
Social media tracker
Backlink audit
Ad builder
Keyword position tracking
On-page SEO checker
PPC keyword tool
Organic traffic insights

So, if you think about it, not only can you use SEMrush for SEO optimization with your clients, you can also use SEMrush to find prospects and land new business.

By gaining insights into potential clients, the better you’ll be able to pitch them. Use SEMrush to:

Analyze potential clients and their online visibility
Get insights into their online performance, marketing strategy, and budgets
Understand their niche and target audience
Locate gaps in their marketing strategy to offer a personalized action plan

Marketing Agency Tools #15: aHrefs SEO Management Software

Ahrefs is kind of the Swiss Army knife of SEO tools. It does keyword research, backlink analysis, site audits, and more.

With the power to spy on competitors’ strategies, uncover high-performing keywords, and dissect backlink profiles, Ahrefs helps guide the SEO efforts of digital marketing agencies. It’s not just about improving rankings; it’s about crafting campaigns that resonate with the algorithms and audiences alike.

In our opinion, it helps transform SEO from a guessing game into a calculated science, ensuring that every optimization move is backed by data-driven precision.

Marketing Agency Tools #16: SpyFu Competitor Keyword Research

SpyFu is the best tool available for competitor keyword research.

And each of your current or prospective marketing agency clients are going to get excited when you tell them you can steal traffic and leads from their competitors.

With SpyFu you can search for any domain and see every place they’ve shown up on Google, every keyword they’ve bought on Adwords, every organic rank, and every ad variation in the last 13 years.

SpyFu has step-by-step guides on how to:

Find the keywords most important to your client’s market
Increase your clients’ ranking for specific keywords
Plan a content marketing campaign
Research your client’s competitors marketing strategies
Start a new AdWords campaign

Additionally, with SpyFu’s AdWords Advisor tool, if you analyze your client’s website, you can analyze all of their competitors’ AdWords bidding history and recommend the most profitable keywords your clients aren’t yet targeting.

SpyFu makes it easy to delight marketing agency clients because you can walk into a room and present hard data that shows how you’re going to help them beat out their competitors.

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

Marketing Agency Tools #17: Wordstream PPC Management Software

WordStream for agencies helps to replace multiple complex platforms and spreadsheets with a single user interface designed to streamline Google Ads, Facebook, and Bing workflows.

Additionally, WordStream’s Advisor tool for agencies makes recommendations to optimize performance across platforms and will highlight your best results each month to your clients.

The most notable WordStream features to consider for your set of marketing agency tools are as follows:

Prospect Tracking & Management
Customizable Proposal Generator
White Labeled Google Account Audit
International Currencies
White Labeled Facebook Account Audit
Automated Keyword Lists
Google Places Match

Marketing Agency Tools #18: Rebrandly Link Tracking Software

Rebrandly is the industry-leading link management platform to brand, track and share short URLs using a custom domain name.

Rebrandly is great for creating many different short links with your client’s brand name on the links, making them more than 30% likely to be clicked.

Using Rebrandly, you can do the following and much more:

Build, schedule, and send custom reports based on the traffic your links receive.
Send visitors to specific landing pages or direct them to your mobile app based on their location, device, browsing language, and other factors.
Fire retargeting pixels directly from your links, add users to your retargeting lists in Facebook, AdWords, Twitter, and more.
Quickly build UTM parameters on all your links to know the medium, source, and content traffic is coming from.

For agency teams, you can set up folders where members of the same team can connect to view and manage sets of branded links collaboratively.

Email Marketing & AI Email Tools

Email marketing is the driver of any digital marketing agency’s communication game, turning client interactions into a symphony of seamless connections. These tools not only save time and streamline communication but also add a dash of personality to your agency’s conversations, making client relationships as smooth as your favorite playlist.

Marketing Agency Tools #19: Customers.ai AI Email Customizer

Customers.ai’s AI email writer is a cutting-edge tool that revolutionizes email marketing by seamlessly blending advanced artificial intelligence capabilities with personalized communication strategies. Businesses can send dynamically generated, hyper-personalized email campaigns, tailoring content to individual recipients with unprecedented precision.

Here’s an example:

By leveraging AI-driven delivery tools, automated follow-up sequences, and real-time notifications, Customers.ai significantly enhances engagement rates.

Even better, the platform goes beyond basic email campaigns, enriching leads with comprehensive demographic and interest-based data, enabling businesses to create detailed customer profiles and finely segmented audience groups.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Marketing Agency Tools #20: Klayvio Email Marketing Software

Klaviyo is the marketing maestro that empowers digital marketing agencies to orchestrate highly targeted and personalized campaigns with finesse. It’s not just a platform; it’s the key to unlocking the full potential of customer engagement.

With Klaviyo’s robust email marketing and automation features, agencies can go beyond just managing campaigns – they can craft experiences that resonate with audiences and drive unparalleled results. Plus, Klayvio integrates with Customers.ai for supercharged campaigns!

What sets Klaviyo apart for digital marketing agencies is its intuitive design and data-driven approach. Agencies can harness the power of personalized email sequences, segment their audience with surgical precision, and track the performance of every campaign in real-time..

It’s not just about sending emails; it’s about creating journeys that captivate, convert, and keep customers coming back for more.

Marketing Agency Tools #21: Customers.ai Intent-Based Consumer Directory

With changing privacy regulations, especially around email marketing, growing an emai list is harder than ever. For many marketers, this means supplementing their existing email lists. And that’s where the Customers.ai intent-based consumer directory comes in.

Our Consumer Directory has actionable information on over 250 million U.S. consumers that you can use to filter and purchase leads based on the criteria that’s most in-line with your business’s ideal customers, like:

Age
Location
Relationship status
Number of kids
Estimated income
Occupation
And more!

Grow your email marketing list with people who are actually in your target audience!

Graphic Design & Landing Page Tools

Graphic design tools are the creative wizards of the digital marketing realm, turning bland campaigns into visual masterpieces. They’re like a magic wand for your content, allowing agencies to conjure up eye-catching visuals, snazzy social media graphics, and captivating landing pages. These tools not only make your brand shine but also ensure your marketing materials are on point.

Marketing Agency Tools #22: Unbounce Landing Page Builder

Unbounce is a popular addition to the list of many marketing agency tools. It allows you to create custom landing pages with no coding required.

Additionally, Unbounce’s Conversion Intelligence and Smart Traffic tools help to set Unbounce apart from the competition.

As an agency, you’re under pressure to turn client campaigns into success stories. Well, sending traffic to your client’s website isn’t going to be successful because websites are for exploring, not converting.

Landing pages, on the other hand, are focused on the messaging that brought visitors to the page in the first place. A landing page with one, focused goal tailored to a marketing campaign will absolutely increase conversions, and therefore keep your clients happy.

With Unbounce, you can duplicate your most successful landing pages across client accounts to save time and build high converting pages in bulk. Furthermore, you can A/B test variations of landing pages to see which messaging and design works best for your client.

Marketing Agency Tools #23: Visme Graphic Design Software

Visme is an all-in-one visual content creation tool that allows you to design anything from social media graphics and presentations to reports and infographics, and much more.

Start with one of Visme’s thousands of professionally designed templates and fully customize it to fit you or your client’s brand and marketing needs. The intuitive design interface comes with many design assets like icons, popular fonts, color themes, animation and interactivity elements, as well as animated graphics and illustrations that are exclusive to Visme’s platform.

A few categories of templates users can choose from include:

Presentation Templates
Infographics
Flyers
Brochures
Schedules
Instagram Posts
Instagram Stories
YouTube Thumbnails
Greeting Cards
Certificates
and so many more!

Business account users can even add in their branded colors and fonts so that they’re easy to access in all-new designs. Save customized templates to reuse in your designs.

Marketing Agency Tools #24: Canva Visual Design Tool

Not all of us are creative design experts. Thank you Canva!

Canva really is the secret sauce for agencies aiming to craft compelling visual content without the need for a graphic design degree.

It’s user-friendly, has an extensive library of templates, and it makes designing images, videos, ads, etc, so easy.

It’s also collaborative, so agencies can work together or with clients to gather feedback, and iterate designs in real-time

Canva is the design wizard that keeps digital marketing agencies one step ahead in the visual storytelling game.

Marketing Agency Tools #25: Snagit Screen Capture Software

Snagit is the digital detective that equips digital marketing agencies with the superpower of visual communication. It’s not just a screen capture tool; it is so much more!

For agencies looking to capture, edit, and share screenshots and videos without a ton of software, this is it. It has a super-intuitive interface and tons of editing tools. it’s creating how-to guides, visual content, or client tutorials.

What makes Snagit indispensable for digital marketing agencies is it simplifies complex processes. Capture intricate details, highlight key elements, and annotate images on the fly.

In the world of digital collaboration, Snagit is the visual storyteller that bridges the gap between ideas and understanding.

Bonus Tool for Digital Marketing Agencies

Marketing Agency Tools #26: Databox Business Analytics & KPI Dashboards

Databox is a business analytics tool that brings all data into a unified platform so users can track performance and discover insights in real-time.

This tool allows agencies to mix and match their data from different sources into one dashboard, and visualize a complete overview of business performance.

Some of the best features for agencies on Databox are:

Agency + Client Accounts: agencies can create client accounts under 1 umbrella account. Clients then have access to monitor data anytime via URL, mobile application, TV data stream, or office wall.
Client Performance Screen allows an agency to monitor up to 5 KPIs per client on a single screen. This is great for agency owners, managers & directors that want to quickly review account performance.
Mobile Application – Databox has a native mobile app that allows users to check data from anywhere, at any time. Data Boards will automatically adjust to fit the mobile screen, so you don’t need to build them twice.
Calculate KPIs From Different Sources – Data Calculations allows users to aggregate metrics from multiple data sources, calculate different ratios, return-on-investment, financial metrics, then track them over time.
3rd Party Automations – 70+ native integrations & 250+ Zapier & Integromat automations that you can connect with Databox.
Scheduled Snapshots – Your clients or agency may not want to log in to Databox every day to check data. Snapshots allow them to send monthly or weekly updates to important stakeholders, without asking them to log in to the web or mobile app.

Other useful features for agencies on Databox:

Dashboard Annotations
Drag-and-Drop Editor
Pre-made Templates
Quick Setup
Smart Goals
Alerts

Marketing Agency Tools #27: Octoboard AI Data Analytics

Octoboard is an online tool for building online custom reports, using advanced PPC data analytics techniques and dimensions to make them more convenient and adjust them based on your needs connecting any of your platforms to your dashboard.

Some features Octoboard includes.

Creating analytics ad spend reports
Tracking keyword ranking and page insights
Segmenting your customers and products of your Ecommerce store
Connecting all your advertising platforms to the one platform
Getting updates from Slack or via email about the insights of your campaigns
Connecting lead generation processes with a dashboard and visualise them in Google sheets

Octoboard is a solution for businesses who are seeking for all in one platform for managing their advertising campaigns.

In the dynamic landscape of digital marketing, success hinges on the right toolkit. The best digital marketing agency tools are designed not just to meet but to exceed expectations. They empower your agency to scale effortlessly, impress clients consistently, and secure new business confidently.

This compilation of top-tier marketing tools for digital agencies addresses the pivotal challenges we are facing in 2024 – differentiation from competitors and leveraging cutting-edge marketing technologies for a competitive edge. As the industry evolves, these tools promise to keep your agency at the forefront.

Marketing Agency Tools #28: Turtl Content Marketing Software

In terms of stakeholder management, Turtl is a remarkable agency tool for content creation and measurement. Anyone in your team (not just the designers) can create long-form interactive content with drag-and-drop, branding is hardwired and you can collaborate and comment live with remote teams.

Where the platform shines is through its use of data and reporting. Turtl Analytics has several dashboards with granular insights. Teams can manage/track leads at an individual level, see buying intent from content engagement, and report on ROI quickly and accurately. Turtl Benchmarks compares content across teams, organizations, or industries and shares AI-backed suggestions to help max your clients’ content performance.

If your customers want reliable, scalable ABM, Turtl’s Personalization Engine sends deeply personalized content to unlimited accounts. If you look after corporates with large sales teams, you can personalize brochures for global reach from a master document. And when you’re pitching for business yourself, you can see stakeholder engagement in your decks and proposals. As a modern replacement to the PDF, marketing material made in Turtl turns previously invisible assets into revenue drivers.

Important Next Steps

Upgrade your Instagram and Facebook with 100% Meta-approved comment and DM automation to grow your audience, engagement and sales. InstaChamp is free for Creators this week!
Join the Customers.ai Facebook group to get and give help on chatbot marketing. We have over 40,000 members and counting.
Do yourself a favor by signing up for Customers.ai blog updates. We only send the most actionable and high-impact marketing tactics to your inbox.

See all the tools in Customers.ai’s multi-channel chatbot platform by getting started with Customers.ai for free.

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

FAQs about Marketing Agency Tools

Q: What are marketing agency tools?

A: Marketing agency tools are software or platforms designed to assist marketing agencies in various aspects of their work, such as analytics, project management, social media management, content creation, and customer relationship management (CRM). These tools help streamline marketing processes, improve efficiency, and enhance overall productivity for agencies.

Q: Why should marketing agencies use tools?

A: Marketing agencies can benefit from using tools as they help automate repetitive tasks, provide data-driven insights, and enable collaboration among team members. By leveraging these tools, agencies can optimize their workflow, deliver better results for clients, and stay ahead in the competitive marketing landscape.

Q: What types of tools are commonly used by marketing agencies?

Analytics tools: These tools provide valuable insights into website traffic, user behavior, and campaign performance, helping agencies make data-driven decisions.
Project management tools: These tools facilitate task management, project collaboration, and scheduling, ensuring smooth workflow and efficient project execution.
Social media management tools: These tools assist in managing and scheduling social media posts, monitoring engagement, and analyzing performance across different platforms.
Content creation tools: These tools aid in creating engaging content, such as graphic design, video editing, and content writing, allowing agencies to produce high-quality materials.
CRM tools: Customer Relationship Management tools help agencies manage client relationships, track leads, and organize communication, ensuring effective client management.

Q: What are the benefits of using marketing agency tools?

A: The benefits of using marketing agency tools include:
Increased productivity: Tools automate repetitive tasks, saving time and allowing agencies to focus on more strategic activities.
Improved collaboration: Tools enable team members to work together seamlessly, share information, and track progress in real-time, enhancing teamwork and communication.
Enhanced data-driven decision-making: Analytics tools provide valuable insights that help agencies understand campaign performance, optimize strategies, and achieve better results.
Streamlined workflow: Project management tools help agencies stay organized, manage deadlines, and allocate resources efficiently, ensuring projects are executed smoothly.
Competitive advantage: By leveraging the right tools, agencies can deliver high-quality work, demonstrate expertise to clients, and gain a competitive edge in the market.

Q: How can I choose the right marketing agency tools for my business?

A: When choosing marketing agency tools, consider the specific needs of your business, budget, scalability, and integration capabilities with existing systems. It’s important to research and evaluate different options, read reviews, and consider factors such as ease of use, customer support, and features offered. Trial periods or demos can also help you assess whether a tool is a good fit for your agency’s requirements.

Q: Are marketing agency tools expensive?

A: The cost of marketing agency tools varies depending on the specific tool, its features, and the provider. Some tools offer free versions or trial periods, while others operate on a subscription or licensing model. It’s essential to consider the value and potential return on investment (ROI) a tool can provide to your agency before making a decision.

Q: Can marketing agency tools replace human expertise?

A: Marketing agency tools are designed to enhance the work of marketing professionals, not replace them. While these tools automate certain tasks and provide valuable insights, human expertise, creativity, and strategic thinking are still essential for successful marketing campaigns. Tools should be seen as supportive resources that augment the capabilities of marketing teams.

Q: How often should marketing agency tools be updated?

A: The frequency of updates for marketing agency tools depends on the tool itself and the provider. Some tools may release updates regularly to introduce new features, fix bugs, or enhance security. It’s recommended to stay up to date with the

Q: What are some common challenges faced when implementing marketing agency tools?

A. Common challenges when implementing marketing agency tools include integration issues, learning curves, cost considerations, resistance to change, and compatibility.

Q: How can marketing agencies ensure the security of client data when using tools?

A. To ensure the security of client data when using tools, agencies can choose tools with robust security features, implement access controls, regularly update and patch tools, conduct security audits, and educate staff on security best practices.

Q: Can marketing agency tools help with client retention?

A. Yes, marketing agency tools can contribute to client retention by improving communication, delivering better results, enhancing collaboration, and providing transparency.

Q: What are the key features to look for in social media management tools for marketing agencies?

A. Key features include scheduling capabilities, analytics for performance measurement, team collaboration functionalities, and support for various social media platforms.

Q: Can marketing agency tools assist in automating email marketing campaigns?

A. Yes, many marketing agency tools offer features for automating email campaigns, including personalized drip sequences, autoresponders, and analytics.

Q: How do project management tools benefit marketing agencies in handling client projects?

A. Project management tools help in organizing tasks, setting milestones, tracking progress, and facilitating communication among team members, ensuring efficient project delivery.

Q: Are there tools specifically designed for keyword research and SEO analysis in marketing?

A. Yes, tools like Ahrefs, SEMrush, and SpyFu specialize in keyword research and SEO analysis, providing insights into competitors, backlinks, and search engine rankings.

Q: What role do analytics tools play in measuring the success of marketing campaigns?

A. Analytics tools track and analyze key performance indicators (KPIs) such as website traffic, conversion rates, and engagement, providing data-driven insights for assessing campaign success.

Q: Do marketing agency tools offer collaborative features for content creation?

A. Yes, many content creation tools provide collaborative features, allowing team members to work together on projects, share feedback, and streamline the content creation process.

The post 28 Must-Have Digital Marketing Agency Tools in 2024 appeared first on Customers.ai.

Direct Response Marketing: 7 Examples to Drive Sales Instantly

Vince Magaline — Fri, 13 Oct 2023 02:22:00 +0000

Many people ask what the difference is between brand marketing and direct response marketing.

And the reason for that is when most people think of advertising, they think of massive campaigns by brands like Nike, Microsoft, or Starbucks. Those campaigns are very creative, emotional, and larger than life. Most of all, those brands pull customers in and leave a lasting impression.

If that’s your idea of marketing, as a small business, it can be a bit overwhelming.

So, instead of trying to take on the big brands, you need a different approach. You need to create marketing that drives action today.

Which brings us to direct response marketing.

Direct response marketing is all about making things happen now. It packages the value proposition and call-to-action all in one to take a prospect from consideration to decision faster.

In this article, we will cover all there is to know about direct response marketing, including:

What is direct response marketing?
How to run a successful direct response marketing campaign
Direct response marketing channels
The benefits of direct response marketing
Future trends in direct response marketing
7 direct response marketing examples
Direct response marketing FAQs

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

What is Direct Response Marketing?

Direct response marketing is designed to elicit an instant response by encouraging prospects to take a specific action.

Direct response advertisements must trigger immediate action from prospects since the goal is to generate leads quickly. In contrast to traditional marketing, which aims to raise brand awareness and promote brand image long term, direct response marketing shows immediate ROI.

Marketers can leverage direct response on any number of channels, including TV, print, radio, email, digital, and social media.

The purpose of direct response marketing is to send customers targeted messages that drive a specific action – buy a product, read your marketing content, subscribe to a newsletter, refer-a-friend, or any relevant business goal.

How to Run a Successful Direct Response Marketing Campaign

There are a handful of different components that make up a successful direct response marketing campaign. These include:

Specific Offers: Creating offers that prompt customer action
PersonalizedHeadlines and Copy: Crafting persuasive content
Clear Calls to Action: Designing ads that demand and facilitate a response
Sense of Urgency: Use FOMO to drive responses to your ads
Trackability and Measurability: Tools and techniques for monitoring ad performance
Multi-step, Short-term Follow-up: Engaging leads post-response

Specific offers

Direct response marketing is aimed at targeted prospects and their specific problem or interest.

A direct response marketing campaign only works if you make a specific offer. You’re not asking people to buy just one of your products. Instead, you’re asking them to buy a specific product.

Additionally, it’s very common to add a discount or other promotion to sweeten the deal and encourage conversions. Without a tempting offer, a direct marketing campaign stands little to no chance to succeed.

Other examples to increase conversions in your direct response campaigns include time restrictions, giveaways, and information highly sought out by your target audience. The more you refine your offer, the lower your CPA (cost per acquisition) will be.

Personalized Headlines and Copy

While it may be tempting to target a super-large audience, direct response marketing works best when you have a specific buyer persona in mind. Take this top Facebook ad hack for example, where you can boost CTR (click-through-rates) significantly by targeting unrelated interests: “Life took me to England but I’ll always be an Arizona girl.”

Look at the comments, they’re comical. People can’t even believe they were served an ad so specific to their background.

But this is nothing sinister. It’s actually been coined the term, “Inverted Unicorn Facebook Ad Targeting Method.”

If you think about it, you know that you can target women, and you know that you can target people who live in the UK, right?

Then, you may also know that you can target by behaviors, such as recently moved.

Another great example of a highly-targeted ad comes from mattress companies. In the early days of Facebook ads, one mattress company realized that you could target recently divorced adults. If someone needs to move out of the house, chances are they’ll need a new mattress sleep on, right?

image source

So, if your product and offer are custom-tailored to a persona, you’ll get more interest from the audience and generate more sales. Simple as that.

This doesn’t mean that you have to neglect other buyer personas. It simply means that every direct response marketing campaign you run should focus on a specific buyer persona.

However, you can also take more detailed information from your buyer personas into account. These details could include income, gender, profession, geographical location, and more.

Clear Calls-to-Action

Having a clear CTA is of paramount importance to most marketing campaigns. And a direct response ad should always demand an immediate response with a clear call-to-action that compels the prospect to take action now.

That’s why you need a dedicated lead generation tool for each campaign.

When a prospect responds via a lead capture form, it’s important to collect enough contact information to continue nurturing them through your sales funnel. But, to reduce friction, only ask for what’s appropriate at that stage of the funnel.

A good CTA should include the following:

A strong command verb to start your CTA, such as “shop,” “subscribe,” or “find out how…”
Words that provoke emotion or enthusiasm, such as “plan your dream vacation today!”
Take advantage of FOMO – “fear of missing out”
Numbers whenever possible, such as “25% off,” or “Free 1-day shipping.”

Creating a Sense of Urgency

Without a deadline or expiration date, your offer becomes far less tempting.

Naturally, consumers will assume that they can return and take advantage of the offer at any time. Since they lead busy lives, those consumers will likely forget altogether. Which isn’t good for business.

Make it clear that your offer extends only for a limited time and that failing to respond immediately could result in the loss of the offer. It’s this fear of missing out that drives direct response marketing.

Trackability and Measurability

Shockingly, less than 30% of small businesses use any kind of website analytics or UTM tracking. That won’t work for direct response marketing.

Direct response marketing thrives on tools like Google analytics and long, custom URLs.

Through UTM codes, specific phone numbers, and unique email addresses, it’s easier to get an accurate ROI on your direct response marketing campaigns.

The measurability of direct response also makes it easier to segment your audience and create more customized campaigns over time.

And as a business owner or director of marketing, you want to know who signed up for what and why.

But if you don’t track and measure your outcomes, you can’t confidently say whether your direct response campaigns are working or not.

Multi-step, Short-term Follow-Up

Prompt acknowledgment of a lead’s response (thank you email or message) ensures customers feel they are valued.

After the initial follow-up, you want to engage leads with educational content like guides or webinars, making sure they are tailored to their interests and relevant.

The timing of these follow-ups needs to be strategically spaced to maintain interest without overwhelming them and giving them a clear way to move along the buyer’s journey.

Here’s an example – an online educational platform engaged a potential learner interested in a digital marketing course.

They began with an immediate thank-you email, followed by educational content on digital marketing careers, and then a personalized offer for a free trial class.

The sequence culminated in a feedback request and a final email offering a limited-time discount on the course, effectively nurturing the lead and encouraging enrollment.

The key – staying in front of the customer and staying relevant to their needs.

Direct Response Marketing Channels

There are a number of channels available for direct response marketing, each offering its own unique way to reach and engage your audience. Let’s dive into some of the most common direct response marketing channels:

Digital and Social Media Ads: Platforms like Facebook, Instagram, and TikTok are goldmines for direct response marketers. They offer advanced targeting options and interactive formats to capture the attention of a diverse audience, enabling marketers to craft personalized and visually engaging ads.

Email Campaigns: Email remains a powerful tool for direct response marketing, allowing for personalized, timely communication. Strategies here focus on creating urgency and relevance through customized content, driving recipients towards immediate action.

Pay-Per-Click (PPC) & Paid Social Ads: Paid Ads are instrumental in placing your message in front of users actively searching for related services or products. This channel excels in capturing high-intent traffic, turning searches into valuable leads or sales.

Television and Connected TV Ads: By blending traditional TV formats with the interactivity of connected TV, this channel offers a wide reach while allowing for more targeted and measurable direct response campaigns. It’s effective for engaging audiences in a familiar yet innovative way.

SMS (Text Messaging) and Direct Mail: This combination of digital and physical outreach balances immediacy with tangibility. SMS offers instant, personal communication, while direct mail provides a physical touchpoint that can stand out in a digitally crowded world.

Phased Campaigns: This approach involves nurturing potential customers through various stages of engagement. Each phase is designed to build interest and guide the audience towards the final action, often using a mix of channels and message types.

Recruiting through Direct Response: Beyond selling products, direct response tactics are also effective for recruitment purposes, such as driver recruitment in rideshare companies. These campaigns focus on clear, compelling calls to action that resonate with potential applicants.

Refer-a-Friend Programs: Leveraging the power of word-of-mouth, refer-a-friend programs encourage existing customers to become brand advocates. These programs are great for building community and trust, offering rewards that incentivize both referrers and new customers.

AI-Powered Advertising

How to Unlock AI and Lead Capture Tech for 10X Return on Ad Spend

HOSTED BY

Larry Kim

Founder and CEO, Customers.ai

The Benefits of Direct Response Marketing

There are many benefits to direct response marketing. Here are just a few of them:

Create a Direct Line of Communication with Prospects

In contrast to brand advertising, which uses more broad targeting to build brand awareness, direct response advertising is highly personalized, conveying specific information about how the product or service can help the prospect.

This level of personalization enables prospects to feel more comfortable and connected to the brand and the offer, inviting them to communicate with the company openly.

Provide a Great ROI (return on investment)

Although brand advertising can be extremely effective, it’s also costly and time-consuming to pull off successfully. While this isn’t an issue for major brands with limitless advertising budgets, it’s not as easy for smaller businesses with fewer means.

The few times they run their brand ad is nowhere near enough to compete with those other large brands, and the result is being drowned out and producing little to no ROI.

On the other hand, direct response marketing can be useful regardless of your budget. As long as you’re paying for clicks, you stand an equal chance of generating a high ROI.

Produce Easily Trackable and Measurable Results

By tracking how many conversions you’ve generated from each direct response campaign, and where those conversions originated, you can measure the overall success of each ad.

Then, optimize or remove those campaigns that aren’t producing a positive ROI.

Build and Strengthen Relationships with Customers

Communication isn’t just used at the start of the buyer’s journey. Use direct response marketing throughout the entire customer journey in order to improve the purchasing experience, such as upsells, drip campaigns, free offers, and more.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Future Trends in Direct Response Marketing

As we look towards the future of direct response marketing, it’s clear there are both exciting opportunities and significant challenges. Let’s look at a few key trends facing the direct response marketing space:

A Cookieless Marketing World

With Apple throwing cookies out the door years ago and Chrome deprecating them as we speak, the days of third-party cookies are effectively over.

This calls for a new focus on first-party data.

Marketers now need to get creative and more strategic about how they gather and use data, ensuring their campaigns remain relevant and effective in this new era.

Brand Loyalty Above All Else

People want to feel good about their purchases. They want to feel appreciated and like the company gets them. They want to be loyal.

To create loyal customers, businesses must figure out how to build real connections.

Part of this means ensuring your brand’s message is consistent across all platforms. It means creating a narrative that resonates with your audience, makes them feel good, and transforms one-time buyers into lifelong fans.

Balancing Marketing with Privacy

As technology gives us more ways to reach customers, it also raises important questions about privacy and ethics.

Marketers have to find the right balance between personalization and respecting consumer data privacy.

Navigating this landscape carefully is key to maintaining trust with your audience and keeping your brand on the right side of regulations.

7 Direct Response Marketing Examples

So, what direct response marketing channels are the most effective?

Here are 7 super effective direct response marketing examples that you can try today:

#1. Direct response advertising

You can dramatically boost conversion rates by using Facebook Messenger for business. It’s one of the leading direct response channels with 80% open rates and 56% CTR on average.

An emerging favorite Facebook ad is called the click-to-Messenger ad because of a feature called instant lead capture.

As soon as someone clicks the CTA button on the ad, they’re sent to your brand’s Messenger experience.

So when they engage with your brand in Messenger, they become a contact with captured lead data and the ability to send follow-up messages.

Use Customers.ai’s Facebook Messenger funnel builder to automate the conversation you have with a new lead. This trick can infinitely scale your lead gen efforts because you don’t have to manually qualify and collect lead data.

Use the Click-to-Messenger Ads tool in Customers.ai to set up a Facebook Messenger ad with automated lead capture.

Ask qualifying questions and create lasting connections with new leads with a visual chatbot builder that connects directly to your Facebook ad.

Customers.ai customers are cutting their CPL (cost per lead) in half or more with this engaging ad format. See what I mean in this Facebook Messenger ad case study.

#2. Direct response example: Referral marketing campaigns

Referrals are another extremely powerful direct response strategy that can boost your conversions. People are happy to talk about their experiences with your company, but sometimes they need a push.

Plus, customers referred to you by a friend are 37% more likely to stick around.

One great referral program that I’ve come across recently is with the Robinhood app. Robinhood is a no-fee financial market investment app. When you refer a friend to Robinhood, both you and your friend get one free stock.

The offer is pretty enticing when you see that you have a 1 in 250 chance of getting stocks like Apple and Berkshire Hathaway.

Word of mouth is the most powerful influence your online store can have going for it.

In fact, a study by Nielsen reported that 92% of consumers believe suggestions from friends and family more than advertising.

Now, if you’re looking for tools that help your direct response campaigns get referrals, check out ReferralCandy. It’s a referral generating platform that gets your customers to tell their connections about your product and service. And it does so by incentivizing customers to make product suggestions on your company’s behalf.

For example, when a customer buys something from your ecommerce store, they automatically get a referral code that they can easily share with their friends and family. And when a friend of theirs makes a purchase with that referral code, two things happen:

The friend gets a discount on their purchase, and
The referrer earns rewards from your online store.

You can choose to reward the customers that refer your business with either coupons or cash.

For more tools and referral strategy tips, check out these 6 viral marketing tools proven to drive traffic and leads fast.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#3. Direct response marketing example: Run an online contest

Giveaways and contests are one of the best ways to quickly increase engagement on Facebook. And the best way to run a Facebook contest is via Messenger.

Running a Facebook giveaway with a Messenger bot is an effective tactic for generating new leads, getting more fans, and expanding your network reach.

But contests using a chatbot to do the heavy lifting have even more upside:

Instant lead and data capture
Low-friction for user participation
Automated follow-ups and management

Furthermore, running a Facebook contest is an opportunity for lots of innovative ideas. And that’s because you can get creative with the rewards, prizes, and incentives you decide to offer.

Keep in mind that it’s important to focus on aligning rewards with your brand and the giveaway you’re running. Giving away an Amazon gift card only provides an incentive to get a gift card, which has nothing to do with your brand.

Instead, the prizes you giveaway should be things that your target audience would like to receive.

Check out these 10 Facebook Messenger bot contest examples for more ideas!

#4. Direct response marketing example: Drip marketing campaigns

One reason tracking customer behavior is so important in direct response marketing is because it may take a few actions before the customer is ready to buy.

That’s why you don’t need to focus all your time and attention on the bottom of your funnel.

While direct response is about driving a specific action with a single CTA, that action can change from one phase of a campaign to the next.

Instead, you can make your chat visitor aware of some of your non-sales content as well. Think of it like having a casual conversation with someone about your business, without pushing sales at all.

Customers.ai’s many marketing automation tools include drip campaign features for Facebook, web chat, SMS, and other popular platforms.

The drip campaign feature allows you to set up a sequence of messages delivered at specified intervals.

Marketers rely on drip campaigns to:

Welcome and onboard customers
Keep leads engaged with the brand
Activate the use of sophisticated solutions
Leverage automation to communicate at scale

Drip campaigns for email aren’t new. But chatbots bring drip campaigns to the next level with higher open rates and engagement rates.

Plus, it’s super easy to do with a free chatbot in Customers.ai.

Creating a drip campaign is something you only need to set up once. And drips are a powerful tool to keep customers engaged as you continue to send them valuable, relevant content.

Learn more about chatbot drip campaigns.

#5. Direct response marketing example: Offer up free stuff

Free offers are by far one of the best direct response marketing campaigns to run. For example, what if there was a free tool you could use to fully automate lead capture on Facebook?

Well, here’s a real-life example of that free offer!

Customers.ai has built a free tool that allows you to get email addresses from Facebook. And this free offer is great because, with just a few clicks, you can turn your Facebook fans into leads. These are people who follow and like your company’s page on Facebook.

And you capture their names, emails, and phone numbers – automatically!

Here’s how the free Facebook Lead Generator works:

Fans and prospects message your Facebook Page and comment on Posts.
Customers.ai auto-replies in Messenger to collect emails and phone numbers.
Then Customers.ai sends you a daily email report containing all your new leads.
Use Customers.ai to re-engage your leads at any time.

So, don’t let hot leads on Facebook fall through the cracks.

Add a free, automated answering service to your Facebook Page and Posts to capture critical contact info so you can follow-up with prospects fast using the Free Facebook Lead Generator.

#6. Direct response marketing example: Text message marketing

Text marketing is an increasingly popular marketing strategy. The channel sees an average open rate of 98% and is one of the cheapest, easiest ways to reach anyone, anywhere, at any time.

Here a few SMS marketing statistics that tend to surprise many digital marketers:

Text messages have a 98% open rate.
Marketers see 6-8X the engagement when comparing SMS vs email.
Response rates of 45% and an average response time of 90 seconds.

Reaching out proactively and engaging with segments of your audience is effective in moving prospects to the bottom of your sales funnel. And one of the most powerful proactive channels is text message marketing.

For example, after opting-in new SMS subscribers with an SMS Keyword, you can send bulk text messages to that audience with announcements, news, and deals.

Check out these 10 super effective SMS marketing tips and best practices for more ideas!

#7. Direct response marketing example: Upselling strategies

According to GrooveHQ, The probability of a new prospect buying is about 5-20%, but the probability of successfully selling again to an existing customer jumps to 70-90%.

And you can upsell products online using chatbots. Whether it’s a Facebook Messenger bot, an SMS bot, or a live chat bot on your website, you’re creating new contacts with every lead and customer who starts a conversation.

Next it’s time to let your subscribers know about products and offers, sales, and promos.

Here we’re going to build a popular and effective chatbot use example: a sale or promo bot blast.

In the screenshot, notice how scarcity is used by emphasizing that the sale is running on a specific day. People want more of what they think they can’t have for much longer!

This creates a sense of urgency without having to give away any discounts or freebies. Urgency can be key in a direct response campaign because it encourages action now.

See how to sell more online using chatbots here!

Direct Response Marketing FTW!

As we wrap up our exploration of direct response marketing, it’s evident that the space is both challenging and rewarding.

The key to success lies in staying adaptable, understanding your audience deeply, and leveraging the latest tools and trends while maintaining ethical standards.

By embracing these principles, marketers can craft compelling campaigns that not only drive immediate results but also build lasting relationships with their audience.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

Direct Response Marketing FAQs

Q. How does direct response marketing differ from traditional marketing?

Unlike traditional marketing, which focuses on brand awareness and long-term customer engagement, direct response marketing aims for immediate customer action and measurable responses.

Q. What are the key characteristics of a direct response marketing campaign?

Key characteristics include a clear call to action, measurable responses, targeted messaging, and a sense of urgency to provoke immediate action.

Q. What are some common examples of direct response marketing?

Examples include email campaigns with a clear call to action, online ads prompting immediate purchase, telemarketing, and mailers with response forms.

Q. Why is direct response marketing effective?

It’s effective because it’s targeted, measurable, and designed to elicit specific actions, allowing for quick adjustments and optimization based on response data.

Q. What role does personalization play in direct response marketing?

Personalization is crucial as it increases relevance and engagement by addressing the specific needs and interests of the targeted audience.

Q. How do you measure the success of a direct response marketing campaign?

Success is typically measured by the response rate, conversion rate, and overall ROI of the campaign, tracking how many people took the desired action.

Q. Can direct response marketing be used for customer retention?

Yes, it can be used for customer retention by creating campaigns that encourage repeat purchases or loyalty program sign-ups.

Q. What are some challenges of direct response marketing?

Challenges include standing out in a crowded market, ensuring message precision, and maintaining a balance between persuasion and intrusion.

Q. How has digital marketing impacted direct response advertising?

Digital marketing has expanded the reach and precision of direct response advertising, allowing for more targeted campaigns and real-time tracking of responses.

Q. What is the role of A/B testing in direct response marketing?

A/B testing allows marketers to compare different versions of a campaign to determine which is more effective in eliciting a response.

Q. How important is the call to action in direct response marketing?

The call to action is vital as it directs the consumer exactly what to do next, making it a key element of the campaign’s effectiveness.

Q. What types of businesses can benefit from direct response marketing?

Businesses of all types and sizes can benefit, especially those looking for measurable marketing tactics and immediate customer engagement.

Q. How do you create a compelling direct-response advertisement?

A compelling ad combines a clear, urgent message with a strong call to action and an offer that resonates with the target audience’s needs or interests.

Q. What is the significance of timing in direct response marketing?

Timing is critical as it ensures the message reaches the audience when they are most likely to take action, such as during specific events or seasons.

Q. Can social media be used for direct response marketing?

Absolutely, social media platforms are effective channels for direct response marketing, offering targeted advertising options and instant engagement.

Q. What role does copywriting play in direct response marketing?

Effective copywriting is essential in crafting messages that are clear, persuasive, and motivating, directly impacting the campaign’s success.

Q. How does mobile marketing fit into direct response strategies?

Mobile marketing offers immediate, personalized communication through SMS, app notifications, and mobile-optimized ads, making it a powerful component of direct response strategies.

Q. What are some ethical considerations in direct response marketing?

Ethical considerations include respecting consumer privacy, avoiding misleading claims, and being transparent about the intent and content of the campaigns.

Q. How can direct response marketing be integrated into an overall marketing strategy?

It can be integrated by aligning its goals with broader marketing objectives, using it in tandem with brand-building and content marketing efforts.

Q. What’s the role of urgency in direct response marketing?

Urgency compels the audience to act quickly, often used through limited-time offers or exclusive deals to trigger immediate responses.

Q. How can you use direct response marketing for lead generation?

It can be used for lead generation by creating offers or content that require users to submit contact information, thus capturing leads for future marketing efforts.

Q. What is a good response rate for a direct response marketing campaign?

A good response rate varies by industry and campaign type, but generally, rates above industry averages are considered successful.

Q. How does targeting work in direct response marketing?

Targeting involves identifying and focusing on specific audience segments whose needs and behaviors align with the campaign’s goals, increasing relevance and response rates.

Q. What are some common mistakes in direct response marketing?

Common mistakes include unclear calls to action, lack of personalization, neglecting to test and optimize, and failing to track and analyze campaign performance.

Q. How do you ensure a direct response marketing campaign is legally compliant?

Legal compliance involves adhering to regulations related to advertising, data protection, and consumer rights, ensuring all claims are truthful and privacy is respected.

Q. Can direct response marketing be automated?

Certain aspects, like email campaigns and social media ads, can be automated to improve efficiency, though customization and personal touch remain key.

Q. What impact does customer feedback have on direct response marketing?

Customer feedback is invaluable for refining campaign strategies, understanding audience needs, and improving future marketing efforts.

Q. How do you balance creativity and directness in direct response ads?

Balancing creativity and directness involves crafting messages that are both engaging and clear, using creative elements to attract attention while maintaining a focus on the desired action.

Q. What future trends should direct response marketers be aware of?

Future trends include increased use of AI and machine learning for targeting, growing emphasis on privacy and ethical marketing, and the rising importance of interactive and personalized content.

The post Direct Response Marketing: 7 Examples to Drive Sales Instantly appeared first on Customers.ai.

Every Possible Way to Add a Link to an Instagram Post in 2024

Vince Magaline — Fri, 15 Sep 2023 20:01:00 +0000

Opportunities to share clickable links on Instagram have always been scarce. Instagram, understandably, wants to keep its users on Instagram. This dilemma has creators, influencers, and marketers alike, constantly asking how they can add a link to an Instagram post.

The problem is simple, really. In order to drive Instagram traffic to your website, you’ll need to use links.

And until recently, the unfortunate truth was if you came across a great post in your Instagram feed and wanted to learn more about it, you’d get the same disappointing call to action (CTA) in the post’s caption: Go to “link in bio” for more details.

Of course, most of the time there’s nothing directly related to what you wanted to know more about connected to that profile’s bio link. So, we all resorted to Instagram marketing tools, such as LinkTree or its alternatives.

However, this trend was only going to last so long.

The lack of both clickable links and the variety of CTAs on Instagram have been long overdue for a change.

And in 2024, multiple new opportunities to add a link to an Instagram post have arrived!

In this article, we’ll cover all of the new and existing places where you can add links on Instagram.

Here’s our agenda for how to add a link to an Instagram post:

New places to add links on Instagram.
How to add a link to an Instagram post.
Add links to Instagram DMs (direct messages).
How to add a link to an Instagram Story.
Existing opportunities to add a link on Instagram.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

New Opportunities to Add Links to an Instagram Post

Realizing the need to have more places where you can add a link on Instagram, tools like InstaChamp by Customers.ai have introduced new DM automation tools that directly address this problem.

Prior to InstaChamp, the funnel on Instagram was completely broken. The best call-to-action marketers had at their disposal was “click on my bio link.” I’m sorry, but that’s just not good enough!
Larry Kim, Founder at Customers.ai

InstaChamp is changing the game on Instagram with the following three new ways to add a link to an Instagram post, as well as endless new opportunities to include CTAs that people don’t mind taking action on!

#1. New Way to Add a Link to an Instagram Post: Comment Auto-Reply Message

One of the latest opportunities to add links on Instagram (that’s currently lesser-known) is using what’s called a Comment Auto-Responder.

An Instagram Comment Auto-Responder, by Customers.ai, allows you to automatically reply to the comments on your Instagram posts with an engaging chat dialogue. The result is a guaranteed way to increase visibility and engagement on Instagram.

Most of all, Comment Auto-Responders open up an avenue to send Instagram traffic to your website, which was unavailable prior. As in, you could not do this until now!

Here’s how the Comment Auto-Responder works: The next time you post to Instagram, add instructions to the captions section that tells the audience to comment on your post with a certain keyword, such as “SATURN”:

Then, Customers.ai will automatically reply to any of the comments using that keyword on your Instagram posts with an engaging chat dialogue.

Here’s an example of a Comment Auto-Responder in action that’s triggered by the keyword “INSTATOOLS” :

Want to test it out for yourself? Go to the Customers.ai Instagram page and find one of the posts that asks you to comment with a specific word!

#2 New Way to Add Link to Instagram Posts: Instagram DMs (Direct Messages)

By far, the best way to drive traffic from Instagram to your website is by using an array of InstaChamp’s Instagram growth tools.

New Instagram DM (direct message) tools, by Customers.ai, are your new secret weapon to turn Instagram traffic into website traffic, with features that:

Instantly reply to Instagram DMs.
Auto-respond to comments on your posts.
Automatically engage with the people who share your content in their Instagram Story.
24/7 ability to answer common questions and start conversations with prospects and followers.

And most important to our topic of discussion, add a link to your website in any Instagram automated message.

A great example of how to use Instagram DMs with Customers.ai is to set up an automatic greeting message. Also known as an Instagram Page Welcomer, you can build a chat dialogue that’s suitable for multiple inquiries.

For example, you could say hello and provide options to learn more about your different products or services. Each of the options would then lead to a series of questions and multiple choice answers, finally ending with one of many ways to send Instagram traffic to your website.

Here’s an example of a welcome message one of our client’s is using on their Instagram page:

See the options at the bottom of the chat dialogue? The next image is a good example of what could happen when the user chose to learn more about “Training”. As you’ll see, the choice triggers a response with a link to sign-up for a free training webinar:

Furthermore, new Instagram tools from Customers.ai empower business growth with tools to:

Capture visitors and build contacts lists.
Automatically store, tag, segment, and export contacts.
Reengage contacts via email, SMS, Messenger, and more via automated workflows.

So, whether or not you succeed in sending Instagram traffic to your website, Customers.ai will empower you to make the most out of every engagement you have with your audience.

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

#3 New Way to Add Link to an Instagram Post: Instagram Story Posts

I’m sure many of you already know about Instagram’s swipe up feature and “Link” sticker as the traditional way to add a link to an Instagram Story post.

However, are you aware of this Instagram Story hack?

Customers.ai’s Instagram Story Mentions tool will start a chat conversation when someone mentions you or your brand in their Instagram Story.

Set up an auto-reply message to thank everyone who mentions you, start a chat dialogue in Instagram direct messages, sell your product on Instagram, and more using Customers.ai’s Instagram bot!

The second function of the Instagram Story Mentions tool, is that after it’s instantly triggered when your brand is mentioned, you can add a link to your auto-reply DM. Essentially, this is a brand new way to add a link to Instagram Stories!

Adding links to your Instagram Stories is a guaranteed way to increase your conversions, boost organic engagement, and make it easier for your followers to access the content you want to share.

Before Customers.ai released InstaChamp’s suite of Instagram tools, the Instagram Swipe Up tool revolutionized the way companies and influencers reached their audiences and gained more followers by allowing them to add links directly to their Instagram Stories.

Here’s the catch when it comes to Instagram’s Swipe Up feature: There are certain requirements you need to meet before you’ll have access to it.

To use the Instagram swipe up feature you must:

Have your profile set up as a Business Profile, and
Have over 10,000 followers

Have a verified account (The blue check next to a profile that means Instagram has confirmed that an account is the authentic account of the public entity the account represents).

Workaround this problem if you don’t meet the requirements using InstaChamp to add a link to Instagram Stories.

This is just the tip of the iceberge for InstaChamp. Check out all of the tools and features you get with InstaChamp, here!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Experience this Instagram Direct ad for yourself, here!

Existing Opportunities to Add Links to Instagram

Now it’s time to cover all of the other existing places on Instagram that you can add links to your website.

Where can you add links to your offers and landing pages on Instagram?

There are seven main places where you can add a link to your website on Instagram:

#1. Add a clickable link to your Instagram Bio

The most utilized and well-known place to add a link to your website on Instagram is in your Instagram bio. Many Instagram users will include a CTA to “Click the link in our bio” in their Instagram feed post captions.

Be sure to make the most of your Instagram bio link by using tools such as Linktree or Link.Gallery from Rebrandly, which allows you to send Instagram traffic to your most relevant landing pages.

#2. Add a clickable link to Instagram Direct Messages (DM)

You can add a link to any DM conversation and hyperlink it. Other than the Instagram bio link, this is the easiest and most effective way to add a clickable link on all of Instagram.

However, as you’ve already learned throughout this article, there are many opportunities to add links to your Instagram direct messages that most users don’t yet know about.

#3. Add a clickable link to an IGTV Description

Any Instagram account can add a clickable link in their IGTV video description.

Include a CTA (call to action) to open up the video description and click on your link. Again, this tactic is super easy to do, but many business accounts fail to do it.

Learn more tips and tricks on how to optimize your Instagram bio for business!

Now, you don’t want to always add links to the content you post on Instagram. That would be annoying to your followers. Additionally, if you add links to everything you post, you’ll decrease your visibility because Instagram wants to keep its users on Instagram, of course.

So mix it up! Make sure you’re creating plenty of content to increase engagement on Instagram, add links to more of your promotional content, and then capitalize on the opportunities to add links to your bio, direct messages, Story Mentions, and so on.

#4. Tag your products in Instagram posts

If you have an online shop, hurry up to enable your checkout option. This way, you can tag your Instagram posts that show products with shopping links synced with an external e-commerce platform.

#5. Pay for a Sponsored Post

If you have an Instagram business profile, you can always pay for a sponsored post with a linked call-to-action at the bottom of the post.

These post ads will appear to your target range even to users who don’t follow you.

Sponsored Message ads are simply messages that you’re paying to send to a target audience. In the simplest of terms, Sponsored Message ads are a great way to send a mass message to all your Messenger contacts from both Facebook and Instagram.

However, using InstaChamp, you can always boost your posts on Instagram, for free!

Wait, what was that?

Yes, seriously. Check out this article on how to boost a post on Instagram for free to see exactly what we’re talking about.

#6. Use a “Link” sticker in an Instagram Story

One new way to add a link to your story was introduced and made widely available late in 2021: the “Link” sticker.

To use this Story sticker feature, first take a photo or video for your story. Then, tap on the Sticker icon and select the “Link” sticker. From there, you can enter the URL that you want to link to.

Keep in mind that you will want to remember that the website URL that you are linking to from a Story should be mobile-friendly because the visitor will likely be viewing the webpage from their mobile device.

Once you’ve entered the URL, you can resize and move the “Link” sticker around on your story.

When someone taps on the sticker, they will be directed from the Instagram site or app to visit the website that you’ve linked to.

#7. Send Instagram ad traffic to your website with Direct Message Ads

This last option is more of a bonus because you likely haven’t heard about it.

Did you know that you can run ads on Instagram and Facebook that link to Messenger? You may have.

However, what about Click to Instagram Direct Ads? Probably not, right?

Both Instagram Direct Message ads and Messenger ads deliver extremely high conversion rates and send people into interactive, engaging conversations with your business. This creates a fun user experience that allows you to easily capture personal information, qualify prospects, and generate high-quality contacts.

However, we recommend Click to Instagram Direct Ads because they keep users in the Instagram app as opposed to switching the user over to the Messenger app.

This provides for a truly seamless user experience, which was the only downside to Messenger ads.

Click to Instagram Direct ads start a chat conversation in your Instagram DM inbox when someone clicks on your ad. Using Customers.ai, you can easily trigger any chat dialogue automatically. Prior to Customers.ai’s release of features for Instagram, responding to Click to Instagram Direct ads had to be managed manually.

When we said Messenger ads have an extremely high conversion rate, we weren’t using hyperbole. In fact, Messenger ads capture the contact information of every person who interacts with the ad, automatically!

Below is an example of a Click to Instagram Direct ad. When someone clicks on the “Send Message” button, an Instagram DM dialogue begins between a Customers.ai chatbot and the user.

Want to see how this exact ad works?

Some of the other reasons why chat ads are different from your average ads:

Reach people in a direct and engaging way, automatically capture contact data, and send automated follow-up messages.
Post-click ad experience is optimized for mobile and chat, where customers would rather connect with businesses.
Huge performance boost in overall contact volume and CPA (cost per acquisition).

Learn more about how to send automated retargeting ads with Larry Kim’s strategy: The Conversational Remarketing Method.

Important Next Steps: Add Link to Instagram Post

Want to get started with InstaChamp and new Instagram DM automation tools?

Learn how to:

Are you an affiliate? Get in on the madness that is InstaChamp while it’s still brand new and become a Customers.ai affiliate partner, today!

Instagram accounts that use MoibileMonkey’s Instagram marketing tools, will generate automated activity and interactions which are perceived as entirely organic. And because you’re able to generate organic engagement at scale, this translates into a huge increase in genuine followers.

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

Test this dialogue yourself to see how it works.

Frequently asked questions on how to add a link to an Instagram post

Q: Can you put a link in an Instagram post?

A: Instagram does not hyperlink URLs in a post caption unless you are running paid advertising. However, Instagram does allow you to hyperlink to a website within Stories using the “Link” sticker, from the Instagram bio, as well as through Instagram Direct Messages (DMs).

Q: How do I add a clickable link to Instagram?

A: The best way to add a clickable link to an Instagram post is using an Instagram-approved automation tool like InstaChamp byCustomers.ai, to instantly DM a link to those who comment to request the link from your Instagram post.

After you’ve installed the InstaChamp app on your Instagram Creator or Business account, connect an autoresponder to the Instagram post that will automatically send the hyperlinked URL, simply pasting the link in the text field of the InstaChamp autoresponder and selecting the post to connect it to from a drop-down in InstaChamp.

Let’s share some ways to add a link:

1. Comment auto-reply message

Customers.ai’s Instagram Comment Auto-Responder lets you respond to comments on Instagram posts with an engaging chat dialogue. As a result, you can be sure that your post will increase engagement and visibility.

2. Instagram DMs (direct messages)

You can turn Instagram traffic into website traffic with new tools from Customers.ai that turn DMs (direct messages) into website traffic:

Reply to Instagram direct messages immediately.
You can automatically respond to comments on your posts.
Engage with the people who share your content in their Instagram Story.
Answering common questions and establishing conversations with prospects and followers 24 hours a day, 7 days a week.

3. Instagram Story posts

When someone mentions you or your brand in their Instagram Story, Customers.ai will start a chat conversation.

In addition, the Instagram Story Mentions tool lets you add a link to your auto-reply direct message after it’s triggered when your brand is mentioned. This is an entirely new way to add a link to an Instagram Story!

Linking to your Instagram Stories is a great way to increase conversions, boost organic engagement, and make it easier for your followers to see the content you’re sharing.

Q: Are there other ways to link a post?

A: Here are the ways to add a link on Instagram:

Add a clickable link to your Instagram Bio
Add a clickable link to Instagram Direct Messages (DM)
Add a clickable link to an IGTV Description
Tag your products in Instagram posts
Pay for a Sponsored Post
Send Instagram ad traffic to your website with an Instagram Direct Message Ad
Add a clickable link to a Story with a “Link” sticker

Q: Can I add a link to my Instagram bio?

A: Yes, you can add a clickable link to your Instagram bio. This is one way to drive traffic to your website or blog from Instagram.

Q: What are the benefits of adding a link to my Instagram post?

There are several benefits of adding a link to your Instagram post:

Increased Engagement – When you add a link to your Instagram post, you provide your followers with additional information about the content you’re sharing. This can help increase engagement levels and encourage more people to click through to your website or blog.
Increased Visibility – By adding a link to your Instagram post, you make it more likely that people will see your content. This is especially true if you share your post on other platforms, such as Facebook or Twitter.
Increased Conversions – If you’re looking to increase the number of people who click through to your website or blog, adding a link to your Instagram post can help. By providing additional information about the content you’re sharing, you make it easier for people to decide whether they want to click through and learn more.
Improved SEO – When you add a link to your Instagram post, you’re also adding a link to your website or blog. This can help improve your website’s SEO (search engine optimization) and make it easier for people to find your content.

Q: How do you get the link sticker on Instagram?

A: The link sticker is available in the Instagram app for iOS and Android. To use the link sticker:

Open the Instagram app and create a new post.
Tap the Stickers icon (the smiley face) in the top right corner of the screen.
Scroll down and tap Link.
Enter the URL you want to share and tap Done.
Tap the link sticker to edit, resize or remove it.

Q: How do I add a link to my Instagram profile?

A: You can add a clickable link to your Instagram profile by adding your website address to your bio. To do this:

Open the Instagram app and tap Profile.
Tap Edit Profile and enter your website address in the Bio field.
Tap Save.
This website address will now be displayed in your profile.

Q: Can I put a clickable link in Instagram story from my business account?

A: Yes, you can add a clickable link to your Instagram story. This is a great way to drive traffic to your website or blog. To add a link to your story:

Open the Instagram app and tap on the Stories camera.
Tap the Link icon (the chain link).
Enter the URL you want to share and tap Done.
Tap the link sticker to edit or remove it.
Your link will now be displayed in your story.

Q: How do I find my Instagram post link?

A: To find the link to your Instagram post:

Step 1: Open the Instagram app and tap on the Posts tab.
Step 2: Tap on the post you want to find the link for.
Step 3: Tap on the three dots in the top right corner of the screen and select Copy Link.
Step 4: Paste the link into a text message, email or social media post.
Step 5: Your post link will now be available to visit and share.

Q: How do I add a link to my Instagram bio without using a URL shortener?

A: You can add a clickable link to your Instagram bio without using a URL shortener by adding your website address to your bio. To do this:

Open the Instagram app and tap Profile.
Tap Edit Profile and enter your website address in the Bio field.
Tap Save.
Your website address will now be displayed in your profile.

Q: Can I add a link to my Instagram post from a different website?

A: Yes, you can add a link to your Instagram post from a different website. This is a great way to drive traffic to your website or blog. To add a link to your post:

Open the Instagram app and tap on the Posts tab.
Tap on the post you want to add a link to.
Tap on the three dots in the top right corner of the screen and select Edit.
Scroll down and tap on Add Location.
Enter the URL of the website you want to link to and tap Done.
Your link will now be displayed in the post.

Q: How do I know if my Instagram post link is working?

A: To test if your Instagram post link is working, open the Instagram app and tap on the Posts tab. Tap on the post you want to test and scroll down.

You should see a link that says “Open in App.” If the link is working, you will be redirected to the website you’re linking to. If the link is not working, you will see an error message.

Q: Why can’t I add a link to my Instagram post?

A: There are a few reasons why you might not be able to add a link to your Instagram post. One reason is that you’re trying to link to a website that’s not allowed by Instagram.

Another reason is that you don’t have an Instagram business account. To add a link to your Instagram post, you must have an Instagram business account. You can convert your personal account to a business account by going to your profile settings and tapping on Switch to Business Profile.

Q: How do I get a link to a photo or video on Instagram?

A: To get a link to a photo or video on Instagram, take the following steps:

Open the Instagram app and tap on the post you want to share.
Tap on the three dots in the top right corner of the screen and select Copy Link.
Paste the link into a text message, email or social media post.
Your link will now be available to share.

Q: Can you get swipe up without 10k?

A: Swipe up links on Instagram are only available to accounts with more than 10,000 followers.

If you don’t have 10,000 followers, you can still add a link to your Instagram post by utilizing InstaChamp Comment Autoresponder to automatically DM the link to those who comment on an Instagram Post or Story.

Q: Do all links work on Instagram?

A: No, not all links work on Instagram. Some website URLs are not allowed by Instagram and will not work. If you’re trying to link to a website that’s not allowed, you will see an error message.

To see a list of all the websites that are allowed by Instagram, visit the Instagram Developer website.

Q: What’s the maximum number of characters I can use for a link on Instagram?

A: The maximum number of characters you can use for a link on Instagram is 500. If your link is longer than 500 characters, it will be shortened to 500 characters.

Q: How do I remove a link from my Instagram post?

A: To remove a link from your Instagram post, take the following steps:

Open the Instagram app and tap on the post you want to edit.
Tap on the three dots in the top right corner of the screen and select Edit to edit the post caption.
Delete the portion of the post caption including the link that you wish to remove.
Your link will now be removed from the post.

The post Every Possible Way to Add a Link to an Instagram Post in 2024 appeared first on Customers.ai.

How To Get Email Addresses From Facebook: 4 Lead Generation Tactics that Work in 2023

Vince Magaline — Thu, 22 Sep 2022 02:33:00 +0000

If you’re looking for the best advice on how to get email addresses from Facebook, you’re on the correct page.

Whether you’re just getting started with growing your email list or you’re ready to grow from 1K to 100K engaged subscribers, these 4 email generation tactics for Facebook will help to grow your email list fast.

A healthy, engaged, growing email list is one of a company’s greatest marketing assets.

What a business does within the hallowed pixels of the email inbox is up to them. Convert leads into loyal customers, and even brand evangelists!

Of course, before a business can get that far, they have to grow that email subscriber database.

Here are 4 tactics any digital marketer can use to get email addresses from Facebook in 2023:

Free lead generating software for Facebook
How to get email addresses from Facebook groups
Run a Facebook contest with a giveaway bot
Capture emails with Facebook post autoresponders

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

#1. Free Lead Generating Software for Facebook

By far the easiest way to get email addresses from Facebook is to add a Facebook Lead Generator to your Facebook Page and Posts.

Customers.ai’s Free Facebook Lead Generator is a free tool that turns your Facebook fans into leads. These are people who follow and like your company’s page on Facebook.

And you capture their names, emails, and phone numbers – automatically!

Here’s how the free Facebook Lead Generator works:

Fans and prospects message your Facebook Page and comment on Posts.
Customers.ai auto-replies in Messenger to collect emails and phone numbers.
Then Customers.ai sends you a daily email report containing all your new leads.
Use Customers.ai to re-engage your leads at any time.

So, don’t let hot leads on Facebook fall through the cracks.

Add a free, automated answering service to your Facebook Page and Posts to capture critical contact info so you can follow-up with prospects fast using the Free Facebook Lead Generator.

#2. How to Get Email Addresses From Facebook Groups

Facebook groups can be an awesome way to share content, engage with your followers, and build your brand. They’re also powerful tools for growing your email list.

Email scraping from your group is important for data gathering in market research and lead generation, the most critical being that you don’t own your Facebook group. Facebook does.

Relying solely on a group to increase engagement on Facebook with members is risky because Facebook can ban your account or shut down your group anytime.

Here are a few options on how to get email addresses from Facebook groups:

Post links to your best lead generation pages

In this straightforward tactic, you post something to your group that very clearly requires members to share an email address to opt-in.

For instance, people who are familiar with online webinars, like this chat marketing conference, will expect to enter their email address to join the live summit:

Although this method works well, group members are often hesitant to click overly “salesy” posts. To avoid this issue, try a slightly less direct approach and instead share a blog post, video, or other content that leads to an email opt-in.

With this indirect approach, conversion rates are often much higher than a direct link in a group. Plus, members can share their content, which increases engagement.

Ask Facebook Group Members to become Messenger Subscribers

One of the most effective ways to introduce group members into your Messenger contact list is to ask these group members to become subscribers.

The way to do this tactically is as follows:

Create a chat dialogue in Customers.ai inviting group members to subscribe.
Post the link to this in your Facebook group.

Let me walk you through that process.

Go to Bot Builder then Dialogues in Customers.ai.

Create a simple dialogue that makes the request.

Here’s what it looks like in Customers.ai.

There are two elements in that Dialogue — the Quick Question and the Multiple Choice answer.

Notice how I’m making a straightforward and personalized ask — “Hi Daniel, want to connect on Messenger?”

I provide only one answer — the right one. YES.

That’s it. Once they click the yes, they’re in. Boom.

(Go ahead, please. Try out the link above. It will make much more sense if you do.)

To send a chat blast to your Facebook group, the concept is simple. Invite your group members to become Messenger subscribers.

When they are subscribers, you get their contact information, and you can send them messages.

So, the basic concept is this: ask for subscribers and you shall receive. Easy stuff.

Learn more ways to use a Messenger chatbot for a Facebook group here.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Learn all about NEW 100% Meta-Approved Automation Tools from Customers.ai with a spotlight on features to 10X Instagram & Facebook Engagement and turn social media into a revenue driver for your business.

#3. Run a Facebook Contest with a Giveaway Bot

Giveaways and contests may be the best way to quickly increase engagement on Facebook. And the best way to run a Facebook contest is via Messenger.

Running a Facebook giveaway with a Messenger bot is an effective tactic for generating new leads, getting more fans, and expanding your network reach.

But contests using a chatbot to do the heavy lifting have even more upside:

Instant lead and data capture
Low-friction for user participation
Automated follow-ups and management

Furthermore, running a Facebook contest is an opportunity for lots of innovative ideas. And that’s because you can get creative with the rewards, prizes, and incentives you decide to offer.

Instead, the prizes you giveaway should be things that your target audience would like to receive.

Check out these 10 Facebook Messenger bot contest examples for more ideas!

#4. Capture Emails with Facebook Post Autoresponders

If someone takes the time to comment on one of your posts, make sure to reply.

One tool you can use to reply instantly is a Facebook post autoresponder, which is also known as a comment guard.

Facebook autoresponders are a great tool to add some juice to all of your organic posts. And marketers have had nothing but success with Customers.ai Facebook Comment Guards.

Autoresponders are easy to set up, will run fully automated, and are guaranteed to increase engagement on Facebook posts.

So, next time you create some content that you would love to get a lot of attention on, try the following:

Ask an engaging question on your post, such as, “Name your 10 favorite foods, go!” People love answering questions about themselves, it’s in our nature, and this always works.
Have people guess the answer in the comments.
Auto-send a private response with your Customers.ai chatbot via Messenger.

Then, when engagement on one of your posts is well above average, boost your Facebook post to ensure it receives a lot of engagement.

The more people that respond, the more visibility the post will get in your news feed.

And the best part is that you automatically capture lead user data every time someone replies to your private message.

Additionally, those contacts have now opted-in to receive promotional messages from your Messenger chatbot.

Final Thoughts – How To Get Email Addresses from Facebook

Lead magnets are the mechanisms that make capturing contact information and connecting with prospective customers easy, fast, and effective.

And there’s no easier way to get email addresses from Facebook than using a free lead generation tool.

Tap into Customers.ai’s lead generation potential and pour traffic into your funnels with tools to get more leads from Facebook.

Here are just a few of the built-in Facebook Messenger lead generation tools to get more contacts:

Looking for more ways to grow your email list?

Here are 50 easy and effective ways to grown an email list fast!

How to Get Email Addresses from Facebook: Important Next Steps

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Frequently Asked Questions about How to Get Email Addresses from Facebook

Can I get email addresses from Facebook?

No, it is not possible to directly extract email addresses from Facebook. Facebook prioritizes user privacy and has strict policies in place to protect user data.

Are there any legitimate ways to collect email addresses from Facebook?

No, collecting email addresses from Facebook without explicit consent from users is against Facebook’s terms of service. It is important to respect users’ privacy and abide by the platform’s policies.

What are some alternative methods to obtain email addresses?

If you want to obtain email addresses for marketing purposes, it is recommended to use legitimate methods such as creating a newsletter subscription form on your website, running targeted advertising campaigns, or offering incentives for users to provide their email addresses voluntarily.

Can I use Facebook’s advertising platform to collect email addresses?

Yes, you can use Facebook’s advertising platform to run lead generation campaigns and collect email addresses. However, it is crucial to ensure that your campaigns comply with Facebook’s advertising policies and guidelines.

What should I do if I come across a service or tool claiming to extract email addresses from Facebook?

If you encounter a service or tool claiming to provide email addresses from Facebook, it is advisable to avoid using it. Such tools may violate Facebook’s terms of service and compromise user privacy. It’s best to rely on legitimate and ethical methods for obtaining email addresses.

Frequently Asked Questions

Is it legal to scrape email addresses from Facebook?

No, scraping email addresses or any other user data from Facebook is against Facebook’s terms of service and may also violate data protection laws. It is important to respect the privacy of Facebook users and adhere to legal and ethical guidelines when collecting data.

What are the potential consequences of attempting to extract email addresses from Facebook?

Attempting to extract email addresses from Facebook can have severe consequences, including account suspension, legal action, and damage to your reputation. It is always recommended to engage in ethical and legitimate practices when it comes to data collection and user privacy.

Are there any Facebook features that allow users to share their email addresses?

Yes, Facebook provides features like the “About” section and contact information fields where users can choose to share their email addresses publicly. However, it is important to note that extracting email addresses from these sections without explicit permission or violating users’ privacy is still not recommended.

Can I find email addresses by using Facebook Graph API?

No, as of the latest Facebook API policies, email addresses are not accessible through the Graph API. Facebook has restricted access to certain user data, including email addresses, to protect user privacy and prevent misuse of personal information.

What are some ethical ways to engage with potential customers on Facebook?

To engage with potential customers on Facebook, focus on building a strong online presence through content creation, offering valuable information, and fostering meaningful conversations. Use Facebook’s advertising tools to target specific demographics and interests, and encourage users to voluntarily provide their email addresses through opt-in forms or lead generation campaigns.

The post How To Get Email Addresses From Facebook: 4 Lead Generation Tactics that Work in 2023 appeared first on Customers.ai.

Instagram Pazarlamasını Ölçeklendirmek için 6 YENİ Instagram Otomatik Mesaj Türü

Vince Magaline — Mon, 11 Oct 2021 14:51:05 +0000

Instagram otomasyon araçları bulmak zordu. Öyle ki arama motorları genellikle “Instagram otomasyonu öldü mü?” sorusunu alıyor. Kısa cevap: Kesinlikle hayır. Aslında, Instagram otomatik mesajları artık hem çok daha kolay hem de etkili!

Ancak, bu sorunun sıkça sorulmasının iyi bir nedeni var: Yıllardır otomasyon özelliklerine sahip birçok Instagram aracı geldi ve geçti. Instagram’daki DM (direkt mesaj) gelen kutusu, kullanışlılığı ve tasarımı açısından çok eskidir ve otomasyon araçları olmadan geliştirilebilir değildir.

Ama bunların hepsi değişmek üzere. Şubat 2021’den itibaren Customers.ai, pazarlamacılar, satışlar, müşteri desteği ve fenomenler için yeni Instagram araçlarını kullanıma sunmaya başlayacak.

Bu yeni Instagram pazarlama araçlarının nasıl çalıştığını görmek için Larry Kim’in bu son web seminerini izleyin:

Vimeo’daki Customers.ai’den, Larry’nin 2021 için En İyi 10 Instagram Pazarlama Büyüme Tüyosu.

Bu makalede, Customers.ai mesajlaşma otomasyon platformunda bulunan birkaç Instagram aracını ele alacağız:

Instagram Yorum Robotu ile gönderilerdeki yorumları otomatik yanıtlayın.
Instagram DM’lerini otomatik olarak yanıtlayın (direkt mesaj).
Instagram otomatik karşılama mesajı.
Instagram için otomatik SSS.
Instagram Hikayelerinde Bahsedilenleri Otomatik Yanıtlama.
Direkt olarak Instagram DM gelen kutunuzdan, tam otomatik damla pazarlama kampanyaları.

O zaman size, Customers.ai sohbet robotu oluşturucusunu kullanarak Instagram üzerinde nasıl otomatik mesajlar gönderebileceğinizi ve buna nasıl başlayacağınızı göstereceğiz.

Bu unicorn düzeyindeki araçlara sahip olan dünyadaki ilk pazarlamacılardan biri olmaya hak kazanıp kazanmadığınızı buradan görün.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Instagram Otomatik Mesajlar: Instagram Yorum Robotu

Instagram gönderilerinize bir Instagram yorum robotu (otomatik yanıtlayıcılar veya yorum koruyucular olarak da bilinir) uygulamak, pazarlamacıların yıllardır hayalini kurduğu başka bir Instagram aracıdır.

Instagram otomatik yanıtlayıcıları, gönderilerinizin etkileşimini ve görünürlüğünü önemli ölçüde artıracaktır.

Instagram Yorum Robotları ile gönderilerinize yorum yapan tüm kullanıcılara mesaj gönderebilirsiniz.

Sadece bu değil, insanlar yorum yaptıktan sonra Yorum Robotları ile Instagram gönderilerinize bir bağlantı ekleyebilirsiniz. Bu, pazarlamacıların Instagram’dan etkileşimde olduğu kitlesini otomatik olarak pazarlama hunilerine yönlendirmesine yardım eder.

Instagram yorum robotları belirli gönderilere uygulanabilir ve özelleştirilebilir. Ayrıca, Instagram yorum robotları, bazı anahtar kelimeleri veya cümleleri tanıyabilir.

Şubat 2021’in sonundan itibaren yalnızca Instagram gönderileri için Yorum Robotu uygulayabileceğinizi dikkate alın. Ancak, yakında belirli anahtar kelimeler veya kelime öbekleri içeren her bir gönderi ve yoruma farklı şekilde yanıt verebileceksiniz.

İşte Customers.ai Yorum Otomatik Yanıtlayıcının harika bir örneği:

“2021’de Takip Edilecek En İyi Dijital Pazarlamacılar” konulu bir makale yayınladık. Altyazı ve yorumlar bölümünde ne yapıyoruz? Şöyle bir şey söylüyoruz, “Hey, takip edilecek en iyi dijital pazarlamacıların listesini ister misiniz? Yorumlar bölümüne pazarlamacı yazın, size ⭐ bağlantısını gönderelim.”

Göreceğiniz gibi, “Pazarlamacı” yanıtını verdiğimde, tıklanabilir bir bağlantıya sahip bir makalenin önizlemesini içeren yeni bir sayfaya yönlendiriliyorum. Bağlantıya tıkladım ve 2021’de Takip Edilecek En İyi Dijital Pazarlamacılar makalesine ulaştım.

Customers.ai Instagram sayfasını ziyaret ederek bunu kendiniz test edin! Belirli bir kelimeyle yorum yapmanızı istediğimiz en son gönderilerimizden birini bulun, yazın ve ne olduğunu görün. 🤷‍♂️

İnternet standartlarına göre bu kulağa ne kadar basit gelse de, aslında Instagram pazarlaması için çok büyük bir anlaşma. Bunun ne kadar etkili olduğu biraz çılgınca. CTA (harekete geçirici mesaj) gönderiye yorum yapmak olduğundan, gönderinizin aldığı tüm yorum etkileşimleri ile Instagram algoritmasını tetiklersiniz ve bu da gönderinizi daha görünür hale getirir.

Ayrıca, Instagram profil sayfanız dışında herhangi bir yerden web sitenize akış sağlamak hiç bu kadar kolay olmamıştı 🤩.

İşte iş için Instagram Yorum Robotlarının nasıl kullanılacağına dair bir örnek. İlk resim, Customers.ai sohbet robotu oluşturucusunda Yorum Robotunu nasıl oluşturduğumuzu göstermektedir.

#2. Instagram Otomatik Mesajları: Instagram DM Robotu

Çoğumuz her gün yüzlerce Instagram DM’sine cevap verecek vakte sahip değil.

Ancak, Instagram DM’lerini sınıflandırma fırsatı muazzam. Ve onu benden alma. İşte Gary Vaynerchuk’un Instagram DM’leri hakkında söyledikleri:

Instagram DM (Direkt Mesaj), bu on yılın en büyük tek ağ oluşturma veya iş geliştirme fırsatıdır.
Gary Vaynerchuck | VaynerMedya

Şimdiye kadar bunu mümkün kılacak bir araç yoktu.

Peki, Instagram’da yeni takipçilere otomatik mesajlar nasıl gönderilir?

İşte bir Customers.ai Instagram DM robotunun çalışırken bir örneği:

Customers.ai Instagram sayfasında Mesaj düğmesine tıklayarak kendiniz test edin, ardından “Başlat” yazın (mobil cihazda yapılmalıdır).

Bu Instagram DM’i sadece bir örnek. Ancak bu Instagram otomatik mesajları örneğinde, web sitesi sohbet aygıtınızda yerleşik bir mini web sitesi gibi, menü bazlı sohbet robotu olarak bilinen yapıyı göreceksiniz.

Menü bazlı sohbet robotları, potansiyel müşterinin veya mevcut müşterinin ilgi alanlarına göre birçok farklı yöne ayrılabilen bir tür telefon zinciri gibi bir konuşmayı yönlendirmenize olanak tanır.

Sadece bu değil, bu, gelen kutunuza gelen tüm DM’lere manuel olarak yanıt vermeye çalışan ve birbirlerine aynı soruda denk gelebilen sanal asistanları işe alma gerekliliğine de son verecektir.

Ek olarak, Customers.ai OmniChatⓇ gelen kutusu, Instagram’da geniş ölçekte müşteri destek sohbeti sunmanıza olanak tanır. Tümü, tek bir gelen kutusundan Instagram DM’lerini yönetebileceğiniz ve dizüstü bilgisayarınızdan veya Customers.ai mobil uygulamasından çevrimiçi olarak Instagram direkt mesajları gönderebileceğiniz bir masaüstünden yönetilir.

Instagram otomatik yanıtlama robotlarıyla her gün zamanınızdan saatlerce tasarruf edin ve Instagram DM gelen kutunuzu en yeni potansiyel müşteri yaratma aracına dönüştürün!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#3. Instagram Otomatik Mesajları: Instagram Otomatik Karşılama Mesajı

Instagram otomatik karşılama mesajları, doğrudan bir Instagram hesabına mesaj gönderen kişilere yanıt verir.

Otomatik karşılama mesajları, ilk kez kullananlar için her zaman uygulanacaktır. İlk mesajdan sonra Customers.ai, Q&A (soru cevap) anahtar kelime tetikleyicileri kullanarak otomatik yanıtları destekler.

Instagram’da otomatik bir karşılama mesajı için iyi fikirlere mi ihtiyacınız var? İşte Instagram, Facebook, SMS ve web sitesi sohbet robotlarında iş için harika bir karşılama mesajı oluşturma!

İşte Customers.ai Instagram Otomatik Karşılama Mesajı’nın uygulamadaki bir örneği:

#4. Instagram Otomatik Mesajları: Instagram için Otomatik SSS

Ayrıca bir Instagram robotu, müşterilere 7/24 anında yanıt vermenin en iyi yoludur.

Q&A tetikleyicilerini ve doğal dil işlemeyi kullanarak sıkça sorulan soruları yanıtlamak için web sohbet araçlarını programlayın.

SSS’leri yanıtlamak için sohbet robotları oluşturmak, görsel sohbet robotu oluşturucuyla oldukça kolaydır.

Müşterileri dönüşüme yönlendirmeye yardımcı olmak için Instagram hesabınıza “kaynaştırma araçları” veya SSS ekleyin.

Customers.ai, Instagram sayfalarınıza gelen ziyaretçilerin ne istediğini bile söyler, böylece tüm SSS’lerinize anında yanıtlar programlayabilirsiniz.

#5. Instagram Otomatik Mesajları: Instagram Hikayelerinde Bahsedilenleri Otomatik Yanıtlama

Instagram hikayelerine yanıtları otomatikleştiren bir uygulama olsa güzel olmaz mıydı? Pekala, bunun için bir uygulama var.

Customers.ai’nin Instagram Hikayesinden Bahsetme aracı, Instagram Hikayelerinde sizden bahseden herkese otomatik olarak yanıt gönderebilir.

İyi niyet, Instagram’da uzun bir yol kat ediyor, bu nedenle bu Instagram otomatik mesajlar özelliğini kullanmak,

Ek olarak, her yerdeki Instagram pazarlama uzmanları, kanallarında trafik sağlamak için Instagram Hikaye otomatik yanıtlama araçlarını kullanma fırsatını kabul etmelidir. Neden öyle? Çünkü bu araç, Instagram hikayelerine bir bağlantı eklemenize izin verir.

Aslında, ayda 18.000’den fazla arama ile Google’da en çok aranan pazarlama terimlerinden biri “Instagram Hikayelerine bağlantı nasıl eklenir”.

Daha da iyisi, süreç tamamen otomatiktir. Bu fırsatı değerlendirin! İşte süreç:

Customers.ai’de iş hedefleriniz için çalışan otomatik bir sohbet robotu diyaloğu oluşturun.
Birisi sizden veya markanızdan bahsettiğinde, Instagram robotunuz sohbet diyaloğunuzla otomatik olarak yanıt vererek bir sohbet başlatır.
Kişi daha fazla bilgi edinmek istiyorsa veya teklifinizle ilgileniyorsa, pazarlama hunilerinizden birinin bağlantısını verin.

Ya da en azından bahsettiği için teşekkür edin!

Bir Instagram Hikayesi Otomatik Bahsetme Yanıtı şöyle görünebilir:

#6. Instagram Otomatik Mesajları: DM Damla Pazarlama Kampanyaları

Belki de Customers.ai’in evrensel olarak en çok kabul gören Instagram DM araçları, damla pazarlama kampanyalarıdır.

Bir süredir Facebook’ta Customers.ai kullanıcıları için damla kampanyaları mevcut. Şaşırtıcı olmayan bir şekilde, damla pazarlama kampanyaları Customers.ai kullanıcıları arasında popülerdir çünkü bunlar hem Instagram’da etkileşimin arttırılmasına hem de Facebook’taki potansiyel müşterilerinizin kanalınıza yönlendirilmesine yardımcı olur.

Instagram DM damla kampanyalarının nasıl çalıştığına dair canlı bir demo ister misiniz?

Larry Kim’in Instagram sayfasına göz atın ve “Mesaj” butonuna tıklayın.

Sonra, Larry’ye damla dizisini harekete geçirmek için “DAMLA” kelimesini kullanarak DM gönderin. 5 dakika boyunca 5 faydalı mesaj alacaksınız.

Bu gönderiyi Instagram’da görüntüleyin

Larry Kim (@kim_larry) tarafından paylaşılan bir gönderi

Damla dizileri gibi Instagram direkt mesaj pazarlama kampanyası hakkında daha fazla bilgi edinmek ister misiniz?

İşte, Instagram DM damla kampanyalarını nasıl oluşturacağınız adım adım burada!

Instagram’da Otomatik Mesajlar Nasıl Oluşturulur ve Gönderilir

Customers.ai, pazarlamacıların Messenger’da Instagram, Facebook, SMS, WhatsApp canlı sohbet ve daha fazlası için çok kanallı sohbet robotu kampanyaları oluşturmasına ve başlatmasına olanak tanıyan bir sohbet pazarlama platformudur.

Customers.ai kullanarak Instagram otomatik mesajlarını şu şekilde gönderebilirsiniz:

1. adım: Customers.ai’ye kaydolun. Halihazırda bir Customers.ai hesabınız varsa, doğrudan 2. Adıma gidin.
2. adım: Instagram hesabınızı Customers.ai’e bağlayın.

3. adım: Yorumlara, bahsetmelere, Instagram Hikayelerine, karşılama mesajlarına ve çok daha fazlasına yanıt vermek üzere otomatik mesajlar oluşturmak için Customers.ai sohbet robotu oluşturucuyu kullanın!

Potansiyel müşteriler oluşturmak, müşterilerle yeniden etkileşim kurmak ve gerçek zamanlı destek sunmak amacıyla işletmenizi müşteriler ve potansiyel müşterilerle anında bağlamak için Customers.ai kodsuz sohbet robotu oluşturucu ve pazarlama otomasyonu araçlarını kullanın.

Customers.ai Instagram araçlarının her biri – e-posta listesi büyütme araçlarından bir hedef kitleyi bölümlere ayırmaya veya Instagram’dan toplu mesaj göndermeye kadar – Customers.ai’deki tek bir Instagram aracı, herhangi bir gelişmiş programlama bilgisi gerektirmez .

Instagram sohbet robotu diyaloğunuzu otomatikleştirmek için düğmeleri, resimleri, bildirimleri, Zapier bağlantılarını ve çok daha fazlasını kullanın.

Customers.ai’in sohbet pazarlama panosundan, bir pazarlamacının ihtiyaç duyduğu tüm Instagram araçlarını kullanıcı dostu bir görsel arayüzde kolayca yönetebilirsiniz.

Instagram robotunu nasıl yapacağınızı öğrenin ve ardından Customers.ai’in Instagram pazarlama araçlarıyla başlayın, burada!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Comprueba si cumples los requisitos para ser uno de los primeros especialistas en marketing del mundo en conseguir estas herramientas de nivel unicornio, aquí.

Instagram Otomatik DM: Sonraki Önemli Adımlar

Instagram’da bu otomatik mesajların çalışması için kullanım senaryosu mu arıyorsunuz? İşte 15 Instagram otomatik DM örneği ve beta testi olacak kadar şanslı olan kullanım senaryolarından, yıllardır piyasaya çıkan en yeni Instagram araçları!

The post Instagram Pazarlamasını Ölçeklendirmek için 6 YENİ Instagram Otomatik Mesaj Türü appeared first on Customers.ai.

6 NUEVOS tipos de mensajes automatizados de Instagram para escalar el marketing de Instagram

Vince Magaline — Mon, 11 Oct 2021 14:50:30 +0000

Las herramientas de automatización de Instagram han sido difíciles de conseguir. Tanto es así que los motores de búsqueda suelen recibir la pregunta: “¿Ha muerto la automatización de Instagram?” Respuesta corta: En lo absoluto. De hecho, los mensajes automáticos de Instagram ahora son mucho más eficaces y fáciles de usar.

Sin embargo, hay una buena razón por la que esta pregunta se hace con frecuencia: Muchas herramientas de Instagram con funciones de automatización han aparecido y desaparecido a lo largo de los años. Y la bandeja de entrada de DM (mensajes directos) en Instagram es antigua en cuanto a su utilidad, diseño y no es escalable sin las herramientas de automatización.

Pero todo eso está a punto de cambiar. A partir de febrero de 2021, Customers.ai empezará a desplegar nuevas herramientas de Instagram para especialistas en marketing, equipos de ventas, atención al cliente e influencers.

Mira el reciente webinar de Larry Kim para ver estas nuevas herramientas de marketing de Instagram en funcionamiento:

Los 10 mejores trucos de marketing en Instagram para 2021 de Customers.ai en Vimeo.

En este artículo, cubriremos más de un puñado de herramientas de Instagram disponibles en la plataforma de automatización de la mensajería de Customers.ai, incluyendo:

Responder automáticamente a los comentarios de las publicaciones con el bot de comentarios de Instagram.
Responder automáticamente a los DMs (mensajes directos) de Instagram.
Mensaje de bienvenida automatizado de Instagram.
Preguntas frecuentes automatizadas para Instagram.
Respuesta automática para las menciones en historias de Instagram.
Campañas de marketing por goteo totalmente automatizadas directamente desde tu bandeja de entrada de DM de Instagram.

A continuación, te mostraremos cómo enviar mensajes automatizados en Instagram utilizando el constructor de chatbots de Customers.ai y cómo empezar.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Mensajes automatizados de Instagram: Bot de comentarios de Instagram

Aplicar un bot de comentarios de Instagram (también conocido como autorespondedor o guardián de comentarios) a tus publicaciones de Instagram es otra herramienta de Instagram con la que los profesionales del marketing llevan años soñando.

Los autorespondedores de Instagram aumentarán drásticamente el compromiso y la visibilidad de tus publicaciones.

Con los bots de comentarios de Instagram, puedes enviar un mensaje a todos los usuarios que comenten tus publicaciones.

Y no sólo eso, con los bots de comentarios, puedes añadir un enlace a tus publicaciones de Instagram después de que la gente comente. Esto permite a los especialistas en marketing enviar audiencias comprometidas con Instagram directamente a sus embudos de marketing, automáticamente.

Los bots de comentarios de Instagram se pueden aplicar y personalizar a publicaciones específicas. Además, los bots de comentarios de Instagram pueden reconocer palabras clave o frases clave, como “

Ten en cuenta que, desde finales de febrero de 2021, solo puedes configurar los bots de comentarios para todas las publicaciones de Instagram. Sin embargo, pronto podrás responder de forma diferente a las publicaciones y comentarios individuales que contengan palabras clave o frases específicas.

A continuación, se muestra un ejemplo de la respuesta automática de comentarios de Customers.ai haciendo su magia:

Acabamos de publicar un artículo sobre “Los mejores especialistas en marketing digital a seguir en 2021”. Así que lo que hacemos en el pie de foto y en la sección de comentarios es decir algo así como: “Oye, ¿quieres la lista de los mejores especialistas en marketing digital que debes seguir? Escribe Marketer en los comentarios y te enviaremos el enlace ”.

Como verás, al responder “Marketer”, me lleva a una nueva página que incluye una vista previa de un artículo con un enlace en el que se puede hacer clic. Hago clic en el enlace y he llegado al artículo sobre los mejores especialistas en marketing digital a seguir en 2021.

¡Pruébalo tú mismo visitando la página de Instagram ! Busca una de nuestras últimas publicaciones en las que te pedimos que comentes con una palabra específica, escríbela y mira lo que sucede.

Aunque esto parezca sencillo según los estándares de Internet, en realidad es un gran problema para el marketing de Instagram. Es una locura lo efectivo que es esto. Como la CTA (llamada a la acción) es comentar la publicación, estás activando el algoritmo de Instagram con todo el engagement de comentarios que recibe tu publicación, lo que a su vez hace que tu publicación sea más visible.

Además, enviar tráfico a tu sitio web desde cualquier lugar de Instagram, que no sea tu página de perfil de Instagram, nunca había sido tan fácil, hasta ahora .

Aquí tienes un ejemplo de cómo utilizar los bots de comentarios de Instagram para negocios. La primera imagen muestra cómo construimos el bot de comentarios en el constructor de chatbots de Customers.ai.

#2. Mensajes automatizados de Instagram: Bot de DMs para Instagram

La mayoría de nosotros no tiene tiempo para responder a cientos de DMs de Instagram cada día.

Sin embargo, la oportunidad de escalar los DMs de Instagram es enorme. Y no te lo digo yo. Esto es lo que Gary Vaynerchuk dijo sobre los DMs de Instagram:

“El DM (Mensaje Directo) de Instagram es la mayor oportunidad de networking o desarrollo de negocio de esta década.”
Gary Vaynerchuck | VaynerMedia

Sólo que no ha habido una herramienta que lo haga posible… hasta ahora.

Entonces, ¿cómo enviar mensajes automáticos a los nuevos seguidores en Instagram?

Aquí tienes un ejemplo de un bot de DMs de Instagram de Customers.ai en acción:

Pruébalo tú mismo en la página de Instagram de Customers.ai haciendo clic en el botón Mensaje, y luego “Iniciar” (debe hacerse en un dispositivo móvil).

Este DM de Instagram es sólo un ejemplo. En este ejemplo de mensajes automatizados de Instagram, verás lo que se conoce como un chatbot basado en menú, que es como un minisitio web integrado en el widget de chat de tu sitio web.

Los chatbots basados en menús te permiten guiar una conversación, algo así como un árbol telefónico, que puede ramificarse en muchas direcciones diferentes, en función de los intereses del cliente potencial o del cliente.

Y no solo eso, esto te permitirá dejar de contratar a VAs que intentan mantenerse al día manualmente con todos los DMs que llegan a tu bandeja de entrada.

Además, la bandeja de entrada OmniChatⓇ de Customers.ai te permite realizar atención al cliente a través de tu chat en Instagram, a escala. ¡Por fin! Todo desde un escritorio donde puedes administrar los mensajes directos de Instagram desde una bandeja de entrada y enviar mensajes directos de Instagram en línea, desde tu computadora portátil o la aplicación móvil de Customers.ai.

¡Ahórrate horas de tiempo cada día con los bots de respuesta automática de Instagram y convierte tu bandeja de entrada de DMs de Instagram en tu última herramienta de generación de clientes potenciales!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#3. Mensajes automatizados de Instagram: Mensaje de bienvenida automatizado de Instagram

Los mensajes de bienvenida automatizados de Instagram responden a las personas que envían mensajes a una cuenta de Instagram directamente.

Los mensajes de bienvenida automatizados siempre serán enviados a los usuarios nuevos. Después del primer mensaje, Customers.ai admite respuestas automáticas utilizando desencadenantes de palabras clave en preguntas y respuestas.

¿Necesitas algunas buenas ideas para redactar tu mensaje de saludo automático para Instagram? Aquí tienes cómo crear un gran mensaje comercial de bienvenida para Instagram, Facebook, SMS y chatbots de sitios web!

Aquí tienes un ejemplo del mensaje de bienvenida automatizado de Instagram de Customers.ai en acción:

#4. Mensajes automatizados de Instagram: Preguntas frecuentes automatizadas para Instagram

Un bot de Instagram es también la mejor manera de dar respuestas instantáneas a los clientes las 24 horas del día.

Programa herramientas de chat en la web para responder a las preguntas más frecuentes utilizando activadores basados en palabras clave y procesamiento del lenguaje natural.

Los chatbots que responden a las preguntas frecuentes son fáciles de construir en un constructor de chatbot visual.

Añade “rompehielos” o preguntas frecuentes a tu cuenta de Instagram para facilitar la conversión de los clientes.

Customers.ai incluso te dice lo que preguntan los visitantes de tus páginas de Instagram, para que puedas programar respuestas instantáneas para todas tus preguntas frecuentes.

#5. Mensajes automatizados de Instagram: Responde automáticamente a las menciones en las Historias de Instagram

¿No estaría bien que hubiera una aplicación para automatizar las respuestas a las historias de Instagram? Bueno, hay una aplicación para eso.

La herramienta de mención de historias de Instagram de Customers.ai puede enviar automáticamente una respuesta a cualquier persona que te mencione en su historia de Instagram.

La buena voluntad llega muy lejos en Instagram, así que usar esta función de mensajes automáticos de Instagram puede

Además, los profesionales del marketing de Instagram de todo el mundo deberían reconocer la oportunidad que supone utilizar las herramientas de respuesta automática de las Historias de Instagram para enviar tráfico a sus embudos. ¿Por qué? Porque esta herramienta te permite añadir un enlace a las historias de Instagram.

De hecho, uno de los términos de marketing más buscados en Google, con más de 18,000 búsquedas al mes, es “cómo añadir un enlace a las historias de Instagram”.

Mejor aún, el proceso está totalmente automatizado. ¡Aprovecha esta oportunidad! Este es el proceso:

Crea un diálogo de chatbot automatizado en Customers.ai para lograr tus objetivos empresariales.
Cuando alguien te mencione a ti o a tu marca, tu bot de Instagram iniciará una conversación de chat respondiendo automáticamente con tu diálogo de chat.
Si la persona quiere saber más o está interesada en tu oferta, proporciona un enlace a uno de tus embudos de marketing.

O, al menos, ¡dale las gracias por la mención!

Este es el aspecto de una respuesta automática a las menciones en una historia de Instagram:

#6. Mensajes automatizados de Instagram: Campañas de marketing por goteo en DM

Quizás las herramientas de DM de Instagram más apreciadas por Customers.ai, son las campañas de marketing por goteo.

Los usuarios de Customers.ai disponen de campañas de goteo en Facebook desde hace algún tiempo. No es de extrañar que las campañas de goteo sean populares entre los usuarios de Customers.ai, ya que son extremadamente eficaces tanto para aumentar el compromiso en Instagram, como para sortear a los clientes potenciales de Facebook por tus embudos de marketing.

¿Quieres una demostración en vivo de cómo funcionan las campañas de goteo de DM de Instagram?

Consulta la página de Instagram de Larry Kim y haz clic en el botón “Mensaje”.

Luego, envíale a Larry un mensaje directo con la palabra “DRIP” para activar la secuencia de goteo. Recibirás 5 mensajes útiles en el transcurso de 5 minutos.

Ver esta publicación en Instagram

Una publicación compartida por Larry Kim (@kim_larry)

¿Quieres saber más sobre las campañas de marketing de mensajes directos de Instagram, como las secuencias de goteo?

Aquí tienes cómo crear campañas de goteo de DM de Instagram, ¡paso a paso!

Cómo crear y enviar mensajes automáticos en Instagram

Customers.ai es una plataforma de marketing por chat que permite a los profesionales del marketing crear y lanzar campañas de chatbot multicanal en Messenger para Instagram y Facebook, SMS, WhatsApp*, chat en vivo, y más.

A continuación te explicamos cómo enviar mensajes automáticos de Instagram con Customers.ai:

Paso 1: Regístrate en Customers.ai. Si ya tienes una cuenta de Customers.ai, ve directamente al paso 2.
Paso 2: Conecta tu cuenta de Instagram a Customers.ai.

Paso 3: Utiliza el constructor de chatbots de Customers.ai para crear mensajes automáticos que respondan a comentarios, menciones, Historias de Instagram, mensajes de bienvenida, ¡y mucho más!

Utiliza el constructor de chatbots sin código de Customers.ai y las herramientas de automatización de marketing para Instagram para conectar instantáneamente tu negocio con clientes y clientes potenciales con el fin de generar prospectos, volver a captar clientes y ofrecer asistencia en tiempo real.

Cada una de las herramientas de Instagram de Customers.ai, desde las herramientas de crecimiento de listas de correo electrónico hasta la segmentación de una audiencia o el envío de ráfagas de mensajes masivos de Instagram, no requiere ningún conocimiento avanzado de programación (aparte de la API de Customers.ai)

Utiliza botones, imágenes, notificaciones, conexiones con Zapier y mucho más para automatizar el diálogo de tu chatbot de Instagram.

Desde el panel de marketing por chat de Customers.ai, puedes navegar fácilmente por todas las herramientas de Instagram que necesita un especialista en marketing, en una interfaz visual fácil de usar.

Aprende cómo hacer un bot de Instagram y luego empieza con las herramientas de marketing de Instagram de Customers.ai, aquí!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

DMs automáticos de Instagram: próximos pasos importantes

¿Buscas casos de uso para poner en práctica estos mensajes automatizados para Instagram? Aquí tienes 15 ejemplos de DMs automáticos de Instagram y casos de uso de aquellos que han tenido la suerte de estar probando la versión beta de las herramientas de Instagram más populares que han llegado al mercado en años.

The post 6 NUEVOS tipos de mensajes automatizados de Instagram para escalar el marketing de Instagram appeared first on Customers.ai.

İşletme Sahipleri için En İyi 15 Ücretsiz Reklam Sitesi ve Pazarlamacı

Vince Magaline — Mon, 04 Oct 2021 20:17:52 +0000

Ürünlerinizi ve hizmetlerinizi ücretsiz reklam sitelerine eklemek, işletmenizin görünürlük kazanması için hızlı, kolay ve uygun maliyetli bir yoldur. Bu özellikle yerel işletmeler için geçerlidir.

Ücretsiz reklam sitelerinin çoğu, sınıflandırılmış reklam düzeni ve yapısıyla yerel işletmeler için oluşturulmuştur.

Ancak, göreceğiniz gibi, listemizin başlangıcı, ücretsiz ek alan arayan birçok pazarlamacının çok daha fazla ilgilendiği diğer ücretsiz reklam seçeneklerine odaklanmıştır.

Ve ücretsiz ticari reklam siteleri sayesinde, hedef kitlenize ulaşmak ile sınırlı pazarlama bütçenizin tamamını tek bir kampanya için harcamak arasında seçim yapmak zorunda değilsiniz.

İşte 2021’de girişimciler ve dijital pazarlamacılar için en iyi 15 ücretsiz reklam sitesi:

Facebook Messenger
Google My Business
Facebook Marketplace ve Facebook Mağazaları
eBay
Craigslist
Locanto
Oodle
OLX
Seri İlanlar
Adpost
Gumtree
Sales Spider
PennySaver
Geebo
Hoobly

Ücretsiz reklam sitelerinin nihai listesine hazır mısınız? Hadi başlayalım!

#1. En İyi Ücretsiz Reklam Siteleri: Facebook Messenger

Dijital pazarlamacıysanız, ana kanallarınızdan birinin Facebook olma ihtimali vardır.

Facebook Messenger’ı iş için kullanabileceğinizi biliyor muydunuz? Ve 1,5 milyardan fazla insan aktif olarak Facebook Messenger sohbetini kullanıyor.

Ancak işletmelerin %1’den azı bu gücünü kanıtlamış kanalda kitleleriyle etkileşime giriyor.

Facebook Messenger pazarlamasından en iyi şekilde yararlanmak için müşterilerle geniş ölçekte bağlantı kurabileceğiniz bir sohbet platformuna ihtiyacınız var.

Customers.ai en çok tanınan Facebook sohbet pazarlama platformudur ve bunu Facebook’ta tüm hedef kitlenize ücretsiz reklam vermek için kullanabilirsiniz.

Customers.ai Facebook Messenger sohbet robotları, aşağıdakiler gibi pazarlama otomasyonu araçlarıyla hedef kitlenizle etkileşim kurmanıza olanak tanır:

Instagram için YENİ Facebook Messenger Araçları: InstaChamp
Ücretsiz Potansiyel Müşteri Oluşturucu: Facebook hayranlarınızın adlarını, e-postalarını ve telefon numaralarını otomatik olarak yakalayın!
Tek seferlik bildirimler: Kullanıcıları güncellemeleri ve promosyon mesajlarını almaya davet edin
Damla pazarlama kampanyaları: Facebook, SMS ve web sohbetinde sıralı mesajlar
Belirli bir web sitesine giriş yapmadan önce, bu çevrimiçi web sitesinin lisansını kontrol etmeniz gerekir.
Facebook gönderi otomatik yanıtlayıcıları: Organik Facebook gönderilerinden potansiyel müşterileri ve aboneleri yakalayın

Facebook Messenger botunuz tarafından yakalanan tüm Messenger kişileri, diğer Customers.ai pazarlama kanallarına eklenebilir. Buna SMS metin mesajlaşması, web siteniz için yerel canlı sohbet ve Instagram ve WhatsApp gibi diğer web sohbet uygulamaları dahildir.

Bu şekilde, kullanıcı profilleri oluşturabilir, kanallardaki tüm geçmişlerini görebilir, davranışlarına göre mesajlar oluşturabilir ve onları diğer kampanyalara dahil edebilirsiniz.

Daha fazla reklam fikri için tüm zamanların en iyi 7 Facebook reklam tüyosuna göz atın!

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

#2. En İyi Ücretsiz Reklam Siteleri: Google Benim İşletmem

Google Benim İşletmem, Google Arama ve Google Haritalar üzerinden müşterilerle ücretsiz olarak bağlantı kurmanıza olanak tanıyan çevrimiçi bir dizindir.

Google’ın ücretsiz reklamcılık sitesine başlamak için tek yapmanız gereken profesyonel web sitenizin URL’sini ve işletmenizle ilgili bazı ek bilgileri ibraz etmektir.

Buna karşılık, Google Benim İşletmem, kullanıcılar benzer içerik kategorilerini aradığında sitenizin görünmesini sağlamak için bu bilgileri listelerine dahil eder.

İşletmenizi neyin benzersiz kıldığını göstermek ve müşterilere her seferinde sizi seçmeleri için nedenler vermek için profilinizde fotoğraflar ve teklifler paylaşabilirsiniz.

Google Benim İşletmem, müşterilerinize sizi arayarak, size mesaj göndererek veya yorum bırakarak ulaşmaları için daha fazla yol sunar. Ek olarak, müşterilerin tıklamalar, aramalar, rezervasyonlar, takipler vb. gibi işletme profilinizle nasıl etkileşimde bulunduğunu görebileceksiniz.

#3. En İyi Ücretsiz Reklam Siteleri: Facebook Pazar Yeri ve Facebook Mağazaları

Facebook’un çevrimiçi Pazar Yeri, hedef pazarınıza ulaşma potansiyeli yüksek reklamlara sahiptir.

Her ay yaklaşık 800 milyon kişi Facebook Pazar Yeri’ni kullanıyor.

Facebook Pazarlama, müşteri kazanımında baskın bir güçtür ve çevrimiçi alışverişe büyük önem vererek uzun bir süredir platformunu geliştirmektedir.

Ürünlerinizin çevrimiçi satışını kolaylaştırmak için Facebook Messenger’ı nasıl kullanabileceğinizden zaten bahsettik.

Facebook Pazar Yeri ve Facebook Mağazaları işletme sayfalarının ortaya çıkışından bu yana, sosyal medya platformu, en iyi reklam sitelerinin işlevlerini taklit eden işlevler sağlamıştır.

Facebook Mağazaları’nın lansmanı Mayıs 2020’de yapıldı ve önümüzdeki yıl kademeli olarak kullanıma sunulacak.

Bir Facebook Mağazası oluşturmak ücretsizdir ve kurulumu yalnızca birkaç dakika sürer. İşletmeler, kataloglarından öne çıkarmak istedikleri ürünleri seçebilir ve ardından markalarının vitrini olarak bir kapak resmi ve vurgu renkleri ile mağazalarının görünümünü ve ruhunu yansıtacak şekilde özelleştirebilirler.

Artık Facebook Mağazaları ABD’de yayında olduğundan, bu tamamen yeni satış kanalının etkileri, özellikle D2C markaları için çok büyük.

Platform, özellikle otomobil, gayrimenkul, mobilya ve perakende ürünleri satmak için etkili bir araç olduğunu kanıtladı. İster tişört satmak, ister kullanılmış bir şirket aracı için nakit para kazanmak isteyin, Facebook para kazanmanıza yardımcı olabilir.

#4. En İyi Ücretsiz Reklam Siteleri: eBay

Çok sayıda potansiyel müşteriye ulaşmak istiyorsanız, yayınlayabileceğiniz en iyi ücretsiz yüksek trafikli reklam sitelerinden biri eBay’dir.

30’dan fazla uluslararası site ve dünya çapında 100’den fazla ülkede daha geniş bir mevcudiyet ile eBay, özellikle işinizi yurt dışında da genişletmek istiyorsanız, satış yapmak için harika bir pazar yeridir.

En iyi arama motoru optimizasyonu (SEO) sıralamasının yanı sıra, hacmi ve konumu ile de eBay listeleri diğer web sitelerinin çoğundan daha fazla görünürlük sağlar.

Ek olarak, eBay iyi bir sosyal medya varlığına ve takipçi tabanına sahiptir. Diğer birçok ücretsiz reklam sitesinin aksine eBay, ücretsiz reklam yayınlamayı kolaylaştıran etkileşimli bir arayüze sahiptir.

#5. En İyi Ücretsiz Reklam Siteleri: Craigslist

Craigslist, satın alınacak ve satılacak ürün ve hizmetleri bulmak için popüler bir yer olmaya ve Ekim 2020 itibariyle en çok ziyaret edilen 50 siteden biri olmaya devam ediyor.

İşletme sahipleri ve pazarlamacılar, Craigslist’te hem B2C hem de B2B ürün veya hizmetlerinin reklamını yapabilir.

Craigslist, işler, hizmetler, konutlar, etkinlikler ve mallar gibi birçok alt kategoriye sahip güçlü bir reklam platformudur. Bu nedenle alt kategoriler, reklamlarınızın çok çeşitli kitlelere ulaşmasını sağlar.

Sosyal anlamda iyi bir durumdalar ve çoğu ülkede oldukça popülerler.

Belki de bugün en iyi bilinen sınıflandırılmış site olan Craigslist, ABD’de en çok ziyaret edilen 30 web sitesinde etkileyici bir şekilde sıralanmıştır Bu platform, hemen hemen her ürün veya hizmeti satmanıza izin veren çok sayıda kategoriye sahiptir.

Bu kategoriler o kadar çeşitlidir ki, otomotiv ve güzellik hizmetlerinden bilgisayar parçalarına ve park yerlerine kadar uzanır.

Şu anda Craigslist, kullanıcıların her 48 saatte bir coğrafi alan başına bir kez reklam yayınlamasına izin veriyor. Küçük bir ücret gerektirebilecek araç ve mobilya reklamları hariç, hemen hemen tüm ürünler için ilan vermek ücretsizdir.

Hizmetler için reklam yayınlamak da küçük bir ücret gerektirir, ancak reklamlar için ödeme yaptığınızda tam 30 gün garanti edilir.

Craigslist’in bir dezavantajı, sitenin zaman içinde çok sayıda yasadışı faaliyet için kullanılmış olmasıdır. Bu nedenle, özellikle yeni oluşturulmuş bir profille reklam yayınlıyorsanız, reklamlarınızın “spam” olmadığından emin olmanız gerekir.

Craigslist biraz modası geçmiş gibi görünse de, hala önde gelen sınıflandırılmış ücretsiz iş reklam siteleri arasındadır ve oldukça iyi etkileşim oranlarına sahiptir.

#6. En İyi Ücretsiz Reklam Siteleri: Locanto

Locanto, 60 ülkede kullanılabilen geleneksel bir ücretsiz reklamcılık sitesidir.

Craigslist’e benzer şekilde, ürün ve hizmet satmak, iş arayanlarla bağlantı kurmak ve yaşayacak yerleri bulmak/listelemek için Locanto’nun çevrimiçi seri ilanlar sitesini kullanabilirsiniz.

Ancak önemli bir fark, Locanto’nun büyük bir topluluğa sahip veya böyle bir topluluk inşa etmeye çalışan işletmeler için harika olmasıdır. Bunun nedeni, Locanto’nun etkinlik biletleri, boş zaman etkinlikleri, eğitimler ve toplum temelli hizmetler satmak için benzersiz şekilde öne çıkan kategorilere sahip olmasıdır.

Yaygın olmasa da, bazı şehirler reklam yayınlamak için premium hesap gerektirebilir. Ancak Locanto, kullanıcıların büyük çoğunluğu için gerçekten ücretsiz bir reklamcılık sitesidir.

Craigslist’ten bir diğer farkı ise, Locanto reklamlarının sitede 30 gün yerine 60 gün kalmasıdır.

Platformdaki reklamlar, web sitenize geri bağlantı veren resim, video ve köprü metni biçimlendirme dilini dahil etme seçeneklerini içerir.

Son olarak, Locanto’nun bir diğer popüler özelliği de analiz ve sosyal medya butonlarıdır. Sınırlı olsa da, bu özellikler, reklamlarınıza gelen trafiği daha iyi yönetmenize olanak tanıyan güzel bir eklentidir.

#7. En İyi Ücretsiz Reklam Siteleri: Oodle

Küçük bir işletmenin pazarlama için kullanabileceği en iyi ücretsiz reklam sitelerinden biri de Oodle’dır.

Oodle, var olan en büyük ücretsiz reklam ağlarından biridir, çünkü sosyal medya hesaplarınızın yanı sıra eBay, ForRent.com, gazeteler ve daha fazlasıyla da bağlantı sağlayabilirsiniz.

Aslında, Oodle Facebook’un orijinal Pazar Yeri’ni güçlendirdi.

Oodle’ın bir avantajı, platformun sosyal medya ile iyi oynamasıdır. Örneğin, Oodle hesabınızı Facebook İşletme Sayfanıza bağlayabilir ve yeni Facebook reklamları yayınladığınızda hemen bir güncelleme paylaşabilirsiniz.

Ayrıca, Oodle’ın aynı zamanda ücretsiz bir çevrimiçi reklam sitesi olan Advertigo ile bir ortaklığı vardır. Bu, Oodle listelemelerinizi Advertigo’da da öne çıkarmanıza ya da tam tersini yapmanıza olanak tanıyarak reklamlarınızın erişimini artırır.

Platform, özellikle taşıma ve depolama, çevre düzenlemesi, bakım çalışmaları ve evcil hayvan bakımı ve tımar hizmetleri gibi tüketicilere yönelik ürün ve hizmetlerin reklamını yapmak için iyidir.

Son olarak, Oodle’ın ücretsiz reklamlarıyla yarattığınız işten gerçekten memnunsanız, web sitenize bir bağlantı ekleme yeteneği gibi ek özelliklere erişmek için bir üst modele geçebilirsiniz.

#8. En İyi Ücretsiz Reklam Siteleri: OLX

OLX, 20’den fazla marka ile 30’dan fazla ülkede bulunan, iyi tanınan lider pazar yerleri ağının bir parçasıdır.

Aslında, OLX dünyanın en hızlı büyüyen ticaret platformları ağı olduğunu iddia ediyor ve siteyi her ay 300 milyon kişi ziyaret ediyor.

OLX, bir ev veya araba alıp satabileceğiniz, iş bulabileceğiniz, artık ihtiyacınız olmayan şeyleri satabileceğiniz veya daha birçok şey bulabileceğiniz platformlar sağlayarak müşteriler için kaliteye ulaşmanın anahtarını sunar.

Her yıl binlerce girişimci ve işletme, müşterilerini ücretsiz kullanıcı tarafından oluşturulan reklamlarla OLX’te buluyor.

#9. En İyi Ücretsiz Reklam Siteleri: ClassifiedAds

ClassifiedAds, bu listedeki diğer ücretsiz reklam siteleri gibi hizmet satın almak ve satmak için birçok kategoriye sahip ücretsiz bir reklam listeleme sitesidir.

Craigslist gibi diğer birçok sınıflandırılmış reklam web sitesinin aksine, ClassifiedAds.com’un kullanımı %100 ücretsizdir. Yani bir reklam yayınlamak ücretsiz, listelere göz atmak ücretsiz, satıcılarla iletişim kurmak ücretsiz vb.

ClassifiedAds, sitede yayınlanan içeriği izleme ve filtreleme konusunda iyi bir iş çıkarır, böylece reklamlarınızın spam ve devre dışı bırakılmış site trafiği tarafından boğulmayacağından emin olabilirsiniz.

Ayrıca iyi tanımlanmış kategorilere ve güçlü arama işlevlerine sahiptir.

Son olarak, ClassifiedAds, reklam listeleri için aşağıdaki üç öğeyi sağlar:

Köprü Metni Biçimlendirme Dili (HTML)
Web sitenize backlink ekleme
İletişim formları

#10. En İyi Ücretsiz Reklam Siteleri: Adpost

Adpost, Craigslist’e benzeyen başka bir ücretsiz sınıflandırılmış reklam sitesidir.

Platform, 500’den fazla bölgede 1.000’den fazla şehirde, ayda 30 milyondan fazla görüntüleme alıyor ve listelere günlük binlerce yanıt veriyor.

Apdpost, ücretsiz planda aşağıdaki özelliklere sahip olduğunuz, satın alma opsiyonlu bedava fiyatlandırma modeline sahiptir:

30 gün boyunca temel sınıflandırılmış reklamlar yayınlayın
Maksimum 90 güne kadar ücretsiz reklam yenileme
100 adet fotoğraf ve 1 videoya kadar görüntüleme

Ücretli reklamlara geçmek istiyorsanız, öncelik sıralaması ve ülke çapında hedefleme seçenekleri gibi dört geliştirme arasından seçim yapabilirsiniz. Dört reklam geliştirmesinin her birinin fiyatı 9,99 ABD dolarıdır ve aşağıdakileri içerir:

30 gün boyunca çalışır, maksimum 180 güne kadar ücretsiz yenileme
100 Fotoğraf + 1 Video’ya kadar görüntü
Sayfa Görüntüleme / Yanıt Sayacı

Adpost, her bir reklam geliştirme seçeneğinin ortalama günlük görüntülemeleri en az 3 kat artırdığını iddia ediyor.

#11. En İyi Ücretsiz Reklam Siteleri: Gumtree

Gumtree, Birleşik Krallık’taki başlangıcından bu yana yavaş yavaş güçlü bir küresel tanınırlık kazandı. Bununla birlikte, site hala büyük ölçüde İngiltere nüfusuna odaklanmıştır.

Bu sınıflandırılmış reklam sitesi, hem işletmeler hem de tüketiciler için ücretsiz ve ücretli reklam fırsatları sunmaktadır.

Gumtree, cazip reklamlar yoluyla daha fazla satış elde etmek için etkili bir ücretsiz reklam platformu olarak kendini kanıtlamıştır.

Sitenin ayda 13,8 milyon tekil ziyaretçisi ve ayda 10,1 milyon yanıtı var. Bu, Gumtree’nin, trafiğini toplam sayfa görüntülemelerinin aksine ‘benzersiz’ ziyaretçiler olarak bildirdiği için, rakiplerinin çoğundan önemli ölçüde daha yüksek trafiğe sahip olduğu anlamına gelir.

Gumtree, özellikle yerel bazda yeni müşterilere ulaşmak isteyen hizmet işletmeleri için kullanışlıdır.

Platform aşağıdaki özelliklere sahiptir:

Yeni müşterilere ulaşma fırsatını en üst düzeye çıkarmak için reklamlar 60 gün boyunca yayında kalır.
Ayrıntılı bir açıklama ve 9 adede kadar resim ekleme özelliği.
Reklamınızı istediğiniz zaman ücretsiz olarak güncelleme özgürlüğü.
Reklam yayınlama konusunda size yardımcı olacak özel bir hesap yöneticisine erişim.
Reklamların performansını izlemek için Pro Konsola erişim.
Reklamınızın daha fazla öne çıkması için eklenti fırsatları satın alma seçeneği.

Bu öğeler bir araya geldiğinde, Gumtree’yi en iyi ücretsiz çevrimiçi reklam sitelerinden biri yapar.

#12. En İyi Ücretsiz Reklam Siteleri: Sales Spider

Ücretsiz reklam kaynaklarınıza Sales Spider’ı eklemek, diğer ücretsiz reklamcılık etkinliklerinizin erişim alanını kombine etmenin bir yoludur.

Sales Spider’ın yaklaşık 2,2 milyon üyesi var ve bu sayı her gün binlerce yeni üyeyle daha da artıyor.

Sales Spider, KOBİ sahiplerinin ve yöneticilerinin işlerini büyütmelerine yardımcı olur ve kayıt olmak tamamen ücretsizdir. Şirketin bekleyen birden fazla teknoloji patenti var.

Diğer ücretsiz sınıflandırılmış reklam sitelerinden farklı olarak Sales Spider, Walmart, Macy’s ve Amazon gibi perakende devleriyle yaptığı iş birliğiyle dikkat çekiyor.

Sales Spider, işletme sahiplerinin ücretsiz satış fırsatları ve potansiyel müşteri listelerinin yanı sıra ücretsiz işletme rehberleri ve forumları bulabileceği en büyük ücretsiz sosyal ağlardan biridir.

Platformun self servis reklam kampanyaları şunları içerir:

Günde 5 dolara reklam verin.
Kendi kampanyanızı yönetin.
Sınırlı bütçeler için mükemmel.
Konum ve belirli sektörlere göre işletme sahiplerine reklam verin.

#13. En İyi Ücretsiz Reklam Siteleri: PennySaver

İşletmeniz yerel olarak satış yapmaya odaklanmışsa, PennySaver USA, dikkate değer ücretsiz yüksek trafikli reklam sitesi seçeneğidir.

PennySaver, bunun “ABD’deki en büyük direkt posta alışverişi yayını” olduğunu ve her hafta 11 milyondan fazla Amerikalıya ulaştığını iddia ediyor.

PennySaver’ın sitesine girdiğinizde, ana sayfanın sağ üst köşesinde “Ücretsiz Reklam Yerleştir” seçeneğini göreceksiniz. Bir reklam yerleştirmek, o seçeneğe tıklamak, reklam oluşturucularını kullanmak ve yayınlamak kadar kolaydır.

İlanınızı resmi olarak yerleştirmek için elbette iletişim bilgilerinizi vermeniz gerekecektir, ancak bunun dışında PennySaver’a ilan vermek tamamen ücretsizdir.

Kaydolduktan sonra, reklamlarınız PennySaver’ın çeşitli bağlı kuruluş ve sitelerinde uygun kategorilerde gösterilir.

#14. En İyi Ücretsiz Reklam Siteleri: Geebo

Geebo, kendisiyle “güvenli topluluk ilanları” seçeneği olarak gurur duymaktadır. Ücretsiz reklam sitelerinin, özellikle de seri ilanların en büyük sorunlarından biri, platformdaki dolandırıcılık ve spam miktarıdır.

Geebo, toplulukların oluşturulmasına, korunmasına ve birbirine bağlanmasına yardımcı olmak için elinden gelenin fazlasını yapıyor. Potansiyel olarak güvenli olmayan ve yasa dışı faaliyetler için reklamları taramak için benzersiz bir otomatik sistem bile geliştirdiler. Ve Geebo, diğer sitelerde meydana gelen suç faaliyeti eğilimlerini güncel tutmak için sürekli olarak güncellenmektedir.

Kendi reklamlarınızın yasal olduğundan ve yönergelere uyduğundan emin olmak, reklamınızın siteye eklenmesi için geçen süreyi artırabilir, ancak faydaları açıktır.

Ziyaretçiler reklamlarınıza güvenecek.
Reklamların etkisi, binlerce sahte veya bot tarafından oluşturulmuş reklam sebebiyle azalmayacaktır.
Reklam performansını ölçmek çok daha doğru ve tahmin edilebilir.

Geebo’da paylaşım yapmanın bir başka harika yanı da, ürün listelemenizin 60.000’den fazla takipçisi olan Geebo’nun sosyal medya kanallarında paylaşılabilmesidir.

Mümkün olan en güvenli platforma sahip olmak önceliğiniz ise, Geebo, kullanıcıları güvende tutmak için ihtiyati tedbirler alarak Craigslist’e karşı çıkıyor. Geebo’da sınıflandırılmış bir reklam yayınlanmadan önce, şirket listenizi inceler.

Aslında, Geebo 17 yıllık operasyonu boyunca yasadışı faaliyetlerle ilgili hiçbir sorun yaşamadığını iddia ediyor.

Bu nedenle, kalite konusunda endişeleriniz varsa ve ücretsiz/düşük maliyetli bir reklam seçeneği istiyorsanız, reklamları Geebo’ya yerleştirmeyi bir düşünün.

#15. En İyi Ücretsiz Reklam Siteleri: Hoobly

Hoobly, ortalamanın üzerinde güvenlik önlemleri alan sınıflandırılmış bir reklam sitesi olması bakımından Geebo’ya benzer.

Yine, ücretsiz reklam sitelerinde ek güvenlik önlemlerinin amacı, suç faaliyetlerini ve spam’ı en aza indirmektir. Bu, çok daha iyi bir kullanıcı deneyimi sağlar.

Hoobly’de güvenliğin özellikle değer kazanmasının nedeni, platformun ana odağını evcil hayvan ve hayvan pazarına kaydırmış olmasıdır.

Dolandırıldığınızı öğrenmek için x-dolara sevimli bir köpek yavrusu almak istemezsiniz.

Hoobly, Amerika Birleşik Devletleri’ndeki en belirgin varlığı ile 30’dan fazla ülkede kullanılabilen, sade ve ücretsiz bir reklam sitesidir.

Hoobly’den kendi ürünlerinizi satmak için de yararlanabilirsiniz, özellikle de ürününüz web sitesinin ana kategorilerinden birine girebiliyorsa. Buna sanat, giyim, mücevher, gayrimenkul ve araçlara özel kategoriler dahildir.

Bir reklam yayınlamak için bir hesap oluşturmanız ve e-posta doğrulamanızı tamamlamanız gerekir. Bu, platforma diğer birçok ücretsiz reklam sitesinin sahip olmadığı bir güvenlik katmanı ekler.

Daha Fazla Pazarlama Aracı mı Arıyorsunuz?

Daha da fazla pazarlama aracı arıyorsanız, başka yere bakmayın. Aşağıdaki listelerde bulunan yüzlerce pazarlama aracına göz atın:

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Sonraki Önemli Adımlar

The post İşletme Sahipleri için En İyi 15 Ücretsiz Reklam Sitesi ve Pazarlamacı appeared first on Customers.ai.

Los 15 mejores sitios de publicidad gratuita para propietarios y profesionales del marketing

Vince Magaline — Mon, 04 Oct 2021 20:17:36 +0000

Añadir tus productos y servicios a sitios de publicidad gratuitos es una forma rápida, fácil y asequible de que tu negocio gane exposición. Esto es especialmente cierto para las empresas locales.

La mayoría de los sitios de publicidad gratuita están construidos para negocios locales con un diseño y estructura de anuncios clasificados.

Sin embargo, como verás, el principio de nuestra lista se centra en otras opciones de publicidad gratuita en las que están mucho más interesados muchos vendedores que buscan espacio para sus anuncios gratis.

Y gracias a los sitios de publicidad empresarial gratuitos, no tienes que elegir entre llegar a tu público objetivo o gastar todo tu limitado presupuesto de marketing en una sola campaña.

Aquí están los 15 mejores sitios de publicidad gratuita para emprendedores y especialistas en marketing digital en 2021:

Facebook Messenger
Google Mi Negocio
Facebook Marketplace y tiendas de Facebook
eBay
Craigslist
Locanto
Oodle
OLX
ClassifiedAds
Adpost
Gumtree
Sales Spider
PennySaver
Geebo
Hoobly

¿Listo para la lista definitiva de sitios de publicidad gratuita? ¡Comencemos!

#1. Los mejores sitios de publicidad gratuita: Facebook Messenger

Si eres un vendedor digital, es probable que uno de tus principales canales sea Facebook.

Pero, ¿sabías que puedes utilizar Facebook Messenger para los negocios? Y más de 1.500 millones de personas utilizan activamente el chat de Facebook Messenger.

Sin embargo, menos del 1% de las empresas se relacionan con su público en este canal de probada eficacia.

Para aprovechar al máximo el marketing de Facebook Messenger, necesitas una plataforma de chat para conectar con los clientes a escala.

Y Customers.ai es la plataforma de marketing por chat de Facebook más reconocida, y puedes utilizarla para hacer publicidad a toda tu audiencia en Facebook de forma gratuita.

Los chatbots de Facebook Messenger de Customers.ai te permiten relacionarte con tu audiencia con herramientas de automatización del marketing como:

Nuevas herramientas de Facebook Messenger para Instagram: InstaChamp
Generador de clientes potenciales gratuito: Captura los nombres, correos electrónicos y números de teléfono de tus fans de Facebook, ¡automáticamente!
Notificaciones puntuales: Invita a los usuarios a recibir actualizaciones y mensajes promocionales
Campañas de goteo: Mensajes secuenciados a través de Facebook, SMS y chat web
Antes de registrarte en un sitio web concreto, tienes que comprobar la licencia del sitio web específico.
Respuestas automáticas para publicaciones de Facebook: Captura clientes potenciales y suscriptores a partir de publicaciones orgánicas de Facebook

Todos los contactos de Messenger captados por tu bot de Facebook Messenger pueden añadirse a otros canales de marketing de Customers.ai. Esto incluye la mensajería de texto SMS, el chat en vivo nativo para tu sitio web y otras aplicaciones de chat web como Instagram y WhatsApp.

De este modo, podrás crear perfiles de usuarios, ver todo su historial en los distintos canales, activar mensajes basados en su comportamiento y optar por otras campañas.

¡Echa un vistazo a los 7 mejores trucos publicitarios de Facebook de todos los tiempos para conseguir más ideas!

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

#2. Los mejores sitios de publicidad gratuita: Google Mi Negocio

Google Mi Negocio es un directorio online que te permite conectar con los clientes a través de la Búsqueda de Google y Google Maps de forma gratuita.

Para empezar en el sitio de publicidad gratuita de Google, todo lo que tienes que hacer es enviar la URL de tu sitio web profesional y algunos detalles adicionales sobre tu negocio.

A su vez, Google Mi Negocio incorpora esta información en sus listados para garantizar que tu sitio aparezca cuando los usuarios busquen categorías de contenido relevantes.

Puedes publicar fotos y ofertas en tu perfil para mostrar lo que hace que tu negocio sea único, y dar a los clientes razones para elegirte siempre.

Google Mi Negocio ofrece a tus clientes más formas de ponerse en contacto contigo: llamando, enviando mensajes o dejando opiniones. Además, podrás ver cómo los clientes se relacionan con el perfil de tu empresa, ya sean clics, llamadas, reservas, seguimientos, etc.

#3. Los mejores sitios de publicidad gratuita: Facebook Marketplace y tiendas de Facebook

Facebook Marketplace ofrece anuncios que tienen un alto potencial de llegar a tu mercado objetivo.

Aproximadamente 800 millones de personas utilizan Facebook Marketplace cada mes.

El Facebook Marketing es una fuerza dominante en la adquisición de clientes y ha estado actualizando su plataforma durante un largo periodo con mucho énfasis en las compras en línea.

Y ya hemos hablado de cómo puedes utilizar Facebook Messenger para facilitar la venta de tus productos en línea.

Desde la llegada de las páginas de negocios de Facebook Marketplace y tiendas de Facebook, la plataforma de redes sociales ha proporcionado funciones que imitan las de los mejores sitios de anuncios clasificados.

Las tiendas de Facebook se lanzaron en mayo de 2020 y se irán desplegando de forma gradual a lo largo del próximo año.

Crear una tienda en Facebook es gratis y solo tardas unos minutos en configurarla. Las empresas pueden elegir los productos que quieren presentar de su catálogo y luego personalizar el aspecto de su tienda con una imagen de portada y colores que muestren su marca.

Ahora que las tiendas de Facebook están activas en EE.UU., las implicaciones de este canal de ventas totalmente nuevo son enormes, especialmente para las marcas D2C.

La plataforma ha demostrado ser una herramienta especialmente eficaz para la venta de automóviles, inmuebles, muebles y productos de venta al por menor. Tanto si quieres vender camisetas como conseguir dinero por un vehículo usado de la empresa, Facebook puede ayudarte a ganar dinero.

#4. Los mejores sitios de publicidad gratuita: eBay

eBay sigue siendo uno de los mejores sitios publicitarios gratuitos de alto tráfico en los que puedes publicar si quieres llegar a un gran número de clientes potenciales.

Con más de 30 sitios internacionales y una enorme presencia en más de 100 países de todo el mundo, eBay es un mercado fantástico para vender, sobre todo si quieres ampliar tu negocio en el extranjero.

Debido a su tamaño y estatus, así como a una buena optimización de los motores de búsqueda (SEO), los anuncios de eBay tienen más visibilidad que la mayoría de los demás sitios web.

Además, eBay tiene una buena presencia en las redes sociales y una buena base de seguidores. Y a diferencia de muchos otros sitios de publicidad gratuita, eBay tiene una interfaz interactiva que facilita la publicación de anuncios gratuitos.

#5. Los mejores sitios de publicidad gratuita: Craigslist

Craigslist sigue siendo un destino popular para encontrar productos y servicios para comprar y vender, y sigue siendo uno de los 50 sitios más frecuentados en octubre de 2020.

Los empresarios y vendedores pueden anunciar productos o servicios tanto B2C como B2B en Craigslist.

Craigslist es una potente plataforma de anuncios que tiene muchas subcategorías, como empleo, servicios, vivienda, eventos y mercancías. Por lo tanto, las subcategorías permiten que tus anuncios lleguen a una amplia gama de audiencias.

Tienen una buena presencia social y es bastante popular en la mayoría de los países.

Craigslist, quizás el sitio de anuncios clasificados más conocido hoy en día, está impresionantemente clasificado entre los 30 sitios web más visitados de EE.UU. Esta plataforma tiene una enorme línea de categorías que te permite vender casi cualquier producto o servicio.

Estas categorías son tan diversas que van desde servicios automotrices y de belleza hasta repuestos para computadoras y lugares de estacionamiento.

Actualmente, Craigslist permite a los usuarios publicar anuncios una vez por zona geográfica cada 48 horas. La publicación de anuncios es gratuita para casi todos los productos, a excepción de los anuncios de vehículos y muebles, que pueden requerir una pequeña tarifa.

La publicación de anuncios para servicios también requiere una pequeña tarifa, pero tendrás 30 días completos garantizados después de pagar por los anuncios.

Una de las desventajas de Craigslist es que el sitio se ha utilizado bastante para actividades ilegales a lo largo del tiempo. Por lo tanto, tienes que asegurarte de que tus anuncios no generen demasiado “spam”, especialmente si estás publicando anuncios con un perfil recién creado.

Aunque Craigslist parece un poco anticuado, sigue estando entre los principales sitios de anuncios clasificados gratuitos para empresas y tiene unos índices de participación considerablemente buenos.

#6. Los mejores sitios de publicidad gratuita: Locanto

Locanto es un sitio tradicional de publicidad gratuita que está disponible en 60 países.

Al igual que Craigslist, puedes utilizar el sitio de anuncios clasificados en línea de Locanto para vender productos y servicios, conectar con personas que buscan trabajo y encontrar/anunciar lugares para vivir.

Sin embargo, una diferencia clave es que Locanto es ideal para las empresas que intentan construir, o que ya tienen una gran presencia en la comunidad. Y es que Locanto cuenta con categorías destacadas para la venta de entradas a eventos, actividades de ocio, clases y servicios comunitarios.

Aunque no es habitual, algunas ciudades pueden exigir una cuenta premium para publicar anuncios. Sin embargo, Locanto es un sitio web de publicidad realmente gratuito para la gran mayoría de los usuarios.

Otra diferencia con respecto a Craigslist es que los anuncios de Locanto permanecen en el sitio durante 60 días, en lugar de 30.

Los anuncios en la plataforma incluyen opciones para incluir imágenes, videos y lenguaje de marcado de hipertexto que se enlazan a tu sitio web.

Por último, otra característica popular de Locanto son sus botones de análisis y de redes sociales. Aunque son algo limitadas, estas funciones son un buen complemento que te permite gestionar mejor el tráfico de tus anuncios.

#7. Los mejores sitios de publicidad gratuita: Oodle

Otro de los mejores sitios de publicidad gratuita para considerar la comercialización de una pequeña empresa es Oodle.

Oodle es una de las mayores redes de anuncios gratuitos que existen porque puedes conectar tus cuentas de redes sociales, así como los listados locales de sitios como eBay, ForRent.com, periódicos y otros.

De hecho, Oodle impulsó el Marketplace original de Facebook.

Una de las ventajas de Oodle es que la plataforma funciona bien con las redes sociales. Por ejemplo, puedes conectar tu cuenta de Oodle con tu página de empresa de Facebook y publicar una actualización inmediatamente cuando publiques nuevos anuncios en Facebook.

Además, Oodle tiene una asociación con Advertigo, que también es un sitio de publicidad online gratuito. Esto te permite presentar también tus anuncios de Oodle en Advertigo, y viceversa, lo que aumenta el alcance de tus anuncios.

La plataforma es especialmente buena para anunciar productos y servicios dirigidos a los consumidores, como mudanzas y almacenamiento, jardinería, trabajos de mantenimiento, así como servicios de cuidado de mascotas.

Por último, si realmente te gusta el negocio que generas con los anuncios gratuitos de Oodle, puedes actualizarlos para acceder a funciones adicionales, como la posibilidad de incluir un enlace a tu sitio web.

#8. Los mejores sitios de publicidad gratuita: OLX

OLX forma parte de una reconocida red de mercados líderes presentes en 30 países con 20 marcas.

De hecho, OLX afirma ser la red de plataformas comerciales de más rápido crecimiento del mundo y cuenta con 300 millones de personas que visitan el sitio cada mes.

OLX aporta valor a los clientes proporcionando plataformas en las que puedes comprar o vender una casa o un auto, encontrar un trabajo, vender cosas que ya no necesitas o encontrar una gran oferta.

Miles de empresarios y negocios encuentran sus clientes en OLX cada año con anuncios gratuitos generados por los usuarios.

#9. Los mejores sitios de publicidad gratuita: ClassifiedAds

ClassifiedAds es un sitio web de anuncios gratuitos con tantas categorías para comprar y vender servicios como cualquiera de los otros sitios de anuncios gratuitos de esta lista.

A diferencia de muchos otros sitios web de anuncios clasificados, como Craigslist, ClassifiedAds.com es 100% gratis. Es decir, es gratis publicar un anuncio, gratis navegar por los listados, gratis contactar con los vendedores, etc.

ClassifiedAds hace un buen trabajo de supervisión y filtrado del contenido publicado en el sitio, por lo que puedes estar seguro de que tus anuncios no se verán ahogados por el spam y por el tráfico del sitio que no se involucra.

También cuenta con categorías bien definidas y potentes funciones de búsqueda.

Por último, ClassifiedAds proporciona los tres siguientes elementos para los anuncios:

Lenguaje de marcado de hipertexto (HTML)
Añadir un backlink a tu sitio web
Formularios de contacto

#10. Los mejores sitios de publicidad gratuita: Adpost

Adpost es otro sitio web de anuncios clasificados gratuitos similar a Craigslist.

La plataforma tiene presencia en más de 1.000 ciudades en más de 500 regiones, así como más de 30 millones de visitas al mes y miles de respuestas diarias a los anuncios.

Adpost tiene un modelo de precios freemium en el que recibes lo siguiente en el plan gratuito:

Poner anuncios clasificados básicos durante 30 días
Renovación gratuita de anuncios hasta un máximo de 90 días
Muestra hasta 100 fotos y 1 vídeo

Si deseas pasar a los anuncios de pago, puedes elegir entre cuatro mejoras, como la clasificación prioritaria y las opciones de orientación por países. Cada una de las cuatro mejoras de los anuncios cuesta 9,99 dólares e incluye lo siguiente:

Funciona durante 30 días, con renovación gratuita hasta un máximo de 180 días
Muestra hasta 100 fotos + 1 video
Contador de páginas vistas / respuestas

Adpost afirma que cada opción de mejora de los anuncios aumenta la media de visitas diarias al menos 3 veces.

#11. Los mejores sitios de publicidad gratuita: Gumtree

Gumtree ha ido ganando poco a poco un fuerte reconocimiento mundial desde sus inicios en el Reino Unido. Sin embargo, el sitio sigue centrándose en gran medida en su población del Reino Unido.

Este sitio de anuncios clasificados ofrece oportunidades de anuncios gratuitos y de pago tanto para empresas como para consumidores.

Gumtree ha demostrado ser una plataforma publicitaria gratuita y eficaz para generar más ventas a través de atractivos anuncios.

El sitio tiene 13,8 millones de visitantes únicos al mes, así como 10,1 millones de respuestas al mes. Esto implica que Gumtree tiene un tráfico significativamente mayor que muchos de sus competidores, ya que informan de su tráfico en visitantes “únicos”, en lugar de en páginas vistas totales.

Gumtree es especialmente útil para las empresas de servicios que quieren llegar a nuevos clientes en su localidad.

La plataforma incluye las siguientes características:

Los anuncios permanecen activos durante 60 días para maximizar la oportunidad de llegar a nuevos clientes.
Posibilidad de incluir una descripción detallada y hasta 9 fotos.
Libertad para actualizar tu anuncio en cualquier momento, de forma gratuita.
Acceso a un gestor de cuentas dedicado para ayudarte a publicar anuncios.
Acceso a la Consola Pro para realizar un seguimiento del desempeño de los anuncios.
Opción de comprar oportunidades adicionales para que tu anuncio destaque más.

Combinados, estos elementos hacen que Gumtree sea uno de los mejores sitios de publicidad online gratuita.

#12. Los mejores sitios de publicidad gratuita: Sales Spider

Agregar Sales Spider a tus fuentes publicitarias gratuitas es una forma de mezclar el alcance de tus otras actividades publicitarias gratuitas.

Sales Spider tiene aproximadamente 2,2 millones de miembros y crece a miles por día.

Sales Spider ayuda a los propietarios y ejecutivos de PYMES a hacer crecer sus negocios y su registro es totalmente gratuito. La empresa tiene múltiples patentes tecnológicas pendientes.

A diferencia de otros sitios de anuncios clasificados gratuitos, Sales Spider destaca por su colaboración con gigantes del comercio como Walmart, Macy’s y Amazon.

Sales Spider es una de las mayores redes sociales gratuitas en las que los empresarios pueden encontrar contactos de ventas y listas de clientes potenciales gratuitos, así como directorios de empresas y foros de empresas gratuitos.

Las campañas publicitarias de autoservicio de la plataforma incluyen lo siguiente:

Anúnciate por tan sólo 5 dólares al día.
Gestiona tu propia campaña.
Perfecto para presupuestos limitados.
Anuncia a los empresarios por ubicación y sectores específicos.

#13. Los mejores sitios de publicidad gratuita: PennySaver

Si tu negocio se centra en la venta local, entonces PennySaver USA es el tipo de sitio publicitario gratuito de alto tráfico que vale la pena considerar.

PennySaver afirma que es la “mayor publicación de compras por correo directo de EE.UU.” y llega a más de 11 millones de estadounidenses cada semana.

Cuando ingreses al sitio de PennySaver, verás la opción “Poner anuncios gratis” en la parte superior derecha de la página de inicio. Colocar un anuncio, utilizar su constructor de anuncios y publicar es tan fácil como hacer clic en esa opción.

Para publicar oficialmente tu anuncio, por supuesto tendrás que proporcionar tu información de contacto, pero aparte de eso, publicar un anuncio en PennySaver es completamente gratis.

Después de registrarte, tus anuncios obtienen exposición en los distintos sitios afiliados y subsidiarios de PennySaver y en las categorías adecuadas.

#14. Los mejores sitios de publicidad gratuita: Geebo

Geebo se enorgullece de ser una opción de “anuncios comunitarios seguros”. Uno de los mayores problemas de los sitios de publicidad gratuita, especialmente de los clasificados, es la cantidad de estafas y spam en la plataforma.

Geebo va más allá para ayudar a construir, proteger y conectar comunidades. Incluso han desarrollado un sistema automatizado único para analizar los anuncios en busca de posibles actividades inseguras e ilegales. Y Geebo se actualiza continuamente para estar al día de las tendencias de actividad delictiva que se producen en otros sitios.

Aunque asegurar que tus propios anuncios son legítimos y siguen las directrices puede aumentar el tiempo que tarda tu anuncio en ser incluido en el sitio, los beneficios son claros.

Los visitantes confiarán en tus anuncios.
Los anuncios no se diluirán con miles de anuncios falsos o generados por bots.
La medición del rendimiento publicitario es mucho más precisa y predecible.

Otra ventaja de publicar en Geebo es el hecho de que tu listado de productos puede ser compartido en los canales de medios sociales de Geebo, que tienen más de 60,000 seguidores combinados.

Si tu prioridad es tener una plataforma lo más segura posible, Geebo contrarresta a Craigslist tomando medidas de precaución para mantener a los usuarios seguros. Antes de publicar un anuncio en Geebo, la empresa revisará tu anuncio.

De hecho, en 17 años de funcionamiento, Geebo afirma no haber tenido nunca ningún problema de actividad ilegal.

Así que si te preocupa la calidad y quieres una opción publicitaria gratuita/de bajo costo, considera la posibilidad de poner anuncios en Geebo.

#15. Los mejores sitios de publicidad gratuita: Hoobly

Hoobly es similar a Geebo en el sentido de que es un sitio de anuncios clasificados que toma medidas de seguridad por encima de la media.

De nuevo, el objetivo de las medidas de seguridad adicionales en los sitios de anuncios gratuitos es minimizar las actividades delictivas y el spam. Esto hace que la experiencia del usuario sea mucho mejor.

Y la razón por la que la seguridad es especialmente apreciada en Hoobly, es que la plataforma ha cambiado su enfoque principal hacia el mercado de mascotas y animales.

No querrás comprar un lindo cachorro por X dólares, solo para descubrir que te han estafado.

Hoobly es un sitio de publicidad gratuita sin complicaciones que está disponible para más de 30 países, con su presencia más destacada en Estados Unidos.

También puedes aprovechar Hoobly para vender tus propios productos, sobre todo si tu producto puede entrar en una de las principales categorías del sitio web. Esto incluye categorías específicas de arte, ropa, joyas, bienes inmuebles y vehículos.

Para publicar un anuncio es necesario crear una cuenta y verificar tu correo electrónico. Esto añade una capa de seguridad a la plataforma que muchos otros sitios de publicidad gratuita no tienen.

¿Buscas más herramientas de marketing?

Si estás buscando aún más herramientas de marketing, no busques más. Busca entre cientos de herramientas de marketing en las siguientes listas:

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Próximos pasos importantes

The post Los 15 mejores sitios de publicidad gratuita para propietarios y profesionales del marketing appeared first on Customers.ai.

15 Melhores Sites de Publicidade Gratuitos para Proprietários de Empresas & Marqueteiros

Vince Magaline — Mon, 04 Oct 2021 20:17:22 +0000

Adicionar seus produtos e serviços a sites de publicidade gratuitos é uma maneira rápida, fácil e acessível para que seu negócio ganhe exposição. Isto é especialmente verdade para as empresas locais.

A maioria dos sites de publicidade gratuita é construída para empresas locais em um layout e estrutura de anúncios classificados.

No entanto, como você verá, o início da nossa lista está focado em outras opções de publicidade gratuita que muitos marqueteiros que procuram adicionar espaço gratuitamente estão muito mais interessados.

E graças aos sites gratuitos de publicidade comercial, você não precisa escolher entre atingir seu público-alvo e gastar todo o seu limitado orçamento de marketing para uma única campanha.

Aqui estão os 15 melhores sites de publicidade gratuita para empresários e profissionais de marketing digital em 2021:

Mensageiro do Facebook
Google Meu Negócio
Facebook Marketplace e Facebook Shops
eBay
Craigslist
Locanto
Oodle
OLX
Anúncios Classificados
Adpost
Gumtree
Aranha de Vendas
PennySaver
Geebo
Hoobly

Pronto para a lista definitiva de sites de publicidade gratuita? Vamos lá!

#1. Melhores Sites de Publicidade Grátis: Facebook Messenger

Se você é um comerciante digital, é provável que um de seus principais canais seja o Facebook.

Mas você sabia que você pode usar Facebook Messenger para negócios? E mais de 1,5 bilhões de pessoas usam ativamente o chat do Facebook Messenger.

No entanto, menos de 1% das empresas estão se engajando com seu público neste canal comprovado.

Para obter o máximo do Facebook Messenger marketing, você precisa de uma plataforma de chat para se conectar com os clientes em escala.

E Customers.ai é a plataforma de chat marketing mais reconhecida do Facebook, e você pode usá-la para anunciar para todo o seu público no Facebook de graça.

Os chatbots do Customers.ai Facebook Messenger permitem que você se envolva com seu público com ferramentas de automação de marketing, como por exemplo:

NOVAS Ferramentas de Messenger do Facebook para Instagram: InstaChamp
Gerador de Líderes Grátis: Capture seus nomes de fãs no Facebook, e-mails e números de telefone – automaticamente!
Notificações únicas: Convidar usuários para receber atualizações e mensagens promocionais
Campanhas de gotejamento: Mensagens sequenciadas no Facebook, SMS e webchat
Antes de acessar o site em particular, você precisa verificar a licença do site específico online.
Autoresponders de postagens no Facebook: Capture leads e assinantes de postagens orgânicas no Facebook

Todos os contatos do Messenger capturados pelo seu bot do Facebook Messenger podem ser adicionados a outros canais de marketing do Customers.ai. Isto inclui mensagens de texto SMS, chat nativo ao vivo para seu website e outros aplicativos de web chat como Instagram e WhatsApp.

Desta forma, você será capaz de construir perfis de usuários, ver todo o seu histórico através dos canais, acionar mensagens com base no seu comportamento e optar por outras campanhas.

Confira os 7 maiores hacks de anúncios do Facebook de todos os tempos para mais idéias de anúncios!

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

#2. Melhores Sites de Publicidade Grátis: Google Meu Negócio

Google My Business é um diretório online que permite que você se conecte com clientes através do Google Search e Google Maps de graça.

Para começar no site de publicidade gratuita do Google, tudo o que você precisa fazer é enviar a URL do seu site profissional e alguns detalhes adicionais sobre o seu negócio.

Por sua vez, Google My Business incorpora esta informação em suas listagens para garantir que seu site apareça quando os usuários pesquisarem categorias de conteúdo relevantes.

Você pode publicar fotos e ofertas em seu perfil para mostrar o que torna seu negócio único, e dar aos clientes razões para escolher você a cada vez.

Google My Business oferece aos seus clientes mais maneiras de chegar até você – ligando, enviando mensagens ou deixando comentários. Além disso, você poderá ver como os clientes estão se envolvendo com seu perfil comercial, se são cliques, chamadas, reservas, acompanhamentos, etc.

#3. Melhores Sites de Publicidade Grátis: Facebook Marketplace & Lojas do Facebook

O Facebook Online Marketplace apresenta anúncios que têm um alto potencial para atingir o seu mercado alvo.

Cerca de 800 milhões de pessoas usam o Facebook Marketplace todo mês.

Facebook Marketing é uma força dominante na aquisição de clientes e vem atualizando sua plataforma por um longo período com muita ênfase em compras online.

E nós já abordamos como você pode usar o Facebook Messenger para facilitar a venda de seus produtos online.

Desde o advento das páginas de negócios do Facebook Marketplace e Facebook Shops, a plataforma de mídia social tem fornecido funções que imitam as dos melhores sites de anúncios classificados.

Facebook Shops lançado em maio de 2020 e será lançado gradualmente ao longo do próximo ano.

Criar uma loja no Facebook é grátis e leva apenas alguns minutos para ser configurada. As empresas podem escolher os produtos que querem apresentar em seu catálogo e então personalizar o visual e a sensação de sua loja com uma imagem de capa e cores acentuadas que mostram sua marca.

Agora que as Lojas Facebook estão ao vivo nos EUA, as implicações deste canal de vendas inteiramente novo são enormes, especialmente para as marcas D2C.

A plataforma provou ser uma ferramenta especialmente eficaz para a venda de carros, imóveis, móveis e produtos de varejo. Se você quer vender camisetas ou obter dinheiro para um veículo usado da empresa, o Facebook pode ajudá-lo a ganhar dinheiro.

#4. Melhores Sites de Publicidade Gratuitos: eBay

O eBay ainda é um dos melhores sites gratuitos de publicidade de alto tráfego em que você pode postar se você quiser alcançar um grande número de clientes em potencial.

Com mais de 30 sites internacionais e uma presença mais ampla em mais de 100 países em todo o mundo, o eBay é um mercado fantástico para se vender, particularmente se você está procurando expandir seus negócios no exterior.

Devido ao seu tamanho e status, bem como aos bons rankings de Search Engine Optimization (SEO), as listas do eBay resultam em mais visibilidade do que a maioria dos outros websites.

Além disso, o eBay tem uma boa presença nas mídias sociais e uma boa base de seguidores. E ao contrário de muitos outros sites de publicidade gratuita, o eBay tem uma interface interativa que facilita a publicação de propagandas gratuitas.

#5. Melhores Sites de Publicidade Grátis: Craigslist

Craigslist continua sendo um destino popular para encontrar produtos e serviços para comprar e vender, e ainda é um dos 50 sites mais frequentados a partir de outubro de 2020.

Os empresários e comerciantes podem anunciar produtos ou serviços B2C e B2B na Craigslist.

Craigslist é uma poderosa plataforma de anúncios que tem muitas subcategorias, tais como empregos, serviços, moradia, eventos e mercadorias. Portanto, as subcategorias permitem que seus anúncios alcancem uma ampla gama de públicos.

Eles têm uma boa presença social e são bastante populares na maioria dos países.

Talvez o site classificado mais conhecido hoje em dia, Craigslist está impressionantemente classificado entre os 30 sites mais visitados nos EUA. Esta plataforma tem uma enorme linha de categorias que lhe permite vender praticamente qualquer produto ou serviço.

Essas categorias são tão diversas que variam de serviços automotivos e de beleza a peças de informática e vagas de estacionamento.

Atualmente, Craigslist permite que os usuários postem anúncios uma vez por área geográfica a cada 48 horas. A postagem de anúncios é gratuita para quase todos os produtos, com exceção de anúncios de veículos e móveis que podem exigir uma pequena taxa.

Postar anúncios para serviços também exigirá uma pequena taxa, mas você tem garantia de 30 dias completos quando você paga por anúncios.

Uma desvantagem da Craigslist é que o site tem sido usado para atividades ilegais ao longo do tempo. Então, você precisa ter certeza de que seus anúncios não são muito “spammy”, especialmente se você estiver postando anúncios com um perfil recém-criado.

Embora a Craigslist se sinta um pouco desatualizada, ela ainda está entre os principais sites de anúncios comerciais gratuitos classificados e tem taxas de engajamento consideravelmente boas.

#6. Melhores Sites de Publicidade Grátis: Locanto

Locanto é um site tradicional de publicidade gratuita que está disponível em 60 países.

Similar ao Craigslist, você pode usar o site de classificados online da Locanto para vender produtos e serviços, conectar-se com pessoas em busca de emprego e encontrar/listar lugares para morar.

Uma diferença chave, entretanto, é que a Locanto é ótima para empresas que tentam construir, ou com uma grande presença comunitária existente. E isso porque a Locanto tem categorias de destaque únicas para a venda de ingressos para eventos, atividades de lazer, aulas e serviços baseados na comunidade.

Embora não seja comum, algumas cidades podem exigir uma conta premium para postar anúncios. No entanto, Locanto é um site de publicidade verdadeiramente gratuito para a grande maioria dos usuários.

Outro diferencial da Craigslist é que os anúncios da Locanto permanecem no site por 60 dias, em oposição aos 30.

Os anúncios na plataforma incluem opções para incluir imagens, vídeo e linguagem de marcação de hipertexto que fazem link de volta para o seu site.

Finalmente, outra característica popular da Locanto é seus botões analíticos e de mídia social. Embora limitadas, estas características são uma boa adição que permite a você gerenciar melhor o tráfego de seus anúncios.

#7. Melhores Sites de Publicidade Grátis: Oodle

Outro site de publicidade gratuita de topo para considerar o marketing de um pequeno negócio é o Oodle.

Oodle é uma das maiores redes de anúncios gratuitos existentes porque você pode conectar suas contas de mídia social, assim como listas locais de sites como eBay, ForRent.com, jornais, e muito mais.

De fato, Oodle realmente alimentou o Marketplace original do Facebook.

Uma vantagem para a Oodle é que a plataforma joga bem com as mídias sociais. Por exemplo, você pode conectar sua conta Oodle à sua Página de Negócios do Facebook e publicar uma atualização imediatamente quando você veicular novos anúncios no Facebook.

Além disso, a Oodle tem uma parceria com a Advertigo, que também é um site de publicidade online gratuito. Isto permite que você também apresente suas listas Oodle na Advertigo, e vice-versa, o que aumenta o alcance de seus anúncios.

A plataforma é especialmente boa para produtos e serviços publicitários destinados aos consumidores, tais como mudança e armazenamento, paisagismo, trabalhos de manutenção, bem como serviços de cuidar e cuidar de animais de estimação.

Finalmente, se você está realmente adorando o negócio que você gera a partir dos anúncios gratuitos do Oodle, você pode atualizar para acessar recursos adicionais, tais como a capacidade de incluir um link para o seu site.

#8. Melhores Sites de Publicidade Grátis: OLX

OLX é parte de uma reconhecida rede de líderes de mercado presentes em 30 países com 20 marcas.

Na verdade, a OLX afirma ser a rede de plataformas de negociação que mais cresce no mundo e tem 300 milhões de pessoas visitando o site todo mês.

OLX desbloqueia valor para os clientes ao fornecer plataformas onde você pode comprar ou vender uma casa ou carro, encontrar um emprego, vender coisas que você não precisa mais, ou encontrar um grande negócio.

Milhares de empresários e empresas encontram seus clientes no OLX todos os anos com anúncios gratuitos gerados por usuários.

#9. Melhores Sites de Publicidade Grátis: Anúncios Classificados

ClassifiedAds é um site de listagem de anúncios gratuitos com tantas categorias para comprar e vender serviços quanto qualquer outro site de publicidade gratuita nesta lista.

Ao contrário de muitos outros sites de anúncios classificados, como o Craigslist, ClassifiedAds.com é 100ree para usar. Significa que é grátis para postar um anúncio, grátis para navegar nas listas, grátis para contatar os vendedores, etc.

ClassifiedAds faz um bom trabalho de monitoramento e filtragem do conteúdo postado no site, assim você pode estar confiante de que seus anúncios não serão afogados por spam e tráfego desvinculado do site.

Também apresenta categorias bem definidas e fortes funções de busca.

Finalmente, ClassifiedAds fornece os seguintes três itens para listagens de anúncios:

Linguagem de Marcação de Hipertexto (HTML)
Adicionando um backlink ao seu site
Formulários de contato

#10. Melhores Sites de Publicidade Grátis: Adpost

Adpost é outro site gratuito de anúncios classificados que é similar ao Craigslist.

A plataforma tem presença em mais de 1.000 cidades em mais de 500 regiões, bem como mais de 30 milhões de visualizações por mês e milhares de respostas diárias às listagens.

A Apdpost tem um modelo de preços freemium onde você recebe o seguinte no plano gratuito:

Veicular anúncios classificados básicos por 30 dias
Renovação gratuita do anúncio até um máximo de 90 dias
Exibe até 100 fotos e 1 vídeo

Se você deseja atualizar para anúncios pagos, há quatro melhorias a escolher, tais como ranking de prioridades e opções de segmentação por país. Cada uma das quatro melhorias dos anúncios custou $9,99 e inclui o seguinte:

Funciona por 30 dias, renovação gratuita até um máximo de 180 dias
Exibe até 100 Fotos 1 Vídeo
Page Views / Contador de Respostas

A Adpost afirma que cada opção de melhoria de anúncio aumenta a média de visualizações diárias em pelo menos 3X.

#11. Melhores Sites de Publicidade Grátis: Gumtree

Gumtree ganhou aos poucos um forte reconhecimento global desde o seu início no Reino Unido. No entanto, o site ainda está amplamente focado em sua população do Reino Unido.

Este site de anúncios classificados oferece oportunidades de anúncios gratuitos e pagos tanto para empresas como para consumidores.

Gumtree provou ser uma plataforma de publicidade gratuita eficaz para gerar mais vendas através de anúncios aliciantes.

O site tem 13,8 milhões de visitantes únicos por mês, assim como 10,1 milhões de respostas por mês. Isto implica que Gumtree tem um tráfego significativamente maior do que muitos de seus concorrentes porque eles relatam seu tráfego em visitantes “únicos”, em oposição ao total de pageviews.

Gumtree é especialmente útil para empresas de serviços que procuram alcançar novos clientes em sua localidade.

A plataforma inclui as seguintes características:

Os anúncios permanecem ao vivo por 60 dias para maximizar a oportunidade de alcançar novos clientes.
Capacidade de incluir uma descrição detalhada e até 9 fotos.
Liberdade para atualizar seu anúncio a qualquer momento, sem custos.
Acesso a um gerente de conta dedicado para ajudá-lo com a publicação de anúncios.
Acesso ao Pro Console para acompanhar o desempenho dos anúncios.
Opção de comprar oportunidades adicionais para criar mais destaque para o seu anúncio.

Combinados, esses itens fazem de Gumtree um dos melhores sites de publicidade online grátis.

#12. Melhores Sites de Publicidade Grátis: Sales Spider

Adicionar Sales Spider às suas fontes de publicidade gratuita é uma maneira de misturar o alcance de suas outras atividades de publicidade gratuita.

Sales Spider tem aproximadamente 2,2 milhões de membros e está crescendo milhares por dia.

Sales Spider ajuda proprietários e executivos de pequenas e médias empresas a crescerem seus negócios e é completamente livre para se registrar. A empresa tem múltiplas patentes de tecnologia pendentes.

Ao contrário de outros sites de anúncios classificados gratuitos, Sales Spider é notável por sua colaboração com gigantes do varejo como Walmart, Macy’s, e Amazon.

Sales Spider é uma das maiores redes sociais gratuitas onde os proprietários de empresas podem encontrar contatos de vendas e listas de prospectos gratuitos, assim como diretórios de negócios gratuitos e fóruns de negócios gratuitos.

As campanhas de auto-serviço da plataforma incluem o seguinte:

Anuncie por tão pouco quanto $5 por dia.
Gerencie sua própria campanha.
Perfeito para orçamentos limitados.
Anuncie para os proprietários de negócios por localização e indústrias específicas.

#13. Melhores Sites de Publicidade Grátis: PennySaver

Se o seu negócio está focado em vender localmente, então PennySaver USA é o tipo de site gratuito de publicidade de alto tráfego que vale a pena considerar.

PennySaver afirma que é a “maior publicação de compras por mala direta nos Estados Unidos” e atinge mais de 11 milhões de americanos a cada semana.

Quando você pousar no site da PennySaver, você verá a opção “Place Free Ads” no canto superior direito da página inicial. Colocar um anúncio é tão fácil quanto clicar nessa opção, usando seu construtor de anúncios e publicando.

Para colocar oficialmente seu anúncio, é claro que você precisará fornecer suas informações de contato, mas, além disso, colocar um anúncio no PennySaver é completamente gratuito.

Depois de se inscrever, seus anúncios serão expostos nos vários sites afiliados e subsidiários da PennySaver nas categorias apropriadas.

#14. Melhores Sites de Publicidade Grátis: Geebo

Geebo se orgulha de ser uma opção de “classificados da comunidade segura”. Um dos maiores problemas com sites de publicidade gratuita, especialmente classificados, é a quantidade de fraudes e spam na plataforma.

Geebo vai a milha extra para ajudar a construir, proteger e conectar comunidades. Eles até desenvolveram um sistema automatizado único para escanear anúncios em busca de atividades potencialmente inseguras e ilegais. E Geebo está se atualizando continuamente para se manter atualizado com as tendências de atividades criminosas que ocorrem em outros sites.

Embora assegurar que seus próprios anúncios sejam legítimos e sigam as diretrizes possa aumentar o tempo necessário para que seu anúncio seja incluído no site, os benefícios são claros.

Seus anúncios serão confiáveis para os visitantes.
Os anúncios não serão diluídos por milhares de anúncios falsos ou gerados por bot.
Medir o desempenho dos anúncios é muito mais preciso e previsível.

Outra grande parte da postagem no Geebo é o fato de que sua listagem de produtos pode ser compartilhada nos canais de mídia social do Geebo, que tem mais de 60.000 seguidores combinados.

Se ter a plataforma mais segura possível é sua prioridade, o Geebo contacta Craigslist tomando medidas de precaução para manter os usuários seguros. Antes de um anúncio classificado entrar no Geebo, a empresa irá rever a sua listagem.

Na verdade, em 17 anos de operação, Geebo afirma nunca ter tido problemas com atividades ilegais.

Portanto, se você está preocupado com a qualidade e quer uma opção de publicidade gratuita/baixa, considere colocar anúncios no Geebo.

#15. Melhores Sites de Publicidade Gratuitos: Hoobly

Hoobly é semelhante ao Geebo, pois é um site de anúncios classificados que toma medidas de segurança acima da média.

Novamente, o objetivo de medidas de segurança adicionais em sites de anúncios gratuitos é minimizar atividades criminosas e spam. Isto faz com que o usuário tenha uma experiência muito melhor.

E a razão pela qual a segurança é especialmente apreciada no Hoobly, é que a plataforma mudou seu foco principal para o mercado de animais de estimação e animais.

Você não quer comprar um filhote de cachorro bonito por x-dólares, apenas para descobrir que você foi enganado.

Hoobly é um site de publicidade sem frescuras que está disponível para mais de 30 países, com sua presença mais proeminente nos Estados Unidos.

Você também pode tirar vantagem do Hoobly para vender seus próprios produtos, especialmente se o seu produto pode se enquadrar em uma das principais categorias do site. Isto inclui categorias específicas para arte, vestuário, jóias, imóveis e veículos.

Postar um anúncio exige que você crie uma conta e complete sua verificação de e-mail. Isto adiciona uma camada de segurança à plataforma que muitos outros sites de publicidade gratuita não possuem.

Procurando por mais ferramentas de marketing?

Se você está procurando por ainda mais ferramentas de marketing, não procure mais. Navegue por centenas de ferramentas de marketing nas seguintes listas:

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Top 10 Hacks de Crescimento Para o Marketing no Instagram em 2021, por Larry Kim na Vimeo da Customers.ai.

Próximos Passos Importantes

The post 15 Melhores Sites de Publicidade Gratuitos para Proprietários de Empresas & Marqueteiros appeared first on Customers.ai.

6 NOVOS Tipos de Mensagens Automatizadas para Alavancar o Marketing no Instagram

Vince Magaline — Mon, 04 Oct 2021 20:17:17 +0000

Tem sido bem difícil encontrar ferramentas de automação para Instagram. Tanto, que vários mecanismos de busca comumente recebem a pergunta: “Ainda existe automação para Instagram?” E a resposta curta é: Com certeza não. Na verdade, as mensagens automatizadas para Instagram ficaram muito mais fáceis de usar, e também mais eficazes!

Porém, há um bom motivo pelo qual essa pergunta é feita com frequência: Muitas ferramentas para Instagram com recursos de automação têm ido e vindo ao longo dos anos. E o Direct (ou mensagens diretas) do Instagram possui um design e funcionalidade ultrapassadas, além de não ser escalável sem a utiliização de ferramentas de automação.

Mas tudo isso está prestes a mudar. A partir de Fevereiro de 2021, a Customers.ai começará a lançar novas ferramentas dedicadas ao Instagram para profissionais de marketing, vendas, atendimento ao cliente e influencers.

Assista esse webinar recente do Larry Kim para ver essas novas ferramentas de marketing para Instagram em ação:

Nesse artigo, vamos abordar algumas das ferramentas para Instagram disponíveis na plataforma de automação de mensagens da Customers.ai, incluindo:

Resposta automática aos comentários dos posts com o Bot de Comentários para Instagram.
Responder automaticamente aos Directs do Instagram.
Mensagem de boas-vindas automática para Instagram.
Respostas automatizadas para Perguntas Frequentes no Instagram.
Resposta Automática para Menções nos Stories do Instagram.
Campanhas de marketing “gota a gota” totalmente automatizadas diretamente do seu inbox no Instagram.

E depois, nós mostraremos a você como enviar mensagens automáticas no Instagram usando o construtor de chatbot da Customers.ai e como começar a aproveitar essa funcionalidade!

Veja se você se qualifica para ser um dos primeiros profissionais de marketing do mundo a aproveitar todo o poder dessas ferramentas únicas, aqui.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Mensagens Automatizadas para Instagram: Bot de Comentários

Adicionar um bot de comentários (também conhecido como autoresponders) aos seus posts do Instagram é uma das coisas com a qual os profissionais de marketing têm sonhado por anos.

Os autoresponders para Instagram irão aumentar drasticamente o engajamento e a visibilidade dos seus posts.

Com os bots de comentários, você pode enviar uma mensagem para todos os usuários que comentarem em suas publicações.

Não apenas isso, com esse super bot, você também pode adicionar um link para os seus posts no Instagram depois que as pessoas comentarem. Isso permite que os profissionais de marketing mandem o público engajado no Instagram diretamente para seus funis: automaticamente.

Os bots de comentários do Instagram podem ser aplicados e personalizados para posts específicos. Além disso, esses bots conseguem reconhecer palavras ou frases-chave, como, “

Observe que a partir do final de Fevereiro de 2021, você só poderá configurar os Bots de Comentários para todos os posts do Instagram. Porém, em breve você será capaz de responder de forma diferente a mensagens e comentários individuais que contenham palavras ou frases-chave específicas.

Aqui está um exemplo do Autoresponder de Comentário da Customers.ai colocando sua “magia” em ação:

Acabamos de publicar um artigo sobre, “Os Melhores Profissionais de Marketing Digital Para Seguir em 2021”. E então, nós dissemos basicamente isso na legenda e nos comentários: “Ei, você quer a lista dos melhores profissionais de marketing digital para seguir? Caso sim, digiteMarketer nos comentários e nós te enviaremos o link .”

Como você verá, ao responder “Marketer”, eu sou levado para uma nova página que inclui uma prévia de um artigo e um link. Ao clicar no link, eu chego até o artigo sobre Os Melhores Profissionais de Marketing Digital Para Seguir em 2021.

Teste você mesmo acessando a Página do Instagram da Customers.ai! Procure um de nossos últimos posts onde pedimos que você comente uma palavra específica, digite-a e veja o que acontece.

Por mais simples que isso possa parecer em relação aos “padrões da Internet”, na verdade é um grande negócio para o marketing no Instagram. É meio inacreditável o quanto isso é eficaz. Como sua CTA (call to action) é comentar o post, você está acionando o algoritmo Instagram com todo o engajamento de comentários que seu post está recebendo, o que, por sua vez, aumenta a visibilidade da publicação.

Além disso, enviar tráfego para o seu site a partir de qualquer lugar no Instagram, além do seu próprio perfil, nunca foi um trabalho fácil… até agora .

Aqui está um exemplo de como usar os Bots de Comentários do Instagram para fazer negócios. Essa imagem abaixo é de como nós criamos o Bot de Comentários no construtor de chatbots da Customers.ai.

#2. Mensagens Automatizadas para Instagram: Bot de Directs

A maioria de nós não tem tempo para responder as centenas de directs que chegam todos os dias no Instagram.

Porém, a oportunidade de escalar seus resultados com esses directs é enorme. E não acredite apenas em minhas palavras. Aqui está o que Gary Vaynerchuk têm a dizer sobre os Directs do Instagram:

“O Direct do Instagram é a maior oportunidade de networking ou desenvolvimento de negócios dessa década.”
Gary Vaynerchuck | VaynerMedia

Mas, não havia nenhuma ferramenta disponível para tornar isso possível… até agora.

Então, como você envia mensagens automatizadas para novos seguidores no Instagram?

Aqui está um exemplo de um bot de Direct da Customers.ai em ação:

Teste você mesmo na Página do Instagram da Customers.ai clicando no botão Mensagem, e depois digitando “Start” (isso deve ser feito em um dispositivo móvel).

Esse Direct é apenas um exemplo. Porém, nesse exemplo de mensagens automatizadas para Instagram, você verá algo chamado dechatbot baseado em menu, como um mini-site embutido no widget de chat do seu site.

Os chatbots baseados em menu permitem que você “guie” uma conversa, mais ou menos como os atendimentos automáticos disponibilizados por operadoras de telefonia, que pode se ramificar em muitas direções diferentes, com base nos interesses do prospect ou cliente.

Além disso, esse tipo de funcionalidade exclui a necessidade de contratar VAs que acabam se atrapalhando tentando acompanhar manualmente todos os directs que chegam no seu inbox.

E ainda, o inbox OmniChatⓇ da Customers.ai permite que você gerencie o chat de atendimento ao cliente no Instagram, em larga escala. Finalmente! Tudo a partir de um desktop onde você pode gerenciar os Directs do Instagram em um único inbox e enviar mensagens diretas online do seu notebook ou do aplicativo móvel da Customers.ai.

Economize muito mais tempo todos os dias com os bots de resposta automática e transforme o seu inbox do Instagram em sua maior ferramenta de geração de leads!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#3. Mensagens Automatizadas para Instagram: Mensagem de Boas Vindas

As mensagens de boas-vindas automatizadas respondem às pessoas que enviam directs para uma conta do Instagram.

As mensagens de boas-vindas automatizadas serão sempre enviadas para novos usuários, ou seguidores. Após a primeira mensagem, a Customers.ai dá continuidade as respostas automáticas usando palavras-chave relacionadas a Q&A (perguntas e respostas).

Precisa de algumas boas idéias para uma mensagem de saudação automática para a Instagram? Aqui está como criar uma grande mensagem de boas-vindas para as empresas no Instagram, Facebook, SMS e site chatbots!

Aqui está um exemplo do Customers.ai Instagram Automated Welcome Message em ação:

#4. Instagram Mensagens Automatizadas: Perguntas Freqüentes Automatizadas para Instagram

Um bot Instagram também é a melhor maneira de atender aos clientes 24 horas por dia, 7 dias por semana.

Programar ferramentas de web chat para responder perguntas frequentes usando palavras-chave Q&A triggers e processamento de linguagem natural.

Chatbots para responder às perguntas freqüentes são fáceis de construir em um construtor de chatbot visual .

Adicione “quebra-gelos” ou FAQs à sua conta Instagram para ajudar a facilitar a conversão dos clientes.

O Customers.ai até lhe diz o que os visitantes de suas páginas Instagram estão perguntando, assim você pode programar respostas instantâneas para todas as suas FAQs.

#5. Instagram Mensagens Automatizadas: Resposta automática às menções sobre as histórias Instagram

Não seria bom se houvesse um aplicativo para automatizar as respostas às histórias Instagram? Bem, há um aplicativo para isso.

A ferramenta Instagram Story Mention do Customers.ai pode enviar automaticamente uma resposta para qualquer um que mencione você em sua Instagram Story.

A boa vontade vai muito longe no Instagram, portanto, usando este recurso de mensagens automatizadas Instagram pode

Além disso, os profissionais de marketing da Instagram em todos os lugares devem reconhecer a oportunidade de usar as ferramentas de resposta automática Instagram Story para enviar tráfego para seus funis. Por que isso acontece? Porque esta ferramenta permite a você adicionar um link para Instagram Stories.

Na verdade, um dos termos de marketing mais pesquisados no Google, com mais de 18.000 buscas por mês, é “como adicionar link para Histórias Instagram”.

Melhor ainda, o processo é totalmente automatizado. Agarre esta oportunidade! O processo é o seguinte:

Crie um diálogo de chatbot automatizado que funcione para seus objetivos de negócios no Customers.ai.
Quando alguém menciona você ou sua marca, seu bot Instagram iniciará uma conversa por chat respondendo automaticamente com seu diálogo de chat.
Se a pessoa quiser saber mais ou estiver interessada na sua oferta, forneça um link para um dos seus funis de marketing.

Ou, no mínimo, diga obrigado pela menção!

Aqui está como poderia ser uma resposta automática da Instagram Story ao Mentions:

#6. Instagram Mensagens Automatizadas: Campanhas de Marketing DM Drip

Talvez as ferramentas Instagram DM mais apreciadas universalmente pela Customers.ai, são campanhas de marketing gota-a-gota.

Campanhas de gotejamento estão disponíveis para usuários do Customers.ai no Facebook já há algum tempo. Não surpreendentemente, campanhas de gotejamento são populares entre os usuários do Customers.ai porque são extremamente eficazes tanto em aumentando o envolvimento no Instagram, quanto em trabalhando no Facebook leva para baixo seus funis de marketing.

Quer uma demonstração ao vivo de como funcionam as campanhas de gotejamento Instagram DM?

Confira Larry Kim‘s Instagram page e clique no botão “Message” (Mensagem).

Então, envie a Larry uma mensagem direta usando a palavra “DRIP” para acionar a seqüência de gotejamento! Você receberá 5 mensagens úteis ao longo de 5 minutos.

Veja este post na Instagram

Um post compartilhado por Larry Kim (@kim_larry)

Quer saber mais sobre Instagram direct message marketing campanhas, tais como seqüências de gotejamento?

Aqui está como criar campanhas de gotejamento Instagram DM, passo-a-passo!

Como Criar e Enviar Mensagens Automatizadas no Instagram

Customers.ai é uma plataforma de chat marketing que permite aos marqueteiros criar e lançar campanhas de chatbot multicanal no Messenger para Instagram e Facebook, SMS, WhatsApp*, live chat, e muito mais.

Veja aqui como enviar mensagens automatizadas Instagram usando o Customers.ai:

Passo 1: Cadastre-se no Customers.ai. Se você já tem uma conta Customers.ai, vá direto para o Passo 2.
Passo 2: Conecte sua conta Instagram ao Customers.ai.

Passo 3: Use o Customers.ai chatbot builder para criar mensagens automáticas para responder a comentários, menções, Histórias Instagram, mensagens de boas-vindas e muito mais!

Use o construtor de chatbot sem código Customers.ai e as ferramentas de automação de marketing da Instagram para conectar instantaneamente o seu negócio com clientes e prospects, a fim de gerar leads, engajar novamente os clientes e oferecer suporte em tempo real.

Cada uma das ferramentas do Customers.ai Instagram – desde ferramentas de crescimento de listas de e-mail até a segmentação de uma audiência ou envio de mensagens em massa Instagram – nenhuma ferramenta Instagram no Customers.ai requer qualquer conhecimento avançado de programação (além do Customers.ai API)

Use botões, imagens, notificações, conexões Zapier, e muito mais para automatizar seu diálogo Instagram chatbot.

A partir do painel de marketing de chat do Customers.ai, você pode facilmente navegar para cada ferramenta Instagram que um comerciante precisa em uma interface visual amigável.

Aprenda como fazer um bot da Instagram e depois com as ferramentas de marketing Instagram do Customers.ai, aqui!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Instagram Auto DM: Próximos Passos Importantes

Procurando casos de uso para colocar estas mensagens automatizadas para que o Instagram funcione? Aqui estão 15 exemplos de Instagram auto DM e use casos daqueles sortudos o suficiente para serem beta testing as ferramentas Instagram mais quentes para chegar ao mercado em anos!

The post 6 NOVOS Tipos de Mensagens Automatizadas para Alavancar o Marketing no Instagram appeared first on Customers.ai.

Cómo crear una encuesta en Facebook en 7 sencillos pasos + Encuestas para grupos de Facebook e Historias de Facebook

Vince Magaline — Mon, 04 Oct 2021 20:17:06 +0000

Te sorprendería saber cuánta gente necesita aprender u olvidar cómo crear una encuesta en Facebook. De hecho, casi 15.000 personas hacen esta pregunta en Internet cada mes.

Las encuestas de Facebook pueden ser divertidas e informativas. Divertida para tu audiencia, y en muchos casos, informativa para ti o tu negocio.

Tanto si preguntas qué les pareció a tus seguidores la retirada de Fortnite de la App Store por parte de Apple, como si preguntas qué funciones les gustaría a los seguidores de tu marca que construyeras a continuación, una encuesta en Facebook te permite obtener información rápidamente.

Y hacer una encuesta en Facebook es rápido y fácil de hacer, así que anímate a utilizarlas siempre que pienses en lo que otras personas pueden estar pensando.

Puedes crear una encuesta en Facebook para hacer una pregunta, personalizar las respuestas y dejar que la gente vote por su opción favorita.

En este ejemplo, te mostraremos cómo crear una encuesta en una página de Facebook. Sin embargo, también puedes crear una encuesta en un grupo de Facebook o en una historia.

Ten en cuenta que tendrás que ser un administrador o editor para crear una encuesta en una página de Facebook.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Cómo crear una encuesta en Facebook

Aquí tienes cómo crear una encuesta en Facebook:

Paso #1. Busca y haz clic en la pestaña Páginas, y luego selecciona tu Página.
Paso #2. Haz clic en la pestaña Herramientas de publicación.
Paso #3. Haz clic en Crear publicación
Paso #4. Haz clic en la elipsis (tres puntos), y luego elige Encuesta
Paso #5. Escribe la pregunta que quieres hacer y para la Opción 1 y la Opción 2, introduce las opciones de tu encuesta.
Paso #6. Debajo de las Opciones de la encuesta, haz clic en el menú desplegable “1 semana” para elegir cuándo quieres que termine tu encuesta (ejemplo: 1 día, 1 semana, Personalizado).
Paso #7. Haz clic en el botón Compartir ahora.

Si estás en un dispositivo móvil, o si quieres aprender a crear una encuesta para un grupo de Facebook o una historia de Facebook, puedes encontrar esas instrucciones de forma rápida y fácil aquí:

Dispositivo móvil: ¿Cómo puedo crear una encuesta en una página de Facebook?
Grupo de Facebook: ¿Cómo puedo crear una encuesta de Facebook en un grupo en un dispositivo móvil?
Historia de Facebook: ¿Cómo puedo crear una encuesta de Facebook en una historia desde un dispositivo móvil?

Y ahora la versión más detallada de cómo crear una encuesta en Facebook con capturas de pantalla paso a paso.

Paso 1: Busca y haz clic en la pestaña Páginas, y luego selecciona tu Página

Después de iniciar sesión en Facebook, busca la pestaña Páginas en la parte izquierda de la pantalla.

Haz clic en la pestaña Páginas.

Después de hacer clic en la pestaña Páginas, selecciona la página para la que deseas crear una encuesta en Facebook haciendo clic en ella.

Paso #2. Haz clic en la pestaña Herramientas de publicación

Una vez que hayas hecho clic en la página para la que deseas crear una encuesta de Facebook, llegarás a la página de Facebook deseada.

En la barra de menú de la izquierda de tu página de Facebook, busca la pestaña Herramientas de publicación.

Haz clic en la pestaña Herramientas de publicación.

Paso #3. Haz clic en Crear publicación

Después de hacer clic en la pestaña Herramientas de publicación, encuentra el botón Crear publicación en azul en la parte superior derecha de tu pantalla.

Haz clic en el botón de Crear publicación.

Paso #4. Haz clic en la elipsis (tres puntos), y luego elige Encuesta

Después de hacer clic en el botón Crear publicación, aparecerá una ventana emergente en el centro de tu pantalla.

En la ventana emergente, haz clic en el botón de la elipsis (tres puntos).

Después de hacer clic en el botón de la elipsis, busca la opción Encuesta con el icono verde.

Haz clic en la opción Encuesta.

Paso #5. Escribe la pregunta que quieres hacer y para la Opción 1 y la Opción 2, introduce las opciones de tu encuesta.

Ahora estás listo para crear tu encuesta en Facebook.

Donde dice “Pregunta algo…” puedes escribir la pregunta que quieres hacer.

Después de escribir la pregunta que quieres hacer a tu público, es el momento de crear las diferentes Opciones que tu público puede elegir como respuestas a tu Encuesta.

Busca donde dice “Opción 1” y “Opción 2”.

Escribe en esas casillas las opciones de respuesta que deseas proporcionar a tu público para que responda.

Ten en cuenta que puedes escribir hasta 25 caracteres para cada opción de respuesta en la encuesta.

Paso #6. Debajo de las Opciones de la encuesta, haz clic en el desplegable “1 semana” para elegir cuándo quieres que termine tu encuesta (ejemplo: 1 día, 1 semana, Personalizado)

Una vez que hayas terminado de crear las opciones de preguntas y respuestas para tu encuesta, tendrás que determinar el tiempo que quieres que dure la encuesta.

La duración por defecto de las encuestas de Facebook es de 1 semana.

Si 1 semana es suficiente para tu encuesta, puedes dejarla en 1 semana. Si quieres proporcionar a tu audiencia más tiempo para responder a la pregunta de la encuesta, elige una de las otras opciones.

Tus opciones de duración incluyen 1 día, 1 semana, Nunca y Personalizado.

Paso #7. Pulsa Compartir ahora

¡Felicidades! Estás listo para compartir tu encuesta.

Una vez que estés preparado para compartir tu encuesta de Facebook, busca el botón Compartir ahora en la parte inferior de la ventana emergente.

Haz clic en el botón Compartir ahora para compartir tu encuesta de Facebook.

Cómo crear una encuesta en Facebook desde un dispositivo móvil

Esperemos que hayas podido crear una impresionante encuesta en Facebook con las capturas de pantalla y las instrucciones anteriores.

Si estás en un dispositivo móvil, o si necesitas crear una encuesta para un grupo de Facebook, o necesitas añadir una encuesta a una historia de Facebook, sigue las instrucciones paso a paso que se indican a continuación.

Cómo crear una encuesta en una página de Facebook en el móvil

Paso #1. Toca las tres líneas verticales apiladas en la parte inferior derecha de Facebook.
Paso #2. Pulsa Páginas, y luego selecciona tu página.
Paso #3. En la parte superior de tu página, toca “Publicar”.
Paso #4. Desplázate hacia abajo y pulsa Encuesta.
Paso #5. Escribe la pregunta que quieres hacer.
Paso #6. En las casillas con “Opción 1” y “Opción 2”, introduce las opciones de tu encuesta. Puedes escribir hasta 25 caracteres para cada opción.
Paso #7. Junto a Fin de la encuesta, toca el desplegable de 1 semana para elegir cuándo quieres que termine tu encuesta (ejemplo: 1 día, 1 semana, Personalizado).
Paso #8. Toca Compartir.

Cómo crear una encuesta en Facebook en un grupo en el móvil

Paso #1. Toca las tres líneas verticales apiladas en la parte inferior derecha de Facebook.
Paso #2. Pulsa Grupos, y luego selecciona un grupo.
Paso #3. Junto a “Escribir algo…”, marca la elipsis con un círculo (tres puntos) y selecciona “Crear una encuesta”.
Paso #4. Toca “Pregunta algo…” e introduce tu pregunta.
Paso #5. Pulsa Añadir una opción de encuesta… para introducir opciones que los miembros del grupo puedan seleccionar.
Paso #6. Toca el icono del engranaje ⛭ para seleccionar si deseas “Permitir que los miembros añadan opciones” o “Permitir que la gente elija varias opciones”.
Paso #7. Toca “Publicar”.

Cómo crear una encuesta de Facebook en una historia a través de un dispositivo móvil

Paso #1. En la parte superior de tu sección de feed, pulsa en Mostrar más y luego pulsa “Añadir a la historia”.
Paso #2. Añade tu foto o vídeo. Puedes elegir un tipo de historia en la parte superior (ejemplo: Boomerang) o seleccionar una foto o un video de tu álbum fotográfico. Pulsa Cámara para tomar una nueva foto o video.
Paso #3. Toca el icono del cuadrado que tiene la esquina inferior derecha doblada hacia arriba. Lo encontrarás en la parte superior derecha de la pantalla de tu dispositivo móvil. Luego, pulsa en “ENCUESTA”.
Paso #4. Escribe tu pregunta y luego toca “Sí” o “No” para personalizar las respuestas.
Paso #5. Pulsa “Hecho” en la parte superior derecha.
Paso #6. Para cambiar el público de tu historia, puedes tocar “⛭ Privacidad” en la parte inferior izquierda.
Paso #7. Pulsa en “Compartir en la historia”.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

¿Estás haciendo marketing en Facebook?

Si eres un especialista en marketing digital, es probable que uno de tus principales canales sea Facebook.

¿Sabías que puedes utilizar Facebook Messenger para los negocios? No importa si has respondido “Sí” o “No”. Lo importante es que más de 1.500 millones de personas utilizan activamente el chat de Facebook Messenger.

Sin embargo, menos del 1% de las empresas se relacionan con su público en este canal de probada eficacia.

Por lo tanto, Messenger presenta una rara oportunidad de relacionarse con los consumidores en un canal de marketing sin explotar y muy atractivo.

Preguntas frecuentes sobre la creación y gestión de encuestas en Facebook

P: ¿Por qué debería hacer una encuesta en Facebook?

R: Crear una encuesta en Facebook puede proporcionar información sobre lo que tus amigos o clientes podrían pensar sobre un tema. Las respuestas pueden ayudar a guiar los futuros esfuerzos de creación de contenidos y a aumentar las métricas de participación de los usuarios al centrarse en cosas que realmente les interesan.

P: ¿Qué significa que las encuestas de Facebook son “anónimas”?

R: Puedes elegir quién desea ver tu encuesta de Facebook. Tus familiares y amigos podrán responder en línea sin que sus respuestas estén vinculadas a sus cuentas de Facebook.

Así, es posible que todos tus amigos o usuarios puedan responder sin revelar su identidad.

P: ¿Qué significa que las encuestas de Facebook sean “secretas”?

R: Puedes elegir que tu encuesta de Facebook sea “secreta” y sólo las personas que apruebes explícitamente podrán ver la encuesta de Facebook. A continuación, puedes compartir la URL de la encuesta de Facebook con otras personas, que tendrán que aprobarla para poder verla. Como es de esperar, este tipo de encuesta puede ser útil para las encuestas que se pretenden mantener privadas o que se utilizan internamente en una organización.

P: ¿Quién puede ver o responder a una encuesta de Facebook?

R: Cuando crees y publiques la encuesta de Facebook, verás un aviso para introducir quién quieres que vea tu encuesta. Esta lista incluye sólo a los usuarios de Facebook que has aprobado previamente (o que son amigos de personas que ya están en la lista de aprobación). Ten en cuenta que si alguien no está en esta lista, no podrá ver la encuesta de Facebook ni responderla.

P: ¿Puedo compartir la URL de una encuesta secreta de Facebook con otras personas?

R: Sí. Cuando alguien que hayas aprobado visite una encuesta secreta de Facebook alojada en tu página de Facebook, tendrá que introducir un código que se muestra en tu página (además de aprobarlo como espectador). Una vez que el usuario introduzca este código correctamente, podrá ver la encuesta y responderla.

P: ¿Cómo puedo ver los datos de mis respuestas a las encuestas de Facebook?

R: Puedes acceder a las respuestas de tus encuestas de Facebook haciendo clic en tu foto de perfil > “Ver información”, y luego eligiendo Encuestas en el menú desplegable de la parte superior de la página (o pasando el ratón por “Información” en el menú de navegación de la izquierda, y luego eligiendo “Encuestas”).

Aparecerá un panel con la opción de elegir tus encuestas recientes o todas las encuestas. Desde ahí, puedes ver una variedad de información sobre la encuesta, incluyendo:

Resumen : Respuestas de la encuesta de todos los que han respondido, clasificables por Total de respuestas o Puntuación media
Datos demográficos : Un desglose breve de la audiencia que ha respondido a tu encuesta, clasificada por sexo, edad (si la información se proporciona en la respuesta inicial) y ubicación
Respuestas detalladas: Ver todas las respuestas de todos los que han participado en la encuesta de Facebook.

P: ¿Puedo tener varias encuestas de Facebook a la vez?

R: Puedes crear hasta 100 encuestas por página. Puedes crear tantas encuestas diferentes como quieras y publicarlas todas a la vez, o escalonarlas en el tiempo.

P: ¿Puedo ver las respuestas a mi encuesta de Facebook antes de que se cierre la encuesta?

R: Sí. Tienes la posibilidad de ver una variedad de información sobre tu encuesta, incluyendo: resumen, datos demográficos y respuestas detalladas (si eliges una encuesta que aún está abierta).

P: ¿Cuáles son las opciones de respuesta para las encuestas de Facebook?

R: Puedes crear preguntas de opción múltiple o encuestas de preguntas abiertas. Además de las opciones de elegir simplemente una respuesta, también puedes añadir una opción que diga “Otro”. Esto permitirá que la gente escriba su propia respuesta.

P: ¿Puedo ver quién responde a mi encuesta de Facebook?

R: Sí. Después de publicar tu Encuesta, Facebook te preguntará si quieres ver las “Respuestas detalladas”. Si eliges esta opción, podrás ver la foto del perfil de Facebook de cada persona que ha respondido y cómo ha contestado a la encuesta.

P: ¿Cuál es el número mínimo de respuestas necesario para ver una encuesta de Facebook y sus datos?

R: Para ver el análisis detallado de tu encuesta, debes recibir al menos 10 respuestas únicas de personas que hayan aprobado ver tu encuesta (y que no sean amigos entre sí).

P: ¿Puedo enviar un mensaje directamente a alguien que responda a mi encuesta de Facebook?

R: Sí. Cuando hayas recibido al menos 10 respuestas, podrás hacer clic en cada una de ellas y enviar un mensaje en privado como si se tratara de cualquier otra forma de engagement. Incluso puedes redactar una plantilla o una respuesta preescrita para comunicarte rápidamente con cualquier persona que haya respondido. Ten en cuenta que es posible que tengas que aprobarlos como espectadores antes de que puedan ver la encuesta.

P: ¿Cuántas respuestas se pueden incluir en una encuesta de Facebook?

R: Puedes incluir hasta 10 respuestas totales por pregunta en tu encuesta de Facebook. Esto incluye todas las respuestas posibles, incluyendo “Otro”. Sin embargo, si se elige “Otro”, contará para el número máximo de respuestas.

P: ¿Cuál es la mejor manera de fomentar la participación en mi encuesta de Facebook?

R: Puedes hacer que tu encuesta sea más llamativa añadiendo imágenes, vídeos o incluso etiquetas de ubicación. También debes asegurarte de incluir una clara llamada a la acción en tu descripción solicitando que la gente responda. Dependiendo de lo que intentes conseguir con la encuesta, puede que quieras hacerla pública.

P: ¿Debo preocuparme por una encuesta de Facebook que recoge información sensible?

R: No. Toda la información de tus encuestas de Facebook no se publicará en tu página ni estará disponible públicamente de ninguna manera. Sólo puede ser visto por las personas que han respondido a tu Encuesta y por ti.

P: ¿Puedo utilizar mi encuesta de Facebook para realizar un estudio de mercado?

R: Si tienes una página de empresa, puede ser útil hacer un sondeo entre tu público para saber qué tipo de contenido les gustaría ver y qué productos les interesa comprarte. También podría ser valiosa para obtener la opinión de los usuarios sobre el lanzamiento de nuevos productos, campañas publicitarias eficaces y mucho más.

P: ¿Puedo ver los resultados de las encuestas de Facebook que ya han terminado?

R: Puedes seguir accediendo a la información detallada aunque una encuesta ya haya finalizado (al ver tus Mensajes publicados). Sin embargo, no podrás ver ni compartir ninguna de las respuestas individualmente, ya que ya no están disponibles para su visualización.

P: ¿Cómo denuncio comentarios inapropiados u ofensivos en una encuesta de Facebook?

R: Si ves contenido inapropiado u ofensivo en tu encuesta, puedes denunciarlo a Facebook a través del Centro de ayuda. Esto alertará a Facebook del problema o problemas y ayudará a tomar las medidas adecuadas.

P: ¿Se pueden buscar encuestas en Facebook a través de la plataforma?

R: No, no son indexadas por los motores de búsqueda como Google. Tampoco aparecerán en el Feed por este motivo. Esto significa que sólo deben utilizarse para promover el engagement con una audiencia o base de clientes específica que ya conoce tu página.

P: ¿Cuál es el mejor momento del día para publicar mi encuesta en Facebook?

R: ¡Depende de quién quiera verla! Si publicas en una hora en la que sabes que tu público suele utilizar Facebook, es más probable que captes su atención.

Puedes ver aquí los últimos datos semanales de Facebook Insights cuándo la gente utiliza tu página: https://developers.facebook.com/docs/insights

P: ¿Cómo puedo crear una encuesta en mi dispositivo móvil a través de la aplicación de Facebook?

R: Actualmente, tendrás que acceder a tus encuestas a través de un navegador web para dispositivos iOS y Android. La creación de encuestas en Facebook no es una función compatible con la aplicación de Facebook.

P: ¿Las encuestas de Facebook tienen un límite de tiempo?

R: Si has creado tu encuesta a través del Administrador de páginas de Facebook, tendrá una duración de 21 días.

Las respuestas individuales no tienen límite de tiempo. Seguirán siendo públicas en tu página indefinidamente hasta que elimines la encuesta por completo.

P: ¿Puedo cambiar mi encuesta de Facebook después de publicarla?

R: Si cambias de opinión sobre algunas de las respuestas o la redacción, actualmente no hay forma de editar una encuesta una vez que se ha publicado. Puedes crear una nueva encuesta o eliminar tu mensaje original.

P: ¿Una encuesta cuenta como engagement?

R: No, las opiniones proporcionadas a través de las encuestas se clasifican técnicamente como “acciones de publicación”. Esto no afectará a la información de tu página. Sin embargo, puede hacer que la publicación aparezca en la parte superior del Feed para las personas que respondan.

P: ¿Qué pasa con las leyes de privacidad para mi encuesta de Facebook?

R: Si estás realizando una encuesta para una página de empresa, las respuestas de tu encuesta sólo deben utilizarse para fines internos. Esto incluye las opiniones sobre los anuncios o el lanzamiento de nuevos productos. Siempre debes asumir que la información está disponible públicamente, a menos que tú, como propietario de este contenido, indiques lo contrario.

P: ¿Cómo puedo eliminar mi encuesta de Facebook?

R: Eliminar una encuesta es sencillo. Ve a tu página de Facebook, haz clic en los tres puntos de la esquina superior derecha de la pantalla y elige “Gestionar encuestas”. Localiza tu Encuesta y haz clic en ella. Si haces clic en la X, se eliminará definitivamente.

P: ¿Cómo puedo organizar mis encuestas de Facebook?

R: Puedes organizar fácilmente tus encuestas de Facebook haciendo clic en “Editar” en la esquina superior derecha de cada encuesta. Haz clic en “Subir” o “Bajar”. Esto cambiará el orden de las encuestas dentro de un grupo, pero no entre grupos.

P: ¿Cómo puedo eliminar permanentemente todas mis encuestas de Facebook?

R: Aunque puedes eliminar permanentemente una sola encuesta, sólo puedes eliminar grupos enteros de encuestas. Haz clic en “Gestionar encuestas” en la columna de la izquierda. Haz clic en los tres puntos de cada encuesta de un grupo para acceder a más información sobre esa encuesta. En esta ventana emergente, haz clic en “Eliminar todas las publicaciones”. Esto provocará una alerta que te pedirá que confirmes tu decisión. También puedes eliminar permanentemente todas tus encuestas haciendo clic en los tres puntos de la parte superior derecha de cada una. Haz clic en “Eliminar” y luego confirma tu decisión una vez más.

P: ¿Dónde encuentro los resultados de mi encuesta en Facebook?

R: Puedes acceder a los resultados de tu encuesta navegando a una página de Facebook concreta y bajando a la sección “Publicaciones”. Haz clic en “Ver resultados”. Aquí deberías ver todas tus publicaciones más recientes, incluidas las encuestas, así como los comentarios compartibles de los que han respondido. Para ver los resultados anteriores de tu encuesta, haz clic en los tres puntos de la esquina superior derecha y elige “Ver resultados anteriores”.

P: ¿Puedo hacer que mis encuestas de Facebook estén disponibles en otro lugar que no sea Facebook o puedo compartirlas públicamente?

R: No. Sólo aquellos que tengan acceso a tu página podrán ver las encuestas que crees. También tienes la opción de hacerlas completamente privadas.

P: ¿Cuáles son las mejores prácticas para la creación de encuestas en Facebook?

R: Te recomendamos que utilices imágenes para acompañar tus encuestas de Facebook. Crear una alerta visual puede ayudar a llamar más la atención sobre tu publicación. Recuerda que si utilizas una encuesta con fines comerciales y quieres que los resultados de la misma sean anónimos, oculta toda la información de identificación de cada imagen utilizada en tu encuesta. Ten en cuenta que Facebook ofrece una variedad de estilos de encuestas diferentes. Algunas son breves y agradables, mientras que otras pueden ser más completas. Utiliza tu mejor criterio a la hora de decidir qué tipo de encuesta servirá mejor para el propósito que pretendes.

P: Los hackers están respondiendo a mi encuesta de Facebook. ¿Qué debo hacer?

R: Si ves alguna respuesta que parezca sospechosa, es mejor no incluirla en los resultados generales de la encuesta. También puedes elegir no publicar una respuesta concreta haciendo clic en una respuesta y seleccionando “Sólo tú puedes ver esto”. Sin embargo, si observas que hay un gran volumen de respuestas sospechosas, quizá debas considerar la posibilidad de volver a publicar tu encuesta en Facebook.

P: He establecido una configuración de privacidad diferente para mi página que para las publicaciones de esa página. ¿Está bien?

R: Si has configurado la configuración de privacidad de tu página para que sólo la vean determinadas personas, ten en cuenta que sólo esas personas podrán ver tu encuesta de Facebook.

R: ¿Cuánto tiempo debo dejar mi encuesta de Facebook?

Te recomendamos dejar tu Encuesta activa durante al menos 24 horas, para que haya tiempo suficiente para las respuestas y también para que tengas un margen de tiempo para recopilar datos y actualizarlos si es necesario.

P: ¿Qué información debo dejar fuera de mis encuestas de Facebook?

R: Al crear una encuesta en Facebook, el límite máximo de caracteres es de 100. Las publicaciones más cortas son mejor recibidas en las redes sociales que las más largas y las respuestas tienden a ser más precisas si hay menos espacio para que la gente sea creativa en su respuesta. Por lo tanto, es mejor no dejar las opciones abiertas cuando ofrezcas múltiples opciones para las respuestas de tu encuesta.

P: ¿Cómo sé si mis encuestas de Facebook están apareciendo?

R: Primero, busca la notificación “La gente está hablando de esto” en la parte superior de tu página. Si no es visible, intenta visitar una página de tu página en la que no hayas publicado nada recientemente. Por ejemplo, una página que no publica a menudo tendrá más engagement en las publicaciones más antiguas. También puedes ver los últimos datos de tu página para ver qué contenido es el más atractivo.

P: ¿Cómo puedo saber quién ha respondido a mi encuesta de Facebook?

R: Accede a tu página de Facebook y desplázate hasta “Publicaciones”. Haz clic en la publicación que contiene tu encuesta. Aquí deberías ver todos los participantes que han respondido junto con sus fotos de perfil y algunos comentarios.

P: ¿Quién puede ver mi encuesta de Facebook?

R: Sólo quienes tengan acceso a tu página podrán ver las encuestas que crees. También tienes la opción de hacerlas completamente privadas.

P: ¿Qué tipo de preguntas puedo hacer en una encuesta de Facebook?

R: No hay limitaciones sobre lo que debes o no debes preguntar en tus encuestas de Facebook. Sin embargo, si realizas una encuesta por cualquier motivo relacionado con el negocio, asegúrate de que los resultados no violen ninguna ley de privacidad.

P: ¿Puedo añadir imágenes a mi encuesta de Facebook?

R: Sí, puedes añadir hasta 4 imágenes a cualquier encuesta individual. Haz clic en los tres puntos de la esquina superior derecha y elige “Editar” para tu encuesta específica.

P: ¿Puedo incluir enlaces/URL en mi encuesta de Facebook?

R: También puedes incluir un enlace o una URL si ayuda a aclarar la pregunta de tu encuesta. Puedes añadir hasta cuatro de ellos dentro de una misma encuesta. Haz clic en los tres puntos de la esquina superior derecha y elige “Editar”.

P: ¿Cómo puedo compartir mi encuesta de Facebook?

R: Una vez que hayas creado y publicado tu Encuesta, cualquier persona con acceso a esa Página podrá verla. Compartir la publicación dentro de un grupo empresarial o de una red de amigos en Facebook es una de las formas en que los gestores de las redes sociales pueden difundir la información sobre sus páginas de Facebook.

P: ¿Cómo puedo saber más sobre las encuestas de Facebook?

R: Puedes obtener más información en la sección de encuestas de tu página de Facebook . Desde ahí, podrás acceder al modo de edición de todas tus encuestas actuales. Aquí también puedes crear nuevas encuestas o encontrar estas opciones dentro del menú Configuración.

P: Estoy interesado en otras herramientas de gestión de redes sociales que me ayuden a realizar encuestas en Facebook y a llegar a más usuarios de las redes sociales. ¿Qué sugieres?

R: ¡Customers.ai!

Esto es lo que hay que hacer a continuación:

Consulta el blog de growth marketing de Customers.ai para conocer todo lo relacionado con el marketing de Facebook y los chatbots multicanal.
Habla y aprende sobre chatbots con otros entusiastas. Únete a la isla de Customers.ai, un grupo de Facebook de más de 35 mil especialistas en marketing y empresarios que están dispuestos a apoyarte.
Mejora tu rendimiento de marketing con una estrategia omnicanal y descubre por qué la tecnología de OmniChatⓇ de Customers.ai tiene las herramientas para diferenciar tu marketing de la competencia.

The post Cómo crear una encuesta en Facebook en 7 sencillos pasos + Encuestas para grupos de Facebook e Historias de Facebook appeared first on Customers.ai.

Instagram Chats Must Now Be Viewed in Your Third-Party Inbox: What to Do about High Messaging Volume

Vince Magaline — Wed, 11 Aug 2021 16:20:49 +0000

So, you just received a message from Facebook that says, “Chats must now be viewed in your third-party inbox”. Or, maybe it was something about, “High messaging volume.”

What does this mean? Well, hopefully, it’s one of those good problems to have.

The notification means that you’ve exceeded Facebook’s message volume threshold. And if that’s the case, either you’re pretty popular, or you’re up to something Facebook doesn’t want you to be doing.

If it’s due to your popularity on Instagram or Facebook, congrats!

Either way, you’ve found the right article to help solve your issue.

Here’s the new message some Instagram and Facebook accounts are receiving when they experience a high volume of messages:

Here’s what the message says in case you’re having trouble reading it:

Chats must now be viewed in your third-party inbox

Your account is experiencing a large volume of messages. Chats that previously lived in the General folder and any future chats answered by third-party software must be viewed in your third-party inbox.

OR, perhaps you received an email such as the following:

Here’s what the above email from Facebook has to say:

High messaging volume

The inbox UI for [COMPANY NAME] has been turned off due to its high volume of messages. To view and manage your messages, use the Receive API. Please refer to [extremely long URL].

Now, if you’re like most of the people receiving this message, the additional problem on your hands is that you’re not a developer and the documentation isn’t going to help solve this issue for you.

So, what are your options when this happens?

That’s exactly what we’re going to cover right now.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram messaging tools for free!

Account Experiencing a Large Volume of Messages – What Now?

You’re officially popular enough to require a more powerful third-party software platform to keep up with your Instagram DMs or Facebook Messenger inbox volume – what now?

Facebook has partnered with third-party software platforms, like Customers.ai, in order to deliver its users tools powerful enough to manage extremely high message volumes.

So, what can you do with Customers.ai to manage your Instagram DMs and Facebook Messenger contacts as well as message volume?

Here are three ways Customers.ai can help to solve your high message volume issues:

Make client and lead management on Instagram and Facebook easy.
Automate your messages with tools for both Instagram DMs and Facebook Messenger.
Filter chat conversations and surface opportunities in the Customers.ai inbox.

#1. Make client & lead management on Instagram and Facebook easy

For the influencers, agencies, and brands out there with a large volume of incoming messages per day, you’ve likely had your fair share of frustrations with Instagram’s inbox management features.

Even if you hire multiple VAs (virtual assistants) to manage your inbox, they end up tripping over one another, logging each other out and are only able to reply to so many messages per day.

Here comes Customers.ai multi-user support to the rescue!

Take full control over your Instagram inbox with multi-user inbox management solutions.

Customers.ai allows you to scale message volume and even increase your send limits per day.

With Customers.ai, you can transform the Instagram DM inbox into a suite of customer support chat tools, which you can use to:

Answer complicated questions.
Build data-rich user profiles.
Alert live chat agents with notifications of hot leads.

It’s simple to add multiple users to your Instagram inbox to handle even the largest message volumes.

#2. Automate your messages with tools for both Instagram DMs and Facebook Messenger

Here’s the #1 secret weapon for even the largest of businesses, Influencers, and Creators on Instagram in 2021.

Without question, the answer is Customers.ai.

In fact, Customers.ai’s new tools for Instagram, which just dropped in February 2021, are the world’s first-ever 100% Instagram-approved direct message automation and engagement tools.

As far as using a chatbot to get Instagram followers goes, Customers.ai is atop the leaderboard because there’s only one way to get the right type of followers: Increasing engagement on Instagram – organically.

Not only will Customers.ai’s Instagram tools get you more of the followers that you actually want, Customers.ai has Instagram tools that allow businesses, creators, and influencers to:

Reply to every direct message instantly: Auto-reply to every Instagram direct message immediately to save your team time, capture more leads, and serve customers fast answers.
Drive Instagram traffic into sales funnels: Upgrade “Swipe Up” links or “Link in Bio” calls to action (CTAs) by automatically sending links through any DM. Therefore, making it easy to turn Instagram traffic into website traffic!
DM fans who mention you in Stories: Incentivize brand mentions and UGC (user generated content) by sending thanks and love with automatic DMs. You’ll increase your brand’s reach when fans @mention your brand on their Stories. Oh, by the way, Neil Patel made a video after falling in love with this new Instagram growth tool!
Send automated drip campaigns on Facebook and Instagram: Customers.ai has tools specifically designed to send fully customizable drip campaigns. Both Facebook Messenger drip campaigns and Instagram DM drip campaigns are highly effective at moving prospects and customers through your marketing funnels.

Our Founder, Larry Kim, has been an influencer in the digital marketing space for over a decade now and honestly, cannot believe what he’s seeing.

“It’s crazy, we have accounts that are doing nearly 100,000 messages per week and they are growing by tens of thousands more followers than normal! The results being produced by using Customers.ai have convinced me that Instagram is hands down the place to be for business in 2021 and the foreseeable future.”

Larry’s account growth within the first couple weeks of using new Instagram tools by Customers.ai are undeniable.

Thousands of new followers.
Was able to get verified on Instagram.
Averaged 3-4x increase in post reach and engagement.

Want to start using Instagram Tools right away?

To get started with Instagram bot automation tools, check out InstaChamp (Customers.ai for Instagram) and all its features, here.

Then, here are 15 Instagram Auto-DM use cases for you to get started with!

#3. How to filter Instagram conversations and surface opportunities in the Customers.ai inbox

And for those with super high message volume, who wish to conduct customer support via Instagram messaging, you can filter conversations by status, live agent assignments, and more, in the Customers.ai inbox.

Here’s an example of how to filter conversations by status, such as:

Follow Up
Pending
Resolved

Then, here’s an example of how to assign a conversation to another live agent.

People turn to Instagram to stay in touch with the people, products, and services they admire.

Be there for your audience 24/7 and launch an answering service to sell, support, and engage your audience with efficiency and authenticity!

All of your chat conversations from Instagram and other channels can be found in the one omnichannel inbox, along with information about your contacts.

Use Customers.ai to capture, store, and build data-rich user profiles with actionable contact data and tools for segmenting your audience, such as tags, custom variables, and attributes.

This makes it easy to run targeted, personalized campaigns, such as retargeting ads across Instagram and Facebook.

Additionally, all profile attributes and tags are searchable, including your custom tags.

Customers.ai’s OmniChat® messaging platform makes it easy to connect your Instagram account to Customers.ai and turn the Customers.ai inbox into a trackable, searchable, collaborative central hub for all your Instagram communications.

From Customers.ai’s inbox, you have many tools at your disposal:

See everyone that has interacted with your Instagram bot over time.
Review all chat dialogues and live agent conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

And for those with super high message volume, Customers.ai makes sorting through your conversations and data easy with multiple custom filters.

Here are some tips and insights you can expect to gain from using Customers.ai:

Product opportunities: Are people asking for things you don’t do? Use tags and add commonly asked for items to your product team lists.
Missed opportunities: Are people asking about things you clearly offer? It’s possible your website is not communicating this well enough.
Top 10 FAQs: What are visitors’ most common questions? Think about how you can use your chatbot and/or website to address these questions better.
Customer support data: How well are your live agents performing? Evaluate sessions or conversations taking place as a result of your chatbot marketing campaigns.

Facebook Messenger High MPS, Error Codes, Send Limits, and More

Are you searching for information regarding specific Facebook error codes? Want to know what Facebook Messenger’s send limits are? Or, are you a developer searching for relevant documentation from Facebook?

This last section is for you.

Facebook Messenger’s Send API is the main API used to send messages to users, including text, attachments, structured message templates, sender actions, and more.

The information here holds true for both Facebook Messenger and Instagram DMs.

Here’s what you’ll find more information about by following the three links above:

Request URI
Example Request
Properties
recipient
message
attachment
Response
Rate Limits
High Volume Messages

Important Next Steps: Chats must now be viewed in your third-party inbox

Now that you know what it means when you get the Facebook or Instagram notification regarding high messaging volume, “Chats must now be viewed in your third-party inbox”, it’s time to step your game up and select the best Instagram and Facebook Messenger partner in the world.

Get early access to Instagram messaging tools for free!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

The post Instagram Chats Must Now Be Viewed in Your Third-Party Inbox: What to Do about High Messaging Volume appeared first on Customers.ai.

10 Best Instagram DM Drip Campaign Examples, Tips, and Tools

Vince Magaline — Tue, 03 Aug 2021 23:10:28 +0000

Of all the brand new Instagram growth tools to hit the market in 2021, the latest to be released is by far the most universally loved by marketers. So, are you ready to be one of the very first people to implement an automated Instagram DM drip campaign?

If so, you’ve come to the right place.

Today we’re going to cover six Instagram DM drip campaign examples, as well as four helpful tips and best practices to make the most of those campaigns:

Catch all auto-responder
Build your contact lists
Lead nurturing
Onboarding with educational messages
Contact list segmentation and retargeting campaigns
Upselling customers
Welcome new subscribers with a quick win
One CTA (call-to-action) maximum
Create urgency by setting a deadline
Speak to the “Lizard Brain”

Lastly, I’ll show you how to create your own drip campaigns using the world’s first direct message automation platform for Instagram.

Let’s get started with an example Instagram DM drip campaign that you can demo for yourself, right now!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Best Instagram DM Drip Campaign Examples: Catch All Autoresponder

First, I want to demonstrate how an Instagram DM drip campaign works in real-time.

Head over to our Founder, Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger an awesome demo drip campaign!

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

So, what happens when you send Larry a DM with the word DRIP?

You’ll receive 5 Instagram DMs over the course of 5-minutes.

Included in the demo Instagram DM drip campaign is helpful information on how to create drip campaigns across all of your chat marketing channels. So, in addition to getting started with drip campaigns for your Instagram DMs, you’ll also receive helpful drip campaign tips and tricks for email, Facebook Messenger, SMS, and live chat on your website.

The way this particular Instagram drip campaign works is called a “catch-all auto-responder.” Meaning, every time a new lead enters your contact list, they get put through a welcome email drip campaign.

These campaigns not only provide education about your product or service but also set the stage for what’s coming next.

Welcome message campaigns are also incredibly useful when increasing engagement on Instagram for fresh leads in your funnel.

According to Entrepreneur, open rates for welcome emails are 86% higher, and click-through rates (CTR) are 196% higher than bulk marketing emails!

Interested in setting up a welcome message Instagram DM drip campaign for your own page?

Skip to the end of this article, here. I’ll show you, step-by-step, how we created this exact drip campaign sequence.

#2. Best Instagram DM Examples: Build your Contact Lists

To capture lead data in one of your Instagram DM drip campaigns, we need to build a chatbot dialogue in Customers.ai.

For example, this could be asking prospects for their contact information. Or, even more specifically, if your business needs to collect information to put together an accurate quote for your services, you could create a dialogue that asks each of the questions you would normally ask to construct a proposal.

In the example below, we’re keeping it simple and just asking for the person’s name, favorite ice cream flavor, and whether you prefer monkeys or unicorns. However, you can just as easily capture emails, phone numbers, addresses, and more.

If you’ve never built a chatbot dialogue in Customers.ai, you may want to take a look at this article, regarding the Customers.ai chatbot builder, for additional context.

Now, to capture your desired lead data, you’ll need to use one of the many Customers.ai chat dialogue widgets where you can capture email and other valuable user attributes. In the image below, I’m using the Quick Question and Form widgets to capture those attributes.

You can find more than a dozen chat dialogue widgets available to you in Customers.ai if you click on the + Add widget button. You’ll find the most commonly used widgets (as in the above screenshot), but you can find all the chat dialogue widgets by then selecting the + More option.

In the screenshot below, I’ve used the Form widget to ask three quick, survey-type questions to capture a visitor’s name, favorite ice cream flavor, and their preference of monkey or unicorn.

Common Attributes such as Email and Phone Number already exist in Customers.ai.

To create a custom Attribute that you’d like to save as lead data (e.g. favorite ice cream flavor), all you need to do is click on + Add new attribute and give your unique Attribute a name (e.g. ICE_CREAM).

Keep in mind that you can use this same Instagram dialogue for web chat on any website page, Facebook Messenger, and SMS text messages using OmniChat® technology from Customers.ai.

#3. Best Instagram DM Drip Campaign Examples: Lead Nurturing

You need to have a plan for your drip sequences. Think about what the goal of each sequence is and start from there.

You know the value of your business. But sometimes, your prospects need some convincing, or just aren’t ready to make an immediate purchase as soon as they learn about you.

In fact, 50% of prospects are not ready to buy when you first interact with them.

Consumers may need some time or education to realize how your business is the right fit for them.

So, when new prospects, or leads, sign up for your DM list, you can trigger an Instagram drip campaign to nurture or influence them until they’re ready to make a purchase.

Use some of your messages to get people to follow you on your YouTube, TikTok, Facebook Group, Twitter, Email List, Facebook Page, Clubhouse, whatever.

Drip campaigns are what make this possible, however. Why?

Because you can spread out your “asks” over a few days. This way, you’ll be more likely to get a response than if you send out all of your CTAs at once. Only a huge fan would take the time to follow you on every platform at once, so use drip sequences to nurture your leads down the funnel.

When creating an Instagram DM drip campaign for lead nurture, you should map out the flow of how to best show leads how your business can help them. For example:

Provide Value & Be Educational: Your first direct message in the campaign can provide helpful and educational content.
Social Proof: The second drip can be a great review from one of your best customers to demonstrate social proof.
Send a Promotional Offer: After you’ve caught a prospect’s attention, send a promotional message. For example, a special discount code.

Ultimately, you need to get people to take action. So, think about direct response marketing campaigns where you hit warm leads in your funnel with an offer. Then, work backward to build out the initial messages in your drip sequence.

Drip campaigns can migrate new relationships from leads to customers. And because nurtured leads make 47% larger purchases, sometimes the best things are worth the wait.

Lastly, if a prospect signs up for the thing you’re hoping to get them to sign up for, add them to a “converted” audience and remove them from the “lead nurturing” bucket.

#4. Best Instagram DM Examples: Onboarding with Educational Messages

Another way to keep customers engaged using Instagram DM drip campaigns is to offer them valuable, actionable, and original content related to your business.

Many brands accomplish this with educational content, such as online courses or workshops. This approach makes your business more credible and viewed as an expert in your industry.

Even better, use Customers.ai to allow your prospects to choose their own journey. Here’s an example of a welcome message one client is using on their Instagram page:

At the bottom of the welcome message, there’s a menu of options for the user to choose from. Each option leads the user down a different path in order to direct the user to the best possible landing page.

Using a chat menu is great because Instagram users who send your page a DM can ‘choose their own journey’ by selecting from multiple topics that pique their interest. Then, at the end of each chat menu option, add a link to send Instagram traffic to your website.

The next image is a good example of the dialogue that could follow when the user chooses the “ Personal Training” option:

As you can see, the choice triggers a response with a link to sign-up for a free training webinar.

With the Instagram Page Welcomer from Customers.ai, it’s incredibly easy to nurture people down your funnel, capture email addresses, phone numbers, and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello”.

Focusing on your onboarding has a dramatic effect on your business success.

An onboarding drip campaign is one of the ways that you can deliver a wonderful initial experience that we all wish to deliver.

#5. Best Instagram DM Examples: Contact List Segmentation and Retargeting Campaigns

All of your chat conversations from Instagram (and other messaging channels) can be found in the Customers.ai omnichannel inbox, along with contact data and useful information for marketing, sales, and customer support teams.

Use Customers.ai to capture, store, and build data-rich user profiles with actionable contact data and tools for segmenting your audience, such as tags, custom variables, and attributes.

This makes it easy to run targeted, personalized campaigns, such as retargeting ads across Instagram and Facebook and grow your retargeting audiences.

Additionally, all profile attributes and tags are searchable, including your custom tags.

From Customers.ai’s inbox, you have many tools at your disposal:

See everyone that has interacted with your Instagram bot over time.
Review all chat dialogues and live agent conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

And for those with super high message volume, Customers.ai makes sorting through your conversations and data easy with multiple custom filters.

Here are some tips and insights you can expect to gain from using Customers.ai:

Product opportunities: Are people asking for things you don’t do? Use tags and add commonly asked for items to your product team lists.
Missed opportunities: Are people asking about things you clearly offer? It’s possible your website is not communicating this well enough.
Top 10 FAQs: What are visitors’ most common questions? Think about how you can use your chatbot and/or website to address these questions better.
Customer support data: How well are your live agents performing? Evaluate sessions or conversations taking place as a result of your chatbot marketing campaigns.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Create a Free Customers.ai Account!

#6. Best Instagram DM Drip Campaign Examples: Upsells

If someone buys or signs up for something, put them in an audience, then send them a bunch of upsells.

For example, start the drip sequence with a message like, “Thanks for registering for our course! Check out this [other course] on a [similar topic] offered by our partners next quarter.”

The probability of selling to a new prospect is only 5 – 20%, while businesses have a 60 – 70% chance of selling to an existing customer.

This is why it’s a good idea to create an Instagram DM drip campaign to cross-sell and up-sell to your existing customers.

Once a customer makes their first purchase, you can create a trigger to add them to a direct message marketing campaign that offers complementary products or an upgrade to their existing one.

Make sure these direct messages are informational and explain the benefits of adding products to or upgrading.

This type of drip campaign allows your business the opportunity to grow your existing customers into more profitable long-term buyers.

Instagram DM Drip Campaign Tips & Best Practices

Now that you’re aware of some of the more popular Instagram DM drip campaigns you can run, let’s go over how to win over the hearts and minds of your Instagram followers.

Whether you’re building a drip sequence for email, Facebook Messenger, SMS, or Instagram, there are some best practices everyone should follow.

Here are four quick tips to help you convert drip campaign contacts into paying customers!

#7. Instagram Direct Message Tips: Welcome New Subscribers with a Quick Win

Every marketing and sales professional has been told how important it is to “provide value.”

However, the concept has been overused and often does not come attached with specifics. Of course, we need to provide value, but how?

With your Instagram direct message marketing campaigns, it’s actually fairly simple.

Prime your Instagram DM subscribers to know that they’ll get value from every message you send.

As soon as someone subscribes to your list, share your best, most actionable tip. Think of something people can get a result from within 5-minutes of implementation.

For example, our audience has reached out to our Founder, Larry Kim, on numerous occasions asking how to get verified on Instagram. So, we could immediately share Larry’s real Instagram verification application in a drip sequence targeted towards Creators and Influencers.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

It might seem counterintuitive to give something away immediately for free, but first impressions are everything, right?

Provide people with a win upfront and you can expect a favorable result in the end.

#8. Instagram Direct Message Tips: One CTA (Call-to-Action) Maximum

Don’t confuse people or try to get people to take multiple actions at a time.

This is what makes drip campaigns so great in the first place!

Multiple small and useful messages with easily actionable CTAs over time helps to build trust. And ultimately, it increases the probability of converting strangers into advocates of your brand.

#9. Instagram Direct Message Tips: Create Urgency by Setting a Deadline

I’ll start by saying it would be a bad idea to do this for every message in your drip campaign.

However, when it comes to your CTAs, creating a sense of urgency by setting time limits is always going to increase your conversion metrics.

Couple that sense of urgency with an exclusivity factor and you’re well on your way to boosting your numbers.

For example: “Digital Marketing Agencies Only! Sign-up by end of day today to receive your first 3 months free!“

#10. Instagram Direct Message Tips: Speak to the “Lizard Brain”

The Lizard Brain is something we all have as a direct result of human evolution. It’s where your ‘fight or flight’ response comes from.

So, technically you should be applying this technique to all of your marketing communications, but drip campaigns are a great place to remember what we know about human psychology.

The Lizard Brain is where much of our instinct as well as our raw emotion comes from, and there are 6 ways to speak to it when you’re marketing.

Self-centered:Wants to hear about itself.
Contrast: Understands things quickly in black and white, right or wrong.
Tangibility: Impatient and gets to the point fast.
Beginning and End: The middle doesn’t matter only what’s at the beginning and end.
Visual stimuli: Bright and shiny objects grab and hold attention most.
Emotion: Appeal to the emotive responses for the biggest reaction.

We’re all human, folks. Smart marketers learn quickly to take advantage of that.

Instagram DM Tools: How to Create an Instagram Drip Campaign with Customers.ai

Direct message drip campaigns for Instagram are completely new to the Instagram platform and are considered a “game-changer” by some of the world’s top digital marketers, such as Neil Patel and John Lee.

Essentially, every person that sends you a direct message on Instagram, based on what they do or say, can receive an automated drip series of follow-up messages over a specific time period of your choosing.

Note: Before getting started, make sure you connect Customers.ai to Instagram.

OR, if you’re not using Customers.ai, you can get access to cross-channel OmniChat® marketing tools right now.

So, are you ready to build your first Instagram DM drip campaign? Let’s go!

Step #1: Campaigns > Drip Campaigns > Create Drip Campaigns

In Customers.ai, navigate to the Campaigns tab at the top of your dashboard.

From there, select Drip Campaigns from the menu on the left-hand side of the screen.

Then, select the blue + Create Drip Campaigns button in the middle of your screen.

Then, at the top of your newly created drip campaign, give your campaign a name and then specify Instagram as the platform you wish to use by placing a checkmark in the box next to “Instagram”.

As you can see in the screenshot above, I’ve given this drip campaign the name “Instagram Drip Campaign Demo.”

Step #2: Select your Drip Campaign Audience

Next, we need to choose an audience to receive your drip campaign.

For this example, I’ve chosen a custom audience, however, to get started we suggest that you use the “All Contacts” option, which means your drip campaign will be sent to everyone who sends you a private Instagram DM for the first time.

However, it’s important to note that you can create custom audiences and Tags to build as many audience segments as you want. This means you can build drip campaigns that will only be sent to people who meet specific conditions.

For example, you could trigger a drip campaign based on how someone has responded to your Instagram bot‘s question, or you could even trigger a drip campaign by a keyword, such as Larry’s drip campaign example, where if you DM Larry with the word “DRIP”, you’ll receive 5 DM’s from Larry with useful information on how to get started with Instagram DM automation and drip campaigns.

Whenever a contact enters your particular audience, they’ll immediately be entered into your campaign and sent the first message of your drip sequence.

Step #3: Choose the Time Between DM Drips and Create your Dialogue

Next, you need to decide how long in between the time someone entered into your drip campaign it will take for them to receive each of your direct messages on Instagram.

In Customers.ai, you can select from Minutes, Hours, Days, Weeks, or even Months between each message.

In my example below, I’ve chosen just 5 minutes in order to demo this feature.

However, most drip campaigns usually last over the course of a week or so, with a couple days in between each message.

You can add as many drip campaign dialogues as you wish by clicking on the + Add another Drip Campaign Dialogue button.

Step #4: Add Conversational Chat Widgets (Optional)

Let’s add a conversation widget to the campaign. There are over a dozen chat widgets to choose from, and you can tell which chat widgets are Instagram compatible by looking for the Instagram logo.

I’m going to use the Quick Question widget in this example.

The Quick Question widget is extremely useful because you can guide chat conversations by providing buttons with multiple choice answers.

This is called a menu-based chatbot, which is an effective tool to direct Instagram traffic to the best possible landing page on your site.

As you can see, I’ve provided three different answers for the person to choose from. Each answer can then link to its own unique chat dialogue and CTA (call to action).

You can skip this step for now and only use Text widgets if you like, however, it’s important for you to know that these chat widgets are available for you to supercharge your Instagram direct message marketing campaigns.

Step #5: Review and Set your Instagram DM Drip Campaign Live

When your Instagram drip campaign is ready to go, all you have to do is hit the Start button to set it live.

Want to start using Instagram Tools right away?

To get started with Instagram bot automation tools, check out InstaChamp (Customers.ai for Instagram) and all its features, here.
Then, here are 15 Instagram Auto-DM use cases for you to get started with!

Get early access to Instagram messaging tools for free!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Start your FREE Agencio trial today.

The post 10 Best Instagram DM Drip Campaign Examples, Tips, and Tools appeared first on Customers.ai.

How Agencies & Influencers are Growing Their Instagram Business with Customers.ai

Vince Magaline — Thu, 22 Jul 2021 19:19:00 +0000

One of Customers.ai’s friends and digital agency partners, Kekoa MacAuley (@kekoamac), was able to produce some amazing results with Customers.ai, the world’s first Instagram-approved DM (direct messaging) automation and engagement tools.

Kekoa is the CEO and Founder of Esquared Media, a social media marketing agency that specializes in growing your brand’s influence on Instagram.

View this post on Instagram

A post shared by Customers.ai (@Customers.ai)

For the past month, Kekoa and his agency have experienced well-above-average growth using Customers.ai’s new Instagram direct message marketing tools. We love hearing about results like this:

Over 12,000 new contacts and leads.
Nearly tripled agency sales in one month.
Made it “super easy” for his virtual assistants to manage more clients and leads.

This is exactly what we had in mind when developing Customers.ai’s new growth tools for Instagram. So, we want to make sure other creators, brands, influencers, affiliates, and agencies have this example for their own success.

Even better, as a Customers.ai affiliate partner, Kekoa has been able to use Customers.ai to grow his own influence while also growing new business for his agency.

So, what’s making the difference and how can you do the same for you or your agency’s brand on Instagram?

Let’s dive in and get you started, right now!

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

How Customers.ai has Helped to Grow Kekoa MacAuley’s Business

In Kekoa’s testimonial video, he touches on three key benefits both he and his agency have seen from using Customers.ai:

Automating your sales process on social media and website.
Tag and segment users into different lists.
Simplify client and lead management on Instagram for virtual assistants.

Let’s explore how you can do the same for your business or agency using Customers.ai.

#1. Automate your sales process on Instagram, Facebook, and Website

Every online business needs to figure out how to best make sales through its own website, ideally via automated processes, which might include adding Live Chat to your website.

However, shockingly few companies have learned how to automate their sales process through their social media channels, such as Facebook and Instagram.

Instagram DMs, Facebook Messenger, and SMS are extremely effective channels to sell products online. This is due to a number of factors, including, but not limited to:

Customers.ai is a 24/7 sales assistant that can sell on its own or capture prospective clients contact information for follow-ups, such as drip campaigns.
And Customers.ai improves the customer experience, as well as conversion metrics throughout the sales funnel by creating an interactive, low-friction user experience.

To help you get started on Instagram, check out our articles on how to drive Instagram traffic to your website, as well as how to sell products on Instagram.

Then, here are three money-making tactics for how to sell products online using chatbots, which you can apply to Facebook, Live Chat, and SMS text message marketing channels!

#2. How to use Customers.ai to tag and segment your contact lists

All of your chat conversations from Instagram and other channels can be found in the one omnichannel inbox, along with information about your contacts.

Use Customers.ai to capture, store, and build data-rich user profiles with actionable contact data and tools for segmenting your audience, such as tags, custom variables, and attributes.

This makes it easy to run targeted, personalized campaigns, such as retargeting ads across Instagram and Facebook.

Additionally, all profile attributes and tags are searchable, including your custom tags.

From Customers.ai’s inbox, you have many tools at your disposal:

See everyone that has interacted with your Instagram bot over time.
Review all chat dialogues and live agent conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

And for those with super high message volume, Customers.ai makes sorting through your conversations and data easy with multiple custom filters.

Here are some tips and insights you can expect to gain from using Customers.ai:

Product opportunities: Are people asking for things you don’t do? Use tags and add commonly asked for items to your product team lists.
Missed opportunities: Are people asking about things you clearly offer? It’s possible your website is not communicating this well enough.
Top 10 FAQs: What are visitors’ most common questions? Think about how you can use your chatbot and/or website to address these questions better.
Customer support data: How well are your live agents performing? Evaluate sessions or conversations taking place as a result of your chatbot marketing campaigns.

#3. Make client & lead management on Instagram easy for virtual assistants

For the influencers, agencies, and brands out there with a large volume of incoming messages per day, you’ve likely had your fair share of frustrations with Instagram’s inbox management features.

Even if you hire multiple VAs (virtual assistants) to manage your inbox, they end up tripping over one another, logging each other out and are only able to reply to so many messages per day.

Here comes Customers.ai multi-user support to the rescue!

Take full control over your Instagram inbox with multi-user inbox management solutions.

Customers.ai allows you to scale message volume and even increase your send limits per day.

With Customers.ai, you can transform the Instagram DM inbox into a suite of customer support chat tools, which you can use to:

Answer complicated questions.
Build data-rich user profiles.
Alert live chat agents with notifications of hot leads.

It’s simple to add multiple users to your Instagram inbox to handle even the largest message volumes.

How to filter Instagram conversations and surface opportunities in the Customers.ai inbox

Here’s an example of how to filter conversations by status, such as:

Follow Up
Pending
Resolved

Then, here’s an example of how to assign a conversation to another live agent.

People turn to Instagram to stay in touch with the people, products, and services they admire.

Be there for your audience 24/7 and launch an answering service to sell, support, and engage your audience with efficiency and authenticity!

Customers.ai for Agencies

Higher retainers, improved ROI, and happier clients.

How to use Customers.ai to Grow Your Agency

OmniChatⓇ is your marketing agency’s ultimate conversation hub for Instagram, SMS, live chat, and Messenger. Automate engagement, accelerate lead generation, and decrease cost per acquisition for clients across industries.

Gain more clients: Differentiate your agency with emergent, ROI-driving marketing technology.
Increase monthly retainers: Expand service offerings by replicating powerful marketing funnels across clients.
Reduce client churn: Keep clients happy by delivering lower cost per acquisition and elite engagement in web chat, SMS, Messenger and more.

Differentiate your agency and deliver results with chat marketing automation!

Important Next Steps: Being a Customers.ai Agency Partner

Customers.ai invests in your agency as a partner when you are an Agencio customer.

Digital marketing agencies can count on a personal, one-hour onboarding for your team as you get started with Agencio Boutique Agency Edition.

If your agency has ongoing support needs, the Agencio Full-Service Agency Edition includes monthly calls to review your client funnels and automations with a dedicated account manager with account optimizations.

For a strategic partner to assist in the design of creative campaigns and be available for technical implementations, Powerhouse Agency Edition is a partnership solution where our experts and engineers are available to support your agency and clients with bespoke solutions and strategies.

The support your agency needs is our priority at Customers.ai.

Get early access to Instagram messaging tools for free!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Create a Free Customers.ai Account!

The post How Agencies & Influencers are Growing Their Instagram Business with Customers.ai appeared first on Customers.ai.

The Best Instagram Direct Message Marketing Examples and Templates (+Drip Campaigns)

Vince Magaline — Mon, 19 Jul 2021 02:24:07 +0000

Instagram direct messages (DMs) have come a long way since the introduction of automated DMs with tools like Customers.ai. Creators, influencers, and marketers have adjusted their approach to driving traffic and selling in DMs — radically boosting the impact of Instagram direct message marketing.

Without a doubt, Instagram DMs are one of the most effective channels to sell more on Instagram. Yet, Instagram direct message marketing has been underutilized due to DM management being almost entirely manual and labor-intensive.

Luckily, Instagram automated messages have flipped the script on this narrative, almost entirely.

However, don’t take it from me alone. Instagram direct message marketing is on the radar of the most prominent digital marketing professionals out there, such as Gary Vaynerchuk:

“Instagram DM (Direct Message) is the single biggest networking or business development opportunity of this decade.”
Gary Vaynerchuk, VaynerMedia

Even better, Instagram DMs just got a whole lot more useful with the introduction of drip marketing campaigns by Customers.ai.

Drip campaigns have been available to Customers.ai users on Facebook for some time now. Not surprisingly, drip campaigns are one of the most useful features identified by Customers.ai users because they’re extremely effective in both driving engagement and working Facebook leads down your marketing funnels.

So, before we dive into how to build successful Instagram direct message marketing campaigns, I first want to demonstrate how these work in real-time.

Head over to our Founder, Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger an awesome demo drip campaign!

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Want to learn how to set up Instagram direct message marketing campaigns, such as drip sequences, auto-reply messages, comment auto-responders, and others for yourself?

Today we’re going to cover everything you need to know about Instagram direct message marketing with an emphasis on drip campaigns, including:

Instagram Direct Message Marketing Drip Campaigns.
3 Instagram DM examples.
Direct Message (DM) Auto-Responders.
DM Marketing Example: Instagram Story Mentions.
DM Marketing Example: Comment Auto-Responders.

Although drip campaigns aren’t necessary for all of your Instagram automated DMs, in this article you’ll learn how to use each of Customers.ai’s Instagram auto DM tools, accompanied by automated drip campaigns.

So, let’s jump into how to set up Instagram direct message marketing campaigns for your own Instagram page(s)!

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Instagram Direct Message Marketing: Drip Campaigns

It’s easy to create an Instagram drip campaign using Customers.ai. In this example, I’ll be showing you how to create an Instagram drip campaign using Customers.ai from scratch.

Note: Before getting started, make sure you connect Customers.ai to Instagram.

OR, if you’re not using Customers.ai, you can get access to cross-channel OmniChat® marketing tools right now.

So, are you ready to build your first Instagram DM drip campaign? Let’s go!

Step #1: Campaigns > Drip Campaigns > Create Drip Campaigns

In Customers.ai, navigate to the Campaigns tab at the top of your dashboard.

From there, select Drip Campaigns from the menu on the left-hand side of the screen.

Then, select the blue + Create Drip Campaigns button in the middle of your screen.

Then, at the top of your newly created drip campaign, give your campaign a name and then specify Instagram as the platform you wish to use by placing a checkmark in the box next to “Instagram”.

As you can see in the screenshot above, I’ve given this drip campaign the name “Instagram Drip Campaign Demo.”

Step #2: Select your Drip Campaign Audience

Next we need to choose an audience to receive your drip campaign.

Whenever a contact enters your particular audience, they’ll immediately be entered into your campaign and sent the first message of your drip sequence.

Step #3: Choose the Time Between DM Drips and Create your Dialogue

Next, you need to decide how long in between the time someone entered into your drip campaign it will take for them to receive each of your direct messages on Instagram.

In Customers.ai, you can select from Minutes, Hours, Days, Weeks, or even Months between each message.

In my example below, I’ve chosen just 5 minutes in order to demo this feature.

However, most drip campaigns usually last over the course of a week or so, with a couple days in between each message.

You can add as many drip campaign dialogues as you wish by clicking on the + Add another Drip Campaign Dialogue button.

Step #4: Add Conversational Chat Widgets (Optional)

Let’s add a conversation widget to the campaign. There are over a dozen chat widgets to choose from, and you can tell which chat widgets are Instagram compatible by looking for the Instagram logo.

I’m going to use the Quick Question widget in this example.

The Quick Question widget is extremely useful because you can guide chat conversations by providing buttons with multiple choice answers.

This is called a menu-based chatbot, which is an effective tool to direct Instagram traffic to the best possible landing page on your site.

As you can see, I’ve provided three different answers for the person to choose from. Each answer can then link to its own unique chat dialogue and CTA (call to action).

Step #5: Review and Set your Drip Campaign Live

When your Instagram drip campaign is ready to go, all you have to do is hit the Start button to set it live.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

3 Instagram DM Examples & Templates

Instagram DM drip campaigns are just the latest feature from Customers.ai.

However, Customers.ai includes a full suite of useful Instagram DM automation tools for your direct message marketing campaigns. All of which can be tied to any drip campaign you wish!

Here are just a few of Instagram DM templates and tools for you to choose from:

Instagram Direct Message Marketing #1: DM Auto-Responders

It’s been nearly impossible for Instagram accounts with thousands or even millions of followers to keep up with the volume of incoming messages.

Auto-replies to incoming DMs have now changed that forever.

Take what’s commonly referred to as a welcome message or greeting message, for example. A welcome message is an automated response to someone who sends you a DM for the very first time.

Ever read a “choose your own adventure” book?

If you take a closer look at the bottom of the chat conversation above, you’ll notice multiple options for the user to choose from, which come in the form of buttons.

Customers.ai allows you to use multiple buttons at once, which allows for multiple user journeys one could take. Naturally, depending on which button is selected, a different follow-up message is triggered.

Buttons are quick and easy for the user to navigate their way to the information they’re most interested in.

At the end of each path a prospect or customer chooses, you can add a CTA, such as a link to your most relevant landing page.

With Customers.ai DM Replies, it’s incredibly easy to nurture people down your funnel, capture email addresses, phone numbers, and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello”.

Instagram Direct Message Marketing #2: Story Mentions

The Instagram Story Mentions tool immediately caught the attention of brands with large, engaged audiences on Instagram.

Although Story Mentions are great for companies of all sizes, you’ll soon realize why the big influencers and ecommerce brands are already in love with this new solution.

Here’s how it works: When someone shares your post or tags you in their Instagram story post, this tool will automatically send that person a DM.

What you send is up to you, but a simple ‘Thank You’ note plus an exclusive offer is a great example, for starters.

Now let’s see a real-life example of the Instagram Story Mentions tool in action, by Neil Patel!

The most obvious use case here is to thank people for mentioning you in their Instagram stories.

However, other opportunities quickly come to mind when you start thinking about them. Here are just a few to get you started:

Get more content shares: Use it as an incentive to share your content and create more UGC (user-generated content). For example, make the CTA on your posts to share it in return for an instant reward, like access to exclusive content.
Promotional offers: Reward people for sharing by sending a link to your latest promotional offer(s). Whether that’s a discount, coupon, or other marketing campaign, it’s a great idea.
Promote your most important campaigns: Have a big event or new product launch coming up? Make sure your most valuable followers on Instagram know about it.

Story Mentions can be a powerful tool for admired individuals and companies on Instagram to build closer connections with their fans.

It’s hard for the average business to convince even their most loyal followers to create content for them.

Story Mentions is making that much easier, and they’re effective for a few key reasons:

Incentivizes word-of-mouth, the most powerful form of brand advocacy.
Encourages future engagement with your content.
Gives people a reason to mention your brand and create UGC.

Instagram Direct Message Marketing #3: Comment Auto-Responders

NOTE: Comment Auto-Responders are currently under construction due to a Facebook Policy issue. We will have a new replacement feature in the very near future!

Instagram comment auto-responders allow you to send private automated messages to people who comment on your posts.

The message is sent to the commenter immediately after the comment is published.

To trigger a comment auto-responder, users need to comment on a post using a specific keyword. For example, below you’ll see an Instagram post with a CTA (call-to-action) to comment with the word SATURN to enter into an Instagram giveaway.

Comment auto-responders are extremely powerful and viral in nature because comments equal engagement. More engagement triggers Instagram’s algorithm, which results in more impressions of your post.

Prior to the launch of this tool, we already have an all-star example of virality from Customers.ai Founder, Larry Kim.

Larry has a large social media presence with millions of followers across the major social networks. His most successful Instagram post, by far, uses a comment auto-responder.

Here’s Larry’s post, which received over 600 comments!

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

If you swipe or click through the carousel, you’ll see that the CTA (call-to-action) in the captions and the last slide of the carousel is to:

“Type “AUTODM” in the comments section below to get instant access to all 15 Instagram auto DM use cases.”

Clearly, one of the best use cases for comment auto-responders is to tease your content and then ask for a comment for access to the full article, infographic, white paper, etc.

There are multiple challenges faced by Instagram marketers addressed with this one solution:

Lack of locations where you can place clickable links.
Variety of effective CTAs marketers can place in their content.
Getting people to comment and engage with your posts.

Think about it, where can you place links on Instagram? Most marketers ‘go-to’ call to action is, “Click my bio link for more information.”

However, you can always include a clickable link in a DM. Therefore, by sending a DM to users when they comment on your post, not only do you have an easy CTA for followers to complete, but you also have an opportunity to share a link and drive traffic to your site.

Additionally, the more comments you get on your post, the more visibility your posts will receive.

Instagram DM Example #4: Affiliate Drip Campaign

Are you part of the Customers.ai Ambassador Program or do you do any Instagram affiliate marketing?

Start using Instagram drip campaigns with Customers.ai and to make some extra cash on the side, set a 15-minute auto-responder that says something along the lines of, “The automated conversation that you just experienced was powered by Customers.ai”, and then insert your affiliate link.

It’s a very simple hack that works surprisingly well.

And remember, this is just the tip of the iceberg for Customers.ai’s Instagram tools!

Customers.ai Direct Message Marketing Campaigns: SMS, Facebook, and Instagram

In addition to Instagram direct message marketing, Customers.ai can also be used for Facebook direct message marketing, as well as SMS direct message marketing.

Check out how to set up drip campaigns and other chat marketing examples for all your favorite marketing channels!

Want to get started with Customers.ai and new Instagram DM automation tools?

Learn how to:

Are you an affiliate? Get in on the madness that is Customers.ai while it’s still brand new and become a Customers.ai affiliate partner, today!

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers: 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

FAQs about Instagram Direct Message Marketing

What is Instagram Direct Message (DM) marketing?

Instagram Direct Message marketing refers to the practice of utilizing the direct messaging feature on Instagram to engage with your target audience, build relationships, and promote your products or services.

How can Instagram DMs be used for marketing purposes?

Instagram DMs can be used for marketing by sending personalized messages, offering exclusive promotions or discounts, conducting customer surveys, providing customer support, and initiating collaborations with influencers or brands.

Is Instagram DM marketing effective?

Yes, Instagram DM marketing can be highly effective when used strategically. It allows you to communicate directly with your audience, fostering a personalized and engaging experience, which can lead to increased brand awareness, conversions, and customer loyalty.

What are some best practices for Instagram DM marketing?

Personalize your messages: Address recipients by their names and tailor your content to their interests.
Provide value: Offer exclusive discounts, promotions, or valuable information that encourages recipients to engage with your brand.
Be concise: Keep your messages short and to the point, respecting the recipient’s time.
Timing is key: Consider the best time to send your messages to maximize visibility and response rates.
Test and optimize: Continuously experiment with different strategies and messages to find what resonates best with your audience.

Are there any limitations or guidelines for Instagram DM marketing?

Yes, there are a few limitations and guidelines to keep in mind:
Avoid spamming: Sending unsolicited or repetitive messages can be seen as spam and may lead to account restrictions or penalties.
Respect privacy: Be mindful of privacy concerns and ensure compliance with Instagram’s terms of service and data protection regulations.
Use automation cautiously: While automation tools can be helpful, excessive use may violate Instagram’s policies, so use them wisely and within the platform’s guidelines.

Can I measure the effectiveness of my Instagram DM marketing efforts?

Instagram provides insights such as message open rates and response rates within the Instagram Insights section for business accounts. Additionally, you can use URL tracking, coupon codes, or unique landing pages to track conversions and assess the success of your campaigns.

How can I grow my Instagram DM marketing audience?

To grow your audience for Instagram DM marketing:
Promote your Instagram account on other marketing channels, such as your website, email newsletters, or other social media platforms.
Run Instagram ads targeting your desired audience to increase visibility.
Engage with relevant users by liking, commenting, and following them, which may encourage them to follow you back and engage through DMs.

Are there any tools or resources available for Instagram DM marketing?

Yes, there are several tools and resources available to enhance your Instagram DM marketing efforts. Some popular ones include:
Instagram Direct message automation tools like Customers.ai.
Instagram analytics tools like Iconosquare or Hootsuite.
Instagram content scheduling and planning tools like Later or Buffer.

The post The Best Instagram Direct Message Marketing Examples and Templates (+Drip Campaigns) appeared first on Customers.ai.

The Best Product Hunt Launch Strategy to be #1 for the Day in 2023

Vince Magaline — Wed, 07 Jul 2021 05:53:00 +0000

Before we dive straight into the best Product Hunt launch strategy in 2023, I first want to say how excited we all are at Customers.ai to have InstaChamp LIVE on Product Hunt, today!

We truly appreciate everyone’s support and a special thank you to Hiten Shah for “hunting” InstaChamp today!

Please, let us know what you think about InstaChamp, or if you have any questions at all in the comments section. We will be answering questions in real-time today, so now’s your chance!

Back to how to get your own product to the #1 spot on Product Hunt…

So, you’ve spent months or maybe even years taking an idea and turning it into a useful product for the masses. The time to launch has arrived and you’ve turned to Product Hunt for a big boost.

Lucky for you, I’ve been there a number of times and have helped multiple products reach the #1 spot for the day. And I’m about to share my Product Hunt launch strategy with you!

Follow these six best practices to give your new product its best chance at success!

6 Best Practices for your Product Hunt Launch Strategy

Here’s what we’ll cover in Part 1 of our Product Hunt launch strategy guide for 2021:

The Product Hunt Maker Checklist.
Best time to launch on Product Hunt.
Create a list of questions and answers about your product.
Build a landing page dedicated to your launch on Product Hunt.
Read Product Hunt’s own tips on how to launch on Product Hunt!
Know what not to do on Product Hunt.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Product Hunt Launch Strategy: Product Hunt Maker Checklist

After a handful of successful Product Hunt launches, I’ve compiled a checklist of things to do before, during, and after your Product Hunt launch.

Follow this checklist and I guarantee you’ll be well on your way to that #1 spot!

Before Launch: How to prepare for your Product Hunt Launch

Before you launch on Product Hunt, here’s a list of action items that I always recommend before going live:

Content: Have an email, social media posts (Facebook, Instagram, Twitter, LinkedIn), and a blog post ready to go the day of your launch.
One social media friendly image or GIF: When uploading your images, GIFs, and/or videos, make sure to add at least one image or GIF that’s easily “Tweetable” and shows up well on social media. The recommended image size for this is 635 x 380 pixels.
List of Questions and Answers: Create a list of questions for your trusted contacts to ask on the day of your launch. More details on this task can be found in Product Hunt launch tip #3.
Landing page: Build a landing page dedicated to your launch on Product Hunt that highlights an exclusive deal, only available to those who found your product on Product Hunt.
Product Hunt Collections – Step 1: Create a few Product Hunt Collections and fill them up with products you find complimentary to your own product, such as a tools roundup like “Instagram Marketing Tools” or “Meditation Tools.”

Start spreading the news: Start mentioning your Product Hunt launch to people you talk to. Chances are they’ll be willing to help you out with an upvote or a comment the day of your launch.
Find the right person to submit your product on Product Hunt: Ideally you want your “Hunter” to be someone who has submitted multiple products previously, has a large follower base on social media, and has a successful track record of products that finished in the Top 5 on Product Hunt the day of launch. For example, we were lucky enough to get Hiten Shah to be our Hunter. Check out those Product Hunt stats!

During Launch: What to do on the day your product is Live on Product Hunt

Invite your Team Members and Others: If you haven’t done so already, be sure to invite your team members with the most social media followers to be a Maker on your Product Hunt page.

Product Hunt Collections – Step 2: Add your product to all of the Product Hunt Collections that you created, as well as to the existing Product Hunt Collections that your product matches up well with.
Add the first Comment to your Product Hunt page: Once you’ve been granted permissions as a “Maker” on Product Hunt, post the first comment. Explain your vision and mission for the product, your best use cases, and get people excited. Remember, most of the people on Product Hunt are fellow entrepreneurs and startup savvy, so be sure to tell your own personal story (in one or two sentences) and why your product is so important to you. The Product Hunt audience will definitely be able to relate!
Notify your Company: Tell everyone to drop what they’re doing for a few minutes and to share the news on their own personal social media pages. There’s no excuse for people to not share your product launch!
Promote! Every asset you’ve created for your Product Hunt launch strategy, whether that’s an email, an SMS text message, boosting a post on Instagram, or all of the above, now is the time to fire on all cylinders.

After Launch: You’ve executed your Product Hunt launch strategy, now what?

Just because your launch day on Product Hunt is over, doesn’t mean your Product Hunt launch strategy is over.

People visit Product Hunt every day to find the latest and greatest tools out there.

So, be sure to write a blog post about your experience on Product Hunt and what you’ve learned. Ideally, target a keyword that you know you can rank for over time and if you’re lucky, your product will continue to get upvotes for years to come.

If you haven’t already, be sure to add your product to every Collections list on Product that makes sense. Don’t get carried away though, your additions will be removed if they do not fit the category descriptions.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram messaging tools for free!

#2. Product Hunt Launch Strategy: Best Time to Launch on Product Hunt

While it’s a good idea to know when to launch on Product Hunt, it’s just as important to know when to not launch on Product Hunt.

Ideally, the best time to launch on Product Hunt is 12:01 am on a Tuesday, Wednesday, or Thursday.

However, avoid Mondays and Fridays if you want to get the most eyes on your product!

#3. Product Hunt Launch Strategy: Create a List of Questions and Answers About your Product

One of the best ways to get to the top of the Product Hunt leaderboard is to get engagement on your product page.

Most people only think about Upvotes when it comes to Product Hunt engagement, but equally as important is to get comments and questions from the Product Hunt audience.

Every Maker on Product Hunt is going to reach out to their network to ask for support on launch day, right?

So, in order to make helping you as easy as possible, create a list of questions you’d prefer to answer, and send 2 or 3 of them to your most trusted contacts to ask on your product page the day of the launch.

For example, “Hey Bob, we’re live on Product Hunt today! Can you do me a huge favor by upvoting and then asking one of the following questions on our product page?”

Then provide them with a few questions to choose from. It’s that simple.

Trust me, you don’t want to skip this step because each question or comment your Product Hunt page receives carries the weight of at least 10 upvotes!

#4. Product Hunt Launch Strategy: Build a Landing Page Dedicated to your Launch on Product Hunt

Product Hunt users love a good deal. Feel free to include a special promotion or offer in your opening comment.

Exclusive launch day offers can increase engagement, help capture people’s attention, and encourage people to try what you’re working on (e.g. 20% off for 6 months). P.S. Giving community members early access by distributing promo codes via the comments can work wonders.

Let visitors to your website know that you’ve been posted on Product Hunt. You can include an embedded Product Hunt badge on your other web pages to directly link visitors to your post on Product Hunt.

#5. Read Through Product Hunt’s Own Tips for How to Launch on Product Hunt!

Number five on our Product Hunt launch strategy list is short and sweet:

Yes, it exists: Read this blog post and follow everything you can that makes sense for your own product launch!

If you follow Product Hunt’s advice, you’ll give yourself the maximum probability of doing well with your launch.

We took the best practices to heart, from the texts to visual assets and launch video, as we wanted to leave as little as possible up for a chance.

#6. Product Hunt Launch Strategy: What Not To Do on Product Hunt

Do not ask for upvotes anywhere: Feel free to ask for feedback, but asking for upvotes is a big no-no. People should upvote the product because they like it, not because they’re peer pressured into doing so.

Don’t spam people: Mass-tweeting/emailing people unsolicited, asking for feedback or upvotes, even if they’ve upvoted similar products in the past isn’t effective. If your timeline is filled with dozens of identical messages, that is not the way to go about it. Be authentic.

Linking to “producthunt.com”: Contrary to popular belief, Product Hunt wants you to link directly to your product page. Linking to “producthunt.com” only makes it harder for people to find you and doesn’t have any effect on the algorithm at all.

It seems to be “common knowledge” that you’re punished for linking directly to your product page — it’s simply not true. Focus on communicating what your product does. P.S. Linking to producthunt.com is one of the clearest indications you may be “over-optimizing” your launch (gaming the system).

It seems to be “common knowledge” that you’re punished for linking directly to your product page — it’s simply not true.
Product Hunt (straight from the horse’s mouth!)

Product Hunt Launch Strategy: Next Steps

We’ll be updating this post soon with our results and what we learned from our Product Hunt launch of InstaChamp!

Want to get started with InstaChamp and new Instagram DM automation tools?

Learn how to:

Are you an affiliate? Get in on the madness that is InstaChamp while it’s still brand new and become a Customers.ai affiliate partner, today!

Instagram accounts that use InstaChamp by MoibileMonkey will generate automated activity and interactions which are perceived as entirely organic. And because you’re able to generate organic engagement at scale, this translates into a huge increase in genuine followers.

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

This is just the tip of the iceberge for InstaChamp. Check out all of the tools and features you get with InstaChamp, here!

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

Frequently Asked Questions about Product Hunt Launch Strategy

What is Product Hunt?

Product Hunt is an online platform where users can discover and share new products and services.

Why is a Product Hunt launch strategy important?

A well-planned Product Hunt launch strategy can help you gain visibility, attract early adopters, and generate buzz for your product or service.

What are some key tips for a successful Product Hunt launch?

Some key tips for a successful Product Hunt launch include preparing a compelling product description, engaging with the Product Hunt community, leveraging your network, and promoting your launch through various channels.

How can I optimize my Product Hunt listing?

To optimize your Product Hunt listing, make sure to include high-quality visuals, an engaging title, a clear and concise description, relevant tags, and a link to your website or landing page.

Should I promote my Product Hunt launch on social media?

Yes, promoting your Product Hunt launch on social media can help increase visibility and attract more attention to your product or service. Share updates, ask for support, and encourage your followers to check out your Product Hunt listing.

The post The Best Product Hunt Launch Strategy to be #1 for the Day in 2023 appeared first on Customers.ai.

How to Use Instagram Quick Replies & Other Direct Message Automation Tools for Business

Vince Magaline — Thu, 01 Jul 2021 23:09:00 +0000

Instagram direct messages (DMs) have been one of the top 10 most used forms of communication between brands and consumers over the past decade. Recognizing the power of the DM, Instagram has recently shifted more attention to improving the usefulness of direct messages. with new tools, such as Instagram Quick Replies, now known as Saved Replies.

Nobody wants to answer the same question over and over, which is why Instagram Quick Replies are useful.

Using Quick Replies (Saved Replies) not only saves you time, but allows you to be consistent when responding to customers.

However, Instagram Quick Replies are extremely limited, which is why Instagram has partnered up with companies like Customers.ai to build DM automation tools that fulfill far more needs for business.

Today we’re going to cover both how to use Instagram Quick Replies, as well as how to use more advanced Instagram automated DM tools, such as InstaChamp.

Here’s our agenda:

What Are Instagram Quick Replies (Saved Replies)?
How to Use Quick Replies on Instagram.
New Instagram Automated DMs: Best Alternative to Instagram Quick Replies.
Differences between Instagram Quick Replies and Instachamp auto-replies.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

What Are Instagram Quick Replies (Saved Replies)

Instagram quick replies are responses that you set up in advance to answer frequently asked questions (FAQs) you receive via Instagram Direct Message.

Once you’ve set up a quick reply, you can automatically insert it into a DM to quickly respond to a question.

Quick Replies work great for common questions such as your hours of operation, commonly asked questions, directions, rates you offer for different services, or even contact information.

However, Quick Replies are available only to Instagram business profiles. Personal profiles and Creator profiles don’t have this functionality.

How to Use Quick Replies on Instagram

Let’s get into how to use Quick Replies to save time.

First of all, you’ll need an Instagram business account to use Quick Replies. Yes, that’s annoying and there are better options you’ll find in this article, but for now, if you want to use Quick Replies, switch to a business account.

Once you have an Instagram business account, here’s where you’ll find the option to create Instagram Saved Replies:

Use Quick Replies to save time by quickly responding to frequently asked questions. With Quick Replies, you can select an answer you’ve previously written instead of retyping the answer again.

First, identify your most frequently asked questions (FAQs)

If you are looking for some ideas, here are some examples you can start with:

For products, what colors or sizes do your products come in?
For services, what are all the services you offer?
How much do your products or services cost? What are your payment options?
What are your shipping options? What is your return policy?
If you have a physical store, what are your business hours?

You can even draft the answers to these questions so you can easily integrate them into your Quick Replies.

Now you’re ready to create your Quick Replies (Saved Replies)

Time to start writing your Instagram Saved Replies! Here’s how to do it:

#1. Go to Settings > Business > Saved Replies

Go to ‘Settings’ the same way you already have to create your Frequently Asked Questions..

Then, Scroll down and select ‘Business’ then select ‘Saved Replies’.

#2. Create a Saved Reply Message (Quick Reply Message)

Tap on the plus (+) sign in the top right corner to create a saved reply message.

#3. Add Shortcuts

Once you’ve written your message, type a shortcut in the box above.

For instance, you can add the shortcut ‘hours’ for the response, ‘Our business hours are 9 am – 5 pm on weekdays and 10 am – 6 pm on weekends.’

When sending a message, whenever you type the shortcut word, a saved reply icon will appear in the message box.

Tap on the icon, and the message will appear for you to send

Hot Tip: You can create multiple saved replies for each of your most frequently asked questions.

Add the shortcut that you can enter for the response.

#4. How to Save Responses as Quick Replies

If you have previously answered a frequently asked question, you can also save your response as a Quick Reply.

Open the message thread where you’ve previously answered a frequently asked question. Then, tap and hold the message you want to save.

You can edit the response and shortcut before saving it.

#5. Sending Quick Replies

Once you add a response to your Quick Replies, you can just add it the next time you get a frequently asked question.

Tap the Quick Reply (three-dot chat bubble) icon on the bottom of your screen and choose from one of the responses you’ve integrated, or type the shortcut for the Quick Reply you want to use.

New & Better Alternative to Instagram Quick Replies

In 2021, Facebook partnered with Customers.ai to bring even more features and functionality to Instagram DM automation.

The result: InstaChamp

Realizing that Quick Replies wasn’t enough for most businesses on Instagram, Facebook/Instagram called in the pros.

In fact, InstaChamp has multiple Instagram quick reply tools for Creators, Influencers, and businesses to take advantage of.

Let’s start with an example of a fully automated Instagram auto-reply from InstaChamp.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

InstaChamp Page Welcomer (Instagram Greeting Message)

The first of three Instagram Quick Replies I’m going to share with you are essentially auto-replies to any incoming DM (direct message).

Take what’s commonly referred to as a welcome message or greeting message, for example. A welcome message is an automated response to someone who sends you a DM for the very first time.

Ever read a “choose your own adventure” book?

If you take a closer look at the bottom of the chat conversation above, you’ll notice multiple options for the user to choose from, which come in the form of buttons.

InstaChamp allows you to use multiple buttons at once, which allow for multiple user journeys one could take. Naturally, depending on which button is selected, a different follow-up message is triggered.

Buttons are quick and easy for the user to navigate their way to the information they’re most interested in.

At the end of each path a prospect or customer chooses, you can add a CTA, such as a link to your most relevant landing page.

With InstaChamp DM Replies, it’s incredibly easy to nurture people down your funnel, capture email addresses, phone numbers, and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello”.

InstaChamp Comment Auto-Responder

Instagram comment auto-responders allow you to send private automated messages to people who comment on your posts. So think of them as Quick Replies that actually help you boost your posts on Instagram for free. Here’s why…

The message is sent to the commenter immediately after the comment is published.

Comment auto-responders are extremely powerful and viral in nature because comments equal engagement. More engagement triggers Instagram’s algorithm, which results in more impressions of your post.

Prior to the launch of this tool, we already have an all-star example of virality from Customers.ai Founder, Larry Kim.

Larry has a large social media presence with millions of followers across the major social networks. His most successful Instagram post, by far, uses a comment auto-responder.

Here’s Larry’s post, which has received over 550 comments!

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

If you swipe or click through the carousel, you’ll see that the CTA (call-to-action) in the captions and the last slide of the carousel is to:

“Type “AUTODM” in the comments section below to get instant access to all 15 Instagram auto DM use cases.”

And this isn’t a one time occurrence. Since using InstaChamp, Larry’s engagement numbers have quadrupled and his reach has nearly increased by 10x.

For example, here’s another post using the Comment Auto-Responder that reached 20,000 people, 89% of which are outside of Larry’s followers. That’s incredible and by far the cheapest way to get more views and reach new followers on Instagram I’ve ever seen!

Clearly, one of the best use cases for comment auto-responders is to tease your content and then ask for a comment for access to the full article, infographic, white paper, etc.

There are multiple challenges faced by Instagram marketers addressed with this one solution:

Lack of locations where you can place clickable links.
Variety of effective CTAs marketers can place in their content.
Getting people to comment and engage with your posts.

Think about it, where can you place links on Instagram? Most marketers ‘go-to’ call to action is, “Click my bio link for more information.”

Additionally, the more comments you get on your post, the more visibility your posts will receive.

This is just the tip of the iceberge for InstaChamp. Check out all of the tools and features you get with InstaChamp, here!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram messaging tools for free!

5 Differences Between InstaChamp and Instagram Quick Replies (Saved Replies)

There are some major differences between Instagram’s native Quick Replies (Saved Replies) and InstaChamp’s auto-reply tools, which are 100% Instagram-approved and safe to use at scale.

#1. Instagram Saved Replies (Quick Replies) are Static and Non-Conversational

The biggest difference between Instagram Quick Replies and InstaChamp is that Quick Replies are static responses and lack any dynamic qualities.

InstaChamp, on the other hand, can fascilitate fully automated back and forth conversations, chat menu buttons, links to your most relevant offers, images, and much more.

Instagram Quick Replies require users to manually select answers. Yes, you can quickly find those answers via shortcuts, but this still requires a person to be ready to answer questions, which nearly defeats the purpose entirely.

InstaChamp instantly replies to user questions and inquiries and runs 24/7, making sure you never keep anyone waiting or miss out on a great opportunity.

Unlike Instagram Saved Replies, InstaChamp uses keyword-based Q&A triggers and NLP (natural language processing) technology to answer FAQs, which eliminates virtually all manual work.

All you need to do is create your auto-replies, monitor their performance, and optimize them over time.

#2. With InstaChamp you can Add a Chat Menu to Guide Instagram DM Conversations

You can take conversations a step even further with InstaChamp.

In this Instagram automated messages example, you’ll see what’s known as a menu-based chatbot, which is like a mini-website built into your Instagram DM inbox.

Menu-based chatbots allow you to guide a conversation, kind of like a phone tree, which can branch off in many different directions, based on the interests of the prospect or customer.

Here’s an example of how @TheInstagramExpert Sue Zimmerman is using a menu-based chatbot:

Sue has adopted the menu-based chatbot in her Page Welcomer to provide multiple options for first time messagers to choose from:

The next step is to provide value with one of your most popular offers or additional information about a product or service.

When I click on the “3 Keys Training” button, Sue has a high quality image with information about her online course with a link to learn more and/or signup.

At the end of a short chat dialogue, Sue’s CTA is to check out her online training course on the “3 Keys to Getting Engaged Instagram Followers and Buyers.” When I click on the link, I arrive on Sue’s landing page for her free training course.

Once you learn your way around Customers.ai’s user friendly chatbot builder, creating highly engaging Instagram auto DM’s like Sue’s is a piece of cake.

Here’s what Sue (@TheInstagramExpert) has to say about her experience using Customers.ai:

“Customers.ai has been a game-changer. As someone who has been using the Instagram DM for 8 years for building relationships and getting new clients, it has saved my team and me so much time on a daily basis. We’ve been able to reply to clients quickly and get the information they are looking for back into their inbox — without lifting a finger or spending hours upon hours replying manually to each message.”
Sue B. Zimmerman, Instagram Expert & Business Coach

Are you an established or aspiring Instagram influencer? Discover the 10 best tools for Instagram influencers in 2021!

#3. Get In-Depth Instagram DM Analytics with Customers.ai

If you’re using Customers.ai and have attached your Instagram account in order to get all the features of InstaChamp, you’ll have the benefit of detailed chatbot analytics.

Customers.ai even tells you what visitors to your Instagram pages are asking, so you can easily identify and program instant answers for all your FAQs. As opposed to guessing, which is step 1 when creating your Instagram Saved Replies.

#4. Visual Chatbot Builder & Chatbot Widgets

It’s easy to build both straightforward and complicated chat dialogues in the InstaChamp (or Customers.ai) drag-and-drop visual chatbot builder.

#5. InstaChamp Doesn’t Require a Business Profile

You can use InstaChamp from any Instagram profile you wish, whereas Instagram Saved Replies require an Instagram Business account.

Important Next Steps: Getting Started with Instagram Quick Replies

Want to get started with InstaChamp and new Instagram DM automation tools?

Learn how to:

Are you an affiliate? Get in on the madness that is InstaChamp while it’s still brand new and become a Customers.ai affiliate partner, today!

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post How to Use Instagram Quick Replies & Other Direct Message Automation Tools for Business appeared first on Customers.ai.

Instagram Comment Bot: Everything You Need to Know in 2023

Vince Magaline — Wed, 16 Jun 2021 01:57:47 +0000

People have a natural tendency to find shortcuts and take the easy way out. This holds true even when it comes to using an Instagram comment bot. However, the good news is that cheating is no longer necessary.

So, what exactly is an Instagram comment bot?

In simple terms, there are two types of Instagram comment bots:

Old Instagram comment bots: These bots use fake profiles to comment on other people’s posts.

New Instagram comment bots: These bots help you receive more comments on your own posts from real profiles.

Now, which option would you prefer? Having a bot that comments on others’ Instagram posts or a bot that boosts engagement and reach on your own Instagram content?

I’m sure you would agree that increasing the number of comments on your own Instagram content is the way to go. After all, it’s much better to generate genuine engagement from real people.

Engagement plays a vital role in growing your follower count on Instagram. To attract new followers, you need to reach new individuals. And to expand your Instagram reach, getting more engagement in the form of comments on your posts is crucial.

Today, we will explore why there’s no need to use the outdated Instagram comment bots and why it would be unwise not to take advantage of the alternative.

The best Instagram comment bot in 2023.
The “Old” Instagram comment bots and why they no longer work.
How to make an Instagram comment bot.

Let’s dive in!

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Instagram Comment Bots

Since there are two different Instagram comment bots to define, I’m going to continue to refer to them as the “old” Instagram comment bots, and the “new” Instagram comment bots.

To further clarify, the new generation Instagram comment bot is brand new and made it’s debut in 2021. Old comment bots have been around for nearly a decade, and grow less and less popular each year.

Let’s start with the new version of Instagram comment bots, which are changing the way marketers think about Instagram altogether.

The Best Instagram Comment Bot in 2023

Let me introduce you to InstaChamp by Customers.ai, which takes an entirely different and immensely more effective approach to growing your presence on Instagram.

Instagram comment auto-responders allow you to send private automated messages to people who comment on your posts.

The message is sent to the commenter immediately after the comment is published.

Comment auto-responders are extremely powerful and viral in nature because comments equal engagement. More engagement triggers Instagram’s algorithm, which results in more impressions of your post.

Prior to the launch of this tool, we already have an all-star example of virality from Customers.ai Founder, Larry Kim.

Larry has a large social media presence with over a million followers across the major social networks. His most successful Instagram post, by far, uses the new Instagram comment bot to drive his CTA.

Here’s Larry’s post, which has received over 550 comments in just 5 weeks!

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

If you swipe or click through the example carousel post above, you’ll see that the CTA (call-to-action) in the captions and the last slide of the carousel is to:

“Type “AUTODM” in the comments section below to get instant access to all 15 Instagram auto DM use cases.”

This is a completely new way to attach a call-to-action to a post, which in turn has the effect of boosting the post significantly.

The results speak for themselves. In addition to the +500 comments, this post generated:

700% increase in reach outside of Larry’s own followers.
Nearly 100 bookmarks.
25x Larry’s normal post reach.
69% of the post reach was outside of Larry’s existing follower base.
Well above Larry’s average new follower count (in the thousands) for the month.

Test it out for yourself by commenting BOOST on this new post from Larry now!

Essentially, InstaChamp is an Instagram comment bot that allows users to boost a post on Instagram for free, which is pretty amazing.

Why InstaChamp is the best Instagram comment bot

What we find is by asking for a simple engagement, like a comment, InstaChamp users get 3x to 5x more engagement on their posts, on average!

Clearly, one of the best use cases for comment auto-responders is to tease your content and then ask for a comment for access to the full article, infographic, white paper, etc.

There are multiple challenges faced by Instagram marketers addressed with this one solution:

Lack of locations where you can place clickable links.
Variety of effective CTAs marketers can place in their content.
Getting people to comment and engage with your posts.

Think about it, where can you place links on Instagram? Most marketers ‘go-to’ call to action is, “Click my bio link for more information.”

Additionally, the more comments you get on your post, the more visibility your posts will receive.

In fact, 69% of the people reached by Larry’s example above were not already following him.

That means the majority of the people that were shown this post were potential new followers, which is exactly how to grow your follower base on Instagram.

Prior to using InstaChamp, Larry’s average posts only get maybe a third of this kind of traction and around 10% of the engagement are from people who do not follow him.

Instagram rewards posts with high-levels of engagement. That’s why the Comment Auto-Responder is so ingenious. Every time someone comments on the post, Instagram’s algorithm is triggered favorably.

In return, Larry’s post gets shown to more people, and with each new comment, the likelihood of reaching new eyes, and therefore getting new followers on Instagram, increases.

Without the InstaChamp Comment Auto-Responder, none of this would have been possible.

So, if you want to know how to boost a post on Instagram for free, InstaChamp by Customers.ai is your answer.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram messaging tools for free!

The “Old” Instagram Comment Bots

Up until the release of InstaChamp, Instagram comment bots were exclusively bots that would comment on the posts of people in your target audience. All you had to do was define a comment that would work for most posts on Instagram, such as, “Wow, that’s so cool!”

Then, your Instagram comment bot would post that exact same comment over and over on as many posts as you could until your account either got suspended or banned from Instagram.

In return, the hope was to gain attention from people in your target audience in the form of likes, follows, and comments on your own content.

Or, you could even build an Instagram bot that comments on your own posts. However, that’s not effective either, and I’ll show you why, next.

Instagram comment bots to stay away from and why they don’t work

So, why do the old Instagram comment bots no longer work?

Unfortunately, there are a lot of problems with this outdated strategy, most notably:

Fake Comments Do Not Work: People started noticing and calling out Instagram profiles using comment bots years ago. So, if you want to get a bad reputation on Instagram, by all means, use one of these old comment bots. Disingenuous and blatantly fake comments are highly frowned upon and even offensive to those growing their influence on Instagram legitimately.
Instagram’s Algorithm will NOT be happy: When all you do is comment on other peoples posts and get very little comments on your own posts in return, Instagram notices that! The result is your content will lose its reach because Instagram’s algorithm is being told that your content isn’t worth sharing with anyone.
Violate Instagram’s Terms of Service: And the biggest problem of them all, the old comment bots are not allowed on Instagram because they violate their terms of service. It’s very easy to get your Instagram account blocked or banned by using this type of comment bot, follower bot, or like bot.

Even if your Instagram comment bot comments on your own posts, sure you’ll get extra comments on your posts, which may look nice. However, that doesn’t increase your reach because your comment bot’s followers aren’t real.

Instagram doesn’t reward comments from fake accounts, as opposed to the new, 100% Instagram-approved version of comment bots, which generate many comments from real people, organically!

That’s what Instagram does reward: Organic engagement

To sum up the old Instagram comment bot strategy: They’ve become annoying, inauthentic, and no longer work. It’s really that simple.

How to Make an Instagram Comment Bot

First of all, if you’re looking to get an Instagram comment bot free of charge, you’re still in luck!

There is a free version of InstaChamp, for a limited time, so grab it while this deal still exists. Then, follow these five steps to create your first ever Instagram comment bot!

How to build an Instagram comment bot using InstaChamp:

Step #1: Create an InstaChamp account for free and connect it to your Instagram.

Step #2: Create new content to post on Instagram. If you’re looking for examples or new ideas, here are a few examples:

Step #3: Create a call-to-action for your content as well as your post’s caption.

Your CTA needs to ask people to comment on your post using a certain keyword, such as BOOST in the example below:

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Go ahead and comment on the post above to see the Instagram comment bot in action!

Step #4: In InstaChamp, create a new Comment Auto-Responder that’s triggered by the keyword you chose in Step #3. For the above example, your Comment Auto-Responder could say, “Thanks for the comment! Here are the remaining 10 Auto-DM use cases!” along with a link to that content on your website.

Step #5: Post your content and watch the comments start flowing in!

Here’s an example of the experience people will have when they comment on your posts:

So, are there any Instagram bots that work? Yes, absolutely. Here’s how to get started with #1 Instagram bot in the world, right now.

Instagram Comment Bot: Important Next Steps

Want to get started with InstaChamp and new Instagram DM automation tools?

Learn how to:

Are you an affiliate? Get in on the madness that is InstaChamp while it’s still brand new and become a Customers.ai affiliate partner, today!

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Important Next Steps

Upgrade your Instagram and Facebook with 100% Meta-approved comment and DM automation to grow your audience, engagement and sales. InstaChamp is free for Creators this week!
Join the Customers.ai Facebook group to get and give help on chatbot marketing. We have over 40,000 members and counting.
Do yourself a favor by signing up for Customers.ai blog updates. We only send the most actionable and high-impact marketing tactics to your inbox.

Frequently asked questions about Instagram comment bots

Q: What is an Instagram comment bot?

A: There are two kinds of Instagram comment bots:

The traditional Instagram comment bot is a computer program that automatically posts comments on Instagram posts. Comment bots can be used to promote or publicize a business, or to get more engagement on a particular post. They can also be used to respond to comments on a post, or to start conversations with other users. Traditional Instagram comment bots carry the risk of a user getting banned by Instagram for violating Instagram’s terms of service.
A new type of Instagram comment bot that is 100% Instagram approved is an automated DM comment bot. The DM automation will instantly reply to any user that comments on an Instagram post, story, story mention or DM.

While the traditional Instagram comment bot carries serious risk to the user, and to a business that is using it, as Instagram may disable an account responsible for utilizing it, the new Instagram-approved comment bot enables instant gratification to commenters, therefore increasing engagement and followers, and aids the business by automating processes that are repetitive and time consuming.

Q: What is the old Instagram comment bot?

A: Old Instagram comment bots were typically only used to comment on the photos of individuals in your target audience up until now. All you had to do was build a remark that could be used for most Instagram posts, such as, “Wow, that’s fantastic!”

Then, your Instagram comment bot would publish that same comment on as many posts as possible until your account is disabled or banned from Instagram.

Q: Is it possible to use old Instagram comment bots?

A: Unfortunately, there are several issues with this outdated method, including the fact that:

People have been spotting and denouncing Instagram accounts employing comment bots for years. If you want to acquire a negative reputation on Instagram, then using this comment bot is perfect for you. Dishonest and obviously fraudulent comments are strictly frowned upon, as they denigrate those with genuine influence on Instagram.
When you just comment on people’s posts and receive few comments in return, Instagram recognizes this! As a result, your material’s reach will be reduced due to the fact that Instagram’s algorithm believes your material isn’t worth sharing with anybody.
The most serious problem, however, is that the old comment bots are not permitted on Instagram because they violate their terms of service. Using a comment bot, follower bot, or like bot to get your Instagram account banned or disabled is quite simple.

Q: What is the best Instagram comment bot?

A: The best Instagram comment bot is one that automatically replies to any user that comments on a post or story, offering value and instant feedback to the commenter.

InstaChamp offers an Instagram comment auto-responder that allows you to send private automated messages to people who comment on your post.

In order to trigger the comment auto-responder, you’ll need to set up your account in InstaChamp with specific keywords.

For example, in your post, your caption reads “Comment SATURN on this post to win…”

When your followers comment on your post with the keyword “SATURN”, the comment auto-responder kicks in and starts automated DM conversations that can be used for giveaways, registrations, bookings and content.

Q: How effective is Instachamp with a comment auto-responder?

A: An example may provide the best insight into the effectiveness of the power of InstaChamp:

Larry created a post that included instructions for followers to type in a specific keyword in the comments with a specific call to action.

The results concluded the following:

700% increase in reach outside of own followers
Approximately 100 bookmarks
25x normal post reach
69% of the post reach was outside of existing follower base
Well above average new follower count (in the thousands) for the month

The proof is in the pudding!

Q: How do you make an Instagram comment bot?

A: Here’s how to build an Instagram comment bot using InstaChamp:

Step #1: Create a free InstaChamp account and link it to your Instagram account.

Step #2: Make fresh material for Instagram. If you’re searching for inspiration, here are a few pointers:

The Right & Wrong Way To Use Carousels On Instagram
How to make a professional Instagram Reel

Step #3: Add a call-to-action to your content as well as the caption for your post.

Step #4: Create a new Comment Auto-Responder in InstaChamp that is triggered by the keyword you chose.

Step #5: After you’ve published your material, begin watching in amazement as the comments start to roll in!

Q: What are some Instagram auto DM examples to help boost conversions?

A: Here are 15 ways to boost your conversion and save time!

1. Get more followers by increasing Instagram engagement.

The name of the game on Instagram is unquestionably “engagement.” And it’s engagement that will bring you more of the followers you desire.

Customers.ai makes it simple to establish Instagram auto-reply DMs. Auto DMs are also quite effective at increasing interaction and gaining followers on Instagram.

2. Use a menu-based chatbot to greet people on Instagram & link to popular offers.

Use the Instagram Page Welcomer tool from Customers.ai to establish an automated welcoming message.

There’s a menu of options for the user to choose from. Each option leads the user down a different path in order to direct the user to the best possible landing page.

Using a chat menu is fantastic because Instagram users who send you a DM may ‘pick their own route’ by choosing from a variety of themes that interest them. Then, at the end of each chat menu selection, offer a link to send Instagram visitors to your website.

3. Instagram auto DM example of an influencer sending traffic to an online training program.

Here’s a real life Instagram auto DM example of how Sue B. Zimmerman (@TheInstagramExpert), an Instagram influencer with over 135,000 followers, is using Customers.ai’s Page Welcomer tool.

Sue’s Page Welcomeer is designed to send visitors to her training courses and programs, which teach budding Instagram influencers how to develop an engaged follower base.

First and foremost, Sue has utilized a menu-based chatbot on her Page Welcomer (which we discussed in our #2 Instagram auto DM example) to provide numerous alternatives for first-time messagers.

Following that, provide value with one of your most popular offers or additional information about a product or service.

Sue’s CTA at the end of a quick conversation is to go check out her online training course on “The 3 Keys to Getting Engaged Instagram Followers and Buyers.” I arrive on Sue’s landing page for her free training course when I click on the link.

4. Instagram growth hack: Build a lead generation funnel to Instagram from Clubhouse.

Clubhouse has exploded in 2021 and is one of the fastest growing social media applications in years.

However, lead generation from Clubhouse is somewhat of a challenge:

There’s no advertising on the Clubhouse app.
You cannot send direct messages to your Clubhouse social network.
Links added to the Clubhouse app are not clickable.

Customers.ai Founder and CEO, Larry Kim, has found a clever way to build a marketing funnel from Clubhouse to Instagram. This funnel has already generated over 50,000 leads in only a month’s time!

So let’s jump into how to get traffic from Clubhouse:

Build a following on Clubhouse.
Send traffic to your Instagram profile with CTAs in your Clubhouse bio.
Have Clubhouse users DM or use Messenger to contact you on Instagram using a keyword.
Use Customers.ai’s Instagram Tools to instantly respond to your direct messages, and send that Instagram traffic to your website.

5. Send ad traffic to your bot with Instagram direct message ads.

The best thing about Instagram Direct Message advertising and Messenger advertisements is that they both have incredibly high conversion rates and result in people having lively discussions with your company. This offers a pleasurable user experience that allows you to quickly gather contact information, qualify prospects, and generate high-quality leads.

6. Do a giveaway on Instagram where people enter with post comments, Story mentions, and DMs.

Instagram is an excellent location to hold a contest, give away, or sweepstakes. However, unlike running a contest on Facebook or setting up your own landing page, monitoring giveaway entries or individual contestant data on Instagram is difficult.

You can access your Instagram contest data and new leads from a contest with Customers.ai since it’s simple to track your campaign data as well as capture and store new leads. That’s because you may utilize numerous Customers.ai tools for Instagram in order to create the contest or giveaways themselves, which are the mechanisms that drive them.

7. Grow your SMS list for a VIP community you can re-engage at any time.

SMS text messaging is a great way to communicate with your customers. It’s also an excellent channel for a mobile-friendly community, like Instagram, to use.

Customers.ai provides business SMS marketing solutions that allow them to send customers and customer care messages in bulk, with helpful features like:

Contact list growth tools.
Text message scheduling.
Appointment reminder text messages.
Triggers based on behaviors and interactions.

8. Send an Instagram auto DM to people who comment on your posts.

Below is an Instagram auto DM example of a Comment Auto-Responder triggered by the keyword “SATURN”.

Here are a few other options for how to use Comment Auto-Responders:

Send Instagram traffic to one of your landing pages.
Opt-in followers to your email newsletter, SMS text messages, Facebook Messenger promos, and other communication channels.
Capture their contact information using one of many lead generation tools from Customers.ai.

9. Surface valuable messages in a high-volume Instagram DM inbox.

The Customers.ai inbox is your central hub for all your Instagram communications.

From the inbox, you have many tools at your disposal:

See everyone that has interacted with your Instagram bot over time.
Review all chatbot dialogues and live agent conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

10. Add multiple users to your Instagram message inbox.

With multi-user inbox management tools, you can take complete control of your Instagram inbox.

Customers.ai allows you to scale message volume and even increase your send limits per day.

11. Incentivize user-generated content (UGC) to increase customer loyalty.

By sending an Instagram auto message to people who mention you or share your material in their Instagram Story, you may increase CLTV.

When someone mentions your Instagram handle in their Instagram Story, Customers.ai will instantly start a conversation by sending that person an auto DM.

You may thank your consumers for promoting your material, and you can even provide them a link to a recent marketing, discount, or relevant landing page in the same conversation.

12. Qualify and capture leads on Instagram. Plus, how to get notified using hot lead alerts and notifications.

Ask a series of lead qualification questions up front and choose whether or not to schedule a call or send the person into one of your marketing funnels. This can all be done using Customers.ai.

13. Sell more products with Instagram auto DM tools.

There are a variety of ways to increase product sales on Instagram. The finest approach to sell your goods or service online is through your own website, though. As a result, you should be considering how to generate Instagram traffic to your website.

You won’t have to rely on one link in your Instagram bio anymore because you can include a link to any Instagram auto DM, such as:

Any auto-reply to your Instagram message inbox.
Responses to comments on your Instagram posts.
Instagram auto DMs sent to people who mention you in their Instagram Story.
Automatic greeting messages with the Customers.ai Page Welcomer.

14. Answer frequently asked questions (FAQs) automatically.

Build a chatbot with Customers.ai based on an interactive question answering system for Instagram, using keyword-based Q&A triggers and NLP (natural language processing) technology.

15. Grow your email list to re-engage your audience at any time.

New Instagram tools from Customers.ai empower your community growth with tools to:

Capture leads and build contact lists.
Automatically store, tag, segment, and export contacts.
Reengage contacts via email, SMS, Messenger, and more via automated workflows.

The post Instagram Comment Bot: Everything You Need to Know in 2023 appeared first on Customers.ai.

How Sorav Jain Was Able to Get +1,000 Shares and 2.5X the Reach of His Post on Instagram

Vince Magaline — Thu, 10 Jun 2021 19:53:18 +0000

One of our friends and affiliates at Customers.ai, Sorav Jain, who is the founder of www.soravjain.com and Digital Scholar, India’s leading digital marketing institute, was able to produce some amazing results with InstaChamp, the world’s first Instagram-approved DM (direct messaging) automation and engagement tools.

This is exactly what we had in mind when developing InstaChamp, so we want to make sure other creators, brands, influencers, and affiliates have this example for their own success. This is how Sorav Jain was able to get over 1,000 shares and 2.5X the reach of his post on Instagram – and how you can do the same!

Here’s Sorav Jain’s Instagram Reel that we’re referring to:

View this post on Instagram

A post shared by Sorav | INSTAGRAM INFLUENCER (@soravjain)

Sorav’s Reel received higher than his average Likes and Comments, but that’s not what’s impressive regarding his results.

The results that really stand out here are that Sorav received:

More than 2.5X his average reach with Instagram Reels, and
Already has over 1,000 shares and 100K views.

Of Sorav’s previous 10 Instagram Reels, he averaged 38,340 views per Reel, which is really impressive.

To put that into perspective, Neil Patel, the most recognized digital marketer in the world (with brought 60K more Instagram followers than Sorav Jain), averages 45,660 views per Instagram Reel.

However, Sorav Jain’s first ever Instagram Reel using InstaChamp has already received 90,000 views! That’s a 250% increase in reach!

Even better, as a Customers.ai affiliate partner, Sorav was able to promote both is own content and make money promoting Customers.ai in his giveaway. Brilliant!

So, what made the difference and how can you do the same with your Instagram?

Let’s dive in and get you started, right now!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

How to Get More Shares on Instagram with InstaChamp

Sorav Jain used InstaChamp tools to run and manage a giveaway on Instagram.

Take a look at the InstaChamp CTA (call-to-action) Sorav Jain is using in his Instagram post: “You can share this reel on your story! Tag @soravjain and I shall send you free ebook on Personal Branding On Instagram worth 999 totally Free.”

Sorav also includes an InstaChamp CTA in the Reel itself.

So, which InstaChamp features make this call-to-action possible? Let’s introduce you to the Instagram Story Mentions tool by Customers.ai.

How to use InstaChamp’s Story Mentions tool to get more shares & engagement on Instagram

InstaChamp Story Mention autoresponders direct message people that @mention your account in their Story so you can build loyalty and expand brand reach.

What you send is up to you, but a simple ‘thank you’ note plus an exclusive offer is a great examples, for starters.

The most obvious use case here is to thank people for mentioning you in their Instagram story.

However, other opportunities quickly come to mind when you start thinking about it. Here are just a few to get you started:

Get more content shares: Use it as an incentive to share your content and create more UGC (user-generated content). For example, make the CTA on your posts to share it in return for an instant reward, like access to exclusive content.
Promotional offers: Reward people for sharing by sending a link to your latest promotional offer(s). Whether that’s a discount, coupon, or other marketing campaign, it’s a great idea.
Promote your most important campaigns: Have a big event or new product launch coming up? Make sure your most valuable followers on Instagram know about it.

Story Mentions can be a powerful tool for admired individuals and companies on Instagram to build closer connections with their fans.

It’s hard for the average business to convince even their most loyal followers to create content for them.

Story Mentions is making that much easier, and they’re effective for a few key reasons:

Incentivizes word-of-mouth, the most powerful form of brand advocacy.
Encourages future engagement with your content.
Gives people a reason to mention your brand and create UGC.

Test out the Instagram Story Mentions tool for yourself by mentioning @Customers.ai in your story to experience it! Or, check out how Neil Patel is using InstaChamp Story Mentions to get more shares on Instagram.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram messaging tools for free!

How to use InstaChamp to Run a Giveaway on Instagram

Instagram is a great platform to run a contest, giveaway, or sweepstakes. However, there have been two major factors that limit the effectiveness of giveaways on Instagram, until now:

The ways to drive entries and engagment for your contest or giveaway are limited.
And the ability to track giveaway entries or individual contestant data on Instagram is nearly 100% manual.

InstaChamp makes it super easy to track your Instagram giveaway campaign data, as well as the ability to capture and store new leads from a contest. And that’s because you can use multiple InstaChamp CTAs as the mechanisms that drive the contest or giveaways themselves.

Here, you’ll learn just one of many ideas for how to do a giveaway on Instagram using InstaChamp.

But remember, you can use multiple tools from InstaChamp, such as comment auto-responders, as the way to earn points in a contest or giveaway on Instagram, simultaneously. The Story Mentions tool is just one of them!

Sorav Jain did a great job of using the Story Mentions tool for the giveaway because you can immediately thank people for sharing news about your campaign and ask them to perform another yet another action.

Furthermore, in your thank you note, let the contestant know how many points or entries into the giveaway they earned. This serves as instant gratification, which highly increases the chances of them performing more actions to help spread the news of your giveaway!

You can use Customers.ai to fully manage a giveaway or contest on Instagram from end-to-end with tools that:

Serve as the mechanism to earn points for contestants.
Capture leads and build rich-data customer profiles.
Track entries and points scored by each contest participant.

Learn more about how to do a giveaway on Instagram and how you can use Comment Auto-Responders, your DM inbox, and the Story Mentions tool from Customers.ai!

Important Next Steps

Want to get started with InstaChamp and new Instagram DM automation tools?

Learn how to:

Are you an affiliate? Get in on the madness that is InstaChamp while it’s still brand new and become a Customers.ai affiliate partner, today!

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post How Sorav Jain Was Able to Get +1,000 Shares and 2.5X the Reach of His Post on Instagram appeared first on Customers.ai.

Neil Patel’s Favorite Instagram Tool: How to Get More Instagram Story Mentions

Vince Magaline — Mon, 07 Jun 2021 22:18:33 +0000

Wouldn’t it be great if you could get hundreds, if not thousands of Instagram followers to get you to mention you in their Instagram Story? Well, Neil Patel’s favorite Instagram tool makes that easier than ever.

Getting shares and mentions on Instagram isn’t easy. That’s why this new tool immediately caught the attention of Neil Patel. Neil has a large and engaged audience on Instagram with +250,000 followers.

However, until recently, Neil had no way to keep up with and capitalize on all of the times he’s mentioned in his followers Instagram Stories.

Enter Customers.ai’s new product, InstaChamp. More specifically, InstaChamp’s Instagram Story Mentions tool.

With Instachamp, Neil was able to produce these results in three months:

223 story mentions — more eyes on Neil’s brand
431 page views — more followers
1068 DMs — more leads for Neil’s ad agency

Overall, using Instachamp’s automation tools helped him generate up to 132% more engagement!

Here’s the short version of how it works: When someone shares your post or tags you in their Instagram story post, this tool will automatically send that person a DM.

Let’s have Neil Patel show you exactly how he’s using the Instagram Story Mentions tool by Customers.ai and explain why it’s already working magic on his Instagram!

Neil Patel’s Favorite Instagram Tool

About the Instagram Story Mentions Tool by Customers.ai

InstaChamp by Customers.ai allows you to scale direct messaging on Instagram. The Instagram Story Mentions tool is focused on capitalizing on mentions and how to get more shares on Instagram.

As Neil says, “In essence, what I’m doing is I’m responding to people. But if I responded to them manually, that’s a lot of work.”

Now, you don’t have to copy Neil Patel’s message because that’s 100% customizable. So, what you send is up to you, but a simple ‘thank you’ note plus an exclusive offer is a great example to get started.

As you saw in the video, Neil Patel’s Instagram account uses an auto DM that says:

“Hey, I just want to say thanks for mentioning me in your story. I really appreciate it. Hope all is well with you.”

Simple, right?

You can use your own imagination, however, let’s get you started with some ideas for how to use Instagram Story Mentions on your own Instagram account.

Here are a few ideas to get the wheels spinning:

Get more content shares: Use it as an incentive to share your content and create more UGC (user-generated content). For example, make the CTA on your posts to share it in return for an instant reward, like access to exclusive content.
Promotional offers: Reward people for sharing by sending a link to your latest promotional offer(s). Whether that’s a discount, coupon, or another marketing campaign, it’s a great idea.
Promote your most important campaigns: Have a big event or new product launch coming up? Make sure your most valuable followers on Instagram know about it.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram messaging tools for free!

Story Mentions can be a powerful tool for admired individuals and companies on Instagram to build closer connections with their fans.

It’s hard for the average business to convince even their most loyal followers to create content for them.

Story Mentions make getting more shares of your content so much easier. Not to mention, they’re super effective.

Here are just a few reasons why:

Incentivizes word-of-mouth, the most powerful form of brand advocacy.
Gives people a reason to mention your brand and create UGC.
Encourages future engagement with your content.

To that last point above, Neil says in his video, “What I found is the people who mentioned you in one story are much more likely to mention you in future stories.”

Knowing how to incentivize and reward your customers for engaging with or sharing your content on Instagram can turn a loyal follower base into your biggest revenue generator.

Neil Patel’s Favorite Instagram Tool: Important Next Steps

Ask yourself, “What am I doing to capitalize on each and every share of my content or mention of your brand on Instagram?”

Automating replies to Instagram Story mentions efficiently increases your engagement and brand loyalty while simultaneously driving traffic to your marketing funnels with the ability to add a link to your auto-reply messages.

Test out the Instagram Story Mentions tool for yourself by tagging @kim_larry in your next Instagram Story. All you have to do is make sure to mention Larry’s Instagram handle. We have one set up on @Customers.ai as well if you’d like to try that instead.

Then, when you publish the Story, you’ll instantly receive a direct message notification.Make sure to do this from a mobile device as these tools are in beta and do not yet work on desktop.

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post Neil Patel’s Favorite Instagram Tool: How to Get More Instagram Story Mentions appeared first on Customers.ai.

Meet InstaChamp! Official Instagram Growth Tools Have Arrived!

Vince Magaline — Wed, 02 Jun 2021 16:33:01 +0000

It’s finally here. The hottest Instagram growth tools to hit the market in years have arrived.

Introducing InstaChamp by Customers.ai: The world’s first official tools for messaging at scale on Instagram!

InstaChamp huh? Oh yeah, you better believe it, InstaChamp.

We’re excited, you’re excited, everyone’s excited. Totally agreed.

So, let’s start with the short version…

What is InstaChamp?

InstaChamp by Customers.ai is a suite of Instagram DM (direct message) automation tools.

Built for brands to provide customer service and interactions at scale, InstaChamp makes it possible for creators, influencers, and coaches to scale organic engagement and accelerate follower growth on Instagram.

What makes InstaChamp so official? It’s powered by the Facebook Messenger API, which enables new capabilities for businesses to handle messaging at scale on Instagram.

“We are thrilled that Customers.ai is launching InstaChamp messaging tools for Instagram. The Messenger API for Instagram will now enable all businesses to connect with customers on their preferred messaging channel, while integrating existing tools and data to drive business outcomes. By integrating the Messenger API for Instagram, businesses and developers can effectively scale messaging workflows to better own the customer experience and build more authentic relationships.”
Konstantinos Papamiltiadis, VP of Platform Partnerships at Messenger

What can you do with InstaChamp?

What can you do with new Instagram growth tools from Customers.ai?

Here’s the short list:

Respond to a virtually infinite number of direct messages per day.

Instantly reply to comments on your posts.

Automatically send a ‘thank you’ to everyone that mentions you in their Instagram Story.

Create a Welcome Message for everyone that sends you a DM for the first time.

Send fully automated Instagram drip marketing campaigns by creating targeted drip sequences.

DM inbox management tools, such as chat filters to help you identify your most important conversations on Instagram.

Add multiple users to the same Instagram account.

And more.

Lastly, 100% Instagram-approved engagement and automated messaging tools are albino unicorn level rare.

Many other software developers have created bots for Instagram that cheat the system and don’t last long on the platform because they shouldn’t.

InstaChamp, on the other hand, accelerates organic engagement with your brand and your content, allowing you to scale messaging beyond anything Instagram has seen to date.

So, now that we know our collective excitement is justified, let’s get into the details.

InstaChamp Rollout Schedule

The rollout of InstaChamp starts June 2nd, 2021.

Over the coming weeks, Instagram accounts will be granted permissions to leverage InstaChamp based on their number of followers.

Here’s the schedule:

June 2nd: Accounts with 10K to 100K followers.
Early July: Accounts with 10K to 1K followers on Instagram.
Early August: InstaChamp will be available to all of the general public.

What should you do if your account eligibility is in the future?

Already a Customers.ai user? Connect your Instagram account to Customers.ai and we will notify you when your account is eligible.

Not a Customers.ai user? Sign up for InstaChamp today and connect your Instagram account; Customers.ai will notify you as soon as the Messenger API access becomes available to you.

Believe us when we say we wish we could give you all full access, yesterday!

InstaChamp: Official Instagram Growth & DM Automation Tools

Today we’re going to cover everything you need to know about InstaChamp and how to get started using the world’s first official tools for messaging automation on Instagram.

So, let’s dive into the details as we highlight the tools and use cases made possible by new Instagram growth tools:

Comment auto-responders: Instantly reply to comments on your posts
Instagram story mentions: DM people who mention you in their Instagram story
Welcome greeting messages: Automatic replies to direct messages
Instagram DM drip marketing campaigns: Send drip sequences to different contact segments.
DM inbox management solutions: Add multiple users and take control of your inbox
Getting started with InstaChamp: Everything you need to know

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Instagram Growth Tools: Comment Auto-Responders

Instagram comment auto-responders allow you to send private automated messages to people who comment on your posts.

The message is sent to the commenter immediately after the comment is published.

Comment auto-responders are extremely powerful and viral in nature because comments equal engagement. More engagement triggers Instagram’s algorithm, which results in more impressions of your post.

Prior to the launch of this tool, we already have an all-star example of virality from Customers.ai Founder, Larry Kim.

Larry has a large social media presence with millions of followers across the major social networks. His most successful Instagram post, by far, uses a comment auto-responder.

Here’s Larry’s post, which received over 400 comments in less than 3 weeks!

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

If you swipe or click through the carousel, you’ll see that the CTA (call-to-action) in the captions and the last slide of the carousel is to:

“Type “AUTODM” in the comments section below to get instant access to all 15 Instagram auto DM use cases.”

Clearly, one of the best use cases for comment auto-responders is to tease your content and then ask for a comment for access to the full article, infographic, white paper, etc.

There are multiple challenges faced by Instagram marketers addressed with this one solution:

Lack of locations where you can place clickable links.
Variety of effective CTAs marketers can place in their content.
Getting people to comment and engage with your posts.

Think about it, where can you place links on Instagram? Most marketers ‘go-to’ call to action is, “Click my bio link for more information.”

Additionally, the more comments you get on your post, the more visibility your posts will receive.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#2. Instagram Growth Tools: InstaChamp Story Mentions

The Instagram Story Mentions tool immediately caught the attention of brands with large, engaged audiences on Instagram.

Although Story Mentions are great for companies of all sizes, you’ll soon realize why the big influencers and ecommerce brands are already in love with this new solution.

Here’s how it works: When someone shares your post or tags you in their Instagram story post, this tool will automatically send that person a DM.

What you send is up to you, but a simple ‘thank you’ note plus an exclusive offer is a great examples, for starters.

Now let’s see a real-life example of the Instagram Story Mentions tool in action!

Below you’ll find another carousel post from @kim_larry. However, in this example the call-to-action is very different from the CTA Larry used to trigger the comment auto-responder.

This time around, Larry’s trying to encourage his followers to create UGC (user-generated-content) and brand advocacy via word-of-mouth marketing.

So, to encourage more shares and mentions, Larry’s CTA now is:

“In your next Instagram Story, mention @kim_larry to instantly receive a private DM with instructions on how to set up the Instagram Story Mentions tool for your own account!”

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

The most obvious use case here is to thank people for mentioning you in their Instagram story.

However, other opportunities quickly come to mind when you start thinking about it. Here are just a few to get you started:

Get more content shares: Use it as an incentive to share your content and create more UGC (user-generated content). For example, make the CTA on your posts to share it in return for an instant reward, like access to exclusive content.
Promotional offers: Reward people for sharing by sending a link to your latest promotional offer(s). Whether that’s a discount, coupon, or other marketing campaign, it’s a great idea.
Promote your most important campaigns: Have a big event or new product launch coming up? Make sure your most valuable followers on Instagram know about it.

Story Mentions can be a powerful tool for admired individuals and companies on Instagram to build closer connections with their fans.

It’s hard for the average business to convince even their most loyal followers to create content for them.

Story Mentions is making that much easier, and they’re effective for a few key reasons:

Incentivizes word-of-mouth, the most powerful form of brand advocacy.
Encourages future engagement with your content.
Gives people a reason to mention your brand and create UGC.

#3. Instagram Growth Tools: Automatic Replies to Direct Messages

It’s nearly impossible for accounts with thousands or even millions of followers to keep up with the volume of incoming messages.

Auto-replies to incoming DMs is going to change that forever.

Take what’s commonly referred to as a welcome message or greeting message, for example. A welcome message is an automated response to someone who sends you a DM for the very first time.

Ever read a “choose your own adventure” book?

If you take a closer look at the bottom of the chat conversation above, you’ll notice multiple options for the user to choose from, which come in the form of buttons.

Buttons are quick and easy for the user to navigate their way to the information they’re most interested in.

At the end of each path a prospect or customer chooses, you can add a CTA, such as a link to your most relevant landing page.

With InstaChamp DM Replies, it’s incredibly easy to nurture people down your funnel, capture email addresses, phone numbers, and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello”.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get started by signing-up for InstaChamp today!

#4. Instagram Growth Tools: Drip Marketing Campaigns

Perhaps the most universally appreciated Instagram DM tools by Customers.ai, are drip marketing campaigns.

Drip campaigns have been available to Customers.ai users on Facebook for some time now. Not surprisingly, drip campaigns are popular among Customers.ai users because they’re extremely effective in both increasing engagement on Instagram, as well as working Facebook leads down your marketing funnels.

Want a live demo on how Instagram DM drip campaigns work?

Check out Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger the drip sequence! You’ll receive 5 helpful messages over the course of 5 minutes.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Want to learn more about Instagram direct message marketing campaigns, such as drip sequences?

Here’s how to create Instagram DM drip campaigns, step-by-step!

#5. Instagram Growth Tools: Filter Instagram DMs & Find Your Most Important Messages

InstaChamp isn’t the only Instagram tool making a big splash as the Messenger API rolls out Instagram support.

Customers.ai’s OmniChat® messaging platform is now boasting some sweet Instagram DM upgrades.

Check it out: Connect your Instagram account to Customers.ai and turn the Customers.ai inbox into a trackable, searchable, collaborative central hub for all your Instagram communications.

From Customers.ai’s inbox, you have many tools at your disposal:

See everyone that has interacted with your InstaChamp tools over time.
Review all conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

And for those with super high message volume, Customers.ai makes sorting through your conversations and data easy with multiple custom filters.

For example, let’s say you’re using Customers.ai to qualify leads and one of the questions you ask is budget related.

Use the Customers.ai inbox filters to identify all of the leads within a certain range, with real-time alerts, lead routing, and notification tools.

#6. Instagram Growth Tools: Add Multiple Users to Your Instagram Inbox

For the influencers, creators, and brands out there with a large volume of incoming messages per day, you’ve likely had your fair share of frustrations with Instagram’s inbox management features.

Even if you hire multiple VAs (virtual assistants) to manage your inbox, they end up tripping over one another, logging each other out, and are only able to reply to so many messages per day.

Here comes Customers.ai multi-user support to the rescue!

Take full control over your Instagram inbox with multi-user inbox management solutions.

Customers.ai allows you to scale message volume and even increase your send limits per day.

With Customers.ai, you can transform the Instagram DM inbox into a suite of customer support chat tools, which you can use to:

Answer complicated questions.
Build data-rich user profiles.
Alert sales team with notifications of hot leads.

It’s simple to add multiple users to your Instagram inbox to handle even the largest message volumes.

How to filter Instagram conversations and surface opportunities in the Customers.ai inbox

And for those with super high message volume, who wish to conduct customer support via Instagram messaging, you can filter conversations by status, lead assignments, and more, in the Customers.ai inbox.

Here’s an example of how to filter conversations by status, such as:

Follow Up
Pending
Resolved

Then, here’s an example of how to assign a conversation to a sales rep.

People turn to Instagram to stay in touch with the people, products, and services they admire.

Be there for your audience 24/7 and launch an answering service to sell, support, and engage your audience with efficiency and authenticity!

Getting Started with InstaChamp: Official Instagram Growth Tools

Hopefully, by now you’ve had a few lightbulbs go off and you’re starting to think of some possibilities for InstaChamp messaging campaigns for your own brand.

InstaChamp is rolling out now and it’s here to deliver:

More engagement with your Instagram content.
The ability to manage and reply to nearly any direct message that lands in your inbox.
Provide 24/7 support to your followers and customers on Instagram.
Conduct dozens or even thousands of conversations that otherwise never would have taken place.

For those of you with a constant overflow of incoming messages on Instagram, there’s a lot to look forward to. Too many brands and influencers never get a chance to thank their followers or capitalize on all of the organic engagement their brands generate.

As for the SMBs and micro-influencers looking for Instagram growth tools that don’t overinflate your follower count with fake profiles or risk having your account suspended or banned, InstaChamp the answer to accelerate your growth organically.

Instagram’s decision to unleash solutions that scale organic engagement and manage even the fullest of inboxes will fundamentally change how marketing, sales, and customer support professionals use the platform.

We truly believe that InstaChamp’s automated messaging features are going to fundamentally change how businesses use Instagram.

Customers.ai is excited to deliver InstaChamp to users everywhere and proud to be the world’s first official tools for scaling messaging engagement on Instagram!

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post Meet InstaChamp! Official Instagram Growth Tools Have Arrived! appeared first on Customers.ai.

“Hey T-Pain, did you get my DM? It’s Rihanna.” How Customers.ai is Solving T-Pain’s Instagram DM Problems

Vince Magaline — Mon, 24 May 2021 16:01:13 +0000

T-Pain had a problem on Instagram that needed solving. So, using his celebrity, T-Pain got in touch with the one person who could lend the largest helping hand to his Instagram DM problems, Mark Zuckerberg.

The reason why T-Pain contacted Mark Zuckerberg? Someone important was trying to get a message through to him, but couldn’t.

That “important” person was Rihanna.

Yes, the singer, actress, fashion designer, and businesswoman – that Rihanna.

What Instagram DM problems was T-Pain having? Well, there were two main issues:

Rihanna was trying to get through to T-Pain via Instagram DM (direct message), but those messages weren’t seen and went unanswered.
T-Pain wants more functionality to come to the Instagram DM inbox, so he can filter through and find his most important conversations.

The full interaction takes place in the following video: Skip to 25 min 30 sec in the video to see how Mark Zuckerberg explained to T-Pain that Customers.ai can help him with his DM troubles:

View this post on Instagram

A post shared by T-Pain (@tpain)

As you’ll see in the video, T-Pain is finding it difficult, “Keeping everybody in mind” when he gets so many DMs every day. And since Instagram DMs are the way that, “Any celebrity gets in contact with any other celebrity that doesn’t have their phone number”, according to T-Pain, the lack of functionality in the Instagram DM inbox has become an issue for him.

He then goes on to add, he’s asking in regards to people that he doesn’t follow that are trying to get in contact with him, and that he wishes there were more filter options in the Instagram DM inbox, and that it’s impossible to reply to everyone important who messages him.

What T-Pain is really getting at here, is he wants to make sure he’s not missing important messages, and he wishes there was a way to at least get a response to every important message that lands in his Instagram DM inbox.

Since he didn’t follow Rihanna, the messages sent to his DM inbox were getting lost in his folders.

As you’ll see in the video, Mark Zuckerberg says that he agrees, any time someone like Rihanna is sending you a DM or even mentioning you on Instagram, that message should go straight to the top of your DM inbox.

The other issue T-Pain alludes to is the lack of ability to filter through your DMs and find the most important messages. This makes a lot of sense, especially for those with thousands or even millions of messages coming in every week.

So, what’s the solution to T-Pain’s Instagram DM problems? Mark Zuckerberg had answers, which we’re about to cover.

In this article, we’re going to show you how Customers.ai is solving T-Pain’s Instgaram DM problems with the following solutions:

How to effectively reply to every message sent to your Instagram DM inbox.
How to filter your Instagram DMs and find your most important messages.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram automated messages by Customers.ai.

How to Reply to Every Message Sent to Your Instagram DM Inbox

What if T-Pain could have automatically replied to Rihanna, even though he didn’t follower her on Instagram? Well, he could have. As Mark Zuckerberg explains…

One of the most important Instagram DMs is called a Welcome or Greeting Message. Welcome Messages are used to respond to Instagram users who send a direct message to your page’s inbox.

To set up an automatic greeting message, use Customers.ai’s Instagram Page Welcomer tool.

Here’s an example of a welcome message one client is using on their Instagram page:

The next image is a good example of the dialogue that could follow when the user chooses the “ Personal Training” option:

As you can see, the choice triggers a response with a link to sign-up for a free training webinar.

In T-Pain’s case, he could have added an option, such as “Contact Me”, in order to provide an alternative method to get in touch with him faster.

With the Instagram Page Welcomer from Customers.ai, it’s incredibly easy to nurture people down your funnel, capture email addresses, phone numbers, and other important contact information. Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello”.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

How To Filter Your Instagram DMs And Find Your Most Important Messages

T-Pain claims he checks his Instagram DMs every day, but doesn’t have enough time to find all the most important messages. So, what did he ask Mark Zuckerberg for? More filters for the Instagram DM inbox.

What T-Pain didn’t know, is that these filters already exist!

The Customers.ai inbox is your central hub for all your Instagram communications.

From the inbox, you have many tools at your disposal:

See everyone that has interacted with your Instagram bot over time.
Review all chatbot dialogues and live agent conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

And for those with super high message volume, Customers.ai makes sorting through your conversations and data easy with multiple custom filters.

For example, let’s say you’re using Customers.ai to qualify leads and one of the questions you ask is budget related.

Use the Customers.ai inbox filters to identify all of the budgets within a certain range, or even trigger live agents to jump-in and take over a chatbot conversation with real-time alerts, lead routing, and notification tools.

Add Multiple Users to Your Instagram Inbox

For the influencers, creators, and brands out there with a large volume of incoming messages per day, you’ve likely had your fair share of frustrations with Instagram’s inbox management options.

Even if you hire multiple VAs (virtual assistants) to manage your inbox, they end up tripping over one another, logging each other out, and are only able to reply to so many messages each day.

Here comes Customers.ai to the rescue!

Take full control over the Instagram inbox with multi-user inbox management solutions.

Customers.ai allows you to scale message volume and even increase your send limits per day. Yes, you read that correctly.

With Customers.ai, you can transform the Instagram DM inbox into a suite of customer support chat tools, which you can use to:

Answer complicated questions
Build data-rich user profiles, and
Alert live chat agents with notifications of hot leads.

It’s simple to add multiple users to your Instagram inbox to handle even the largest message volumes.

How to filter conversations and find opportunities to sell in the Customers.ai Inbox

And for those with super high message volume, who wish to conduct customer support via the Instagram DM inbox, you can even filter conversations by status or live agent assignments.

Here’s an example of how to filter conversations by status, such as:

Follow Up
Pending
Resolved

And here’s an example of how to assign a conversation to another live agent.

People turn to Instagram to stay in touch with people, products, and service providers they love.

Don’t run into the same Instagram DM problems T-Pain had. And don’t miss DMs from people like Rihanna.

Be there for your audience 24/7 and launch an answering service to sell, support, and engage your fans with max efficiency and authenticity!

Solving Instagram DM Problems: Important Next Steps

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post “Hey T-Pain, did you get my DM? It’s Rihanna.” How Customers.ai is Solving T-Pain’s Instagram DM Problems appeared first on Customers.ai.

How to Get More Story Mentions and User Generated Content on Instagram

Vince Magaline — Thu, 20 May 2021 00:19:32 +0000

Before I get to my secrets on how to get more user-generated content on Instagram, I want to introduce you to a brand new tool for Instagram and to fully understand why it works so well.

We’ve all heard that acquiring a new customer can be as much as 25x more expensive than keeping the customers you already have. Yet, most businesses spend the majority of their effort on finding new customers.

It’s time to flip that!

Knowing how to incentivize and reward your customers for engaging with or sharing your content on Instagram can turn a loyal follower base into your biggest revenue generator.

And with the right tools and information, you can:

See who your best Instagram followers are.
Test different incentives to share your content and mention your brand.
And encourage followers to create UGC that highlights your products more often.

So, just as it’s important to keep your already paying customers happy, the same principle applies to how to get more user-generated content on Instagram.

Now, ask yourself, “What are you doing to capitalize on each and every share of your content or mention of your brand on Instagram?”

If you’re not doing anything, you’re definitely not alone. Most people don’t even know how to see who tagged your brand in a post on Instagram, let alone have campaigns in place to engage with the followers that do.

Today, I’m going to share with you a new tool that’s virtually guaranteed to skyrocket the amount of UGC you’re currently getting on Instagram. Not only that, but this tool also automatically engages with the people that mention you in Instagram Stories.

Let’s start by introducing you to that tool right now.

It just happens to be top marketer Neil Patel’s favorite Instagram tool, too!

Incentivize More User Generated Content with Automated Replies to Instagram Story Mentions

The “Instagram Story Mentions” tool, by Customers.ai, is an excellent new tool for brands, influencers, and creators on Instagram.

Here’s how it works: If someone mentions your Instagram handle (e.g. @kim_larry) post as an Instagram Story, or if someone tags you in their Instagram Story, this tool will automatically send that person a direct message.

Take the Instagram carousel post below for example. If you scroll through it, you’ll see that the topic is the same tool we’re currently discussing.

Then, on the final slide, there’s a call to action that none of you have probably ever seen on Instagram:

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Test out the Instagram Story Mentions tool for yourself by tagging @kim_larry in your next Instagram Story. All you have to do is make sure to mention Larry’s Instagram handle. We have one set up on @Customers.ai as well if you’d like to try that instead.

Then, when you publish the Story, you’ll instantly receive a direct message notification. Make sure to do this from a mobile device as these tools are in beta and do not yet work on desktop.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram automated messages by Customers.ai.

How to get more user generated content on Instagram with the Instagram Story Mentions tool

Exactly what to use the Story Mentions tool for is limited mostly by your imagination. However, the most obvious use case is to thank people that mention you in their Instagram stories.

The phrase that keeps coming to mind for me when thinking about this tool and the other new DM automation tools, for that matter, is “instant gratification.”

Within moments of posting a Story that mentions your brand, your most engaged followers and fans are satisfied and encouraged to engage with your content even more in the future.

All you need to do is create a message that you’d like to send to anyone who tags or mentions your Instagram handle in their Instagram story. Then, flip this tool on (also in Customers.ai) and you’re ready to surprise, as well as delight your most engaged followers!

The best opportunities I see here for marketing professionals, other than a ‘thank you for sharing’ note:

Encourage more UGC from your biggest fans: Use it as an incentive to mention you or your brand. For example, make the CTA on your posts to create UGC in return for an instant reward. That’s guaranteed to result in more UCG than your average post, and your followers and fans are going to love whatever you surprise them with immediately after they hit the share button.
Promotional offers: Reward people for sharing your brand by sending a link to your latest promotional offer(s). Whether that’s a discount, coupon, or other marketing campaign, it’s a great idea.
Promote your most important campaigns: Have a big event or new product launch coming up? Make sure your most valuable followers on Instagram know about it.

Story Mentions can be a powerful tool both for admired individuals and companies, as well as small businesses on Instagram to build closer connections with their fans.

Don’t you think your posts would get more engagement if your CTA was, “Mention @kim_larry in your next Instagram Story to instantly receive a 10% discount” versus the completely played out, “Learn more by clicking the link in my bio”? I know I do.

Now, let’s get to work on improving your Instagram Story game with how to set up Instagram Story Mention auto-reply tools on Instagram step-by-step.

How to Set Up Auto-Replies to Instagram Story Mentions Step-By-Step

Step #1: Create your official Instagram Automation Tools account and sign in

If you’re not yet signed up for Instagram automated messages, the time to do so is now.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to Instagram automated messages by Customers.ai.

Step #2: Connect your Instagram account to Customers.ai

Once you’ve logged in to the Customers.ai dashboard, you will see an overview that includes metrics of all your messaging channels.

The account pictured here is already connected, but you would click the button under Instagram in the far right square.

Step 3: Use the chatbot builder to create your automated reply to Story mentions

Click on the “Chatbot” dropdown menu inside the Customers.ai platform.

Next, click “Chat Starters” and “Instagram Story Mentions Tool.”

And finally, click the “Create Instagram Story Mention” button to start the Instagram chatbot dialogue wizard.

Scroll down from the above screen until you reach the drag-and-drop widgets in the Instagram chatbot builder. Add new widgets by selecting the +Add widget button.

From here, you can expand the +Add widget menu for more customization options for your Instagram Story Mentions Auto-Reply dialogue, including lead capture forms, multiple-choice questions, integrations with Zapier, and more.

Tag @kim_larry in your own Instagram Story to see a live example of how the Instagram Story Mentions auto-responder works!

In review: What is the Instagram Auto-Reply feature? With new official Instagram automation tools, you can instantly send a custom automated DM reply or thank you to every Instagram mention of your business or brand.

The Instagram Story Mentions tool is by far the best tool on Instagram regarding how to get more UGC on Instagram. Get your hands on this new, 100% Instagram-approved engagement tool!

Why Marketers Should Be Using Automatic Replies to Instagram Story Mentions

Beyond the instant gratification received by your fans for sharing, individual influencers and creators, as well as companies on Instagram, can now instantly send exclusive offers to their most engaged followers, drive traffic to landing pages, encourage additional sharing of their content, and more.

Instagram, the visual-forward platform wasn’t designed initially with direct messaging to scale in mind. Fortunately, the powers that be have taken notice.

“Private messaging, ephemeral stories, and small groups are by far the fastest-growing areas of online communication.”
Mark Zuckerberg, CEO Facebook

The increased demand and focus on messaging resulted in Instagram DM and Messenger merging during a significant Instagram API update in October 2020. Soon after, in February of 2021, the official Instagram automation tools were released in partnership with Customers.ai, the popular omni-channel messaging automation platform.

Instagram Stories continue to drive the most engagement for businesses and brands in 2021, and one-third of the most viewed IG Stories come directly from business accounts (Instagram).

New Instagram automation features inherently enable new avenues and tools for social media marketers. I’ll cover some of these hidden gems, such as new ways to share a link via Instagram Story.

How to Get More User Generated Content on Instagram: Important Next Steps

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET NEW INSTAGRAM TOOLS FROM Customers.ai

Grow Instagram followers and engagement with new tools for influencers, artists, brands and D2C businesses. Sign up to be the first to use tools that generate elite engagement via Instagram DMs.

Get Access

The post How to Get More Story Mentions and User Generated Content on Instagram appeared first on Customers.ai.

How to Avoid Having Your Instagram Account Suspended, Blocked, Disabled, or Banned + How to Get Your Instagram Account Back!

Vince Magaline — Fri, 14 May 2021 20:42:28 +0000

If you’re a growth marketer, like me, and always testing the limits of what you can and cannot do on Instagram, you’re in the right place. Or if you just received a notice that says, “Instagram account disabled for violating terms…”, you’re also in the right place. This article is going to fully explain how to avoid having your Instagram account suspended, as well as how to recover a banned Instagram account.

In its infancy (if you can call 300 million monthly active users 2 years from launch a company’s infancy), Instagram was wide open for growth hackers to use Instagram bots that could ‘like’ and comment on an infinite number of posts, as well as follow an unlimited amount of targeted accounts.

Using unapproved tools to artificially grow your presence on the platform will quickly get your Instagram account suspended or banned in 2023.

So, here’s the good news: Not only are you about to learn the do’s and don’ts of Instagram, but you’re also going to learn about brand new, 100% Instagram-approved tools that can scale your marketing and sales efforts without violating Facebook’s policies.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

7 Ways to Protect your Instagram Account from Being Banned

The best way to avoid being banned, blocked, or suspended from Instagram is to know all of the things not to do on Instagram. Our agenda for the day is to cover the best ways to protect your Instagram account from being banned or disabled.

7 Best Ways to Protect your Instagram Account from Being Banned:

Only use official Instagram tools or trusted third-party software.
Make sure you have a connection to Instagram.
Don’t mass copy and paste the same comment on posts.
Do not use mass follow and like bots – it’s not worth it!
Don’t share content that violates Instagram policy.
Do not grow your Instagram account artificially.
Everything you need to know about bots and automated tools for Instagram.

Then, for those of you already in trouble and you need to get your Instagram account back, I’ve got 5 actions you can take, immediately.

Instagram Banned my Account! How to Get Unbanned from Instagram

Okay, let’s get straight to it! Here are the best ways to make sure you never have your Instagram account suspended, and what to do if your Instagram account is blocked, disabled, or banned.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Only Use Official Instagram Tools

The marketing software you choose to use on Instagram can get you into trouble, fast.

When looking into marketing software solutions for Instagram, look for language, badges, quotes, or anything clearly stating that the tools are authorized for use by Instagram (or Facebook). To clarify, this isn’t always 100% necessary, of course.

For example, Customers.ai is a premier Instagram partner designing official tools for messaging automation on Instagram. And as a long-time Facebook solutions partner and fastest-growing Instagram messaging solutions provider, Customers.ai has built the first live Instagram chatbot that’s 100% Instagram-approved.

It’s no secret, using bots is guaranteed to get your Instsagram account disabled sooner rather than later. And after the first time your Instagram account is disabled, a second terms of use violation could easily result in Instagram banning your account permanently.

Knowing how important this is to serious influencers, creators, and marketers, we even pushed the following quote from Facebook’s VP of Platform Partnerships up to the top of our Instagram tools landing page, immediately below the fold.

“We are thrilled that Customers.ai is launching messaging tools for Instagram. Businesses and people are messaging with each other more than ever, and Instagram is an important channel to connect with customers and build relationships. Messenger API support for Instagram means businesses and developers can now manage their customer communications on Instagram at scale.”
Konstantinos Papamiltiadis, VP of Platform Partnerships at Facebook Messenger

If you’re not sure if a particular software solution is safe to use on Instagram, you can always browse different options or verify the authenticity in Facebook’s partner directory.

#2. Know Somebody (or somebody that knows somebody)

Facebook has over 58,000 employees, as of 2021. So, you’d think it would be easy to get help from Facebook customer service, right?

Unfortunately, when you get blocked, banned, suspended, disabled, or even if your Facebook Ads or Instagram Ads are declined, getting a clear explanation from Facebook is almost impossible. That is, unless you know somebody, or have a close connection.

If you don’t already know someone at Facebook that you can rely on to bypass the stressful process to recover a disabled or banned Instagram account, I highly recommend scouring your LinkedIn and asking around for a connection at Facebook/Instagram.

As for knowing someone that has connections at Facebook and is willing to reach out on your behalf, congrats! You just met someone, right now.

As an official Instagram messaging solutions provider and partner of Facebook, Customers.ai is happy to reach out to our connections on our clients’ behalf. That is, as long as you’re not asking us to support deliberately immoral behavior.

Remember, even if you do know someone at Facebook, that doesn’t give you free rein to scrape profiles and bot followers. I’ve done both, I’ll admit it. However, I only would recommend testing the limits if you know what those limits are.

So, if you’re going to push the limits on Instagram, do yourself a huge favor and take these steps:

Make connections that can get your account back up and running quickly when you push too far. And, even better…
When building your MarTech stack, be sure to work with at least one trusted partner of Instagram (such as Customers.ai) that have reliable software, as well as business relationships with Facebook, which can really come in handy if you need someone to reach out to Facebook on your behalf.

This is good. Now you know someone!

“And knowing is half the battle.”
GI Joe, a real American hero

#3. Don’t Copy & Paste the Same Comment On Posts

Mix it up! If you’re going to try pulling all the levers of the Instagram algorithm, don’t get lazy. Instagram will absolutely notice repeated comments. Again, Instagram is not a fan of bots, and mass comment bots are no exception.

So, if you think you can get away with commenting the same thing over and over on posts of the top Instagram accounts in your target market, simply because it’s you and not a bot doing it, think again. Instagram will consider you a bot if you cross a certain threshold within a short period of time.

Additionally, do not spam-comment. Spammy comments are way at the top of Instagram’s No-No List. You’ve all seen it, and yes, it’s as ridiculous as it looks and sounds.

No, I didn’t actually post that comment. But as hard as it is to believe, some people do.

While spam-liking (hitting the like button on a lot of posts in a short period of time) is used as a way to draw attention, it isn’t harmful to any party involved. On the other hand, Instagram is pretty strict with how many comments you leave on posts in a short time frame.

Now, did you know that there are Instagram comment bots that actually work? Not only do they work, but they’re also a tool that’s 100% Instagram-approved. Furthermore, this tool doesn’t involve commenting on the posts of other profiles. This involves getting comments on your posts, which is even better, right?

Behold the Instagram comment auto-responder from Customers.ai!

Instagram comment auto-responders allow you to automatically reply to the comments on your Instagram posts with an engaging chat dialogue. The above GIF is an example of a comment auto-responder that’s triggered by commenting “INSTATOOLS”. Totally safe, won’t get your Instagram account suspended, and it works!

Check out this article to learn more about Instagram comment auto-responders and how our Founder, Larry Kim, was able to get more than 350 comments on a single post!

#4. Don’t Mass Follow and Like with Bots on Instagram

In the early days of Instagram, growth marketers and wannabe influencers used Instagram follow, like, and comment bots without consequence.

What is an Instagram follower bot? Well, it’s almost exactly what it sounds like. An Instagram follower bot will find targeted Instagram accounts that use particular keywords in their profiles and automatically follow them, as well as like and comment on their posts from a designated Instagram account.

In return, the hope was that you could grow your own Instagram follower base by receiving a follow-back from a small percentage of the accounts your Instagram follower bot follows.

However, that trend has changed dramatically for a few reasons. First and foremost, this strategy doesn’t work well anymore. People have caught-on to the tactic and it’s much harder, in general, to earn followers in 2023 than it was just a few years ago.

Ultimately, finding a cheap or free Instagram bot is the same as making the mistake of buying Instagram followers. The result is an inflated follower count with little to no engagement and a long list of noticeably fake followers.

The main reason why the Instagram follow and like bot trend has come to a standstill, however, is because those that bot followers often get their Instagram account suspended and destroy their online reputation.

For years now, Instagram has pushed back on accounts that try to game the system with fake followers and artificial growth. Furthermore, this type of behavior violates Instagram’s terms of use, and accounts that cheat their way to growth, commonly get suspended, blocked, or banned completely.
On the other hand, accounts with organic Instagram growth have been rewarded by the platform’s algorithm with increased content visibility and engagement.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#5. Don’t Share Content that Violates Instagram’s Terms of Service

This particular way to protect your Instagram account from being banned should go without saying. However, are you fully aware of the content that you can and cannot share on Instagram?

Here’s the short, and rather obvious, list of images or videos you should refrain from posting on Instagram:

Naked bodies.
Sexual content.
Violence.
Someone else’s private or confidential information without permission.
Share only photos and videos that you’ve taken or have the right to share.
Credible threats or hate speech.
Targets private individuals to degrade or shame them.
Blackmail or harassment.
Content that encourages violence.

The only non-obvious content that you need to either be careful posting or refrain from posting entirely, are “get rich quick” schemes, as well as solicitation of crypto-currency opportunities. Instagram isn’t game for shady pyramid schemes or bogus offers to make lots of money overnight.

Additionally, you can have your Instagram account suspended if you repeatedly contact other users for commercial purposes without their consent. So, if you’re trying to sell your hustle online, Instagram will require you to get creative.

Basically, use your best judgment when it comes to the content you share on Instagram. Check your WWJD bracelet, and you should be fine.

#6. Do Not Grow Your Presence on Instagram Artificially

Instagram is all about organic growth and engagement. So, cheating the system with sketchy tools to get ahead is by far the most common way to get your Instagram account suspended, blocked, disabled, or banned.

Instagram’s Terms of Use are pretty clear as to what you can and cannot do on the platform.

For digital marketing purposes, the most relevant Terms Of Use to pay attention to, directly from Instagram, are as follows:

“Help us stay spam-free by not artificially collecting likes, followers, or shares, posting repetitive comments or content, or repeatedly contacting people for commercial purposes without their consent. Don’t offer money or giveaways of money in exchange for likes, followers, comments or other engagement. Don’t post content that engages in, promotes, encourages, facilitates, or admits to the offering, solicitation or trade of fake and misleading user reviews or ratings.”

Paints a pretty clear picture, doesn’t it? Simply put, Instagram doesn’t want anyone cheating the system, while others fight their way to Instagram super-fame through genuine, organic engagement.

It’s safe to say that the majority of tools that facilitate automated actions on Instagram are best to refrain from using. In recent years, many once-thriving software companies have been served Cease & Desist orders by Facebook. In fact, I was on the executive team of a Silicon Valley startup, not too long ago, that received one of those orders.

Not the greatest day I’ve ever had, but oh well. Sometimes when you play with fire, you get burned.

All that being said, people still try to cheat to get ahead on Instagram every day. However, it simply doesn’t work anymore, and if you’re careless, you’re almost certain to be banned from Instagram, permanently.

However, there is one Instagram bot that’s perfectly safe to use.

#7. Chatbot Automation Tools for Instagram: What You Need to Know

The majority of chatbots and marketing automation tools built for Instagram are extremely low quality, don’t perform actions that increase engagement with your content, and are flat-out dangerous to use. That is if you care about growing a legitimate Instagram presence.

However, in 2021, Instagram hand selected trusted partners, such as Customers.ai, to be the official chatbot solutions for Instagram.

So, next we’re going to cover the good and the bad when it comes to marketing automation on Instagram.

The Bad: Do Not Use These Bots on Instagram

I’m about to list out a number of Instagram bots and chatbots built for Instagram. Many of them have become popular, however, I wouldn’t recommend using them.

The reason for their popularity is solely due to the lack of marketing automation tools still standing after Instagram’s crackdown on fake follower and like bots.

Yet, some of these tools still work. Sadly, however, by the time many of you read this, most of the tools on this list will no longer be available, due to permanent ban from Instagram.

Here’s what to look out for when choosing chatbots and automation tools for Instagram:

Not approved by Instagram, listed as a trusted service provider, or partner.
Bots disguised as content schedulers on their website.
Features commonly disappear because they’re no longer allowed.
Campaigns can only run for limited periods of time.
Don’t have a website.
Constantly change their brand name.
Hacked together solutions that regularly break.
Open source projects.
Campaigns result in mostly fake followers.

These tools aren’t worth your time, are poorly managed, and constantly lose functionality because Instagram eventually catches up with their tricks and puts an end to it.

Direct Heroes
AiGrow
MaherGram
IIGAssistant
Instamber
Pandro
Social Sensei
Combin
BigBangram
DM Magic
Instavast
IG:dm
KENJI
Ingramer
Instazood
iDirect

Even when these tools do work, they don’t benefit your account long term.

The results from using bots likes the ones above are as follows:

Majority of your followers are embarrassingly fake.
Inflated follower count with little engagement, which makes it impossible to get visibility on your posts.
Only useful for a short period of time because your Instagram account will get suspended.
Instagram users are smart, and will quickly realize you’re a phony.
People are sick of follower bots and will humiliate accounts with many fake followers or report them to Instagram.

This isn’t the way you want to grow your presence on Instagram if you’re a serious business or trying to build actual influence.

If you don’t want to have your Instagram account suspended and you’re serious about growing a legitimate follower base on Instagram, avoid these tools, period.

The Good: Bots that are safe to use on Instagram

So, are there any Instagram bots that are safe to use? Yes!

In fact, none of the above should discourage you from your quest to find the best bot for Instagram.

And if you’re asking yourself, “Are there any Instagram bots that work?” You’re in luck, because there’s a happy medium between artificial and organic methods to get more followers on Instagram.

Customers.ai is a chatbot platform that’s 100% approved by Instagram. At a high level, the platform’s main benefits include:

Ability to start a chat dialogue from numerous engagement touchpoints.
Instant replies to comments on posts.
Automated messages sent to people who mention you in their Instagram Story.
Multi-user inbox management solutions and auto-reply tools for messages sent to your DM (direct message) inbox.
Hyper-acceleration of organic engagement on Instagram.

Customers.ai is what you’re looking for because it’s going to get you the kind of followers that you actually want, without getting your Instagram account suspended..

The #1 goal on Instagram is to get followers that are going to engage with and share your content.

Customers.ai gives you the ability to scale organic engagement, which means you still need to earn that engagement.

However, instead of cheating the system and getting shadowbanned on Instagram in the process, Customers.ai is the first tool for Instagram that hyper-accelerates genuine engagement, which is exactly how Instagram intended accounts to grow on the platform.

Essentially, you get all the benefits of automation tools for Instagram and none of the drawbacks of growing your presence on Instagram artificially.

Instagram Banned my Account! How to Get Unbanned from Instagram

Okay, we know what to avoid if you don’t want to have your Instagram account suspended. But what if your account already is suspended by Instagram?

Here’s what to do if you’ve recently had an, “Uh oh, Instagram blocked my account!” moment…

How to know if Instagram banned you

Many people who actually do get banned from Instagram don’t know whether or not they actually were banned.

So, before completely freaking out, here’s how to know if Instagram banned you:

The easiest way to tell if you’ve been banned is if you get a notification that says, “You’re Temporarily Blocked… It looks like you were misusing this feature by going too fast. You’ve been temporarily blocked from using it. We restrict certain content and actions to protect our community. Tell us if you think we made a mistake.”

But let’s say you missed, discarded, or did not receive a message like the one above.

In that case, another way to know you’ve been blocked on Instagram, is if you’re unable to perform certain actions such as adding new images, liking a post, following an account, or commenting on a post.

How to Recover a Banned Instagram Account: 5 Actions You Can Take

Need to know how to get your banned Instagram account back, how long does Instagram ban your account, or even if it’s possible to get banned from Instagram permanently? This next bit is for you.

Most offenders of Instagram’s Terms of Service receive a temporary ban. The degree of your violation will determine how long your temporary ban will last. However, once you’ve received a temporary ban, be careful!

If you continue to mass follow, unfollow, spam, copy and paste comments, etc. after you recover your temporarily banned account, you risk permanent removal from Instagram. I strongly advise never taking the same actions that got you banned in the first place. However, if you’re going to attempt a “smarter” version of what you were doing wrong, put at least a few months in between the moment of your first ban and the moment you attempt your growth hacking strategy again.

Ultimately, if you’re using the best Instagram marketing tools and focus on organic Instagram growth, you’ll never need to worry about having your Instagram account suspended.

If you do however find yourself in a sticky situation, you’re in luck!

What to do when you get banned from Instagram

The first step to get your banned Instagram account back, is to answer the question: “Why did Instagram ban me?”

Then, I suggest taking each of the following five actions, one-by-one, when attempting to recover a disabled Instagram account. So if option #1 doesn’t work, move onto option #2 and so on.

Option #1: Report your disabled account to Instagram

When you try to log in, you’ll see a message telling you that your account has been disabled. If this message still appears, click the “Tell Us” or the “Learn More” button.

Run through the prompts in the app, but keep in mind that to recover your Instagram account you have to pass the appeal process. The only way that will happen, is if it was disabled by mistake. So, saying you’re sorry for breaking the rules and promising to never do it again isn’t going to cut it.

Another place you can submit appeals is this official contact page. Simply fill in the required fields and click “Send” to have your case reviewed. However, avoid apologizing because this implies you were at fault. You may be asked to send in a selfie as verification at some point in the process.

You can repeat the appeal process as often as you like until you get a more lenient moderator. Yes, you might just have to catch someone on a good day. Assuming you haven’t intentionally broken any major rules, it shouldn’t take more than a few days to get a response. Be persistent and eventually you will recover your Instagram account.

Option #2: Suspend all Instagram activities for a few days

If you’re ability to post has been disabled, but you can still browse through Instagram, the best option is to just do nothing.

So, if you can manage to not have your account active for a few days, do it. You should end all actions for at least two days. That means no likes, comments, follos or unfollows. Of course, you can continue browsing on Instagram.

If this is for personal use, and not business use, I promise, you can do this. Go read a book, take a walk, and pet your dog because he’s a good boy!

Then, on the 3rd day, attempt going about your normal activities and remember to avoid anything that would make you look like a bot. You should like and comment on only a few photos each day for the next 3 or more weeks.

Even if you just got your business account back from a scary temporary ban, I would emplore you to take it easy for at least a few weeks.

Option #3: Link Instagram with other social networks

It would help you to link your Instagram account with your other social media accounts. By doing so, your account will immediately gain credibility. Plus it’s good for SEO and need to have cross-channel marketing tools, such as social media, working together to sell more online anyways.

To link your Instagram with other social networks, do the following:

Go to Settings.
Select Privacy and Security.
Then select Linked accounts.
Link all of your social media accounts.

Simple, right?

Option #4: Edit your Bio

I can’t stress enough how important it is to have a strong Instagram bio. This might help your account and it will definitely save you from any further trouble.

However, if your account is currently disabled, make sure to edit your bio just once and then wait for things to settle. Making multiple edits in a short time frame will actually work against you.

Learn how to write a business bio for Instagram. I guarantee it will pay dividends and help to get your Instagram account back.

Option #5: Clean up your Instagram account and then reinstall it

As a last resort, if you’re unable to recover your Instagram account, you’ll need to clean all your previous Instagram data and uninstall the app. If you get to this point, wait a few days after you uninstall, then re-install the app and wait a couple of days to see if your account is unbanned from Instagram.

When you do succesfully recover your account, now you have everything you need to ensure having your Instagram account suspended never happens again.

Instagram Account Suspended: Important Next Steps

Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

The proof is in the numbers. 75% of consumers also prefer to engage with brands using private messaging channels vs traditional channels.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

FAQs about Instagram Account Suspended

What does it mean when an Instagram account is suspended?

When an Instagram account is suspended, it means that Instagram has temporarily disabled or restricted the account’s functionality due to a violation of their community guidelines or terms of service. During the suspension, you may lose access to your account, and certain features or actions may be restricted.

Why was my Instagram account suspended?

There are various reasons why Instagram may suspend an account. Common reasons include engaging in spammy or abusive behavior, violating community guidelines (such as posting inappropriate or offensive content), using automated bots or third-party apps that violate Instagram’s terms, or repeatedly violating copyright or intellectual property rights.

How long does an Instagram account suspension last?

The duration of an Instagram account suspension can vary depending on the severity of the violation. Typically, suspensions are temporary and can last anywhere from a few hours to a few weeks. In some cases, if the violation is severe or if it’s a repeated offense, Instagram may permanently disable the account.

What should I do if my Instagram account is suspended?

If your Instagram account is suspended, the first step is to review Instagram’s community guidelines and terms of service to understand what policy you may have violated. Once you’ve identified the issue, you can appeal the suspension by following the instructions provided by Instagram. Usually, this involves submitting an appeal form or following a specific process outlined in the account suspension notification.

How can I avoid getting my Instagram account suspended in the future?

To avoid future suspensions, it’s crucial to familiarize yourself with Instagram’s community guidelines and terms of service. Ensure that your content adheres to these guidelines and avoid any behavior that could be considered spammy, abusive, or in violation of copyright. Be cautious when using third-party apps and only use authorized services that comply with Instagram’s terms. Additionally, engage with the platform in a genuine and authentic manner.

Can I recover my Instagram account after it has been permanently disabled?

If your Instagram account has been permanently disabled, it’s challenging to recover it. However, you can try reaching out to Instagram’s support team by submitting an appeal or contacting their help center. Explain your situation and provide any relevant information they may require. While there’s no guarantee of success, it’s worth a try to regain access to your account.

Can I create a new Instagram account if my previous one was suspended?

If your previous Instagram account was suspended, you can create a new account using a different email address and username. However, it’s essential to learn from your past mistakes and ensure that you comply with Instagram’s guidelines and terms to avoid facing suspension again.

Will Instagram notify me before suspending my account?

In most cases, Instagram will send a notification to your account email or within the app to inform you about a suspension or restriction. The notification will generally specify the reason for the suspension and provide instructions on how to appeal the decision or address the issue.

Can I contact Instagram for assistance with my suspended account?

Yes, Instagram has a support team that you can contact for assistance with your suspended account. Visit Instagram’s Help Center and look for the appropriate support channels or contact options. Keep in mind that they receive a high volume of requests, so it may take some time to receive a response.

Can I prevent my account from being suspended by appealing?

Submitting an appeal is the recommended course of action if your account has been suspended. By appealing, you have the opportunity to explain your situation, provide additional context, or rectify any misunderstandings. While there is no guarantee of success, it’s an essential step to try and regain access

The post How to Avoid Having Your Instagram Account Suspended, Blocked, Disabled, or Banned + How to Get Your Instagram Account Back! appeared first on Customers.ai.

10 Effective Ways to Use Instagram Carousel Posts to Get More Followers

Vince Magaline — Sun, 25 Apr 2021 00:31:52 +0000

Swiping left or ‘turning the page’ is practically built into our DNA. So it’s no wonder why Instagram carousel posts receive more engagement than any other type of content on Instagram.

When humans start something, it’s natural for them to want to finish it. And when you’re just a few clicks away from the end of a carousel, finishing what you started is nearly irresistible.

In fact, carousels outperform images and videos, reaching an average engagement rate per post of 1.92%, compared to 1.74% for images and 1.45% for videos.

Our agenda for how to use Instagram carousel posts to grow your following includes:

What is an Instagram carousel post?
- When to use Instagram carousel posts.
- An engaging Instagram carousel example.
10 creative ways to use Instagram carousel posts to grow your Instagram following.
1. Add a comment auto-responder to increase engagement.
2. Add structure to your Instagram carousel posts.
3. Generate and encourage more UGC (user-generated content).
4. Turn Instagram traffic into blog traffic.
5. Showcase your customer reviews and get more reviews in the process.
6. Beat the Instagram algorithm writing longer captions
7. Create personalized recommendations based on your followers.
8. Use carousels in Instagram Stories to send people to your Feed.
9. Turn an Instagram carousel post into an Instagram Guide.
10. Create dynamic Instagram Ads by adding your carousel to a Story.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Sign-up for Customers.ai Instagram messaging tools here!

What is a Carousel Post on Instagram?

I’m assuming most of you already know what an Instagram carousel post is and that you’re here to learn new ways to create awesome Instagram carousel posts.

However, for those of you who aren’t familiar, let’s quickly cover what an Instagram carousel is, and share a great Instagram carousel post example.

What are carousel posts on Instagram?

An Instagram carousel is a post with multiple photos or videos that can be viewed by swiping left or clicking. You can include up to 10 images or videos and share them as a single post on your Instagram Feed.

Just like any other Instagram post, you can include a caption, alt-image text, a geotag, and account and product tags on each image in your carousel. People can like, comment, and share your carousel post, just like any other.

When to use Instagram carousel posts?

So, when should you use Instagram carousel posts? The short answer = Often.

Carousels are great for:

Visual storytelling.
Breaking up difficult concepts over a number of slides.

If you look at the profiles of marketing influencers on Instagram, you’ll find that roughly 50% of their posts are made up of carousels. Instagram carousel posts are indeed, a big deal!

Engaging Instagram Carousel Example

Here’s an example of an Instagram carousel post that you can interact and engage with, right from this article.

View this post on Instagram

A post shared by Customers.ai (@Customers.ai.ai)

As you’re about to discover, our #1 way to grow on Instagram using carousel posts is on full display in the post’s caption and comments.

10 Creative Ideas to Use Instagram Carousel Posts to Get More Followers

#1. Instagram Carousel Post Ideas: Add a Comment-Autoresponder

In the engaging Instagram carousel post example above, you may have noticed an interesting call to action at the end.

As you can see in the comments, this call to action really works. Even on a page that only became active a couple months ago, there are well over 100 comments on this one post.

Comment auto-responders are a brand new, and extremely effective way to:

Get more engagement on your Instagram carousel posts.
Increase the visibility of your Instagram carousel posts due to all of the engagement.
Send traffic from Instagram to your website.
Create a fun and interactive experience for your followers.

If you haven’t tested it out for yourself, do so now by commenting INSTATOOLS from your mobile device, here: Test out the Comment Auto-Responder!

If you’d rather not test it out right now, lame! Only kidding, you don’t have to because here’s a recording of the full user experience:

Looking for more ideas to get engagement on your posts? Here are 15 secrets to increase engagement on Instagram.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Take full control over the Instagram inbox with Customers.ai’s multi-user inbox management solutions.

#2. Instagram Carousel Post Ideas: Find the proper structure for your carousels

Carousels are meant to be quick page turners. The chances you’ll get someone to click through your full carousel are much better if you don’t overload each slide, especially the first few slides.

Psychologically, the further you get into something, the more likely you are to finish it. So, make those first few slides pull people in and keep them short and sweet.

The whole point is to keep viewers hooked and wanting more.

Think of your carousels as a children’s book. Go pick one up if you have them in your house. You’ll notice that they’re only about 10 to 15 pages, but manage to pack a meaningful message and only have a handful of words per page..

You don’t even need to write full sentences. Keep the words to a minimum, but the message large.

Your goal is to build up desire and then to hit them with the big reveal. So if you have a full 10 page carousel, save the big reveal for slides 7 and/or 8.

Then recap everything you shared on slide 9, like a table of contents, and provide closure.

Of course, you don’t have to use all 10 carousel slides. However, keep in mind that when using all 10 carousel slides, the average engagement rate rises above 2%.

Finally finishing off your carousel with a CTA (call to action) that’s simple and easy to do. For example, “Comment with the word INSTATOOLS to win a cool prize” like in the first Instagram carousel post idea on this list.

So remember, you want to provide massive value, but on a bite-sized level. Don’t overwhelm the reader.

Here’s an infographic so you’ll remember how to structure your carousels:

And just for fun, share this infographic as an Instagram Story. When you do, mention @Customers.ai.ai and @thestevenmellor in the image overlay text. You won’t be disappointed by the Instagram Story Hack that gets triggered!

#3. Instagram Carousel Post Ideas: Generate and encourage more UGC (user generated content)

UGC is super valuable to any brand because it’s one of the most trusted sources of information to consumers. Furthermore, UGC is pure gold and the ultimate word-of-mouth on Instagram.

The only problem is that you’ve got to earn UGC, which isn’t always easy because let’s face it, you’re not Nike.

Additionally, the Instagram engagement tool used to execute this strategy is either in Beta or newly released, assuming you’re reading this in 2021.

So, set yourself apart from the competition, sit back and relax while you watch Customers.ai’s Instagram Story Mentions tool amaze your audience and double the engagement of your Instagram carousel posts.

At the end of your Instagram carousel posts, make an ask in your call to action to share your carousel, or any other type of UGC you want.

Most important, ask them to tag/mention your Instagram handle in their Instagram Story to win a prize.

Here’s an example of someone mentioning Customers.ai’s Instagram handle in their IG Story:

The prize can be anything, but here are some ideas:

A surprise!
Discount or coupon code.
Access to premium features of your product or service.
An ebook.

Literally anything that you’re comfortable giving away that aligns with your target audience and that they would find valuable.

Also in your CTA, mention that they’ll receive the prize within seconds of sharing.

How to use the Instagram Story Mentions tool in a carousel to get more shares and user-generated content

Here’s how it works: When someone mentions your Instagram handle in their Instagram Story, Customers.ai will instantly start a conversation by sending that person an auto DM.

You can increase CLTV (customer lifetime value) and engagement by sending an Instagram auto DM to people who mention you or share your content in their Instagram Story.

And not only can you thank your fans for sharing your content, but you can also send them a link to your latest promotion, discount, or relevant landing page in the same dialogue.

Using Customers.ai’s Story Mentions tool is guaranteed to:

Amplify the reach of your Instagram carousel posts through shares and engagement.
Encourage Instagram followers to share more of your brand in their Stories.
Build influence, brand loyalty, and a sense of community.
Increase the amount of UGC (user generated content) at your disposal.

#4. Instagram Carousel Post Ideas: Send Instagram traffic to your blog articles

Instagram carousel posts can be an extremely effective way to promote blog content. And the best way to send traffic to your blog articles from Instagram is to tease your blog content.

Here’s an example of an Instagram carousel post that does this well:

View this post on Instagram

A post shared by Customers.ai (@Customers.ai.ai)

By using the carousel to tease the blog post without giving away the knowledge your followers wish to gain, you encourage people to take action.

In the above example, we use the Customers.ai Comment Auto-Responder to provide followers with the link. As you can see, the call to action to comment “IGHACK” is both in the last image of the carousel and in the post caption.

This is genius because you’re not only providing a new and easy way for users to read the blog. That’s great, but you’re also amplifying the reach of your post due to all of the engagement your post receives with each comment, resulting in even more traffic to your blog.

Want to find other new and creative ways to turn Instagram traffic into website traffic? Here are 6 secret tactics guaranteed to drive Instagram traffic to your website.

#5. Instagram Carousel Post Ideas: Put customer reviews & testimonials on display

A brands’ success is often heavily influenced by customer reviews — and if you’re getting good ones, it makes a lot of sense to share them through Instagram carousel posts.

Sharing positive reviews with your followers is a great way to increase your visibility, generate interest in your products or services, and build brand trust on Instagram.

Here’s a great Instagram carousel post example by @theinstagramexpert. It uses a mixture of both videos and images to show off multiple customer testimonials:

View this post on Instagram

A post shared by Sue B Zimmerman Business Coach (@theinstagramexpert)

Instagram is a fantastic channel to share your customer reviews. Carousel posts are a great way to drive the point home and encourage more sales.

#6. Instagram Carousel Post Ideas: Beat the Instagram algorithm writing longer captions

Not everyone knows this, but Instagram captions can be up to 2,200 characters long. To put that into perspective, that’s longer than most blog articles — but not this one.

However, one of the key factors that affects the performance of your Instagram posts in the algorithm is the amount of time people spend on each post.

So, maybe you can already see where I’m going with this.

One of the easiest ways to improve your Instagram carousel post performance, is by writing longer captions.

We know this to be true based on a study done by Fohr where they determined just how much caption length impacts Instagram engagement, which showed:

The average caption length on Instagram has increased by more than 100% in the past 4 years, and
Posts with longer captions received more engagement.

Our recommendation is to spend more time on caption length for the posts that are most important to you or your business.

Shoot for at least 405 characters or 65-70 words.

Simply writing a few sentences and throwing in an emoji or two is going to help to increase the amount of views your Instagram carousel posts receive.

Oh, and don’t forget to include a call to action at the very end!

#7. Instagram Carousel Post Ideas: Create Personalized Recommendations

Here’s an interesting idea for your Instagram carousel posts that requires knowing who your Instagram followers are. However, if you’ve already identified your user personas, which I hope you have, this should be easy.

Instagram carousel posts are the perfect opportunity to create content that’s targeted to a range of customer profiles. Take the following post from Supergoop, an SPF sunscreen seller. If you click through, you’ll see that the carousel post provides multiple location-based product recommendations.

View this post on Instagram

A post shared by Supergoop! (@supergoop)

All it takes is knowing who your Instagram followers are. In the above Instagram carousel example, it’s apparent that Supergoop knows the top four cities either where their customers are, or where they know the most ideal customer profiles are located.

So, be creative and identify as many different ways to easily segment your audience and create content for each of them. This will result in single Instagram carousel posts that can appeal to each of your user personas, therefore increasing your reach and engagement.

Want to know exactly who your Instagram followers are? The Customers.ai inbox is your central hub for all your Instagram communications.

From the inbox, you have many tools at your disposal:

See everyone that has interacted with you on Instagram via Direct Message over time.
Sorting through your conversations and data easy with multiple custom filters
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

#8. Instagram Carousel Post Ideas: Use carousels in Instagram Stories to send people to your Feed

With over 500 million people using Instagram Stories everyday, businesses can tap into peoples’ passions and inspire them to take action.

By teasing your carousel post in Instagram Stories, you’re giving followers another reason to spend more time on your content.

Plus, since your carousel posts have multiple pieces of content, you can even tease multiple frames.

Here’s a tip if you decide to use carousels in Instagram Stories. Make sure your hero shot, also known as “The First Clip”, matches your Instagram Feed’s aesthetic. This makes for a smooth transition from your Instagram Story to the Feed.

#9. Instagram Carousel Post Ideas: Turn an Instagram Carousel into an Instagram Guide

Carousels that mix it up, with both images and videos, bring the highest engagement rates per post, averaging 2.33%.

So, what’s an Instagram Guide? Guides are collections of posts. They can include singles, carousels, reels, videos, and all types of posts on Instagram.

Guides are great for organizing your content into one sharable collection. They allow you to create a curated collection of content or products which are great for recommendations or step-by-step guides.

Another cool feature about Instagram Guides is that they don’t need to be made up entirely of your own posts. So, if you want someone to see your content, add one of their posts to your Instagram Guide. They’ll receive a notification when you share their content, and when they click to see what you shared, they’ll find a bunch of your content in the guide surrounding their own.

Here’s an example Instagram guide that’s made up of 4 different posts, including a carousel.

#10. Instagram Carousel Post Ideas: Create Dynamic Ads

There are a lot of possibilities when it comes to Instagram carousel ads.

For one, it’s an amazing way to test multiple ideas at the same time.

A mix of photo and video assets can be used together in one carousel ad. Each card can drive to a unique URL with a custom caption per card, however, only one Call-to-Action button can be used across the carousel ad.

If you think about it, you could create a single Instagram carousel ad that incorporates most of the ideas on this list.

Use Instagram’s robust targeting options to segment your audiences and target them with carousel ads that fit their unique needs, wants, and stage in your buying cycle. Breaking up each unique audience for your various campaigns will ensure you are spending your budget as wisely as possible.

Lastly, using Customers.ai, you can even send traffic directly to your DM inbox with Click to Instagram Direct Ads.

We all know how hard it is to get people to leave the black hole that is Instagram. So, next time you run an Instagram carousel ad in stories, lead with an incentive to send you a DM in order to receive a deal.

You could even include the Click to Instagram Direct Ad at the end of your carousel and get real-time feedback on the content they just swiped through.

Instagram Carousel Posts: Important Next Steps

Instagram accounts that use MoibileMonkey’s Instagram marketing tools, especially when paired with engaging content, will generate automated activity and interactions which are perceived as entirely organic and translate into a huge increase in genuine followers. Best of all, with Customers.ai, you’ll be working with 100% Instagram-approved engagement tools.

Adding Messenger to Instagram will create a 3.3 billion user network. Between Facebook Messenger users and Instagram Messenger users, that’s roughly 43% of the world’s population on one chat platform.

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

Apply for early access to Instagram messaging tools.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post 10 Effective Ways to Use Instagram Carousel Posts to Get More Followers appeared first on Customers.ai.

10 Expert Tips On How to Use Instagram Reels to Reach New Followers

Vince Magaline — Tue, 20 Apr 2021 20:08:15 +0000

If you want to grow your personal brand or business with Instagram Reels, you’re in the right place because these tips are about to help! Today you’re going to learn 10 actionable tips on how to use Instagram Reels to get more followers.

So, why are Instagram Reels exploding in popularity right now?

When TikTok skyrocketed its user-base in 2017, one year after its launch, the platform grew seemingly overnight and now has over 689 million users in 2021. That makes TikTok the seventh-largest social media platform in terms of users, compared to others that have been around much longer. In fact, TikTok is already bigger than Snapchat, Pinterest, and even Twitter.

With video content high in demand and a successful example of how people wished to consume video content by TikTok in place, Instagram determined it had to respond with a product of its own.

Instagram Reels was that response.

Reels on Instagram are essentially the same thing as TikTok, just within the Instagram app. And Reels are perfect for Instagram because they garner tons of engagement, which is Instagram’s #1 metric for success on the platform.

Instagram influencers, creators, brands, and artists have proven that Reels aren’t all hype.

Customers.ai Founder and Instagram influencer, Larry Kim, was simply testing out Instagram Reels for the first time and was blown away by their ability to increase engagement on Instagram.

Reels are one of, if not the #1 way to reach new followers on Instagram because you don’t need to have followers for anyone in the world to see your Reel.

So, what exactly are Instagram Reels and how can you get started using them?

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Sign-up for Customers.ai Instagram messaging tools here!

What are Instagram Reels?

Instagram Reels are 15 to 30-second video clips set to music on Instagram. Very much like TikTok, Reels are short, entertaining, multi-clip videos with audio, effects, and creative tools.

You can share Reels with your Followers in the Instagram Feed, and if you have a public account, you can make Reels available to the wider Instagram community.

So, one of the main attractions to Instagram Reels for both accounts with small and large followings is that they could be shared with anyone on Instagram, as opposed to just your own Followers.

You can find example Instagram Reels by clicking on the clapper board icon – you know, that movie snapper thing

10 Tips On How to Use Instagram Reels to Reach New Followers

Let’s get straight to it!

Here are 10 expert tips to supercharge your Instagram Reels:

Use a call to action asking viewers to DM you using a keyword.
A proven structure for Instagram Reels success.
Get immediate engagement on your Reels.
Find the best time to post your Instagram Reels.
Ask viewers to mention you in their Instagram Story.
Increase your Instagram Reels replay-ability.
Be sure to use the proper Instagram Reels dimensions and format.
Unless you really have to, never delete your Instagram Reels.
Learn how to use Instagram Reels new Remix feature.
Run a Giveaway or Contest with Instagram Reels.

How to use Instagram Reels Tip #1: Ask Viewers to DM you Using a Specific Keyword

At the end of your next Instagram Reel, use a special CTA (call to action).

Using Customers.ai’s DM (Direct Message) auto-reply feature, you can trigger different chat dialogues with different keywords.

Here’s a real-life example where Sue B. Zimmerman (@TheInstagramExpert), an Instagram influencer with over 135K Followers, has added a the CTA, “DM me using the word TRAINING for free access to my 3 Keys to Building a Highly Engaged Online Community on Instagram”

Let’s see what happens when we send @TheInstagramExpert a DM with the word “training” on Instagram!

Step #1. Customers.ai DM Auto-Reply:

First, Sue has adopted what’s known as a menu-based chatbot in her auto-reply message to provide multiple options for people to choose from:

Step #2. Provide Popular Product/Service Offers:

The next step is to provide value with one of your most popular offers or additional information about a product or service.

When I click on the “3 Keys Training” button, Sue’s next chat dialogue has a high-quality image with information about her online course with a link to learn more and/or signup.

Step #3. For each menu option, include a CTA (call to action) with a link to your most relevant landing page:

At the end of a short chat dialogue, Sue’s next CTA is to check out her online training course on the “3 Keys to Getting Engaged Instagram Followers and Buyers.” When I click on the link, I arrive on Sue’s landing page for her free training course.

Once you learn your way around Customers.ai’s user-friendly chatbot builder, creating highly engaging Instagram auto DM’s like Sue’s is a piece of cake.

Here’s what Sue B. (@TheInstagramExpert) has to say about her experience using Customers.ai:

“Customers.ai has been a game-changer. As someone who has been using the Instagram DM for 8 years for building relationships and getting new clients, it has saved my team and me so much time on a daily basis. We’ve been able to reply to clients quickly and get the information they are looking for back into their inbox — without lifting a finger or spending hours upon hours replying manually to each message.”
Sue B. Zimmerman, Instagram Expert & Business Coach

Are you an established or aspiring Instagram influencer? Discover the 10 best tools for Instagram influencers in 2021!

How to use Instagram Reels Tip #2: Structure your Reels for success

If you’re not sure how to structure your Instagram Reels, I have an outline and a nifty infographic for you!

Here’s a flawless Instagram Reels structure, used by some of the top Creators to grab viewers attention, increase engagement, and get more views:

0:00 – 0:03 Seconds: Tell Them What it is Immediately

Within the first 3 seconds of your Reel, tell the audience what you’re about to show them.

Immediately tell them what they’re about to learn, see, or hear. Use text or stickers to introduce your video’s topic or title.

0:04 – 0:06 Seconds: Set the Hook

In the next 2 seconds, share the most exciting part of your video. So, if you have a “wow factor”, now is the time to make those jaws drop.

The first 3 seconds of the video grabbed their attention, but this section will keep them watching. Think of it in terms of fishing. You got the fish to bite, now it’s time to set the hook.

0:07 – 0:12 Seconds: Add Value

Next, add value. For the next 5 to 10 seconds, drop knowledge bombs. These might be tips, insights, stats, resources, or advice.

0:12 – 0:15 Seconds: Cliffhanger

After dropping knowledge and providing your audience actual value, leave them with a cliffhanger.

A cliffhanger, as I’m sure many of you already know, is something to keep the viewers’ attention at its pique. Try to introduce a new piece of advice or share the beginning of your best tip.

0:16 – 0:25 Seconds: Add More Value

Following your Cliffhanger, add even more value. Simply drop more knowledge, resources, advice, tips, etc.

0:26 – 0:30 Seconds: Call to Action

Time for your CTA (call to action). Be specific and tell your audience the action you want them to take.

Two great examples of a calls-to-action would be to either

Ask the viewer to send you a DM using a specific keyword, or
Mention you in their next Instagram Story (AKA numbers 1 & 5 on our list of how to use Instagram Reels).

This Instagram Reels structure works every time. Try it for yourself and save (or share) this infographic I made just for you!

Share this infographic in your next Instagram Story so you don’t forget! And yes, it’s properly formatted for IG Stories.

P.S. – Mention @Customers.ai.ai and @brock11johnson (who I learned this Reels strategy from) in the Story’s overlay text and watch what happens!

How to use Instagram Reels Tip #3: Get immediate engagement on your Reels

Next time you post a Reel on Instagram, try the following Instagram growth hack.

Immediately after your awesome Instagram Reel is live, go to your last post that got tons of engagement – probably because you used the Customers.ai Comment Auto-Responder.

Then, take the following two actions:

Like all of the comments.
Reply to all comments.

Now, all of your most engaged followers that already like and comment on your posts will get a notification, head to your profile, and see your Instagram Reel.

Boom!

P.S. – Speaking of likes, comments, and followers. Learn all about 100% Instagram-approved engagement tools that can accomplish all of the above, automatically! You’ll find some of the latest Instagram growth tools in our guide: Instagram Follower Bots – Everything you Need to Know

How to use Instagram Reels Tip #4: Best time to post Reels on Instagram

Stop posting Reels at random times if you want to increase engagement on Instagram. Part of getting ahead of the growth curve on Instagram is finding every little advantage you can over the millions of other people fighting for new followers.

And believe it or not, finding the best time to post on Instagram isn’t all that hard.

Here’s the quick and easy version to find the best time to post on Instagram:

Go to your Instagram Insights.
View “most active times”.
Do NOT post when it’s at its peak.
Instead, post when your followers are coming online and activity is rising.

However, if you really want to optimize your Instagram Reels and find the best times for you to post, check out our guide: The Best Time to Post on Instagram for the Most Engagement

You’ll learn some cool hacks to know exactly when your target audience is most active, how to hack the Instagram algorithm, the best time to post for each day of the week, and more.

Oh, and you’ll find some awesome infographics like the one below!

How to Use Instagram Reels Tip #5: Ask Viewers to Mention you in their Instagram Story

I’m positive this next Instagram Story hack is something many of you have not tried. Especially not in combination with Instagram Reels. That’s because this is a brand new Instagram engagement tool from Customers.ai.

Right at the end of your Instagram Reel, in your CTA, is the perfect time to utilize the Story Mentions tool to amaze your audience and double your engagement.

Think about how cool it would be if one of your favorite people or brands sent you a personalized thank you for mentioning them in your Instagram Story.

The Story Mentions tool gives influencers, creators, and brands the power to do exactly that!

Here’s how it works: When someone mentions your Instagram handle in their Instagram Story, Customers.ai will instantly start a conversation by sending that person an auto DM.

You can increase CLTV (customer lifetime value) and engagement by sending an Instagram auto DM to people who mention you or share your content in their Instagram Story.

And not only can you thank your fans for sharing your content, but you can also send them a link to your latest promotion, discount, or relevant landing page in the same dialogue.

Using Customers.ai’s Story Mentions tool is guaranteed to:

Amplify the reach of your Instagram Reels through shares and engagement.
Encourage Instagram followers to share more of your brand in their Stories.
Build influence and loyalty.
Generate more UGC (user generated content).

How to use Instagram Reels Tip #6: Increase your Reels Replay Ability

Replay-ability is extremely important to consider when thinking about how to create the best Instagram Reels.

What’s replay-ability? Replay-ability is whether or not viewers will rewatch your Reel.

So, think about it this way – getting someone to watch your Instagram Reel is only half the battle. The other half is making sure they don’t swipe away before it ends and even better, hit the play button again!

Every time someone watches your Reel all the way through is another view. So ask yourself, “Does my Reel provide something valuable or entertaining that they’ll want to go back and rewatch again and again?”

Getting replays has to be part of your Instagram Reels strategy.

Here are 3 ideas to try out that can increase the replay value of your Instagram Reels:

A multi-step process that they’ll want to take notes on. This increases the likelihood that they’ll need to watch a few times.
A tutorial or hack that they need to know.
Something entertaining that makes them laugh. Meaning they’ll show it to someone else!

Looking for a great example of an Instagram Reel with replay-ability? Feast your eyes!

View this post on Instagram

A post shared by Steve — IG Marketing (@thestevenmellor)

How to use Instagram Reels Tip #7: Use the Right Format & Instagram Reels Dimensions

In addition to finding a structure that works for you and your Reels (our #2 tip for how to use Instagram Reels), you need to properly format your Instagram Reels.

Instagram is pushing full-frame, vertical-style videos. The easiest way to make sure you shoot this way is to use the Reels camera.

The Reels camera will automatically format your videos in the correct dimensions for Instagram Reels.

Here are some other helpful tips to properly format your Instagram Reels:

Do not use horizontal video. Stick to vertical.
Be careful when using screen recordings in your Reels. Newer phones (like the iPhone 11) have a larger ratio than 9:16, which leave your videos cropped when bringing them into Reels.
Always export in HD to avoid engagement killing blurry videos.

Additionally, when it comes to topics covered in your Reels content, keep it bite-sized. So, instead of trying to cover a larger topic like “10 tips on how to use Instagram Reels”, try to keep your Reels down to one topic. Otherwise you’ll find viewers not taking action because they’re confused due to your attempt to cram everything into a single Reel.

How to use Instagram Reels Tip #8: Never Delete your Reels

Let’s say you have an Instagram Reel that doesn’t perform well. Don’t delete it!

Here are 3 reasons why you should never delete your Instagram Reel:

Reels commonly pick up views long after they were posted.
Your Reel might have been really impactful for someone.
Deleting a Reel deletes any engagement you did have (it all adds up!).

That’s it, that’s the tip. Short and sweet advice on how to use Instagram Reels, done!

How to use Instagram Reels Tip #9: Learn Instagram Reels Remix feature

Instagram Reels recently gained a new video editing feature called Remix.

Remix allows users to record a video in response to an existing Reel. This feature is similar to TikTok’s popular Duet. And Remix is a great tool to connect with creators and grow your reach on Instagram Reels.

Here’s how it works: Remix allows users to film reactionary Reels that appear next to the original Reel. You can Remix any Instagram Reel, as long as the creator has enabled Remix access.

So, in addition to collaborating with other creators by “Remixing” on their Reels, be sure to enable the Remix feature on your own Reels!

Re-re-re-remix

Now you can use the Remix feature in Reels to create your own reel next to one that already exists

Whether you’re capturing your reaction, responding to friends or bringing your own magic to trends, Remix is another way to collab on Instagram pic.twitter.com/eU8x74Q3yf
— Instagram (@instagram) March 31, 2021

By enabling Remix, you’re opening your Instagram Reels up to literally millions of potential collaborations. Instagram Remix is truly one of the best viral marketing tools to ever be featured on a major social media platform.

How to use Instagram Reels Tip #10: Run a Giveaway or Contest with Instagram Reels

If you’re using giveaways to get more followers on Instagram or reward loyal customers, Instagram Reels can help you get the word out and build excitement.

And as we now know, Reels have no limit to who they can reach on Instagram, so Reels is the perfect feature to utilize when announcing your Instagram giveaway or contest.

Customers.ai makes it super easy to track your Instagram giveaway campaign data, as well as the ability to capture and store new leads from a contest. And that’s because you can use multiple Customers.ai tools for Instagram as the mechanisms that drive the contest or giveaways themselves.

So, next time you run an Instagram giveaway, make the announcement through an Instagram Reel and tell contestants to send you a DM using a keyword, mention you in an Instagram Story, comment on a post, or any of the many tools you can utilize via Customers.ai to manage your Instagram giveaway.

Here’s a proven strategy to lower friction and get more participants to enter into your Instagram giveaway.

If you use Customers.ai’s Instagram Welcome Message tool, you’ll:

Capture, store, and qualify leads.
Be able to inform contestants of the rules of your giveaway.
Inform contestants about your product or service and send them into your marketing funnels.
Opt-in contestants to other marketing campaigns and channels, such as SMS.

The following is an example of how your Instagram bot (100% Instagram-approved) can auto-reply to contestants entering your giveaway with a DM to your Message inbox:

This Welcome Message captures the participants email and phone number and asks for permission to opt-in to other Customers.ai messaging channels, such as email and SMS campaigns.

Learn everything you need to know and get more ideas for how to do a giveaway on Instagram using Customers.ai.

But remember, you can use multiple tools from Customers.ai as the way to earn points in a contest or giveaway on Instagram, simultaneously.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Apply for early access to Instagram messaging tools.

How to Make Instagram Reels

If it’s your first time creating an Instagram Reel, don’t worry, it’s easy.

Select Reels at the bottom of the Instagram camera. You’ll see a variety of creative editing tools on the left side of your screen to help create your reel, including:

Audio: Search for a song from the Instagram music library. You can also use your own original audio by simply recording a reel with it. When you share a reel with original audio, your audio will be attributed to you, and if you have a public account, people can create reels with your audio by selecting “Use Audio” from your reel.

AR Effects: Select one of the many effects in our effect gallery, created both by Instagram and creators all over the world, to record multiple clips with different effects.

Timer and Countdown: Set the timer to record any of your clips hands-free. Once you press record, you’ll see a 3-2-1 countdown, before recording begins for the amount of time you selected.

Align: Line up objects from your previous clip before recording your next to help create seamless transitions for moments like outfit changes or adding new friends into your reel.

Speed: Choose to speed up or slow down part of the video or audio you selected. This can help you stay on a beat or make slow-motion videos.

Reels can be recorded in a series of clips (one at a time), all at once, or using video uploads from your gallery.

Record the first clip by pressing and holding the capture button. You’ll see a progress indicator at the top of the screen as you record. Stop recording to end each clip.

How to Use Instagram Reels Like a Pro: Important Next Steps

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

Sign-up for Customers.ai Instagram messaging tools here!

The post 10 Expert Tips On How to Use Instagram Reels to Reach New Followers appeared first on Customers.ai.

How to Create Click to Instagram Direct Ads with Auto-Reply Messages

Vince Magaline — Fri, 16 Apr 2021 06:20:04 +0000

Today we’re going to discuss a lesser-known social media ad type called Click to Instagram Direct Ads. Keep in mind that “lesser-known” does not mean “not as good” because the truth is quite the opposite.

Click to Instagram Direct ads are quickly becoming popular due to their interactive nature and high conversion rates.

In fact, Instagram ads that click to your DMs (direct messages) convert 5X to 10X higher (about 10%) than your average Instagram ads (between 1% and 2%) depending on the type of Instagram ad.

One of the only reasons Click to Instagram Direct Ads haven’t become mainstream, other than being brand new, has been due to the lack of automation available to manage the chat dialogue and workflow.

However, Click to Instagram Direct Message Ads just got a huge upgrade!

Until now, there was no ability to auto-reply to Click to Instagram Direct Message ads. Customers.ai has changed that, thus making Click to Instagram Direct ads super useful for any business.

In this article we’ll cover the following to get you acquainted with, as well as up and running Click to Instagram Direct message ads:

What are Click to Instagram Direct ads and why you should use them?
How to set up Click to Instagram Direct ads in less than 5 minutes.
4 Click to Instagram Direct ad examples and ideas.
What’s the difference between Click to Instagram Direct Ads and Instagram Messenger Ads?

What are Click to Instagram Direct Ads & Why Should I Use Them?

Click to Instagram Direct ads are a relatively new ad feature that starts a chat conversation in your Instagram DMs (direct messages) when someone in your target audience clicks on your ad.

So, instead of sending traffic to a dedicated landing page, you send people into an interactive and engaging conversation with your business.

Here’s an example of one of our own Click to Instagram Direct Message ads that converts significantly higher than your average Instagram ad:

As you can see, the conversation can go a number of different directions. At the end of this example interaction, the user decides to learn more and is redirected to the Customers.ai Instagram growth tools page.

Okay, now that you’ve got a good idea of what a Click to Instagram Direct Ad is, let’s start with why Click to Instagram Direct Ads are so effective, and then I’ll show how to build a fully automated Click to Instagram Direct Ad of your own!

Benefits to using Click to Instagram Direct Message Ads vs Regular Ads

Why would you want to use Click to Instagram Direct ads over regular Instagram ads?

First of all, according to Facebook, 65% of shoppers are more likely to buy from a business they can message.

Additionally, there are a handful of very compelling reasons why you would want to use Click to Instagram Direct ads:

The user never has to leave the Instagram app. This creates one of the most seamless experiences in the online advertising universe. Plus, I get the feeling that Instagram is going to reward those who choose to use ads where traffic never leaves their application.
Conversions are 5X to 10X higher than your average engagement and traffic ads.
Allows you to capture lots of valuable user information in a short period of time if you use a tool like Customers.ai to store answers to questions and contact data.
Unlike Lead ads that capture user data in a static form, Click to Instagram Direct ads immediately engage with the user in an interactive dialogue. This makes for a natural interaction where users are more likely to provide feedback and contact information with the click of a button.

Click to Instagram Direct ads fall under the umbrella of what’s known as Conversational Commerce. So, what is Conversational Commerce and why does it work particularly well on Instagram?

Conversational commerce is a term coined by Uber’s Chris Messina in a 2015 piece published on Medium. It refers to the intersection of messaging apps and shopping. Meaning, the trend toward interacting with businesses through messaging apps like Instagram DMs (direct messages), Facebook Messenger, and WhatsApp.

How to Set Up Click to Instagram Direct Ads in Facebook Ads Manager

Ready to create your first Click to Instagram Direct Ad?

Here’s the short version, followed by a more detailed version with step-by-step instructions and screenshots.

How to create a Click to Instagram Direct Ad step-by-step:

Go to Ad Creation within Facebook Ads Manager and select the Messages objective.
Under the Message Destination section, choose Instagram Direct.
Edit your Audience, Placements, Budget, and Schedule.
Select your ad format to complete your Instagram Direct Ad setup.
Under Message Template, choose to either Create New or Use Existing template.
Create your Click to Instagram Direct ad dialogue flow.

Step #1. Create a new ad in Facebook Ads Manager & select the Messages objective.

Start by opening your Facebook Ads Manager and create a new ad by selecting Ad Creation.

When given the choice of what ad you want to create, select the Messages objective, as seen in the screenshot below.

Once you’ve chosen the Messages option, click Continue.

Step #2: Choose Instagram Direct as the Message Destination

Under the Message Destination section, choose Instagram Direct.

Then, choose your Facebook and Instagram Page.

Note that you will need an Instagram Page, but you don’t have to use a Facebook Page to receive messages.

Step #3: Edit your Audience, Placements, Budget, and Schedule

When it comes to Placements, choose Instagram only as you will not be able to reply to DM ads elsewhere.

When you’re done setting up your audience, placements, budget, and schedule, click Next.

Step #4: Select your ad format to complete your ad setup

Next, complete your ad setup. For the CTA (call to action), we suggest using “Send Message”.

Step #5: Choose your preferred Message Template

Next you’ll be asked to choose to either create a new or use an existing template.

Choose the Create New option for your first template.

Important: If you want to use Instagram automated messages, as opposed to having to manage your Click to Instagram Direct ads manually, this is the point of your ad creation where you’ll need Customers.ai.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Experience a Click-to-Messenger Ad for Instagram for yourself to fully understand the difference between the two, here!

Step #6: Create your Click to Instagram Direct ad dialogue flow

After choosing the Create New radio dial, click + Create to create your dialogue flow.

You’ll see suggestions from Facebook that would show up when someone clicks the “Send Message” call to action button.

Below is the Facebook Ads Manager default template. However, you can customize the Frequently Asked Questions to anything you want, and then preview it on the right-hand side of the screen.

Now it’s time to customize your dialogue flow in order to trigger your Instagram auto-reply tools from Customers.ai.

You can any keyword you want to trigger a chat dialogue in the Customers.ai chatbot builder. In the example below, we’ve used the word “inbox”.

After you’ve inserted your Customers.ai keyword to trigger your chatbot dialogue, click Save and Finish.

Then, all you need to do is finish up with any additional edits you want to make to your ad, test your ad, and click publish.

Congrats, you’ve done it!

Now you have a super engaging, high converting Instagram ad that’s going to help catapult your ROAS (return on ad spend) ahead of the competition.

Click to Instagram Direct Ad Examples and Ideas

To help get you started with your first Click to Instagram Direct Message Ads, here are a few ideas and examples:

#1. Experience a Click to Instagram Direct Ad for Yourself!

Use the following link to fully experience a Click to Instagram Direct message ad for yourself: Experience Click to Instagram Direct Ad

Important Note: After clicking on the above link, you’ll see a preview of the ad and a prompt to choose whether or not to show the ad in your Instagram feed. Choose the “Show in Feed” button.

You’ll be asked to log into Facebook if you’re not already.

Here’s the only confusing part: After selecting the “Show in Feed” button, now you need to close that window on your iPhone and open your Instagram app. That’s because it’s a Click to Instagram Direct ad, which only works on…

You guessed it, Instagram!

Want to see more examples of everything you can do with Instagram tools for Customers.ai?

Here are 15 Instagram auto DM examples to see how the experts are boosting conversions and saving time!

#2. Click to Instagram Direct Message Ad Example: Reply “YES” and get a discount

This example is as easy as it gets. Simply ask users to reply with a keyword in exchange for a discount.

Use Customers.ai to automatically reply with unique coupon codes!

#3. Click to Instagram Direct Message Ad Example: Send us your email address in return for an offer

What’s great about Click to Instagram Direct Ads is how simple, yet effective they can be.

Here’s an idea for you that I already know works like a charm, especially for retail and D2C companies: Offer something for free or at a discount when the user places replies with their email or physical address.

One pizza company used Click to Instagram Direct Ads to deliver a pizza for $10 when users would reply to their ad with their address.

For a SaaS company, offer your latest ebook, whitepaper, or free ticket to your next webinar when users reply with their email address.

#4. Click to Instagram Direct Message Ad Example: Leave us a review and receive a gift card

Looking to get more reviews using messaging automation?

Offer to send your Instagram Followers a gift card when they reply to your Instagram DM ad with a review.

Click to Instagram Direct Ads vs Instagram Messenger Ads

Although Click to Instagram Direct Ads are similar to Instagram Messenger Ads, it’s important not to mix up the two. At Customers.ai, we recommend using Click to Instagram Direct Ads over Instagram Messenger Ads. Let me explain why that is…

Click to Instagram Direct Ads are the same as Facebook and Instagram Messenger ads in the sense that they both start a chatbot dialogue that you can manage with Customers.ai.

However, when a user clicks on a Messenger ad, a chat dialogue opens in the Messenger app. Although Messenger ads are extremely effective, the user experience isn’t as smooth as it is with Click to Instagram Direct ads. Those that engage with Click to Instagram Direct Ads, stay on Instagram and go straight to your Direct Message Inbox.

It’s also important to note Instagram Direct ads won’t appear anywhere on Facebook. Instead, they can be found in Instagram Feeds and Instagram Stories.

That means the user never has to leave Instagram because they don’t have to switch apps. This makes for a virtually seamless experience, further increasing the chances of conversion.

What are the types of Facebook Messenger ads?

Let’s cover a little more ground regarding Facebook Messenger ads. It’s important to fully grasp the difference between Messenger ads and Click to Instagram Direct Ads.

There are two types of Facebook Messenger ad examples. Ads in Messenger include Click-to-Messenger Ads and Sponsored Message Ads. Each should be used for different purposes.

Facebook Click-to-Messenger Ads: Click-to-Messenger Ads work with three objectives: Messages, Traffic, and Conversions. During ad creation, you’ll create both the ad and the welcome message people see in Messenger after they click on your ad. You should use Click-to-Messenger ads to reach new audiences and to educate them about your product or service with interactive and engaging chat dialogues.
Facebook Sponsored Message Ads: Messenger Sponsored Messages can be used to send promotions directly to all of your Messenger contacts list or to highly targeted segments of your Messenger contacts list. Sponsored Message ads are great for retargeting and keeping your audience up to date on the latest announcements from your business.

The main benefit of using Messenger ads is that you immediately capture a user’s contact information when they reply to your Customers.ai chatbot. You’re already advertising on Instagram, so stop paying for low-converting website traffic or a bucket of leads that you can’t immediately interact with.

Want to experience the difference between these two Conversational Commerce ads? Here’s an example Instagram Click-to-Messenger ad. The ad looks exactly the same as a Click to Instagram Direct Ad. However, when you click on the call to action “Send Message” button, the image on the right opens in the Facebook Messenger app.

Important Next Steps

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

Apply for early access to Instagram messaging tools.

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

FAQs about Click To Instagram Direct Ads

FAQs about Click to Instagram Direct Ads

What are Click to Instagram Direct Ads?

Click to Instagram Direct Ads are a type of advertising format on Instagram that allows users to click on an ad and be redirected directly to a conversation in Instagram Direct, the platform’s messaging feature.

How do Click to Instagram Direct Ads work?

Click to Instagram Direct Ads work by providing a call-to-action button in an ad on Instagram. When a user clicks on the button, they are taken directly to a conversation in Instagram Direct, where they can engage with the advertiser or learn more about the advertised product or service.

Why should I use Click to Instagram Direct Ads?

Click to Instagram Direct Ads can be a powerful tool for businesses to drive direct engagement and communication with their audience. By allowing users to easily initiate conversations with your brand, you can provide personalized support, answer questions, and ultimately increase conversions.

How can I create Click to Instagram Direct Ads?

To create Click to Instagram Direct Ads, you can use Facebook Ads Manager. Within Ads Manager, you can select the objective “Messages” and create an ad with a call-to-action button that directs users to Instagram Direct. You can also set targeting options, budget, and ad creative to optimize your campaign.

FAQs about Click to Instagram Direct Ads

Are Click to Instagram Direct Ads available to all advertisers?

Yes, Click to Instagram Direct Ads are available to all advertisers who have an Instagram business account. Whether you are a small business or a large brand, you can utilize this advertising format to connect with your target audience and drive engagement.

Can I track the performance of my Click to Instagram Direct Ads?

Yes, you can track the performance of your Click to Instagram Direct Ads through Facebook Ads Manager. It provides valuable metrics such as impressions, clicks, conversions, and cost per result. You can use these insights to optimize your ad campaigns and maximize your return on investment.

What are some best practices for Click to Instagram Direct Ads?

To make the most of Click to Instagram Direct Ads, consider the following best practices:

Use compelling visuals and engaging ad copy to capture attention.
Create a clear and enticing call-to-action that encourages users to click.
Offer value to users by providing exclusive discounts, offers, or personalized assistance.
Optimize your targeting to reach the most relevant audience for your product or service.
Regularly monitor and analyze your ad performance to make data-driven optimizations.

Can I use Click to Instagram Direct Ads to drive traffic to my website?

Click to Instagram Direct Ads are specifically designed to drive engagement within Instagram Direct. However, you can still direct users to your website by providing a link within the conversation or by using other ad formats, such as Instagram Feed Ads or Instagram Story Ads, which allow external website links.

The post How to Create Click to Instagram Direct Ads with Auto-Reply Messages appeared first on Customers.ai.

15 Brilliant Instagram Auto DM Examples to Boost Conversions & Save Time

Vince Magaline — Mon, 12 Apr 2021 08:36:25 +0000

For years, Instagram DMs (direct messages) have been one of the most used business communication tools on the internet. However, no tools have existed to scale and capitalize on this precious consumer touchpoint, until now. Enter Instagram auto DM tools from Customers.ai.

Instagram auto DM tools are your new secret weapon to growing your Instagram Follower count and presence on the platform.

Customers.ai’s Instagram auto DM features are designed to perform the following functions:

Instant replies to Instagram DMs.
Auto-responses to comments on your posts.
Hyper-acceleration of organic engagement with your content.
Automatically start conversations with your followers and prospects.
Boost content visibility.
Scale messaging and increase daily DM send limits.
Turn Instagram traffic into website traffic.
Collect phone numbers in Instagram.
Add automation and messaging capabilities to Instagram ads.
Answer common questions for prospects and customers 24/7.

And a lot more, which you’ll discover throughout each of the examples and use cases.

In this article you’ll learn how to scale message volume and increase engagement with official, 100% Instagram-approved tools by Customers.ai.

“Early feedback about Customers.ai’s Instagram tools is off-the-charts. The way that creators and entrepreneurs can build their audience and take control of how they stay connected to their audience fundamentally changes how Instagram marketing and support works.”
Larry Kim, Customers.ai Founder & CEO

So, want to join the experts, influencers, creators, artists, and brands leveraging Instagram engagement tools to grow and support Followers?

Let’s get straight to it!

15 ways to boost conversions & save time with Instagram auto DM tools:

Get more followers by increasing Instagram engagement.
Use a menu-based chatbot to greet people on Instagram & link to popular offers.
Instagram auto DM example of an influencer sending traffic to an online training program.
Instagram growth hack: Build a lead generation funnel to Instagram from Clubhouse.
Send ad traffic to your bot with Instagram direct message ads.
Do a giveaway on Instagram where people enter with post comments, Story mentions, and DMs.
Grow your SMS list for a VIP community you can re-engage at any time.
Send an Instagram auto DM to people who comment on your posts.
Surface valuable messages in a high-volume Instagram DM inbox.
Add multiple users to your Instagram message inbox.
Incentivize user-generated content (UGC) to increase customer loyalty.
Qualify and capture leads on Instagram. Plus, how to get notified using hot lead alerts and notifications.
Sell more products with Instagram auto DM tools.
Answer frequently asked questions (FAQs) automatically.
Grow your email list to re-engage your audience at any time.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Get More Followers by Increasing Instagram Engagement

“Engagement” is the name of the game on Instagram, without question. And it’s engagement that’s going to result in getting more of the followers that you want.

Instagram auto-reply DMs are easy to set up using Customers.ai. Plus, auto DMs are extremely effective at both increasing engagement and getting more followers on Instagram.

Sure, you can find a cheap Instagram follower bot that will over-inflate your follower count with people who will never engage with your content.

However, when more than 90% of your followers never interact with your content, what do you think that tells Instagram’s algorithm?

It says that nobody is interested in what you’re promoting.

Even worse, your account is likely to get flagged for having a fake follower base, which can result in a suspended account or removal from the platform.

Don’t fall into the trap of finding an Instagram bot that only follows and likes because cheating the system doesn’t work. Plus, it looks desperate, people (including Instagram) will absolutely notice, and it’s not necessary because there are much better ways to grow on Instagram.

Instead, grow your follower base the right way, with 100% Instagram approved auto-reply tools that will supercharge engagement via:

Comment Auto-Responders.
Instant replies to direct messages.
Automatic messages sent to people who share your content in Instagram Stories.

Customers.ai’s Instagram messaging tools are meant to hyper-accelerate the processes which grow your Instagram account and follower base organically. As an official Instagram solutions partner, Customers.ai is in a unique position with Instagram growth tools that are perfectly safe to use and deliver a competitive advantage over your competition.

#2. Use a Chat Menu to Greet Everyone & Link to Popular Offers

One of the most important Instagram auto DM examples are called Welcome or Greeting Messages. Welcome Messages are used to respond to Instagram users who send a Direct Message to your page’s inbox.

To set up an automatic greeting message, use Customers.ai’s Instagram Page Welcomer tool.

Here’s an example of a welcome message one client is using on their Instagram page:

The next image is a good example of the dialogue that could follow when the user chooses the “ Personal Training” option:

As you can see, the choice triggers a response with a link to sign-up for a free training webinar.

With the Instagram Page Welcomer from Customers.ai, it’s incredibly easy to nurture people down your funnel, capture email addresses, phone numbers, and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello”.

#3. Instagram Auto DM Example of an Instagram Influencer Sending Traffic to an Online Training Program

Here’s a real life Instagram auto DM example of how Sue B. Zimmerman (@TheInstagramExpert), an Instagram influencer with over 135,000 followers, is using Customers.ai’s Page Welcomer tool.

Sue teaches small business owners how to become the go-to authority in their industry by using Instagram marketing strategies.

Sue’s Page Welcomer is set up to send traffic to her training courses and programs to teach aspiring Instagram influencers the ropes of growing an engaged Instagram follower base.

Let’s see what happens when we send @TheInstagramExpert a direct message on Instagram!

Step #1. Customers.ai Page Welcomer:

First, Sue has adopted the menu-based chatbot (which we spoke of in our #2 Instagram auto DM example) in her Page Welcomer to provide multiple options for first time messagers to choose from:

Step #2. Provide Popular Product/Service Offers:

The next step is to provide value with one of your most popular offers or additional information about a product or service.

When I click on the “3 Keys Training” button, Sue has a high quality image with information about her online course with a link to learn more and/or signup.

Step #3. For each menu option, include a CTA (call to action) with a link to your most relevant landing page:

Once you learn your way around Customers.ai’s user friendly chatbot builder, creating highly engaging Instagram auto DM’s like Sue’s is a piece of cake.

Here’s what Sue B. (@TheInstagramExpert) has to say about her experience using Customers.ai:

“Customers.ai has been a game-changer. As someone who has been using the Instagram DM for 8 years for building relationships and getting new clients, it has saved my team and me so much time on a daily basis. We’ve been able to reply to clients quickly and get the information they are looking for back into their inbox — without lifting a finger or spending hours upon hours replying manually to each message.”
Sue B. Zimmerman, Instagram Expert & Business Coach

Are you an established or aspiring Instagram influencer? Discover the 10 best tools for Instagram influencers in 2021!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Experience this Instagram Direct ad for yourself, here!

#4. Instagram Growth Hack: Build a Lead Generation Funnel from Clubhouse

Are you on the Clubhouse app? If you’re an entrepreneur, creator, or influencer, there’s a good chance you are, or you’ve thought about it.

Clubhouse has exploded in 2021 and is one of the fastest growing social media applications in years.

However, lead generation from Clubhouse is somewhat of a challenge, and here’s why:

There’s no advertising on the Clubhouse app.
You cannot send direct messages to your Clubhouse social network.
Links added to the Clubhouse app are not clickable.

I know what you’re thinking, “What does Clubhouse have to do with my Instagram DM bot?”

Here’s why: One of the only clickable links on all of Clubhouse is a link to your Instagram page.

Customers.ai Founder and CEO, Larry Kim, has found a clever way to build a marketing funnel from Clubhouse to Instagram. This funnel has already generated over 50,000 leads in only a month’s time!

Here’s how to get traffic to Instagram from the Clubhouse app:

Build a following on Clubhouse.
Send traffic to your Instagram profile with CTAs in your Clubhouse bio.
Have Clubhouse users DM or use Messenger to contact you on Instagram using a keyword.
Use Customers.ai’s Instagram Tools to instantly respond to your direct messages, and send that Instagram traffic to your website.

Test it out for yourself by sending Larry Kim the word “notes” in an Instagram DM!

For a step-by-step guide on how to build an Instagram lead generation machine from Clubhouse, read this article: 10 Secrets to Build a Clubhouse App Lead Generation Funnel.

#5. Send Ad Traffic to Your Bot with Instagram Direct Message Ads

Did you know that you can run ads on Instagram and Facebook that link to Messenger? You may have.

However, what about Click to Instagram Direct Ads? Probably not, right?

Both Instagram Direct Message ads and Messenger ads deliver extremely high conversion rates and send people into interactive, engaging conversations with your business. This creates a fun user experience that allows you to easily capture contact information, qualify prospects, and generate high-quality leads.

However, we recommend Click to Instagram Direct Ads because they keep users in the Instagram app as opposed to switching the user over to the Messenger app. This provides for a truly seamless user experience, which was the only downside to Messenger ads.

Three Instagram ad types that start a chatbot dialogue

There are two types of Messenger ads, and one Direct Messages ad you can run on Instagram:

Click to Instagram Direct ads: DM ads start a chat conversation in your Instagram DM inbox when someone clicks on your ad. Using Customers.ai, you can easily trigger any chat dialogue automatically. Prior to Customers.ai’s release of features for Instagram, responding to Click to Instagram Direct ads had to be managed manually.
Click-to-Messenger ads: Ads that click to Messenger do exactly what you think they do. Instead of sending traffic to a landing page, traffic is redirected to the Messenger app.
Sponsored Message ads: These are simply messages that you’re paying to send to a target audience. In the simplest of terms, Sponsored Message ads are a great way to send a mass message to all your Messenger contacts from Facebook and Instagram.

Below is an example of a Click to Instagram Direct ad. When someone clicks on the “Send Message” button, an Instagram DM dialogue begins between a Customers.ai chatbot and the user.

Want to see how this exact ad works?

Some of the other reasons why chat ads are different from your average ads:

Reach people in a direct and engaging way, automatically capture lead data, and send automated follow-up messages.
Post-click ad experience is optimized for mobile and chat, where customers would rather connect with businesses.
Huge performance boost in lead volume and CPA (cost per acquisition).

Learn more about how to send automated retargeting ads with Larry Kim’s strategy: The Conversational Remarketing Method.

#6. Do a Giveaway on Instagram Where People Enter with Post Comments, Story Mentions, and DMs

Instagram is a great platform to run a contest, giveaway, or sweepstakes. However, unlike running a contest on Facebook or a dedicated landing page of your own, the ability to track giveaway entries or individual contestant data on Instagram is difficult.

Here, you’ll learn just one of many ideas for how to do a giveaway on Instagram using Customers.ai.

But remember, you can use multiple tools from Customers.ai as the way to earn points in a contest or giveaway on Instagram, simultaneously. The Story Mentions tool is just one of them!

How to use Customers.ai’s Story Mentions tool in an Instagram giveaway or contest

Ask participants to upload a photo of themselves using your product or service in an Instagram Story.

This is another easy opportunity to spread brand awareness, since your participants’ posts will be seen by their own network of followers and friends. You should ask participants to include your brand’s hashtag, or tag your brand, for optimal visibility.

And even better, if you ask the contestant to tag your Instagram handle in their IG Story, you capture their contact information using the Customers.ai Instagram Story Mentions tool.

Here’s an example of someone mentioning Customers.ai’s Instagram handle in their IG Story, and what happens afterwards:

Instantly, you receive a notification message from Customers.ai along with a text in the Messenger app.

Then, if you tap on the notification, the Messenger app opens automatically and a chatbot dialogue begins.

This is a great option for running a contest or giveaway because you can immediately thank the person for sharing news about your campaign and ask them to perform another action.

You can use Customers.ai to fully manage a giveaway or contest on Instagram from end-to-end with tools that:

Serve as the mechanism to earn points for contestants.
Capture leads and build rich-data customer profiles.
Track entries and points scored by each contest participant.

Learn more about how to do a giveaway on Instagram and how you can use Comment Auto-Responders and your DM inbox in addition to the Story Mentions tool from Customers.ai!

#7. Grow your SMS List for a VIP Community you Can Re-Engage Any Time

You can re-engage with your Instagram audience on multiple other channels using Customers.ai.

And an ideal channel for a mobile friendly community, such as Instagram, is SMS text messaging.

SMS marketing tools from Customers.ai empower businesses to send customers marketing and customer support messages in bulk, with smart features like:

Contact list growth tools.
Text message delivery time scheduling.
Appointment reminder text messages.
Triggering text messages to send based on behaviors and interactions.

When leads and customers are chatting on your Instagram bot, invite them to connect via SMS to stay in touch.

Use the Customers.ai SMS opt-in widget to capture the phone numbers of your Instagram followers.

SMS is great for sending promotional messages, important company updates, event notifications, and remarketing campaigns.

#8. Send an Instagram Auto DM to People Who Comment on Your Posts

You can send private Instagram auto messages to people who comment on your posts.

Additionally, you can send private Instagram auto messages to people who mention you in their Instagram Story.

So, let’s focus on best practices for sending an Instagram auto DM to the people who comment on your posts.

Adding an Instagram Comment Auto-Responder to your posts is a guaranteed way to increase visibility and engagement on Instagram.

Comment Auto-Responders allow you to automatically reply to the comments on your Instagram posts with an engaging chat dialogue.

In the example below, you can see how SaturnBeauty is using a Comment Auto-Responder in a post promoting their Instagram giveaway. If you look at the post’s caption, you’ll see to enter the giveaway, people must comment using the word “SATURN”.

You have many options for how to use Comment Auto-Responders. In the above example, you could send an Instagram auto DM thanking the person for their comment and congratulating them for entering your giveaway.

Instagram Comment Auto-Responder Example

Below is another Instagram auto DM example of a Comment Auto-Responder triggered by the keyword “INSTATOOLS”.

In this use case, the person is commenting in order to receive a link to learn more about Instagram tools from Customers.ai. In the DM, we provide a thank you and a link to the content.

Here are some other popular options for how to use Comment Auto-Responders:

Send Instagram traffic to one of your landing pages.
Opt-in followers to your email newsletter, SMS text messages, Facebook Messenger promos, and other communication channels.
Capture their contact information using one of many lead generation tools from Customers.ai.

Comment Auto-Responders are extremely effective because they dramatically increase the number of comments you’ll receive on a post. Therefore, the visibility of your posts will skyrocket as well because Instagram’s algorithm recognizes that more people should see posts with super-high engagement.

#9. Surface Valuable Messages in a High-Volume Instagram DM Inbox

The Customers.ai inbox is your central hub for all your Instagram communications.

From the inbox, you have many tools at your disposal:

See everyone that has interacted with your Instagram bot over time.
Review all chatbot dialogues and live agent conversations.
Build rich-data customer profiles over time to provide great support and offer the right deals at the right time.

And for those with super high message volume, Customers.ai makes sorting through your conversations and data easy with multiple custom filters.

For example, let’s say you’re using Customers.ai to qualify leads and one of the questions you ask is budget related.

#10. Add Multiple Users to Your Instagram Inbox

For the influencers, creators, and brands out there with a large volume of incoming messages per day, you’ve likely had your fair share of frustrations with Instagram’s inbox management options.

Even if you hire multiple VAs (virtual assistants) to manage your inbox, they end up tripping over one another, logging each other out, and are only able to reply to so many messages each day.

Here comes Customers.ai to the rescue!

Take full control over the Instagram inbox with multi-user inbox management solutions.

Customers.ai allows you to scale message volume and even increase your send limits per day. Yes, you read that correctly.

With Customers.ai, you can transform the Instagram DM inbox into a suite of customer support chat tools, which you can use to:

Answer complicated questions
Build data-rich user profiles, and
Alert live chat agents with notifications of hot leads.

It’s simple to add multiple users to your Instagram inbox to handle even the largest message volumes.

How to filter conversations and find opportunities to sell in the Customers.ai Inbox

And for those with super high message volume, who wish to conduct customer support via the Instagram DM inbox, you can even filter conversations by status or live agent assignments.

Here’s an example of how to filter conversations by status, such as:

Follow Up
Pending
Resolved

And here’s an example of how to assign a conversation to another live agent.

People turn to Instagram to stay in touch with people, products, and service providers they love.

Be there for your audience 24/7 and launch an answering service to sell, support, and engage your fans with max efficiency and authenticity!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

In fact, 81% of consumers say Instagram helps them to research products in order to make buying decisions.

#11. Incentivize User Generated Content (UGC) to Increase Customer Loyalty

You can increase CLTV by sending an Instagram auto message to people who mention you or share your content in their Instagram Story.

Think about how cool it would be if one of your favorite people or brands sent you a personalized thank you for mentioning them in your Instagram Story? Pretty cool, right?

Customers.ai’s Instagram Story Mentions tool gives influencers and creators the power to do exactly that!

Here’s how the Story Mentions tool works: When someone mentions your Instagram handle in their Instagram Story, Customers.ai will instantly start a conversation by sending that person an auto DM.

And not only can you thank your fans for sharing your content, but you can also send them a link to your latest promotion, discount, or relevant landing page in the same dialogue.

Using Customers.ai’s Story Mentions tool is guaranteed to encourage Instagram followers to share more of your brand in their Stories while building influence and loyalty!

#12. Qualify Leads for Your Offers and Get Notified of Valuable Conversations

Want to qualify leads before sending them to your sales team or skip scheduling lead qualification calls with your SDRs altogether?

Use Customers.ai to ask a series of lead qualification questions up front and choose whether or not to schedule a call or send the person into one of your marketing funnels.

Then, store the data in Customers.ai, automatically send the lead data to your CRM, straight into a Google Spreadsheet, or anywhere else you’d like. You could even send lead notifications to a dedicated Slack channel!

Additionally, using customizable tags and attributes in your lead qualification questions will allow you to easily segment your leads for future marketing campaigns.

Have live agents on staff or want to get your sales team involved? It’s easy to jump into the conversation at the right time thanks to automated hot lead notifications and live chat takeover tools from Customers.ai.

Notify the right person on your sales or customer support team via push notification, email, or mark a lead to follow-up with.

Then select who should be notified. It’s that simple.

#13. Sell More Products Through Instagram DMs

Instagram has proven an incredibly powerful sales driver for businesses that have mastered the Instagram arts. The potential for getting thousands or even millions of eyes on your content is there. And more than 1 billion people are now using Instagram on a regular basis!

So, what’s the best way to sell products and services to the Instagram audience?

Well, there are a number of ways to sell more products on Instagram. However, the best way to sell your product or service online is through your own website. So, you really should be thinking about how to drive Instagram traffic to your website.

Using Customers.ai, you no longer need to rely on one link in your Instagram bio because you can add a link to any Instagram auto DM, which include:

Any auto-reply to your Instagram message inbox.
Responses to comments on your Instagram posts.
Instagram auto DMs sent to people who mention you in their Instagram Story.
Automatic greeting messages with the Customers.ai Page Welcomer.

Successfully driving traffic to your own site is critical if you want your company to make money selling on Instagram.

What good is increasing Instagram engagement metrics if you aren’t able to capitalize on it?

#14. Answer Frequently Asked Questions Automatically with Instagram Auto DM Tools

With Customers.ai, you can build a chatbot based interactive question answering system for Instagram using keyword-based Q&A triggers and NLP (natural language processing) technology.

Using chatbots to answer FAQs is an easy set of dialogues to build in a visual chatbot builder.

Add “icebreakers” or FAQs to your Instagram account to help ease customers into a conversion.

Customers.ai even tells you what visitors to your Instagram pages are asking, so you can program instant answers for all your FAQs.

#15. Grow your Email List to Re-Engage your Audience Any Time with Instagram Auto DM Tools

Another exciting tool for Instagram delivers what many of us have wanted for years: The ability to own and take control over your contacts on Instagram.

New Instagram tools from Customers.ai empower your community growth with tools to:

Capture leads and build contacts lists.
Automatically store, tag, segment, and export contacts.
Reengage contacts via email, SMS, Messenger, and more via automated workflows.

Let’s quickly walk through an example together using the Page Welcomer tool. However, keep in mind that you can add this same chat dialogue to any Instagram auto DM example we’ve covered in this article.

In the following GIF, you’ll see a chat dialogue started off with a welcome message and a chat menu followed by a series of questions. Finally, the fully automated dialogue ends by asking for an email address.

As we’ve covered in this article, you can then store all valuable information captured in any part of the chat dialogue you wish. Most important to this conversation, however, would obviously be the email address.

Learn more about how to build lead lists using Customers.ai!

Getting Started with Instagram Auto DM Software

Furthermore, the benefits of “owning” your Instagram followers as contacts, as opposed to a long list of usernames, is almost immeasurable.

Adding Messenger capabilities to Instagram will create a 3.3 billion user network. Between Facebook Messenger users and Instagram Messenger users, that’s roughly 43% of the world’s population on one chat platform.

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

FAQ about Instagram Auto DM

What is an Instagram Auto DM?

An Instagram Auto DM (Direct Message) refers to the automated sending of direct messages to Instagram users. It involves using third-party tools or services to send pre-written messages to multiple users at once, streamlining communication and engagement on the platform.

Why would I use an Instagram Auto DM?

There are a few reasons to consider using an Instagram Auto DM:
Efficient communication: Auto DMs can save time and effort by allowing you to send messages to multiple users simultaneously, rather than individually typing and sending messages to each person.
Streamlined engagement: Auto DMs can help initiate conversations, welcome new followers, or share important updates with your audience in a more scalable way.
Promotional opportunities: Auto DMs can be utilized to deliver promotional offers, exclusive content, or announcements to your followers, boosting engagement and potentially driving conversions.

Are there any guidelines or restrictions regarding Instagram Auto DMs?

A: Yes, Instagram has guidelines and restrictions in place to maintain a positive user experience and prevent spam. It’s important to adhere to these guidelines to avoid any potential account penalties or restrictions. Some key points to consider include:
Avoid spamming: Don’t send excessive or repetitive messages to users. Respect their privacy and ensure your messages provide value or relevant information.
Opt-in and opt-out options: Allow users to opt-in to receive your messages or provide an easy way for them to opt-out if they no longer wish to receive automated messages.
Personalization and relevance: Craft personalized messages that are relevant to the recipient’s interests or interactions with your account. Avoid generic, impersonal messages.

Are there any tools or services available for Instagram Auto DMs?

Yes, there are several third-party tools and services designed to facilitate Instagram Auto DMs. These tools often provide features such as scheduling, segmentation, and personalization options for more effective messaging. However, it’s important to research and choose reputable tools that comply with Instagram’s guidelines and prioritize user privacy.

How can I use Instagram Auto DMs effectively and responsibly?

To use Instagram Auto DMs effectively:
Define your objectives: Determine the purpose of your Auto DMs, whether it’s to welcome new followers, share updates, or promote content. Align your messaging with your goals.
Segment your audience: Customize your Auto DMs based on user segments or specific criteria, such as new followers, engaged users, or specific demographics. This ensures your messages are relevant and targeted.
Personalize your messages: Avoid generic messages by personalizing your Auto DMs with the recipient’s name or referring to specific actions they’ve taken. Personalization helps establish a genuine connection with your audience.
Provide value: Ensure your Auto DMs offer value to the recipient, such as exclusive content, discounts, or helpful information. Avoid spammy or overly promotional messages.
Test and optimize: Experiment with different messaging styles, calls-to-action, and timing to find what resonates best with your audience. Continuously monitor and analyze the results to optimize your Auto DM strategy.

The post 15 Brilliant Instagram Auto DM Examples to Boost Conversions & Save Time appeared first on Customers.ai.

17 Growth Hacking Tools Used By The Best Digital Marketing Startups in 2021

Vince Magaline — Sun, 11 Apr 2021 00:26:00 +0000

As a growth marketer and former founder in the startup world, I’ve constantly been on the hunt for and worked directly with some of the best growth hacking tools for the past decade.

Furthermore, none of the tools on this list haven’t been used repeatedly by either myself or close team members. So, I can guarantee you that all the tools on my list come highly recommended for entrepreneurs, startups, and companies ready for real growth.

Growth hacking tools are meant to save you time via automation and unique feature sets that provide engaging experiences for your audience. To qualify as a true growth marketing tool, you can’t be like everyone else.

So, I’ve broken down our absolute best growth hacking tools to use in 2021 across the following 16 use cases and categories:

Instagram Automated Messages
Facebook Messenger Bots
Running Growth Tests
Social Media Automation
LinkedIn Growth Hacking
Get More Social Shares
SMS Text Message Marketing
Landing Page Conversions
Site Traffic Lead Generation
Lead Form Generator
Email Finding Tools
Workflow Automation
Content Automation
Gathering Feedback
Influencer Marketing
Chatbot Marketing

Ready for explosive growth? Let’s go!

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

#1. Growth Hacking Tool of 2021: New Instagram Auto-Reply Tools

The #1 secret weapon for growth hackers in 2021 is the new suite of Instagram DM auto-reply tools by Customers.ai.

In fact, Customers.ai’s new tools for Instagram, which just dropped in February 2021, make the top of our list because there’s never been a chatbot that’s 100% Instagram-approved.

As far as using a chatbot to get instagram followers goes, Customers.ai is atop the leaderboard because there’s only one way to get the ‘right’ followers on Instagram: Organic engagement.

Not only will Customers.ai’s Instagram tools get you more of the followers that you actually want, Customers.ai has Instagram tools that allow marketers to:

Finally! Manage your DMs like a pro with multi-user inbox management tools.
Instantly reply to comments on your posts.
Turn Instagram traffic into website traffic.
Run a contest or do a giveaway on Instagram that incentivizes comments, shares, and mentions of your brand by your followers using auto-reply tools.
Automatically engage with the people who share your content in Instagram Stories.

Customers.ai Founder, Larry Kim, who is has been an influencer in the digital marketing space for over a decade now, can’t believe what he’s seeing:

“It’s crazy, we have accounts that are doing nearly 100,000 messages per week and they are growing by tens of thousands more followers than normal!”
Larry Kim, Founder, Customers.ai

The results of using Larry’s own software has convinced him that Instagram is the place to be for influencers in 2021.

Want to start using Instagram Tools right away? To get started with Instagram bot automation tools, here’s what to do:

#2. Growth Hacking Tools for Facebook Messenger: Customers.ai

More than 1.5 billion people actively use Facebook Messenger chat. However, less than 1% of companies know how to use Facebook Messenger for business.

Customers.ai has more than 10 Facebook growth hacking tools that you can implement quickly for Messenger.

Therefore, Messenger presents an opportunity to engage with consumers on an untapped and highly engaging marketing channel.

Even better, Messenger is trending because it’s compatible with another proven marketing strategy – chatbots.

Customers.ai Facebook Messenger chatbots allow you to proactively engage with your audience via automation such as:

Chat blasting: Just like email, but for chat
One-time notifications: Invite users to get updates and promotional messages
Drip campaigns: Sequenced messages across Facebook, SMS, and web chat
Facebook post autoresponders: Capture leads and subscribers from organic Facebook posts

Best of all, all the Messenger contacts you capture from your Facebook marketing tactics can then be added to your other Customers.ai marketing channels. This includes SMS text messaging, native live chat for your website, and other web chat apps like Instagram and WhatsApp.

That way, if they visit your website, you’ll be able to view that data, send automated and targeted messages based on your previous interaction, and opt them into other campaigns. And you can do this all from one chat inbox, on one platform.

Learn how to create a Facebook Messenger funnel that drives conversions.

#3. Growth Hacking Tools for Running Growth Tests: GrowthHackers Experiments

Before we get too carried away with our list of growth hacking tools, let’s make sure we have a system in place to manage our growth tests.

GrowthHackers tool called Experiments allows you to run tests across the entire customer journey and connect your growth KPIs with company strategy in a systemized way.

Experiments is specially made for growth marketing teams running high-tempo testing experiments across the whole customer journey.

Here’s how GrowthHackers Experiments works. It provides a number of capabilities that mirror the platform founder’s growth hacking strategy called ICE (Impact – Confidence – Ease) scoring. The features are also part of the process, which consists of the following:

Document your strategy
Define your objectives and KPIs
Generate an idea backlog
Prioritize your growth tests
Run growth meetings
Execute your tests
Share progress and reports
Build a growth hacking knowledge base

#4. Growth Hacking Tools for Social Media Automation: Phantombuster

With all the growth hacking strategies that have become popular in recent years, one tool emerged as a new favorite of mine. And that’s Phantombuster.

Phantombuster provides over 200 code-free automation and data extraction tools for LinkedIn, Twitter, Instagram, Facebook, Pinterest, Zapier, Medium, Quora, and others.

Each tool in Phantombuster can be used individually or combined with others to create full workflows.

For example, you can automate lead generation on LinkedIn, be noticed by Instagram users, hire developers from GitHub, receive follows from your competitor’s Twitter followers, or acquire the Instagram accounts of all the restaurants in a neighborhood.

Use Phantombuster on your social media channels to automate the following:

Lead generation
Audience building
Increasing social reach and engagement

#5. Growth Hacking Tools for LinkedIn: Expandi.io

Expandi is a growth hacking tool built specifically to automate lead generation from LinkedIn.

The platform has a handful of key features that consist of targeted audience search tools, marketing automation tools, and campaign insights. With Expandi, you can also do the following:

Integrate your CRM
Send drip campaigns
Schedule campaigns
Personalize messages
Import and export via CSV

Expandi.io is designed mostly for agencies and growth marketers running multiple accounts.

#6. Growth Hacking Tools for More Social Media Shares: Quuu

Quuu has two fantastic tools for getting more social media shares on your posts:

QuuuPromote
QuuuPods

I’ve used Quuu multiple times to curate and promote content for social media accounts.

Quuu’s promotion tool gets real profiles on Facebook, Twitter, and LinkedIn to click and share your content.

Recently, Quuu introduced a new feature called Pods, which is really interesting.

It allows you to automate social media sharing of content between your accounts and your friends, colleagues, and business partners accounts.

Use Quuu to curate content that your social media audiences will find value in, and then promote your company’s best performing content to increase traffic to your blog.

#7. Growth Hacking Tools for SMS Text Message Marketing: Customers.ai

SMS/MMS marketing is rapidly growing in popularity in 2020. And that’s because it’s instant, convenient, and universal. Most importantly, it’s producing results that are hard to believe.

Take a look at the performance of SMS marketing vs other marketing channels to see for yourself.

Outdated mobile-targeting tactics are costing you conversions, clients, and revenue. Meanwhile, SMS marketing is lurking in the background, waiting for you to capitalize on it.

Using Customers.ai SMS marketing tools, digital marketers can set themselves apart from the competition by dramatically increasing open, response, and conversion rates.

Text message marketing empowers businesses to send customers both bulk and personalized text messages at scale.

And you can have your audience opt-in to text message marketing campaigns easily with Customers.ai because there are multiple opt-in tools, such as its website chat SMS opt-in widget, web page popup forms for desktop and mobile, as well as SMS keyword opt-in tools.

Some SMS marketing examples you can put into action with Customers.ai:

Bulk text messaging
SMS drip campaign automation
Automated responses and proactive messaging
Send GIFs, emojis, and images in text blasts
Trigger workflows through Zapier and the Customers.ai API

If you’re still skeptical of SMS marketing, check out these 60 SMS marketing statistics, and you’ll quickly change your mind.

#8. Growth Hacking Tools for Landing Page Conversions: Unbounce

Unbounce is one of the most popular landing page builders for digital marketers because there are no coding skills required, and they have some of the best tools for lead generation.

The platform’s ‘Conversion Intelligence’ and ‘Smart Traffic’ features help to set Unbounce apart from the competition.

Think about it…

If you click on an ad that’s promoting chatbots for marketing agencies and you landed on a homepage that isn’t marketing agency-specific, the chances of converting that traffic drops. However, if you were redirected to a landing page that says in big bold letters, “The Best Chatbot Platform For Marketing Agencies”, you’ve found exactly what you were looking for.

#9. Growth Hacking Tools for Site Traffic Leads: GetEmails

Did you know you can get the email addresses of people that visit your website without a lead form?

GetEmails can identify up to 35% of your anonymous site traffic, and all you need to do is install a snippet of code on your site.

You can use the data you capture from GetEmails for:

Email marketing and retargeting
Creating Facebook ad lookalike audiences
Triggering direct mail to be sent

#10. Growth Hacking Tools for Lead Form Generator: Leadformly

With Leadformly you can embed lead forms just about anywhere. Its lead forms work on almost any CMS, including WordPress, Squarespace, and Magento.

Leadformly has many lead generation tools and features, such as:

58+ lead form templates
Customize the look and feel to match your branding
Multi-step forms and conditional logic to create conversational lead forms
Data segmentation to qualify, and convert leads into customers

Lead forms can be embedded on your website and linked to your CRM. Then, you can use Leadformly’s analytics & A/B testing tools to increase your conversion rates.

#11. Growth Hacking Tools for Finding Emails: Dropcontact.io

Dropcontact finds emails, enriches, deduplicates, and updates your contacts automatically in popular CRM platforms. The tool is meant to save your marketing and sales teams time by automating its key features while working seamlessly with your CRM.

Dropcontact is known mostly for its ability to find and verify emails at a higher success rate than most other email finding tools.

Additionally, if your growth marketing team doesn’t have the budget for a tool like Clearbit, Dropcontact is your next best option and is easier to use.

#12. Growth Hacking Tools for Workflow Automation: Zapier

Zapier is a great tool for marketers on a low budget because you can create automated workflows across tools in your mar-tech stack. And it’s compatible with thousands of tools, which you can easily chain commands together with an “If X happens, do Y” structure.

For example, the Customers.ai Zapier integration allows you to easily send information that’s stored to customer profiles in Customers.ai to other applications.

Here are just some of the most popular “Zaps” for Customers.ai users:

Add all new leads to your CRM, such as Salesforce
Send SMS messages or Slack notifications to new contacts
Subscribe new Customers.ai contacts to MailChimp
Register Customers.ai contacts to Zoom Webinars

Automation allows you to combine multiple actions and apps together in a single Zap.

Zapier will save you lots of time by automating repetitive tasks and please your clients when you’re able to work with their tech stack.

#13. Growth Hacking Tools for Content Automation: MeetEdgar

MeetEdgar is a content recycler that can be used to automate the sharing of all your evergreen content across Facebook, LinkedIn, Twitter, and Instagram.

The time MeetEdgar will save you, along with the results it delivers, makes it one of my personal favorite social media marketing tools.

Unlike other content schedulers such as Hootsuite or Buffer, you can load MeetEdgar up with your most important content once, and then have that evergreen content shared as many times as you wish.

You can use MeetEdgar across your social media channels to do the following:

Promote your best content, on repeat.
Save time scheduling the same content over and over again.
Auto-generate and test variations of posts linking to the same content.
Schedule how many times per day you want your content posted to each channel.

#14. Growth Hacking Tools for Gathering Feedback: Feedier

Feedier is a unique survey and feedback gathering tool that growth marketers can use to measure real-time satisfaction, get visual data-insights, and engage different audiences with cool experiences.

Most notably, Feedier has engagement forms that use gamification. Gamification is an amazing viral marketing tool and mechanism, so I always appreciate marketing platforms that include it.

Above all, Feedier allows you to create highly interactive forms and digital experiences quickly. From there, you can measure satisfaction, ask interactive questions, create loyalty with rewards, and push an action to close the loop.

The goal of using Feedier is to get more responses, turn those responses into insights, and provide tools that make it easy for you and your team to take action.

#15. Growth Hacking Tools for Influencer Marketing: Traackr

While influencer marketing has received a lot of criticism in recent years, marketers that target the right influencers to push their products continue to realize superstar ROIs.

In a recent study by MediaKix, it was shown that every 89% of marketers said their ROI from influencer marketing was either comparable to or better than other marketing channels.

Traackr is one of the top influencer marketing tools available. It’s a data-driven platform that marketers can use to optimize investments, streamline campaigns, and scale programs.

Traackr provides rich insights for more than 6 million vetted influencer profiles including audience demographics, fraud detection, brand affinity, and historical performance indicators.

Use Tracker’s platform to find influencers and filter out the best for your company. It includes:

Search bios, captions, and content on 13 social platforms
Discover influencers in 43 countries and 19 languages
Top-performing influencers by tiers
22 different audience and influencer criteria

Lastly, Traackr allows you to run impactful campaigns with customizable workflows and influencer insights for organic advocacy, events, product gifting, and paid partnerships.

#16. Growth Hacking Tool for Social Monitoring: Syften

Syften will let you know when someone mentions you or a keyword you’re interested in on Reddit, Twitter, Hacker News, Indie Hackers, Slack and other communities.

This allows you to thank people for sharing your stuff, establish yourself as an expert in a given area, or pitch your product when someone asks for recommendations.

Unlike other social monitoring tools, Syften is optimized for people who want to participate in online conversations as they happen, by automatically and quickly identifying promising opportunities.

#17. Growth Hacking Tools for Chatbot Marketing: Customers.ai

The top trending growth hacking tool since 2018 has been chatbots. In 2020, chatbots have reached a new level with omnichannel capabilities.

What is omnichannel marketing? In short, omnichannel marketing is a cross-channel marketing strategy that allows you to deliver content across multiple marketing channels from one platform. In doing so, you provide a seamless and consistent brand experience throughout the customer journey.

Customers.ai is an omnichannel chatbot that enables companies to proactively engage with audiences on their website, Facebook Messenger, SMS text messaging, and other popular web chat applications.

Using OmniChatⓇ technology and chatbot marketing automation, Customers.ai instantly connects customers and prospects to businesses in order to generate leads, re-engage customers, and offer real-time support.

This enables you to create campaigns such as chat blasts, conversational drip campaigns, as well as website chat dialogues one time, and then execute them across multiple marketing channels.

Need More Marketing Tools?

If you’re looking for even more marketing tools, look no further. Browse through hundreds of more marketing tools in the following lists:

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Growth Hacking Tools: Important Next Steps

The post 17 Growth Hacking Tools Used By The Best Digital Marketing Startups in 2021 appeared first on Customers.ai.

9 Growth Hacking Strategies To Try in 2021 and Beyond

Vince Magaline — Wed, 07 Apr 2021 18:32:00 +0000

Finding good growth hacking strategies through a Google Search in 2021 is hard given how saturated this topic has become since Sean Ellis coined the term over ten years ago.

Let me guess, on your search for great growth hacking ideas, you keep finding articles that start with a section titled, “What is Growth Hacking?”

Then, when you get to the actual list of growth hacking strategies, you either find the same 10 to 20 “growth hacks” that you found in the last article you breezed through, or 100+ little tips that leave you confused as to which ones you should actually use.

Sound familiar?

In this article, we’ll focus on providing more comprehensive growth hacking strategies that produce great results over long periods of time.

Because that’s what you really want, right?

So, let’s get straight to it. Here are 9 growth hacking strategies that will work for you right now, and for the foreseeable future:

New Instagram automated messages.
Be Data-Driven: The Growth Hacking Mindset.
Send SMS blasts to your audience.
Run viral contests online.
Grow your social media presence with automation.
Make a free tool: Engineering as marketing.
Get bloggers to review your product.
Run more retargeting ads.
Start using multichannel chatbots ASAP.

#1. Growth Hacking Strategy of 2021: New Instagram Automated Messages

The #1 secret weapon for growth hackers in 2021 is the new suite of Instagram DM auto-reply tools by Customers.ai.

In fact, Customers.ai’s new tools for Instagram, which just dropped in February 2021, make the top of our list because there’s never been a chatbot that’s 100% Instagram-approved.

As far as using a chatbot to get instagram followers goes, Customers.ai is atop the leaderboard because there’s only one way to get the ‘right’ followers on Instagram: Organic engagement.

Not only will Customers.ai’s Instagram tools get you more of the followers that you actually want, Customers.ai has Instagram tools that allow marketers to:

Finally! Manage your DMs like a pro with multi-user inbox management tools.
Instantly reply to comments on your posts.
Turn Instagram traffic into website traffic.
Run a contest or do a giveaway on Instagram that incentivizes comments, shares, and mentions of your brand by your followers using auto-reply tools.
Automatically engage with the people who share your content in Instagram Stories.

Customers.ai Founder, Larry Kim, who is has been an influencer in the digital marketing space for over a decade now, can’t believe what he’s seeing:

“It’s crazy, we have accounts that are doing nearly 100,000 messages per week and they are growing by tens of thousands more followers than normal!”
Larry Kim, Founder, Customers.ai

The results of using Larry’s own software has convinced him that Instagram is the place to be for influencers in 2021.

Want to start using Instagram Tools right away? To get started with Instagram bot automation tools, here’s what to do:

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#2. Be Data-Driven: The Growth Hacking Mindset

57% of marketers who use data-driven marketing tactics see revenue increases.

Truly thinking like a data-driven digital marketer means thinking systematically.

So, if you remember the scientific method from school, it’s a good time to recognize its merits, because it’s very similar to what it means to be data-driven as a marketer.

As a marketer, here’s how to apply the scientific method to your own efforts.

Explore different marketing channels

If you look at examples of how many of the most successful companies found their path to growth, you won’t find a story about how they just did what everyone else was doing.

Instead, they identified a channel that was working for them through trial and error and then exploited it for all it was worth.

Before jumping into any marketing campaigns, you need to give serious consideration to all marketing channels – especially if you’re a young company/startup.

Even if you have zero data to go on, there are multiple frameworks to determine your best marketing channels.

And growing a customer base from nothing requires methods which are:

Analytical
Inexpensive
Creative, and
Innovative

Take a look at these two frameworks to determine your quickest path to growth.

Pay attention to your Key Performance Indicators (KPIs)

Before you start trying to make sense of all of your data, you should first identify your company’s primary metrics.

These are commonly referred to as key performance indicators (KPIs).

Marketing metrics and KPIs are measurable values used by marketing teams to demonstrate the effectiveness of campaigns across all marketing channels.

The top KPIs for modern marketing teams consist of the following:

Marketing Qualified Leads (MQL)
Funnel Conversion Rates
Sales Qualified Leads (SQL)
Customer engagement
Return on investment (ROI)
Customer Lifetime Value (CLTV)
Customer acquisition cost (CAC)

The next step is to map your metrics to each stage of your marketing funnel.

#3. Send SMS Blasts to Your Audience

There are a number of reasons to add SMS blasts to your growth marketing mix.

At least 5 billion people worldwide can send and receive text messages. And 95% of texts are read within 3 minutes of being sent.

In the U.S., text messaging is the favorite way of the 20 to 40-year-old crowd to stay in touch with service providers.

SMS marketing can be used for:

Growing your contact lists.
Sending triggered text messages based on behaviors and interactions.
Promoting discounts, events, exclusive offers, etc.
Sending text message drip campaigns.

To learn how to get started sending text message blasts to your audiences, check out this article: How To Send SMS Text Message Blasts

When your customers want to get in touch or have a question, more reach for chat than email or phone because chat is 1-on-1, convenient and real-time.

More and more, customers expect to be able to go to a business’s website and start chatting from a website chat widget should they need to be in touch with a business.

Using SMS chat blasts has the ability to reach audiences with whatever business information or promotional material you have to offer, as long as you’re using the right platform.

Customers.ai’s SMS opt-in and text message blasting tools are as good as it gets.

#4. Run Viral Contests Online

Contests or reward-based campaigns naturally have the ability to go viral.

Online contests are an opportunity for lots of innovative ideas regarding the rewards, prizes, and incentives you decide to offer – which by the way might be very cheap…or better yet, free.

Something free might be as simple as assigning a status or giving recognition, partnering with other companies for some cross-promotion, getting to meet with the CEO, etc.

What’s important here, is to focus on aligning the rewards with your brand and the contest you’re running. Giving away an Amazon gift card only provides the person an incentive to get the gift card, which has nothing to do with your brand.

So, let’s say you’re Harley Davidson. Maybe you give away a custom bike as the top prize and then custom helmets or seats as the lower-tiered prizes. This assures that you’re attracting the right people, who naturally will want to spread the word about your campaign.

How to make a campaign go viral

Okay, so how do you get a contest or giveaway to go viral?

There’s no one way to go viral. There’s content virality (e.g. an article, video, meme), product virality (e.g. Google “will it blend”), systematic virality (which is more campaign-based) and so on.

When we’re talking about a contest or giveaway, we need to leverage systematic virality and run a campaign that gains a lot of velocity (traction + speed) with the right audience.

For anything to go viral however, there are some common factors that contribute to that velocity.

Viral advocacy has and always will be the most effective growth engine for your product, brand or cause. This is because it is based on word of mouth, authentic evangelism, and community activism.

Going viral requires a dynamic formula with both qualitative and quantitative aspects.

For example, in dynamic marketing campaigns, each of your assets takes on specialized roles (as illustrated in the rocket ship themed image below):

Owned media assets ignite the initial launch sequence to activate early advocate participation. These are your customers, your SEO traffic, your email lists, social channels etc.
Paid media is the rocket booster thrusting the growth velocity into overdrive in order to accelerate user activation and engagement. This is made up of your digital advertising, paid influencers, sponsorships, etc.
Your Owned and Paid assets are what propel your Earned Advocacy, which consists of public media and word of mouth.

When you execute the release of this sequence of events (owned > paid > earned), with enough “fuel” this lifts what’s known as a viral loop cycle into a state of perpetual amplification.

Example of a viral online contest using a Facebook Messenger chatbot

This example is just about the easiest way to run an online contest, as you can set it up quite quickly.

The goal of this contest was to get as many FB Messenger bot opt-ins as possible, and the best way to get tons of people to opt-in to receiving messages is a giveaway.

What’s really great about this strategy, is it normally costs about 10X less than capturing leads with regular Facebook ad campaigns.

Here’s how it was executed:

Step 1: Imagine you’re trying to sell a muscle growth supplement in Australia.

A good attention grabber might be to find the best bodybuilding conference you could find in Australia, like this one: The Arnold Sports Festival Australia.

Step 2: Choose the most awesome tickets you can afford for the campaign and do a giveaway.

Here, the cost was $995 for the tickets, which include a photo with Arnold himself!

Step 3: Start blasting out Facebook ads – “Meet Arnold for your own photoshoot! Tag your gym buddies to enter!”

To take this campaign to the next level, tell entrants that they can enter the contest as many times as they want. All they need to do is tag a friend on Facebook in the comments.

One tag = one entry.

This tagging will greatly increase the chances of the contest going viral.

Step 4: The final step would be to have an omnichannel chatbot (I recommend using Customers.ai) send each commenter one sentence:

“To confirm your entrance into the Arnold Sports Festival Australia giveaway, please click ‘Confirm.”

Once they opt-in, you can message them all you want.

Lastly, now you can use these same viral marketing tools to run a contest or giveaway on Instagram!

#5. Grow Your Social Media Presence With Automation

Although you won’t find too many worthwhile ways to get organic growth from your social media channels anymore, you must have a strong social media presence, no matter who you are.

The good news is, in 2020 you can reliably automate a whole lot more of your social media processes than you once could.

Two of the best tools to do this with, are Phantombuster and MeetEdgar.

Social Media Automation Tool #1 – Phantombuster

Phantombuster provides over 200 code-free automation and data extraction tools that you can use individually or create full workflows for your marketing, sales and HR teams.

Workflows exist for LinkedIn, Twitter, Instagram, Facebook, Pinterest, Zapier, Medium, Quora, and others.

For example, here’s a workflow that uses three different Phantombuster tools to generate leads on LinkedIn, completely automated.

Use Phantombuster on your social media channels to:

Generate leads
Save time
Build audiences
Increase reach and engagement

Social Media Automation Tool #2 – MeetEdgar

MeetEdgar is a content recycler which you can use to automate the sharing of all your evergreen content across most major social media channels.

You’ve likely heard the phrase, “Content is king” a hundred times. However, it’s evergreen content that truly is king, because evergreen content holds its value and relevance to your target audience over long periods of time.

So, what’s great about this tool, unlike content schedulers such as Hootsuite, you can create the posts that are most important to your content strategy one time, and then have them post on a recurring schedule over time.

This ensures that your followers and page visitors are most likely to find the content that converts and attracts a wider audience.

Use MeetEdgar on your social channels to:

Promote your best content, on repeat.
Save time scheduling the same content over and over again.
Auto-generate and test variations of posts linking to the same content.
Schedule how many times per day you want your evergreen content posted to each channel, and at what times.

#6. Make a Free Tool – Engineering As Marketing

Building a free tool as a growth hacking strategy is also known as “engineering as marketing.”

Customers.ai’s CEO, Larry Kim, has his own “engineering as marketing” growth hack from his days as a Founder of WordStream, a PPC advertising platform.

Here’s what it was: The people who were signing up for pay per click (PPC) management software were not interested in spending three hours of their lives learning how to use WordStream.

What they really wanted to know was whether their advertising budget was being misallocated somehow, or not employed effectively.

With that in mind, they built the AdWords Grader to do just that.

It took three engineers just three months to build the AdWords Grader, which is a really clever invention.

The software grades your AdWords account and gives you a report to the effect of something like: “Hey Johnny. We looked at your AdWords account and it’s in the worst 4% of AdWords accounts we’ve ever seen in your city in your industry.”

Results of WordStream building a free AdWords grading tool

This created a tremendous amount of urgency on the part of the buyer, and in turn, it reduced their sales cycles and improved sales efficiency.

WordStream also made it so that it was practically idiot-proof to see the value of the product without having to spend tons of time and energy to learn all the tips and tricks in the tool.

They would also out a villain — part of the report card would say, “You know that agency that’s managing your account? They haven’t logged into the account for four months, and they haven’t really done anything.”

That would really get people worked up.

So, when talking about finding your unicorn growth hack, we’re not talking about getting a slightly better B2B white paper offering.

We’re talking about finding a truly remarkable, differentiated offer that drives insanely high conversion rates.

For WordStream, they went from a 2% conversion rate to a 40% demo-to-close rate because this growth hack was so effective.

Additionally, they were able to tighten the sales cycle from 30 days to less than 7 days, and millions of AdWord report cards have been generated by customers on their own volition over the last few years.

There were dozens and dozens of venture-backed companies vying for the same space, but they were able to crush them all because no company could have come close to competing with what they were offering.

#7. Get Bloggers To Review Your Product

Offering free accounts in exchange for reviews from influential bloggers can be another way to get the word out about your product or service.

Many companies have added this to their list of growth hacking strategies. For example, from our own efforts in the early days of Customers.ai, we’re lucky enough that some of the best digital marketers on earth, including Neil Patel, have reviewed Customers.ai.

Consider providing a free basic hosting plan for life in exchange for an honest review, or maybe offer a premium account for six months in exchange for a review, for example.

This is a smart growth hacking tactic because it lets people get to know your product or service, increasing the chance of them wanting to promote it even more.

In addition to getting bloggers to review your product on their site, or even on Medium, you can always invite people to contribute to your blog in exchange for a free account. This is an excellent way to get content, as well as free promotion.

Some tips to get started with adding this to your growth hacking strategies:

Do a Google search for bloggers that commonly perform reviews and lists of products and services similar to yours.
Use tools like MozBar and Klear to see how influential they are.
Grab the URLs you’re interested in analyzing, and place them in Buzzsumo to see if their content gets shared.

Connect on LinkedIn, try to find a common connection that can make an introduction, and/or reach out to them via email.
Always provide and demonstrate the value you’re bringing to the table (e.g. a free account) before asking them for anything.

#8. Run Retargeting Campaigns

There are tons of different retargeting growth hacking strategies. In 2021, however, retargeting continues to gain importance due to the price of serving ads on Facebook. In fact, in if you check out Larry Kim’s best Facebook retargeting strategy for 2021, the ratio of retargeting vs regular “vanilla” Facebook ads, has shifted in recent years.

Here are some more retargeting growth hacks that have proven results:

Hide retargeting cookies for 45 seconds

Retargeting users who bounce immediately from your website (like in the first few seconds) is a waste of money for you, and annoying for those visitors.

Try hiding your retargeting cookies for 45 seconds to stop targeting users who bounce from your site in the first few moments. This way you can ensure that your budget is spent retargeting audiences who actually take the time to stay on your page and consume your content.

A simple strategy for this is to add a small piece of code to your website that unhides your retargeting cookies after a set amount of time.

Convert abandoned cart visitors with retargeting coupons

Use coupons when retargeting visitors who leave your checkout page.

Lots of people make it all the way down your funnel and leave just before deciding to buy. Many times, the decision to leave was due to the price, which is emotional by nature.

Segment this audience, and use a coupon to bring them back. Be sure to demonstrate urgency by using a time limit on the CTA (i.e. 24 hours).

If you can, tie the coupon offer back to some event or brand promotion you have going on and the potential buyer won’t necessarily connect the ad to the fact that they were on your checkout page, which causes even less friction.

For more retargeting tips, see this post from Rebrandly – “Retargeting Campaigns: 25 tips from marketing experts”

#9. Take Advantage of Chatbots ASAP

There’s a reason why chatbots are all the talk surrounding growth hacking tools.

Significantly higher engagement and open rates
End-to-end automation
Virtually endless use cases

Here are just a few examples of how to use chatbots in your growth hacking strategies.

Increase Reach and Decrease Cost Per Acquisition (CPA) of Facebook Ads

You can use chatbots to broaden the reach and decrease the cost of lead acquisition with Facebook ads. The chatbot tool used to do this is called a Facebook Click-To-Messenger Ad.

Facebook ads with chatbots have a conversion rate of 3x-5x higher than traditional Facebook ads.

And that’s because Click-to-Messenger ads are:

Super engaging
Always mobile-friendly, and
The conversion rate is 100%. as

Wait, 100% conversion rates? Yes, you automatically get everyone’s contact info and can message them back via Facebook Messenger. All it takes is for someone to interact with your ad.

With Facebook Messenger Ads, you’ll see your contact list skyrocket, guaranteeing a solid ROI on your next Facebook Ad campaign.

Take a look at this case study we conducted ourselves, which resulted in a cost per acquisition (CPA) decrease of 97%.

How to generate leads using chatbot auto-responders

There’s a lot of ways to generate leads using chatbots.

Chatbots are already replacing email for communication with customers, because chatbot apps regularly get:

80% to 90% open rates
20–50% clickthrough rates

Compare that to emails at 21.8% open rates and 2–3% clickthrough rates.

So, clearly things are changing.

When it comes to acquiring new customers via chatbots, Facebook Messenger bots are at the top of the list. Messenger bots are the only bots that instantly capture lead info automatically.

That means you can explode your lead volume simply by capturing name, location and the ability to send future messages before your bot even says “Hi.”

Here’s one example using Customers.ai Facebook post comment guards (aka Facebook post auto-replies or private replies). These are a highly engaging way to get new contacts.

What you do is take ordinary Facebook posts and turn them into lead-capturing tools.

If someone comments on your Facebook post, you can program a chatbot to send a private reply in Messenger.

This is just one of many ways to generate new leads using chatbots.

So, if acquiring customers with chatbots interests you and you want to learn more, here are: 12 examples of how to get tons more qualified leads using a Facebook Messenger Chatbot.

Use chatbot forms to increase sign-ups and registrations

Let’s say you have an upcoming webinar and you’re trying to get as many registrations as possible.

Typically, marketers use email marketing to drive webinar registrations. However, relying on email alone to get sign-ups requires a great drip sequence and time to get results.

So what’s missing from webinar sign-ups via email?

Forms are clunky on mobile.
Emails get trapped in spam filters.
Email open rate is around 5-25%.

Instead, jump on a rocket-powered unicorn and get more sign-ups using chatbots, which have:

Higher engagement than email.
Interactive and conversational user experiences.
Messenger forms that are always mobile-optimized.
Automated follow-up messaging to audience segments.

Learn more about using chatbot forms to increase sign-ups and registrations for your brand.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Time To Put these Growth Hacking Strategies to Work!

We hope you learned a ton from these tried and true growth hacking strategies.

What to do next?

The post 9 Growth Hacking Strategies To Try in 2021 and Beyond appeared first on Customers.ai.

How To Create a Facebook Poll in 7 Easy Steps + Polls for Facebook Groups & Facebook Stories in 2023

Vince Magaline — Tue, 06 Apr 2021 21:33:00 +0000

You would be surprised by how many people need to learn or forget how to create a poll on Facebook. In fact, nearly 15,000 people ask this question online every month.

Facebook polls can be both amusing and informative. Amusing for your audience, and in many cases informative to you or your business.

Whether you’re asking how your followers felt about Apple removing Fortnite from the App Store, or you’re asking which features your brand’s fans would like you to build next, a Facebook poll allows you quickly gain information.

And making a Facebook poll is quick and easy to do, so go ahead and use them whenever you’re thinking about what other people might be thinking.

You can create a poll on Facebook to ask a question, customize the answers, and let people vote for their favorite option.

For this example, we’ll show you how to create a poll on a Facebook Page. However, you can also create a poll in a Facebook group or in a story.

Keep in mind that you’ll need to be an admin or editor to create a poll on a Facebook Page.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

How To Create a Facebook Poll

Here’s how to create a poll on Facebook:

Step #1. Find and click on the Pages tab, then select your Page.
Step #2. Click on the Publishing Tools tab.
Step #3. Click on Create Post
Step #4. Click on the ellipsis (three dots), then choose Poll
Step #5. Type the question you want to ask and for Option 1 and Option 2, enter the options for your poll.
Step #6. Underneath the Poll Options, click on the “1 week” drop-down to choose when you want your poll to end (example: 1 day, 1 week, Custom).
Step #7. Click on the Share Now button.

If you’re on a Mobile device, or if you’re trying to learn how to create a poll for a Facebook group or Facebook story, you can find those quick and easy directions here:

Mobile Device: How do I create a poll on a Facebook Page
Facebook Group: How do I create a Facebook Poll in a group on Mobile
Facebook Story: How do I create a Facebook Poll in a story on Mobile

And now to the more detailed version of how to create a Poll on Facebook with step-by-step screenshots.

Step #1: Find and click on the Pages tab, then select your Page

After logging in to Facebook, find the Pages tab on the left-hand side of the screen.

Click on the Pages tab.

After clicking on the Pages tab, select the Page you wish to create a Facebook Poll for by clicking on it.

Step #2. Click on the Publishing Tools tab

Once you’ve clicked on the page you wish to create a Facebook Poll for, you will arrive on your desired Facebook Page.

From the menu bar on the left-hand side of your Facebook Page, find the Publishing Tools tab.

Click on the Publishing Tools tab.

Step #3. Click on Create Post

After clicking on the Publishing Tools tab, find the Create Post button in blue at the top right of your screen.

Click on the Create Post button.

Step #4. Click on the ellipsis (three dots), then choose Poll

After clicking on the Create Post button, a pop-up window will appear in the middle of your screen.

In the pop-up window, click on the ellipsis (three dots) button.

After clicking on the ellipsis button, find the Poll option with the green icon.

Click on the Poll option.

Step #5. Type the question you want to ask and for Option 1 and Option 2, enter the options for your poll.

Now you’re ready to create your Facebook Poll.

Where it says, “Ask something…” you can type out the question you want to ask.

After typing out the question you want to ask your audience, it’s time to create the different Options your audience can choose as answers to your Poll.

Find where it says, “Option 1” and “Option 2.”

Type the answer Options you wish to provide your audience to answer from in those boxes.

Note that you can type up to 25 characters for each answer Option in the Poll.

Step #6. Underneath the Poll Options, click on the “1 week” drop-down to choose when you want your Poll to end (example: 1 day, 1 week, Custom)

Once you’re finished creating the question and answer Options for your Poll, you’ll need to determine how long you want the Poll to run for.

The default time length of Facebook Polls is 1 week.

If 1 week is enough time for your Poll, you can leave it at 1 week. If you want to provide your audience more time to answer your Poll question, choose from the other options.

Your options for time length include 1 day, 1 week, Never, and Custom.

Step #7. Tap Share Now

Congratulations! You’re ready to share your Poll.

Once you’re ready to share your Facebook Poll, find the Share Now button at the bottom of the pop-up window.

Click on the Share Now button to share your Facebook Poll.

How To Create a Poll on Facebook from a Mobile Device

Hopefully, you were able to create an awesome Facebook poll with the above screenshots and directions.

If you’re on a mobile device, or if you need to create a poll for a Facebook group, or you need to add a poll to a Facebook story, follow the step-by-step directions below.

How to create a Poll on a Facebook Page on Mobile

Step #1. Tap the three stacked vertical lines in the bottom-right of Facebook.
Step #2. Tap Pages, then select your Page.
Step #3. At the top of your Page, tap “Publish.”
Step #4. Scroll down and tap Poll.
Step #5. Type the question you want to ask.
Step #6. In the boxes with “Option 1” and “Option 2”, enter the options for your poll. You can type up to 25 characters for each option.
Step #7. Next to Poll Ends, tap the 1 week drop-down to choose when you want your poll to end (example: 1 day, 1 week, Custom).
Step #8. Tap Share.

How to create a Facebook Poll in a group on Mobile

Step #1. Tap the three stacked vertical lines in the bottom right of Facebook.
Step #2. Tap Groups, then select a group.
Step #3. Next to “Write something…”, tab the circled ellipsis (three dots) and select “Create a Poll.”
Step #4. Tap “Ask something…” and enter your question.
Step #5. Tap + Add a poll option… to enter options for group members to select.
Step #6. Tap the gear ⛭ icon to select whether you “Allow members to add options” or “Allow people to choose multiple options.”
Step #7. Tap “Post.”

How to create a Facebook Poll in a story on Mobile

Step #1. At the top of your News Feed, tap Show More and then tap “+ Add to Story.”
Step #2. Add your photo or video. You can tap a story type at the top (example: Boomerang) or select a photo or video from your camera roll. Tap Camera to take a new photo or video.
Step #3. Tap the square icon that has the bottom right corner of the square folded-upwards. You’ll find it in the top right of your mobile device’s screen. Then tap “POLL.”
Step #4. Type your question, then tap “Yes” or “No” to customize the answers.
Step #5. Tap “Done” in the top right.
Step #6. To change the audience for your story, you can tap “⛭ Privacy” in the bottom left.
Step #7. Tap “Share to Story.”

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Are You Marketing on Facebook?

If you’re a digital marketer, chances are that one of your main channels is Facebook.

Did you know that you can use Facebook Messenger for business? Whether you answered “Yes” or “No” doesn’t matter. What matters is that more than 1.5 billion people actively use Facebook Messenger chat.

However, less than 1% of businesses are engaging with their audience on this proven channel.

Therefore, Messenger presents a rare opportunity to engage with consumers on an untapped and highly engaging marketing channel.

Frequently Asked Questions about Creating & Managing Facebook Polls

Q: Why should I make a poll on Facebook?

A: Creating a poll on Facebook can provide insight into what your friends or customers might think about an issue. The answers can help guide future content creation efforts and increase user engagement metrics by focusing on things they actually care about.

Q: What does it mean that Facebook polls are “anonymous”?

A: You may choose who you wish to view or see your Facebook poll. Your family and friends will be able to answer online without having their responses linked with their Facebook accounts.

Thus, it is possible that all of your friends or users may be able to answer without revealing their identities.

Q: What does it mean that Facebook polls are “secret”?

A: You can choose to make your Facebook poll “Secret” and only people you explicitly approve will be able to see the Facebook poll. You can then share a URL to the Facebook poll with others who will need to approve before they can see it. As you might expect, this type of poll may be useful for surveys that are meant to be kept private or used internally within an organization.

Q: Who can see or answer a Facebook poll?

A: When you create and publish the Facebook poll, you will see a prompt to enter in who you’d like to see your poll. This list includes only Facebook users whom you have approved in advance (or, that are friends of people already on the approve list). Note that if someone is not on this list, they will not be able to see the Facebook poll or answer it.

Q: Can I share the URL of a secret Facebook poll with others?

A: Yes. When someone you have approved visits a secret Facebook poll being hosted by your Facebook Page they will need to enter a code that is shown on your Page (in addition to approving them as a viewer). Once a user enters this code correctly, they will be able to see the poll and answer it.

Q: How do I view my Facebook Poll response data?

A: You can access your Facebook polling responses by clicking on your profile photo > ‘View Insights’, then choosing Polls from the dropdown menu at the top of the page (or hovering over ‘Insights’ in the left navigation menu, then choosing ‘Polls’).

A dashboard will pop-up with an option to choose either your recent or all polls. From there, you can view a variety of information about the poll including:

Summary : Poll responses of everyone that has responded – sortable by Total Responses or Average score
Demographics : A quick breakdown of the audience that responded to your poll – sorted by gender, age (if the information is provided in the initial response), and location
Detailed Responses: View all of the responses from everyone who has participated in the Facebook Poll.

Q: Can I have multiple Facebook Polls running at once?

A: You can create up to 100 Polls per Page. You can create as many different polls as you like and publish all of them at once, or stagger them out over time.

Q: Can I see responses to my Facebook Poll before the poll is closed?

A: Yes. You have the ability to view a variety of information about your poll including: summary, demographics, and detailed responses (if you choose a poll that is still open).

Q: What are the response options for Facebook Polls?

A: You can create multiple-choice questions or freeform question polls. In addition to options of simply choosing one answer, you can also add an option that reads “Other.” This will allow people to write in their own answer.

Q: Can I see who is answering my Facebook Poll?

A: Yes. After you publish your Poll, a prompt will ask if you would like to view “Detailed Responses.” If you choose this option, you can see the Facebook profile picture of each person that has responded and how they answered the Poll.

Q: What is the minimum number of responses required to see a Facebook Poll and its data?

A: To view detailed analysis of your poll, you must receive at least 10 unique responses from people who have approved viewing your poll (and that are not friends with each other).

Q: Can I send a message directly to someone who answers my Facebook Poll?

A: Yes. After you have received at least 10 responses, you will be able to click on each response and send a message privately as if it were any other form of engagement. You can even write up a template or pre-written response to quickly communicate with anyone who has responded. Note that you may need to approve them as a viewer before they can see the poll.

Q: How many answers can be included in a Facebook Poll?

A: You may include up to 10 total responses per question within your Facebook Poll. This includes all possible answers, including ‘Other’. However, if ‘Other’ is chosen, it will count towards the maximum number of responses.

Q: What is the best way to encourage participation in my Facebook Poll?

A: You can make your poll more eye-catching by adding images, videos, or even location tags. You should also be sure to include a clear call to action in your description requesting that people respond. Depending on what you are trying to accomplish with the poll, you may want to make it public.

Q: Should I be worried about a Facebook Poll that is collecting sensitive information?

A: No. All of the information within your Facebook Polls will not be published on your Page or available publicly in any way. It can only be seen by people who have responded to your Poll and by you.

Q: Can I use my Facebook Poll to conduct market research?

A: If you have a business Page, it may be useful to poll your audience for information on what type of content they would like to see and what products they are interested in buying from you. It could also be valuable for user feedback on new product releases, effective advertising campaigns, and more.

Q: Can I see results for Facebook Polls that have already ended?

A: You can still access the detailed information even if a poll has already ended (when viewing your published Posts). However, you will not be able to view or share any of the responses individually since they are no longer available for view.

Q: How do I report inappropriate or offensive comments on a Facebook poll?

A: If you are seeing inappropriate or offensive content in your Poll, you may report it to Facebook through the Help Center . This will alert Facebook of the issue(s) and help take an appropriate action.

Q: Are Facebook Polls searchable via the platform?

A: No, they are not indexed by search engines such as Google. They will also not appear in News Feed for this reason too. This means they should only be used to promote engagement with a specific audience or customer base that is already aware of your Page.

Q: What is the best time of day to post my Facebook Poll?

A: It depends on who you want to see it! Posting at a peak time when you know your audience typically uses Facebook, you are more likely to catch their attention.

You can see the latest weekly Facebook Insights on when people are using your Page here: https://developers.facebook.com/docs/insights

Q: How do I create a Poll on my mobile device via the Facebook App?

A: Currently, you will need to access your Polls through a Web browser for iOS and Android devices . The creation of Facebook polls is not a supported feature of the Facebook app.

Q: Do Facebook Polls have a time limit?

A: If you created your Poll via the Facebook Page Manager, it will last for 21 days.

Individual responses do not have a time limit. They will remain public on your Page indefinitely until you delete the poll entirely.

Q: Can I change my Facebook Poll after it is published?

A: If you change your mind about some of the answers or wording, there is not currently a way to edit a poll once it has been published. You can either create a new poll or delete your original post.

Q: Does a Poll count as engagement?

A: No, feedback provided through Polls is technically categorized as “post actions.” This will not affect your Page’s Insights. However, it may cause the post to appear higher within the News Feed for people who respond.

Q: What about privacy laws for my Facebook Poll?

A: If you are conducting a poll for a business Page, your Poll responses should only be used for internal purposes. This includes feedback on advertisements or new product releases. You should always assume the information is publicly available unless otherwise stated by you as the owner of this content.

Q: How do I delete my Facebook Poll?

A: Deleting a poll is simple. Go to your Facebook Page, click on the three dots in the upper right corner of the screen and choose “Manage Polls.” Locate your Poll and click on it. Clicking the X will delete it permanently.

Q: How do I organize my Facebook Polls?

A: You can easily arrange your Facebook Polls by clicking “Edit” on the top right corner of each poll. Click on “Move Up” or “Move Down.” This will change the polls order within a group, but not between groups.

Q: How do I permanently delete all of my Facebook Polls?

A: While you can permanently delete a single poll, you can only delete entire groups of polls. Click on “Manage Polls” in the left-hand column. Click on the three dots on each poll in a group to access more information about that poll. In this pop-up, click on “Delete All Posts.” This will prompt an alert asking you to confirm your decision. You can also permanently delete all of your Polls by clicking on the three dots at the top right of each one. Click on “Delete” and then confirm your decision once again.

Q: How do I find out the results of my Facebook Poll?

A: You can access your poll results by navigating to a specific Facebook Page and scrolling down to the “Posts” section. Click on “View Results.” Here, you should see all of your most recent posts including any polls as well as shareable feedback from those who responded. To view past results of your Poll, click on the three dots at the top right corner and choose “View Past Results.”

Q: Can I make my Facebook Polls available anywhere other than Facebook or can I share them publicly?

A: No. Only those who have access to your Page are able to see any polls you create. You also have the option to make them completely private.

Q: What are the Best practices for Facebook Poll creation

A: We recommend using images to accompany your Facebook Polls. Creating a visual alert can help draw more attention to your post. Remember, if you are using a poll for business purposes and you want the results from this poll to remain anonymous, hide all identifying information on each image used in your Poll. Keep in mind that Facebook offers a variety of different polls styles. Some are short and sweet, while others can be more comprehensive. Use your best judgment when deciding what type of poll will best serve the purpose for which you intend it.

Q: Hackers are responding to my Facebook Poll. What should I do?

A: If you see any responses that look suspicious, then it is best not to include those responses in your overall poll results. You can also choose not to publish a specific response by clicking on a reply and selecting “Only you can see this.” However, if you notice there is a high volume of suspicious responses, you might want to consider reposting your Facebook Poll.

Q: I’ve set a different privacy setting for my Page than for the posts on that page. Is this OK?

A: If you have set your Page’s privacy settings so that only certain people can see it, then keep in mind that only those people will be able to see your Facebook Poll.

A: How long should I leave my Facebook Poll up for?

We recommend leaving your Poll active for at least 24 hours, allowing enough time for responses and also giving you a window in which to gather data and update it as needed.

Q: What information should I leave out of my Facebook Polls?

A: When creating a Facebook Poll, the maximum character limit is 100. Shorter posts are better received on social media than longer ones and responses tend to be more accurate if there is less room for people to get creative in their response. Therefore, it’s best not leave your options open-ended when providing multiple choices for your Poll answers.

Q: How do I know if my Facebook Polls are showing up?

A: First, look for the “People Are Talking About This” notification at the top of your Page. If this isn’t visible, try visiting a page on your Page that you haven’t posted anything to recently . For example, a Page that doesn’t post often will have more engagement on older posts. You can also view your Page’s latest Insights to see what content is most engaging.

Q: How do I know who responded to my Facebook Poll?

A: Navigate to your Facebook Page and scroll down to “Posts.” Click on the post that contains your poll. Here, you should see all the participants who responded along with their profile pictures and some feedback.

Q: Who can see my Facebook Poll?

A: Only those with access to your Page will be able to view any polls you create. You also have the option to make them completely private.

Q: What kinds of questions can I ask in a Facebook Poll?

A: There are no limitations on what you should or shouldn’t ask within your Facebook Polls. However, if you’re conducting a poll for any business-related reason, make sure the results don’t violate any privacy laws.

Q: Can I add images to my Facebook Poll?

A: Yes, you can add up to 4 images to any individual poll. Click on the three dots in the upper right corner and choose “Edit” for your specific Poll.

Q: Can I include links/URLs within my Facebook Poll?

A: You can also include a website link or URL if it helps with clarification of your Poll’s question. You can add up to four of these within any given Poll. Click on the three dots in the upper right corner and choose “Edit.”

Q: How can I share my Facebook Poll?

A: Once you’ve created and published your Poll, anyone with access to that Page will be able to see it. Sharing the post within a business group or friend network on Facebook is one way social media managers are able to spread the word about their Facebook Pages.

Q: How do I learn more about Facebook Polls?

A: You can learn more at the Polls section of your Facebook Page . From there, you will be able to access Edit Mode for all of your current polls. Here, you can also create new polls or find these options inside of the Settings menu.

Q: I’m interested in other social media management tools to help me run Facebook Polls and reach more social media users. What do you suggest?

A: Customers.ai!

Here’s what to do next:

Check out the Customers.ai Growth Marketing Blog for all things Facebook marketing and multi-channel chatbots.
Talk and learn about chatbots with other enthusiasts. Join Customers.ai Island, a Facebook group of over 35k marketers and entrepreneurs that are ready to support you.
Advance your marketing performance with an omnichannel strategy and learn why OmniChatⓇ technology by Customers.ai has the tools to differentiate your marketing from the competition.

The post How To Create a Facebook Poll in 7 Easy Steps + Polls for Facebook Groups & Facebook Stories in 2023 appeared first on Customers.ai.

How To Add An Admin To Your Facebook Page & Manage Business Page Roles

Vince Magaline — Mon, 05 Apr 2021 19:25:00 +0000

Are you frequently faced with the question of how to add an admin to your Facebook Page or how to include new members? If so, you’ve come to the right blog post!

Facebook provides the flexibility to assign various levels of permissions to individuals on your Page, allowing you to efficiently manage your team. The best part? There’s no restriction on the number of people who can hold roles on a Facebook Business Page.

Let’s dive right into it! In this guide, we’ll walk you through the process of adding an admin to your Facebook Page, empowering you with the knowledge to navigate and control your page effectively.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

How To Add Admin to Facebook Page

Let’s start with the short version.

Here’s how to add an Admin to your Facebook Page:

Step #1. Click on the Settings tab of your Facebook Business Page.
Step #2. Open the Page Roles menu in the left column.
Step #3. Type a name or email in the box and select the person from the list that appears.
Step #4. Click Editor to select a role from the dropdown menu, choose Admin, and click Add.
Step #5. New Admin receives a notification. Existing Page Roles = Pending.
Step #6. New Page role is accepted. Existing Page Roles = Accepted.

Keep in mind that if you’re not friends with the person you’re adding, they’ll have to accept your invite before they can start helping you manage your Page.

If you need to learn how to edit Facebook Page roles on a business page, go here.

And now for the full version of how to add an Admin to a Facebook Page with step-by-step screenshots!

Step #1. Click on the Settings tab of your Facebook Business Page

Go to your Facebook Business Page and find the “Settings” tab at the bottom of the menu bar on the left-hand side of your page.

Step #2. Facebook Page Roles menu

From the Page Roles menu, you can manage every role on your page.

Click on the “Page Roles” tab from the menu bar on the left-hand side of the page. This will open the Page Roles menu.

Step #3. Add an Admin to your Facebook Business Page

In the “Assign a New Page Role” section, start typing the name of the person you want to assign to the page. The drop-down menu will offer you suggestions and you can choose the person you want from there.

Once you have the right name, click on “Add.” Facebook will then prompt you to re-enter your password to make sure it’s you that is making the change.

Note: There will be a pop-up reminder in blue that reads, “If you’re adding a new admin to your Page, please keep in mind that they’ll have the same permission as you do to make changes to this Page.”

Step #4. Assign a New Page Role for Admin

Also in the “Assign a New Page Role” section, click the menu next to their name to select the “Admin” option.

You can set a number of different roles, each with different permissions which will show up beneath the search bar when you select any of the following Page Roles:

Admin
Editor
Moderator
Advertiser
Analyst
Custom

Step #5. Existing Page Roles – Pending

Still on the Page Roles menu, under “Existing Page Roles,” the person’s name will now show up with a “pending” message next to it in red.

Step #6. Existing Page Roles – Accepted

Finally, the last step on how to add admin to Facebook page!

Once the person you’ve assigned this Page Role to receives the notification, they can accept and their role will show up under the “Existing Page Roles” section.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

How to Edit Page Roles on a Facebook Business Page

Step #1. Find the Existing Page Roles section of the Page Roles menu

The Existing Page Roles section shows you each person on your page, categorized by their permissions.

For example, you can have multiple people under Admin and one person under Moderator.

Step #2. How to change existing page roles

Existing Page Roles are organized by how many permissions they hold.

You can also use this menu to edit the permissions for each person on your page. So if you already have someone as an Editor, you can change them to an Admin by clicking on the “Edit” button on the right.

When you click “Edit,” a drop-down menu will appear that lets you choose another role for that person. This way, there’s no need to add them to your page again.

You can also use this part of the menu to remove people from your page.

That concludes how to add admin to Facebook page. We hope this was helpful!

Are You Marketing on Facebook?

If you’re a digital marketer, chances are that one of your main channels is Facebook.

However, less than 1% of businesses are engaging with their audience on this proven channel.

Therefore, Messenger presents a rare opportunity to engage with consumers on an untapped and highly engaging marketing channel.

Important Next Steps

See what targeted outbound marketing is all about. Capture and engage your first 500 website visitor leads with Customers.ai X-Ray website visitor identification for free.
Talk and learn about sales outreach automation with other growth enthusiasts. Join Customers.ai Island, our Facebook group of 40K marketers and entrepreneurs who are ready to support you.
Advance your marketing performance with Sales Outreach School, a free tutorial and training area for sales pros and marketers.

Frequently Asked Questions about How to Add an Admin on to a Facebook Business Page

Q: How do I add an admin to my Facebook page?

A: The steps on how to add an admin to Facebook page from the settings tab:

Log into your Facebook account. Navigate to “Settings” on the left sidebar menu. Here’s a helpful guide on how to fix Facebook from logging out if you’re experiencing issues with staying logged in. This can ensure a smoother process when managing your Page settings.
You will be taken to the general Page Settings page. Select “Page roles” from the left sidebar menu.
Enter the name of the person you want to assign to the page in the “Assign a New Page Role” section. From the dropdown menu, you will be able to select the person you want.
Using the dropdown menu next to their name, you can choose their role.
Select the “Admin” option from the drop-down menu.

You will see a message that states: “When adding a new admin to your Page, keep in mind that they will have the same permissions as you.”

To make sure it’s you that is making the change, Facebook will prompt you to re-enter your password. Click “Add” when you have the right name.
Under “Existing Page Roles,” the person’s name will now be displayed with a red “pending” message.
Upon receiving the notification, the user can accept it and their role will be added to the page under the “Existing Page Roles” section.

Each person on your page is displayed according to their permissions. You could assign one person to the position of admin and another person to the position of editor, for example.

You can find step-by-step instructions at the top of this article.

Q: What are the different Facebook page roles?

A: There are six different Facebook page roles:

Admin – has full control over the page and can add and remove other admins.
Editor – can edit the page, add photos, and videos, and post as the page.
Moderator – can remove and hide comments, posts, and photos.
Analyst – can see insights and performance data for the page.
Marketer – can create ads and see insights for ads.
Developer – can create and manage apps for the page.

Q: How do I change an existing Facebook page role?

A: You can change an existing Facebook page role by following these steps:

Go to the Page Roles menu.
Select the Existing Page Roles section.
On the right, find the person you want to change the role for and click on the “Edit” button.
A drop-down menu will appear that lets you choose another role for that person.
Click on the “Save” button when you’re done.

You can also use this part of the menu to remove people from your page.

Q: How do I remove an admin from my Facebook page?

A: You can remove an admin from your Facebook page by following these steps:

Go to the Page Roles menu.
Select the Existing Page Roles section.
On the right, find the person you want to remove and click on the “Remove” button.
Click on the “Confirm” button.

The person will be removed from your page and will no longer have any admin privileges.

Q: What is the best way to manage Facebook page roles?

A: The best way to manage Facebook page roles is to use the Existing Page Roles section of the Page Roles menu. This lets you see a list of all of the people who have admin, editor, moderator, or analyst privileges for your page. You can then change their role or remove them from your page.

Q: Why can’t I add an admin to my Facebook page?

A: An admin for your Facebook page must have a Facebook account, whether it is a personal profile or a business account. Facebook pages are independent entities, and administrators may not be visible to those who like them. We have also observed that the person adding admin permissions to a new user must be friends with the new admin on Facebook.

Entering an email address into the “Start typing a name or email” section of the Manage Admins screen located in the Edit Profile section of your page will not allow Facebook to register that person unless he is already a Facebook member.

Q: Can I have 2 Admins on a Facebook page?

A: A Page can have as many admins as it wants. You can add an admin by visiting “Edit Page” on your Timeline, clicking “Admin roles,” and selecting “Add another admin.” Note: To become an admin, the user must like your page.

Q: Where is the admin panel on Facebook?

A: The admin panel is hidden in the upper right-hand corner of your Facebook page. You can access it by clicking on the gear icon. This will give you a menu with several different options, including “Page Roles.”

Keep in mind that Facebook is constantly changing its layout and functions, so some of these instructions may not be up-to-date. For the most accurate and up-to-date instructions, please visit the Facebook Help Center.

Q: What is the highest Facebook page role?

A: The highest Facebook page role is admin. An admin has full control over the page and can add and remove other admins.

Q: Can a Facebook page be an admin of another page?

A: A Facebook Page admin can add another admin as long as the new admin also has a Facebook account and is friends with the original admin on Facebook or the original admin knows the email address associated with the new admin’s Facebook account.

Q: How do I see who the admin is on a Facebook page?

A: Navigate to the Settings tab at the top right of the page, and find the Page roles section on the left. In the Facebook Help Center, you can read more about each of the roles and their capabilities. All role information for the Page will be visible and editable if you are the Page Admin.

Q: How can I tell who posted a page?

A: The name of the person who published will appear below the name of your Page next to Published by. Whenever a Page comment is made, the name of the person who commented will appear next to Commented on by. You should remember that only people who help manage your Page will be able to see this information.

Q: What is a custom page role on Facebook?

A: Custom Facebook admin roles, for example, allow one admin to schedule and create posts and comments while denying him the ability to publish. There is a custom Facebook admin role that allows one team member to post and comment, but not to publish.

Q: Can an editor remove an admin from a Facebook page?

A: As soon as you remove someone from being an admin, they will no longer be able to remove members or admins, add new admins or edit group descriptions or settings. Unless the group creator leaves the group on their own, the group creator cannot be removed as an admin.

Q: What’s the difference between Editor and Admin on Facebook?

A: The most powerful and controlling role is the administrator. The second most authoritative role is the editor. Editors can do everything that admins can except manage other page roles and settings. Moderators are responsible for managing people, comments, messages, and ads.

Q: Why can’t I find Page roles on Facebook?

A: You can find the Facebook Page roles settings by going to your Facebook Business Page and clicking on the Settings option on the left hand side. From here, select Page roles. On this page, you can see a list of people who have access to your Page. Add or remove people from existing Page roles.

Q: Why am I not an admin on my own Facebook page?

A: Since you are still technically a member, you are considered to be a member. It is only possible to move forward if you resign from your current position. In order to do this, click Settings in the left panel, click Page Roles (also in that panel), click Edit below your account, and then select Remove.

Another possible route is to request from another admin of the Page to invite you as an admin to the Page.

Q: How do I change back to Administrator on Facebook?

A: If you’re an administrator:

Tap your profile picture in the top left corner of Facebook.
Click the pages.
Visit your Page and tap More.
To edit page roles, tap Edit settings.
You can change the role of any employee by tapping next to their name. After entering your password, you will be able to change the role.
Choose a new role and then tap Save.

Q: Why is Facebook page admin invite not showing up?

A: Is the Page Role Invite not appearing in either place? If you are having trouble finding the notification, contact your Account Manager. He or she will cancel the invitation and send it again. To prevent it from being buried in your notifications list, be sure to check your notifications as soon as possible.

Q: How do I accept Facebook Page admin request?

A: Here’s a step-by-step guide to accepting page admin:

Sign in to Facebook
In the Explore column on the left side of the news feed, click “Pages”
Select “Invitations”
Go to the admin invitation page and click accept

Q: Can I take over a Facebook page without an admin?

A: If you are not considered an admin of a Facebook page that you own or manage, first you must navigate to the page in question and click the “Report page” option found by clicking the 3 dots.

Click “Is this your intellectual property” in the lower corner when asked why you are reporting the page.

Afterwards, you’ll be directed to a page which outlines Facebook’s policies and how you can file a claim.

Q: Are Facebook group admins responsible for content?

A: It is not the responsibility of the admin of a Facebook Group to monitor the content or conduct of the members of the group. According to Facebook, the role of an admin does not include monitoring content and conduct.

Here’s what to do next:

Looking for more step-by-step tutorials and useful resources like how to create a poll on Facebook or a list of free advertising sites?

Check out the Customers.ai Growth Marketing Blog for all things Facebook marketing and multi-channel chatbots.
Talk and learn about chatbots with other enthusiasts. Join Customers.ai Island, a Facebook group of over 35k marketers and entrepreneurs that are ready to support you.
Advance your marketing performance with an omnichannel strategy and learn why OmniChatⓇ technology by Customers.ai has the tools to differentiate your marketing from the competition.

The post How To Add An Admin To Your Facebook Page & Manage Business Page Roles appeared first on Customers.ai.

6 Secret Tactics Guaranteed to Drive Instagram Traffic to Your Website

Vince Magaline — Mon, 05 Apr 2021 15:42:12 +0000

Want to drive more Instagram traffic to your website this year? You’re not alone.

50% of Instagram users have visited a website to make a purchase after seeing a product or service on Instagram. That’s +500 million active monthly users leaving Instagram and looking to buy from the companies they find or follow.

Naturally, more companies are trying to capitalize on the Instagram traffic their business page receives every day. And although Instagram has added many ways to sell products on Instagram, the large majority of companies can sell more through their own website.

However, Instagram is one of the hardest social media platforms to drive traffic away from. So, you need new strategies that go beyond adding a dynamic link to your Instagram bio. That’s what everyone else is doing, and you want to be better than the competition, right?

Furthermore, I promise not to waste your time with tactics such as “Running Instagram ads” because I assume you’re already aware of Facebook ads for Instagram as a solution to this problem.

In this article, you’ll discover 6 tactics to both increase traffic on Instagram, and how to drive that Instagram traffic to your website.

The majority of the tactics you’ll learn today are brand new avenues that most Instagram accounts have not yet made available to prospective customers and followers to take.

So, get ready to build a superhighway to your website with the latest and greatest tactics to drive traffic from Instagram in 2021!

How to Use Instagram to Drive Traffic to your Website

Let’s get straight to it! Here are 6 secrets to drive Instagram traffic to your website in 2021:

Auto-reply to DMs to drive Instagram traffic to your website.
Add clickable links to your Instagram Story, Bio, IGTV Description, and Direct Messages.
Use Comment Auto-Responders to increase Instagram traffic to your website.
How to get Instagram traffic to your website from Instagram Stories.
How to get more traffic on Instagram through post engagement.
Secret Instagram hack: How to get traffic to Instagram from the Clubhouse app.

#1. Set up DM auto-reply messages to drive Instagram traffic to your website

By far, the best way to drive traffic from Instagram to your website is by using an array of Instagram messaging tools.

New Instagram DM (direct message) tools, by Customers.ai, are your new secret weapon to turn Instagram traffic into website traffic, with features that:

Instantly reply to Instagram DMs.
Auto-respond to comments on your posts.
Automatically engage with the people who share your content in their Instagram Story.
24/7 ability to answer common questions and start conversations with prospects and followers.

And most important to our topic of discussion, add a link to your website in any Instagram automated message.

Here’s an example of a welcome message one of our client’s is using on their Instagram page:

Furthermore, new Instagram tools from Customers.ai empower business growth with tools to:

Capture leads and build contacts lists.
Automatically store, tag, segment, and export contacts.
Reengage contacts via email, SMS, Messenger, and more via automated workflows.

So, whether or not you succeed in sending Instagram traffic to your website, Customers.ai will empower you to make the most out of every engagement you have with your audience.

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

#2. Drive traffic from Instagram by knowing where to add clickable links

In order to drive Instagram traffic to your website, you’ll need to use links. So, before we dive any further, let’s cover all the places on Instagram that you can add links to your website.

Where can you add links to your website on Instagram? There are four main places where you can add a link to your website on Instagram:

Direct Messages (DM): You can add a link to any DM conversation and hyperlink it. Other than the Instagram bio link, this is the easiest and most effective way to add a clickable link on all of Instagram.

However, as you’ll learn throughout this article, there are many opportunities to add links to your Instagram direct messages that most users don’t yet know about.

Instagram Story link: There are two ways to add links to Instagram Stories. One of which is brand new and a huge opportunity for any active account on Instagram.

The first way is to add a link to an Instagram Story, is to use the Instagram Swipe-Up feature. However, the Swipe-Up feature is restricted to business profiles with 10,000 or more followers, as well as verified accounts.

The second way to add a link to an Instagram Story is use Customers.ai’s Instagram Story Mentions tool, which allows you to instantly reply to people who mention you in their Story. More on this coming in the 7th tactic to drive Instagram traffic to your website.

IGTV Description link: Any Instagram account can add a clickable link in their IGTV video description.

Include a CTA (call to action) to open up the video description and click on your link. Again, this tactic is super easy to do, but many business accounts fail to do it.

Instagram Bio link: The most utilized and well-known place to add a link to your website on Instagram is in your Instagram bio. Many Instagram users will include a CTA to “Click the link in our bio” in their Instagram feed post captions.

Be sure to make the most of your Instagram bio link by using tools such as Linktree or Link.Gallery from Rebrandly, which allow you to send Instagram traffic to your most relevant landing pages.

Learn more tips and tricks on how to optimize your Instagram bio for business!

Now, you don’t want to always add links to the content you post on Instagram. That would be annoying to your followers. Additionally, if you add links to everything you post, you’ll decrease your visibility because Instagram wants to keep its users on Instagram, of course.

So mix it up! Make sure you’re creating plenty of engaging content that’s made for Instagram, add links to more of your promotional content, and then capitalize on the opportunities to add links to your bio, direct messages, Story Mentions, and so on.

#3. Use Comment Auto-Responders to drive Instagram traffic to your site

One of the latest opportunities to add links on Instagram (that’s currently lesser-known) is using what’s called a Comment Auto-Responder.

Most of all, Comment Auto-Responders open up an avenue to send Instagram traffic to your website, which was unavailable prior. As in, you could not do this until now!

Here’s how it works:

The next time you post to Instagram, add instructions to the captions section that tells the audience to comment on your post with a certain keyword, such as “SATURN”:

Then, Customers.ai will automatically reply to any of the comments using that keyword on your Instagram posts with an engaging chat dialogue.

Here’s an example of a Comment Auto-Responder in action that’s triggered by the keyword “INSTATOOLS” :

As you can see in the GIF above, after the person replies, a page with a link to learn more about Instagram tools from Customers.ai opens in a new chat dialogue.

Want to test it out for yourself? Go to the Customers.ai Instagram page and find one of the posts that asks you to comment with a specific word!

#4. How to get Instagram traffic to your website from Instagram Stories

You may have had some luck driving Instagram traffic to your website from Instagram Story posts already.

However, chances are you’ve never been able to instantly run promotions on your fans Instagram Story posts which mention your brand.

Here’s how the Story Mentions tool works:

When someone mentions you or your brand in their Instagram Story, Customers.ai will start a chat conversation by instantly replying with a chatbot dialogue.

Not only can you thank your fans for sharing your content, but you can also send them a link to your latest promotion or a relevant landing page in the same dialogue.

Using Customers.ai’s Story Mentions tool is guaranteed to encourage Instagram followers to share more of your brand in their Stories while building influence and loyalty!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

How to Get More Traffic on Instagram

In order to drive as much Instagram traffic to your website as possible, you’ll want to get more traffic on Instagram, of course.

So, for the final couple tactics to get more Instagram traffic to your website, we’ll focus on how to create traffic on Instagram. Specifically, you’ll discover how to:

Boost Instagram reach and engagement.
Get more exposure on Instagram.
Get followers and traffic to your Instagram page.

Use the following tactics to feed the Instagram funnels you build to your landing pages.

#5. How to get more traffic on Instagram through post engagement

Another new way to boost content visibility on Instagram in 2021 is by incentivizing engagement.

Remember how we used comment auto-responders to drive Instagram traffic to your website in tactic number 3? The same tactic will dramatically increase the exposure of your Instagram posts.

Therefore, increasing the amount of traffic you receive on Instagram.

Comment Auto-Responders dramatically increase the visibility of your posts because not only can you opt these leads into your funnel and capture their contact information for r etargeting audiences, but you’re triggering the Instagram algorithm with all of the extra engagement!

If you go to the Customers.ai Instagram page, you’ll be able to see just how many comments pile up on the posts with Comment Auto-Responders attached to them. Look for posts where a word is specified in the post’s caption and prepare to be amazed:

Amplify your reach by incentivizing comments, shares, and mentions of your brand by your followers using Instagram auto-reply tools.

#6. How to get traffic to Instagram from the Clubhouse app

Are you on the Clubhouse app? If you’re an entrepreneur, creator, or influencer, there’s a good chance that you are, or you’ve thought about it.

However, lead generation from Clubhouse is a significant challenge, and here’s why:

There’s no advertising on the Clubhouse app.
You cannot send direct messages to your Clubhouse social network.
Links added to the Clubhouse app are not clickable.

I know what you’re thinking, “What does Clubhouse have to do with how to get more traffic to my Instagram?”

Here’s why: One of the only clickable links on all of Clubhouse is a link to your Instagram page.

And, Customers.ai Founder and CEO, Larry Kim, found a way to build a marketing funnel that has already generated over 50,000 leads from Clubhouse in just over a month!

Here’s how to get traffic to Instagram from the Clubhouse app:

Build a following on Clubhouse.
Send traffic to your Instagram profile with CTAs in your Clubhouse bio.
Have Clubhouse users DM or use Messenger to contact you on Instagram using a keyword.
Use Customers.ai’s Instagram Tools to instantly respond to your direct messages, and send that Instagram traffic to your website.

For a step-by-step guide on how to build an Instagram lead generation machine from Clubhouse, read this article: 10 Secrets to Build a Clubhouse App Lead Generation Funnel.

Important Next Steps to Drive More Instagram Traffic to your Website

Furthermore, the benefits of “owning” your Instagram followers as contacts, as opposed to a long list of usernames, is almost immeasurable.

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

Step 1: Sign-up for Customers.ai.
(Already have an account? You’re golden, move to Step 2)

Step 2: Apply for early access to Instagram messaging tools.
Use partner code UNICORN to jump to the head of the list!

GET EARLY ACCESS TO NEW INSTAGRAM TOOLS FROM Customers.ai

Are you looking for an edge on Instagram? Influencers, artists, brands and D2C businesses, you may qualify to be the first to use tools that generate elite engagement via Instagram DMs.

The post 6 Secret Tactics Guaranteed to Drive Instagram Traffic to Your Website appeared first on Customers.ai.

10 Hottest Tools for Instagram Influencers To Increase Your Followers in 2021

Vince Magaline — Thu, 01 Apr 2021 09:53:26 +0000

There’s a lot of content on the best Instagram influencer marketing tools — as in the best tools to find and manage a business relationship with one or many influencers. However, there is not a lot of content on the best tools for Instagram influencers — as in the Creators moving mountains on their own two feet.

So, if you’re an influencer or creator looking to empower community growth with tools to grow your Instagram audience, you’re in the right place.

It can be hard work to maintain your position as an influencer on Instagram. And, with an overwhelming amount of software, plug-ins, extensions, apps, gadgets, and websites claiming to be must-haves, how can you be sure they’re “the best”?

Not to worry – we’ve compiled a list with the help of our own network of influencers and our own influential Founder, Larry Kim.

Since we know you’re busy creating the next big announcement, let’s get straight to it!

Here they are: The 10 hottest tools for Instagram influencers to 10X followers and engagement in 2021:

The official chatbot for Instagram Creators: 100% Instagram-approved engagement tools.
Instagram analytics that grow your audience.
Build and own your Instagram contact lists.
Create beautiful images and videos for your posts and Instagram Stories.
Take control of Instagram DMs with multi-user inbox management tools.
Create a dynamic link for your Instagram bio.
Boost the visibility of your content with engaging Comment Auto-Responders.
Discover what your audience reads, watches, follows, and listens to.
Sell more products on Instagram by turning your page into a storefront.
Instantly engage with fans that mention you in their Instagram Story.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

#1. Tools for Instagram Influencers: 100% Instagram-Approved Chatbot Engagement Tools – Customers.ai

The #1 secret weapon for even the biggest Influencers and Creators on Instagram in 2021 is Customers.ai.

In fact, Customers.ai’s new tools for Instagram, which just dropped in February 2021, make our list of tools for Instagram Influencers multiple times because there’s never been a chatbot with 100% Instagram-approved engagement tools.

As far as using a chatbot to get instagram followers goes, Customers.ai is atop the leaderboard because there’s only one way to get the ‘right’ followers on Instagram: Organic engagement.

Not only will Customers.ai’s Instagram tools get you more of the followers that you actually want, Customers.ai has Instagram tools that allow influencers to:

Finally! Manage your DMs like a pro with multi-user inbox management tools.
Instantly reply to comments on your posts.
Turn Instagram traffic into website traffic.
Run a contest or do a giveaway on Instagram that incentivizes comments, shares, and mentions of your brand by your followers using auto-reply tools.
Automatically engage with the people who share your content in Instagram Stories.

Customers.ai Founder, Larry Kim, who is has been an influencer in the digital marketing space for over a decade now, can’t believe what he’s seeing:

“It’s crazy, we have accounts that are doing nearly 100,000 messages per week and they are growing by tens of thousands more followers than normal!”
Larry Kim, Founder, Customers.ai

The results of using Larry’s own software has convinced him that Instagram is the place to be for influencers in 2021.

Want to start using Instagram Tools right away? To get started with Instagram bot automation tools, check out InstaChamp and all its features, here!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Learn more about Customers.ai for Instagram, here!

SocialFox is an analytics platform built specifically for Instagram.

With SocialFox, influencers and creators get the data they need to grow their audience in realtime.

Influencers can use SocialFox to track their followers, hashtags, Instagram Stories, competitors, and more.

Furthermore, SocialFox provides actionable insights on when to post, the type of content to post, and the right frequency to post at.

SocialFox makes our exclusive list of tools for Instagram influencers because it comes highly recommended by the top digital marketing influencer, Neil Patel.

#3. Tools for Instagram Influencers: Build and Own Your Contact Lists – Customers.ai

Another very exciting and brand new tool for Instagram Influencers delivers what many of us have wanted for years: The ability to own and take control over your contacts on Instagram.

New Instagram tools from Customers.ai empowers your community growth with tools to:

Capture leads and build contacts lists
Automatically store, tag, segment, and export contacts.
Reengage contacts via email, SMS, Messenger, and more via automated workflows.

Using Customers.ai, you can set up an automatic greeting message that’s suitable for multiple inquiries. To do so, build what’s called a menu-based chatbot where you present multiple options for your fans or followers to choose from.

For example, each could be a different product or service you provide that leads to a series of questions and multiple choice answers, finally ending with one of many ways to capture and store a qualified lead’s contact information.

Here’s an example of an automatic welcome message for Instagram in action:

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

#4. Tools for Instagram Influencers: Create Beautiful Images and Videos for your Instagram Story Posts – CutStory

Over 500 million active users are on Stories every day, and your business can capitalize on this largely untapped funnel with Instagram Stories best practices.

One of those best practices is to create cute images and videos.

Among the many apps available to create short videos and still images on Instagram, CutStory is turning heads with its ability to easily capture and edit 15-second clips, which are perfect for Instagram.

Here’s how CutStory works:

import your video of any length
Choose a layout, stencil or mask
Add stickers, text, or music, and
Let CutStory cut it up and save it all in your smartphone’s camera roll as fragments of 15 seconds or any other length, in chronological order.

Learn more about how to make the most of your Instagram Stories with the top 20 Instagram Story hacks for 2021!

#5. Tools for Instagram Influencers: Multi-User Inbox Management Solutions for Instagram DMs – Customers.ai

Do you have time to manage the hundreds, or even hundreds of thousands of messages coming into your Instagram Inbox every week? Clearly, that’s a rhetorical question.

But even if you hire multiple VAs (virtual assistants) to manage your inbox, they end up tripping over one another, logging each other out, and can only reply to so many messages each day.

With Customers.ai, take full control over the Instagram inbox with multi-user inbox management solutions.

Additionally, and just as (if not more) important, Customers.ai allows you to scale message volume and even increase your send limits per day.

For those of you that this just resonated with, I’m sure you’ve already left this page and gone to the Customers.ai for Instagram Messenger page to apply for early access.

So, instead, turn the Instagram DM inbox into customer support chat tools to answer complicated questions, build data-rich user profiles, and alert live chat agents with notifications of hot leads.

People turn to Instagram to stay in touch with people, products, and service providers they love. Be there for your audience 24/7 and launch an answering service to sell, support, and engage your fans with max efficiency and authenticity!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#6. Tools for Instagram Influencers: Add a Dynamic Link to your Instagram Bio – Linktr.ee

Your Instagram bio is one of the only places on Instagram that you can place a link. So make the most of it!

With Linktree, you can use your bio link to send your Instagram followers to a landing page that allows them to pick and choose which of your other landing pages to visit.

So, instead of limiting your Instagram bio link to redirect to only one page on your website, use a dynamic link from either Linktree or Rebrandly to direct Instagram traffic to your most relevant landing page.

You can customize your “link screen” however you like. In fact, the beauty of Linktree is how simple it is to use. All you do is copy and paste new URLs into your Linktree builder as you need them. Then simply drag and drop them into the order you desire.

Not a fan of Linktree? Check out Rebrandly’s product for Instagram, Link.Gallery.

#7. Tools for Instagram Influencers: Boost Content Visibility by Incentivising Engagement – Customers.ai

Adding an Instagram Comment Auto-Responder to your Instagram posts is a guaranteed way to increase visibility and engagement on Instagram.

Not to mention a tool that influencers and digital marketers have been dreaming of for years.

Instagram Comment Auto-Responders, by Customers.ai, allow you to automatically reply to the comments on your Instagram posts with an engaging chat dialogue.

Here’s an example of a Comment Auto-Responder that’s triggered by the keyword “INSTATOOLS” :

Auto-responders are easy to set up and extremely effective. For any of your Instagram posts, ask your followers to comment with a specific keyword. When people comment with the keyword, it triggers a sequence that allows you to start a conversation using any dialogue you choose. Some popular options are:

Send Instagram traffic to one of your landing pages.
Opt-in followers to your email newsletter, SMS text messages, Facebook Messenger promos, and other communication channels.
Capture their contact information using one of many lead generation tools from Customers.ai.

Comment Auto-Responders dramatically increase the visibility of your posts because not only can you opt these leads into your funnel and capture their contact information for retargeting, but you’re earning Instagram algorithm trigger points for the extra engagement!

Amplify your reach by incentivizing comments, shares, and mentions of your brand by your followers using Instagram auto-reply tools.

And get more engagement on your Instagram posts with Comment Auto-Responders from Customers.ai!

#8. Tools for Instagram Influencers: Discover what your audience reads, watches, follows, and listens to – SparkToro

As we already know, the best tools for influencers are built by the influencers and creators themselves.

Rand Fishkin, one of the biggest names in SEO over the past decade, has built his own tool called SparkToro.

SparkToro is an analytics platform built with influencers in mind. It helps you uncover what your followers read, watch, listen to, and follow.

SparkToro wants you to forget about expensive surveys or time-consuming research by identifying your audience’s biggest sources of influence so you can reach them where they are on the web.

Earning attention and engagement on social channels is vastly more difficult than ever before, but if you have the right targets, the right message, and the right amplifiers, there’s still extraordinary potential.

SparkToro helps you execute on that potential by uncovering which accounts reach your target audience, and showing you where and how.

Combining SparkToro’s data with your campaigns results in maximizing reach, engagement, and provable ROI.

#9. Tools for Instagram Influencers: Sell More Products on Instagram – Bazaarvoice

Making Instagram “shoppable” isn’t easy due to the nature of the platform.

However, Bazaarvoice’s Like2Buy product (formerly Curalate) helps to drive traffic and revenue to your business from Instagram by providing your audience with a way to take action on the visual content you share.

Instagram only allows your fans to more-or-less “window-shop” your products, services, and content.

With the Bazaarvoice Like2Buy gallery, your audience can browse your shoppable Instagram feed, read your stories, reserve a room, or take any other action you wish. And according to Bazaarvoice, Like2Buy-referred visitors spend more time browsing on-site, view more pages, and have a greater average order value than the average mobile consumer.

To make your Instagram page shoppable, you can connect your product feed and select the content you want to feature. Then, Like2Buy will auto-generate a link for your bio, so your customers can shop.

Learn more about how to sell products on Instagram!

#10. Tools for Instagram Influencers: Engage with Fans That Share Your Content in Instagram Stories – Customers.ai

How cool would it be if one of your favorite people in the world sent you a personalized thank you for mentioning them in your Instagram Story? Pretty cool, right?

Customers.ai’s Instagram Story Mentions tool gives influencers and creators the power to do exactly that!

Here’s how the Story Mentions tool works:

When someone mentions you or your brand in their Instagram Story, Customers.ai will start a chat conversation by instantly replying with a chatbot dialogue.

And not only can you thank your fans for sharing your content, but you can also send them a link to your latest promotion or a relevant landing page in the same dialogue.

Using Customers.ai’s Story Mentions tool is guaranteed to encourage Instagram followers to share more of your brand in their Stories while building influence and loyalty!

Important Next Steps

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

Apply for early access to Instagram messaging tools.
Use partner code UNICORN to jump to the head of the list!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get the world’s first Instagram DM automation tools today!

The post 10 Hottest Tools for Instagram Influencers To Increase Your Followers in 2021 appeared first on Customers.ai.

Instagram Follower Bot – Everything you Need to Know in 2023

Vince Magaline — Mon, 29 Mar 2021 18:52:20 +0000

In the early days of Instagram, growth marketers and wannabe influencers used what’s known as an Instagram follower bot.

What is an Instagram follower bot? Well, it’s almost exactly what it sounds like. An Instagram follower bot will find poorly targeted Instagram accounts that use particular keywords in their profiles and automatically follow them and like their posts from your own Instagram account.

In return, the hope was that you could grow your own Instagram follower base by receiving a follow-back from a small percentage of the accounts your Instagram follower bot follows.

However, that trend has changed dramatically for a few reasons. First and foremost, this strategy works less and less because people have caught on to the tactic and it’s much harder, in general, to earn followers in 2023 than it was just a few years ago.

Ultimately, finding a cheap or free Instagram follower bot is the same as making the huge mistake of buying Instagram followers. The result is an inflated follower count, little to no engagement, and a long list of noticeably fake followers.

The main reason why the Instagram follower bot trend has come to a standstill, however, is because accounts that bot followers for Instagram often destroy their reputation. For a few years now, Instagram has pushed back on accounts that try to game the system with fake followers and growth that’s almost entirely artificial. Brands see through it too. They use fake follower checker tools to audit influencers, and avoid partnering with those who have lots of fake followers. Furthermore, this type of behavior violates Instagram’s rules, and accounts that cheat their way to growth commonly get suspended or shut down completely.

On the flipside of Instagram’s crackdown, accounts with more organic Instagram growth have been rewarded by the platform’s algorithm with more content visibility and engagement.

Are there any Instagram bots that work?

Here’s the good news: None of the above should discourage you from your quest to find the best follower bot for Instagram.

And if you’re asking yourself, “Are there any Instagram bots that work?” You’re in luck.

Because what if I told you that there’s a happy medium between artificial and organic methods to get more followers on Instagram? And not only that, there’s also a brand new solution that’s:

100% approved by Instagram
Runs automatically with auto-reply tools, and
Delivers orders of magnitude more organic engagement on Instagram.

Yes, Customers.ai for Instagram arrived in 2021. It’s what you’re looking for because it’s going to get you the kind of followers that you actually want. The #1 goal on Instagram is to get followers that are going to engage with your content.

Most important, however, by using Customers.ai, a 100% Instagram-approved service provider, you don’t put your account at high-risk of suspension or permanent shutdown.

In this article, we’ll discuss how to get more followers using an Instagram bot the right way. You’ll get all of the benefits of automated messaging tools for Instagram, and none of the drawbacks of growing your presence on Instagram artificially.

Here’s our agenda for how to make an Instagram bot that will get you more followers:

The best Instagram bot to get followers.
Bot followers on Instagram with a Comment Auto-Responder.
Turn your DM inbox into an Instagram followers lead funnel with auto-reply messages.
Use an Instagram Story Mentions Bot to get more followers and build brand loyalty.
The Instagram follower bot growth hack for Clubhouse influencers.
How to build an Instagram follower bot.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

The Best Instagram Bot to Get Followers

As I’m sure you do as well, I find it important not to make blanket statements and grandiose claims about a product or service without backing it up with numbers.

Check out the stats from Larry Kim’s Instagram after less than 30 days of using Customers.ai’s engagement tools for Instagram.

The results of Larry’s first month using Instagram engagement tools are mind-blowing:

Profile visits are up 255%.
Website Taps are up 249%.
Thousands of new Instagram followers every week.
A DM (direct message) inbox that’s exploding with legit inquiries.
Impressions are up 171% per month.

And it’s not just new Instagram followers that Larry is receiving. Larry’s Instagram DM inbox is receiving thousands of new messages per week. The wild part is that these are not your typical Instagram auto-reply messages. The DMs Larry is receiving have keywords in them that Larry asked followers to use in his posts regarding Larry’s secret tips to increase engagement on Instagram.

Additionally, Larry’s getting messages from major influencers, supermodels (regarding business ), actual billionaires, and some celebrities that I, unfortunately, cannot mention, but you definitely know who they are.

Want to start using Instagram Tools right away?

Use partner code UNICORN to jump to the head of the list!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Auto-Reply to Comments on Instagram to Generate Followers & Drive Traffic

Remember, the name of the game on Instagram is “engagement.” In fact, I believe that’s one of Newton’s laws of physics:

“Instagram Engagement = More Instagram Followers”
Sir Isaac Newton, Circa 1700 AD

All joking aside, it really is that simple.

Adding an Instagram Comment Auto-Responder to your Instagram posts is a guaranteed way to increase followers and engagement on Instagram.

Not to mention a tool that influencers and digital marketers have been dreaming of for years.

Instagram Comment Auto-Responders, by Customers.ai, allow you to automatically reply to the comments on your Instagram posts with an engaging chat dialogue. Here’s an example of a Comment Auto-Responder that’s triggered by the keyword “INSTATOOLS” :

Autoresponders are easy to set up and extremely effective. For any of your Instagram posts, ask your followers to comment with a specific keyword. When people comment with the keyword, it triggers a sequence that allows you to start a conversation using any dialogue you choose. Some popular options are:

Send Instagram traffic to one of your landing pages.
Opt-in followers to your email newsletter, SMS text messages, Facebook Messenger promos, and other communication channels.
Capture their contact information using one of many lead generation tools from Customers.ai.
Ask them to follow you!

Comment Auto-Responders dramatically increase the visibility of your posts because not only can you opt these leads into your funnel and capture their contact information for retargeting, but you’re earning Instagram algorithm trigger points for the extra engagement!

So, instead of blindly following Instagram accounts and hoping they follow you back out of courtesy, try this instead. Set up an Instagram Comment Auto-Responder on your next post and add, “Be sure to follow us to keep up on the latest [topic related to your content]” with a link back to your page in the chat dialogue.

Get More Instagram Followers with DM Auto-Reply Tools

Instagram DM (direct message) bots are extremely useful for business and engaging for users.

Customers.ai’s Instagram DM bot is a superior version of one of Instagram’s own business features — Instagram Quick Replies.

However, Quick Replies aren’t exactly scalable, and there’s been a big gap for marketers trying to further leverage Instagram for business with the platform’s existing messaging features.

That’s because Instagram DMs didn’t feature a developer API that allowed for private messaging at scale, which excluded Instagram from most chat marketing funnels.

Customers.ai now allows you to take control over Instagram’s (somewhat ancient) DM inbox with multiple features and use cases, such as:

Instantly reply to all Instagram DMs with auto-reply tools, keyword triggers, and the ability to answer FAQs (frequently asked questions).
Create a custom welcome message for everyone sending you an Instagram DM for the first time.
Generate leads and gather valuable feedback and data with forms for email.
Opt-in tools to build your contact lists and follow up with engagers via email, SMS, and Messenger.
Build a menu-based chatbot, such as in the video below, where users can pick and choose what they’d like to learn about your product or service.
Ask them to follow you!

Each of these use cases is ripe for gaining new Instagram followers, especially the last one.

Here’s an example of the Customers.ai Instagram Welcome Message in action:

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

Auto-Reply to Mentions in Instagram Stories to Get More Followers

I’ll keep hammering this point home until the end of the article: Engagement is how you ‘win’ on Instagram and gain tons of Followers. Instagram rewards engagement, not your Follower count. Hence why things go viral and accounts snowball to stardom.

The best way to get started with encouraging more engagement is to engage with your followers. And Customers.ai’s instant reply tool for Instagram Story Mentions is one of the most unique and desired tools to land on Instagram in years.

So, get ready for one of the ultimate Instagram Story hacks that you’ll want to add to your tool box ASAP!

Mentions are a big deal on Instagram. That’s the equivalent of someone giving you a good review or a shout-out. Any time your brand is mentioned on Instagram in a positive light is an opportunity to spread the most powerful form of marketing there is — Word-of-Mouth.

People trust the opinions of the people they know more than any other source. In fact, 58% of people say they have become more interested in a brand or product after seeing it in an Instagram Story. And more than 80% of consumers on Instagram say that they’ve decided to buy a product after seeing it on Instagram.

Customers.ai’s Instagram Story Mentions tool will start a chat conversation when someone mentions you or your brand in their Instagram Story.

Here’s an example of the Instagram Story Mentions tool in action where I share an Instagram Story that mentions Customers.ai.

About mid-way into the looping video below, you’ll see that immediately after I share my Instagram Story, a notification drops down from the top of the screen (next to the yellow arrow).

It’s a message from Customers.ai that says “Awesome! ”.

Watching the short video above, you may have noticed the other secret weapon that’s included in Customers.ai’s Instagram Story Mentions tool — the ability to add a link to Instagram Stories every time you’re mentioned.

Next time someone mentions you in an Instagram Story, try sending them a thank you note and including a promotional offer as an extra ‘thank you’. A thank you note and an offer is one of the best examples of direct response marketing I’ve ever seen, truly.

Using Customers.ai’s Story Mentions tool is guaranteed to encourage Instagram followers to share more of your brand in their Stories while building customer loyalty!

Instead, make the most of UGC (user generated content) and in your thank you note, make sure to mention how much a follow would mean to you if they aren’t already.

Send fully automated drip campaign sequences to targeted Instagram contacts

Perhaps the most universally appreciated Instagram DM tools by Customers.ai, are drip marketing campaigns.

Want a live demo on how Instagram DM drip campaigns work?

Check out Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger the drip sequence! You’ll receive 5 helpful messages over the course of 5 minutes.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

How to Build an Instagram Follower Bot

Here’s how to build an Instagram follower bot using just one of many Instagram tools from Customers.ai:

Step 1: Sign-up for InstaChamp for FREE to get started.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Step 2: Connect your Instagram account to Customers.ai.

Step 3: Use the Customers.ai chatbot builder to create automated messages to reply to comments, mentions, Instagram Stories, create Instagram welcome messages, and a whole lot more!

Use the Customers.ai code-free chatbot builder and marketing automation tools for Instagram to instantly connect your business with customers and prospects in order to generate leads, re-engage customers, and offer real-time support.

Each of the Customers.ai Instagram tools — from email list growth tools to segmenting an audience or sending Instagram bulk message blasts — not one Instagram tool in Customers.ai requires any advanced programming knowledge (other than the Customers.ai API)

Use buttons, images, notifications, Zapier connections, and much more to automate your Instagram chatbot dialogue.

From Customers.ai’s chat marketing dashboard, navigate to every Instagram tool for messaging automation you need in a user-friendly visual interface.

Instagram Follow Bot:

The best way to get more followers on Instagram with a bot is to use your bot in a way that people are going to want to follow you, organically.

Yes, earning followers may not be as fast as the outdated Instagram growth hack of finding the best Instagram follow unfollow bot, but if you’re serious about growing your visibility on Instagram, earning follows is by far the best option.

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

Apply for early access to Instagram messaging tools.
Use partner code UNICORN to jump to the head of the list!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get the world’s first Instagram DM automation tools!

Important Next Steps

Upgrade your Instagram and Facebook with 100% Meta-approved comment and DM automation to grow your audience, engagement and sales. InstaChamp is free for Creators this week!
Join the Customers.ai Facebook group to get and give help on chatbot marketing. We have over 40,000 members and counting.
Do yourself a favor by signing up for Customers.ai blog updates. We only send the most actionable and high-impact marketing tactics to your inbox.

Frequently asked questions about Instagram Follower Bots

Q: What is an Instagram follower bot?

A: An Instagram follower bot will find targeted Instagram accounts that use particular keywords in their profiles and automatically follow them and like their posts from your own Instagram account.

Instagram follower bots are used to increase the number of followers on an Instagram account, as well as to increase the visibility and engagement of posts.

They are used by Instagram account holders to increase a following quickly, but they should be used with caution, as they may violate Instagram’s terms of use.

Q: Is Instagram follower bot still a thing?

A: In the early days of Instagram, growth marketers and wannabe influencers used what’s known as an Instagram follower bot.

An Instagram follower bot will automatically follow and like profiles that utilize specific keywords in their bios.

The idea was that if you got a follow-back from a tiny fraction of the accounts your Instagram follower bot followed, you’d be able to develop your own Instagram following by attracting people who already follow you.

This trend has changed drastically. Today Instagram follower bots are known to be in violation of Instagram’s terms of service and may cause an Instagram account to be shut down for the violation.

Q: Are there any Instagram bots that work?

A: While traditional Instagram follower bots are risky to the Instagram account holder, Customers.ai Instagram DM bots are an approved Instagram solution that uses AI and organic methods to get more followers on Instagram.

Instagram DM automation is:

100% approved by Instagram
Automatically runs with auto-reply tools
Delivers more organic engagement on Instagram

Customers.ai for Instagram is exactly what you need to get the right followers.

Take a look at this case study from Larry Kim’s Instagram after less than 30 days of using Customers.ai’s engagement tools for Instagram.

The results of Larry’s first month using Instagram engagement tools are mind-blowing:

Profile visits are up 255%
Website Taps are up 249%
Thousands of new Instagram followers every week
A DM (direct message) inbox that’s exploding with legit inquiries
Impressions are up 171% per month

Larry’s DM is also receiving thousands of new messages each week!

Q: How can I auto-reply to comments on Instagram to help generate followers and drive traffic?

A: Instagram Comment Auto-Responders, by Customers.ai, allows you to automatically reply to the comments on your Instagram posts with an engaging chat dialogue.

Autoresponders are easy to set up and extremely effective.

Ask your followers to respond with a certain term when you post on Instagram. When individuals comment using the keyword, it activates a sequence that allows you to start a discussion using any comments. The following are some popular options:

Send Instagram traffic to one of your landing pages.
Opt-in followers to your email newsletter, SMS text messages, Facebook Messenger promos, and other communication channels.
Capture their contact information using one of many lead generation tools from Customers.ai.
Ask them to follow you!

Q: How can I get more Instagram followers with DM auto-reply tools?

A: Customers.ai now allows you to take control over Instagram’s DM inbox with multiple features and use cases, such as:

All Instagram DMs are instantly replied to with auto-reply technologies, keyword triggers, and the capacity to answer FAQs (often asked questions).
Personalize a welcome message to all your followers who are first-timers in your DM.
Forms for email help you generate leads and get important information and data from customers.
Build your contact lists and follow up with your followers by using opt-in tools and send them emails, SMS messages, and Messenger chatbots.
Allow users to select what products or service they want to learn about with a menu-based chatbot.
You can ask them to give you a follow

Q: How can I auto-reply to mentions in Instagram Stories in order to achieve more followers?

A: Customers.ai’s Instagram Story Mentions tool will start a chat conversation when someone mentions you or your brand in their Instagram Story.

Using Customers.ai’s Story Mentions tool is guaranteed to encourage Instagram followers to share more of your brand in their Stories while building customer loyalty!

Q: How do I send drip campaign sequences to select target Instagram accounts?

A: Drip campaigns are popular among Customers.ai users because they’re effective in both increasing engagement on Instagram, as well as working Facebook leads down your marketing funnels.

Here’s how to create a drip campaign:

Step #1: Campaigns > Drip Campaigns > Create Drip Campaigns

Step #2: Select your Drip Campaign Audience

Step #3: Choose the Time Between DM Drips and Create your Dialogue

Step #4: Add Conversational Chat Widgets (Optional)

Step #5: Review and Set your Drip Campaign Live

For step by step instructions on how to set up a drip campaign, check out our blog post on The Best Instagram Direct Message Marketing Examples and Templates (+Drip Campaigns).

Q: How can I build an Instagram follower bot?

A: Here’s how to build an Instagram follower bot using just one of many Instagram tools from Customers.ai:

Step 1: To get started, sign up for InstaChamp for FREE.
Step 2: Connect your Instagram account to Customers.ai.
Step 3: With the Customers.ai chatbot creator, you can build automated messages to react to comments, mentions, Instagram Stories, welcome messages on Instagram, and a variety of other tasks.

Not one of Customers.ai’s Instagram tools, from email list growth solutions to segmenting an audience or blasting Instagram mass message bursts, requires any significant programming skills (other than the Customers.ai API).

The best way to get more followers on Instagram with a bot is to use your bot in a way that people are going to want to follow you, organically.

Start with 100% Instagram-approved tools in the Customers.ai Instagram Bot today!

Q: Do chatbots increase sales?

A: Yes, when properly implemented, chatbots can increase sales. Many companies are using chatbots for ecommerce and learning how to sell products online using chatbots requires only minor trial and error with your own products or services. And chatbots are a hot marketing tool in online business because a well-programmed chatbot is a 24/7 sales assistant for your business.

Chatbots are also one of the most popular ecommerce marketing tools to boost direct response marketing campaigns. This is especially true for affiliates, as chatbots have become a must-have affiliate marketing tool in general.

Engagement is the name of the game in today’s world of fast-paced digital marketing, and selling with web chat can give you an edge, as there is nothing more engaging for your customers than having a live chat widget to engage with.

Adding a web chat for customer support component to your website and other channels open up the doors to many new sales opportunities.

Q: Is there any risk with using Instagram bots?

A: Instagram follower bots may negatively affect your engagement long-term.

Instagram follower bots are well-known. If Instagram users discover that you’re utilizing follower bots, most people will cease interacting with you or provide less valuable engagement.

Furthermore, it is impossible to automate genuine participation. If you believe your content is of high quality, Instagram bots may still help you build genuine following and interaction.

An Instagram follower bot may also violate Instagram’s terms of use putting your account at risk of getting shadow-banned.

In the event that your account gets shadow-banned, Instagram makes all of your posts unviewable to people who aren’t followers of yours. You will not be able to develop your brand in the future since people won’t be able to discover it if you use any hashtags in a post.

Q: How do you use an Instagram bot without getting shadow-banned?

A: If you’re just getting started on Instagram and are following hundreds of profiles each day, Instagram may pick up on this. You should start your following and interactions slowly before gradually increasing them as your account expands.

When it comes to growing your following, one mistake that many people make is attempting to contact every person who isn’t interested in your field.

Make certain that your bot is posting on Instagram accounts and hashtags relevant to your business to develop a genuine and consistent following.

Do some Instagram engagement yourself (don’t let the bot do all the work). If you automate all your Instagram activity, it could get your account shadow-banned.

Respond to comments, engage in others’ posts by liking and sharing their posts. The most important thing to remember is to engage with your followers to build that 1:1 relationship and they feel your real presence.

Q: What are some alternative methods for using Instagram bots?

A: We have a few recommendations that you can use instead of worrying about Instagram follower bots.

1. Engage with your followers yourself

While this is more time-consuming, you can create authentic engagement with your followers, build relationships and understand your audience more than ever.

2. Hire an assistant or social media assistant

We realize this may not be the most cost-effective for your business, in the end, you’ll see the ROI by having a real person assist you with your Instagram vs. having to deal with bots.

3. Time is everything

So you can’t afford an assistant or social media assistant right now, that’s okay. Take your time and write engaging content, use eye-catching photos and video, and speak to your audience in an authentic tone.

If you can spend an additional 20-30 minutes a day engaging with your followers directly, the reward will be more valuable than any bot can provide!

A great option is using a social media management tool, like InstaChamp, which can help automate your posts, hashtags, and some interactions with followers.

This way you can set it and forget it while still maintaining an authentic engagement with your audience.

As you can see, there are many options when it comes to using bots on Instagram. It is important to weigh the pros and cons before making a decision and determine whether or not it will be a benefit to your business.

In the end, Customers.ai is a 100% Instagram approved automated engagement with comment replies and DM automation. In addition, we do not automate following accounts that are against Instagram Terms.

The post Instagram Follower Bot – Everything you Need to Know in 2023 appeared first on Customers.ai.

21 Instagram Story Hacks You’ll Wish You Knew Yesterday

Vince Magaline — Thu, 25 Mar 2021 17:35:39 +0000

Cool Instagram Story hacks are hard to come by because digital marketers and influencers are constantly on the hunt for the latest tips that can give them an edge.

Plus, with all of the updates to Instagram Stories, it’s hard to stay on top of all the amazing features and Instagram tools at your fingertips.

In fact, 500 million Instagram accounts use Instagram Stories every day!

View this post on Instagram

A post shared by Instagram for Business (@instagramforbusiness)

And as if Instagram for business hadn’t already been exploding in popularity, in 2021, roughly 58% of people say they have become more interested in a brand or product after seeing it in an Instagram Story.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

So what are we waiting for? Let’s jump straight into the Top 20+ Instagram Story hacks of 2021!

The Best Instagram Story Hacks of 2021

Auto-reply to mentions in Instagram Stories.
Add a link to Instagram Stories.
Create a Boomerang on your Instagram Story.
Dig into Instagram Story insights and Instagram Story analytics.
Start creating Instagram Reels.
Become a master Instagram Story editor.
Make eye-catching Instagram Story backgrounds.
Create Instagram Story Highlights for your account page.
Make awesome effects with Instagram’s Eraser tool.
Run a giveaway using your Instagram Story.
Create what is known as a “progression” post.
Sell your products with Instagram Stickers and Shopping Tags.
Get familiar with all of Instagram Story accessories.
Hide hashtags and mentions when it benefits your post.
Save the best Story effects for quick access.
Share your Instagram feed posts as Stories.
Answer questions during a live Story.
Capture the contact info of everyone who mentions you on Instagram.
Use the best Instagram marketing tools.
Get Larry Kim’s Top 10 Instagram Hacks for 2021!
Send automated drip marketing campaigns to your new Instagram contacts!

#1. Instagram Story Hacks: Auto-Reply to Mentions in Instagram Stories

Customers.ai’s Instagram Story Mentions tool will start a chat conversation when someone mentions you or your brand in their Instagram Story.

Set up an auto-reply message to thank everyone who mentions you, start a chat dialogue in Instagram Messenger, sell your product on Instagram, and more using Customers.ai’s Instagram bot!

#2. Instagram Story Hacks: Add a link to Instagram Stories

Our 2nd Instagram Stories hack is actually the second function of the Instagram Story Mentions tool from our 1st Instagram Stories hack.

In the chatbot dialogue that’s instantly triggered when your brand is mentioned, you can add a link to a landing page of your choice. Essentially, this is a brand new way to add a link to Instagram Stories!

Adding links to your Instagram Stories is a guaranteed way to increase your conversions, boost organic engagement, and make it easier for your followers to access the content you want to share.

Before Customers.ai released Instagram marketing tools that allow you to easily add links to Instagram Stories, the Instagram Swipe Up tool revolutionized the way companies and influencers reached their audiences and gained more followers by allowing them to add links directly to their Instagram Stories.

Here’s the catch when it comes to Instagram’s Swipe Up feature: There are certain requirements you need to meet before you’ll have access to it.

To use the Instagram swipe up feature you must:

Have your profile set up as a Business Profile, and
Have over 10,000 followers

Have a verified account (The blue check next to a profile that means Instagram has confirmed that an account is the authentic account of the public entity the account represents).

Workaround this problem if you don’t meet the requirements using Customers.ai to add a link to Instagram Stories.

#3. Instagram Story Hacks: Create a Boomerang on Instagram Story

You can turn your own live photos into Boomerangs in Instagram Stories. You just need to know how to do it.

And as far as Instagram Story hacks go, this one isn’t as widely known.

The reason for that is in order to work, the live photo needs to be taken within the last day (literally 24 hours).

Here’s how to do it:

Open Instagram Stories, swipe up, and pick a live photo from your camera roll.

Once selected, press your finger down on the screen for a few seconds until you see the word “Boomerang” appear briefly.

You’ve done it! Your picture has now been turned into a Boomerang where you can see the motion taking place in your photos!

#4. Instagram Story Hacks: Dig into Instagram Story Insights and Instagram Analytics

Instagram collects a ton of great data around your Instagram post’s performance, like the number of impressions, saves, follows, and more.

However, there is one metric you might be missing out on: Story Reshares.

Here’s how to find your Instagram Story Reshares:

Tap the ellipsis (three dots) in the top right corner of a post.
Select View Story Reshares from the menu.
This will take you to a screen that includes your public reshares.

Note that if you don’t see the option to View Story Reshares, that means your Story isn’t being shared. Yikes…hate to break the news to you like that, but yeah.

So, let’s say that you’re launching a new product or have a big announcement on Instagram and want to share all the UGC (user-generated content) on your Instagram Stories.

This is a great Instagram Story hack to quickly reshare how your followers are reacting and to increase the reach of the big news!

#5. Instagram Story Hacks: Start Creating Instagram Reels

Instagram’s new Reels feature is clearly an attempt to get in on the TikTok action, but it works, and that’s all that matters.

Create a 15-second multi-clip video with music, special effects, and stickers and wow your followers with the other Instagram Story hacks you got up your sleeve.

You can share Reels on your Stories, but they’ll appear on the Explore page as well, so you can impress even more folks with your Story skills.

By incorporating more video content into your content strategy, you’re almost guaranteed to increase engagement on your Instagram profile.

But creating video doesn’t need to feel daunting — in fact, video content can be really easy to make and can drive a lot of attention and engagement to your Instagram account.

Just take a look at how our CEO, Larry Kim, was able to get +10,000 views on his first ever Instagram Reel!

#6. Instagram Story Hacks: Become a Master Instagram Story Editor

Learn the different Instagram editing features

This might not seem like a hack, but it’s simple: If you’re posting an Instagram Story, you should also be taking the time to make edits that make it more interesting for your audience. Period. There are so many ways you can make your images, text, and colors stand out on Stories. Now, let’s run through them!

Here’s a quick breakdown of the six edit icons available in the Instagram Story interface and how they work. Starting from the left:

Save: The save icon allows you to save the image you are working on, whether it’s just the image itself or if it includes the edits you’ve made. If you’ve added in any gifs or music, it will automatically save as a video!
Filter: The filter icon allows you to add in some of the VR filters that are available while taking the image or video after the fact – helpful if you don’t know which filter will look best!
Linking: The linking icon in the row allows you to link something to your story, which can be helpful if you’re talking about a particular topic you’d like people to have the option to navigate to externally. Unfortunately, Instagram doesn’t allow users with lower than 10,000 followers to use this feature unless you’re linking to your own IGTV video.
Accessories: The accessories icon allows you to add in additional engagement features and stickers, which can also be accessed by swiping up from the editor screen.
Drawing: Next up is the drawing icon, which allows you to add in handwritten text or drawings using a couple of available brushes and erasers. You can use color selection tools from here!
Text: Finally, the text icon allows you to add in text, also accessible by tapping anywhere on the screen.

Familiarize yourself with these tools so you can make your stories more appealing and interactive.

#7. Instagram Story Hacks: Create Eye-Catching Story Backgrounds

For our 7th Instagram Story hack, we’ll cover the hack itself, and then cover some more of the details, such as the proper Instagram Story dimensions.

Add your own background when sharing a Feed Post on Instagram

Did you know you can change the background color on an Instagram Story? Okay, you probably knew that.

But did you know that it’s a good idea to add a background when you share a feed post in your Instagram Story?

This Instagram Story hack is asked about quite often. Adding your own background when sharing a feed post to Instagram Stories. Here’s how to do it!

Download one of the many great image editing apps such as Canva for desktop or the Over mobile app. The key is that you have a tool where you can remove the background or make the background transparent.
Use the proper Instagram Story size dimensions, which we’ll get to in a minute.
Now you’ll need to add a background from your mobile. You can find tons on Pinterest and Unsplash, or Canva for desktop.
Once you have it, resize it so it fills the space.
Finally, export the image as a PNG.

Now when you share a feed post to Instagram Stories, simply copy and paste the background image from your camera roll.

To do this, start by tapping the “Add post to your story” button on a post. And then open your camera roll and copy the background image.

When you re-open Instagram Stories, the background will pop up as a sticker. All you have to do is drag it across the screen and then tap the feed post through the circle to bring it to the front.

Know your Instagram image size for Stories

The optimal image size for Instagram Stories is 1080 x 1920 pixels.

You have the option of either taking a photo directly in the Stories editor and editing from there or taking the photo on your normal camera app on your phone and importing it.

A few important things to note: If you take the photo on the Stories editor and get right to editing, you’re confined to using Instagram’s presets and image editor, though the images will be in the exact size that stories require (1080px by 1920px).

On the flip side, if you take the photo in the camera app, you’ll have more options for editing in other editing apps or the app that’s built into your phone.

However, when you import the edited image into the Stories editor, it will need to be zoomed a bit to avoid a border on the outside. Hopefully, the photo is of high enough quality that when you upload it and zoom in, it retains its quality.

But here’s the solution you want to adopt: Take the photo in the Stories editor, then save it to your camera roll by tapping the download button, and edit it in an external app.

That way, when you import it again, your image size is correct, and you have the creative liberty to use any editing apps you want to fit your aesthetic.

If you’re looking to edit within the platform, take your photo to start. Keep in mind lighting and focal points to optimize the look of the image. Once you have the photo, swipe to the left and right to show Instagram’s 12 preset filters and choose the one you like best.

#8. Instagram Story Hacks: Use Instagram Story Highlights

Instagram Story Highlights are collections of pictures, videos, and posts that you’ve posted to your Instagram Story in the past.

And even though Stories disappear after 24 hours, Instagram Story Highlights live permanently on your profile, allowing you to add or delete content from them at any time.

That means you can still highlight specific Stories and continue to share some of your most engaging content on Instagram. Think of it as your evergreen Instagram content.

If you’re not already familiar with Instagram Story Highlights, here’s an example from one of our favorite marketing tools, SEMrush:

What should you use your Instagram Story Highlights for? Here are some popular options:

Showcase different products on your Instagram profile.
Promote events.
Show what you’ve been up to or “behind the scenes.”
Create interactive content customers can continue to engage with, such as interactive polls.
Answer your followers FAQs (frequently asked questions).
Feature product tutorials.
Highlight customer testimonials.
Share sales and promotional discounts.

#9. Instagram Story Hacks: Make Awesome Effects with Instagram’s Eraser Tool

Here’s another one of the cool Instagram Story Hacks. The eraser tool doesn’t sound like one of the “cool” editing features, however, you can actually use it to create all kinds of cool effects on your Instagram Stories.

For example, you can use the drawing tool to draw zig-zag around a person or an object.

And then use the eraser tool to erase parts of the zig-zag to create a 3-D effect.

This is just one of many ways that you can use the eraser feature to create a cool design effect on your Instagram Story!

#10. Instagram Story Hacks: Run a Giveaway Using your Instagram Story

Ask participants to upload a photo of themselves using your product or service in an Instagram Story.

And even better, if you ask the contestant to tag your Instagram handle in their IG Story, you capture their contact information using the Customers.ai Instagram Story Mentions tool.

Here’s an example of someone mentioning Customers.ai’s Instagram handle in their IG Story, and what happens afterwards:

Instantly, you receive a notification message from Customers.ai along with a text in the Messenger app.

Then, if you tap on the notification, the Messenger app opens automatically and a chatbot dialogue begins.

This is a great option for running a contest or giveaway because you can immediately thank the person for sharing news about your campaign and ask them to perform another action.

Furthermore, in your thank you note, let the contestant know how many points or entries into the giveaway they just earned. This serves as instant gratification, which highly increases the chances of them performing more actions to help spread the news of your giveaway!

Learn more about how to do a giveaway on Instagram!

#11. Instagram Story Hacks: Create “Progression” Posts

Build the anxiety and increase your engagement over several Story posts, by adding new elements to the same base image.

Here’s how to do it, step-by-step:

Craft a Story post as usual with video, photos, text, stickers, or drawings.
Before you upload it, click the save icon (the downward-facing arrow above a line) at the top to download your composition to your camera roll (if you’ve added any gifs or music, this will save as a video)
Upload your story by clicking the Send To button on the bottom right corner.
Next, start a new Story.
Select Create, then go to your camera roll and select that first story you’ve saved
Now, you can seamlessly build on top of that first story with additional elements..
“Save” this new creation to your camera roll and upload.
Repeat as many times as you wish!

#12. Instagram Story Hacks: Sell Your Products with Stickers and Tags

If you’re taking advantage of Instagram Shopping, you can tag your one product in each Instagram Story with a product sticker.

When shoppers want to learn more about that cool product, they’ll just click on the sticker and head to your Shop to begin their digital shopping spree. Learn how to set up your Instagram shop here.

How to do it:

Build your Instagram story and tap the sticker icon.
Select Product.
Choose the item from your product catalog.
Customize the product sticker to suit your brand.

Thanks to this feature, consumers browsing Instagram can complete a full buyer journey from discovery to purchase without leaving the app.

Shoppable Posts have been a welcomed change as most marketers are used to Instagram’s lack of links.

Most Instagram business accounts only have one link in their bio, which makes it difficult to get clicks to drive traffic to your website. With the addition of shoppable Instagram posts, qualified accounts have the luxury of adding multiple links to a single image that leads followers and fans back to their websites, or purchasing directly on Instagram.

#13. Instagram Story Hacks: Take Advantage of Instagram Accessories

Once you choose your images, select your colors, and set up your text, Instagram has a ton of additional features you can use to bring more life to your Stories.

Swipe up on the edit screen to show more options, including location, mention, hashtag, gif, music, time, polls, questions, countdown, quizzes, chat, stickers, and much more.

Notice the different stickers available for engagement. You can swipe-up again to get even more!

While you have the option to add in mentions and hashtags in the Stories format, you’re not confined to this option. You can also add mentions and hashtags in the same way you add text, and format them accordingly.

Questions, polls, and quizzes can be valuable tools for driving engagement through your Stories and a really great way to interact directly with your followers. Try out each format with different content to see what resonates best.

#14. Instagram Story Hacks: Hide Hashtags and Mentions

Let’s say you have an amazing image, but you want to increase your Story’s visibility by adding hashtags and mentions. However, you don’t want to muck-up your image.

Preserve your aesthetic vision by tucking unsightly hashtags or tags away. It’s the digital equivalent of hiding your electrical cords behind your desk or TV stand.

Here are two methods for how to do it:

Hide Hashtags and Mentions: Method #1

Type out your hashtags and mentions.
Hit the stickers button and select your camera roll.
Add an image from your camera roll, which will be placed on top of your hashtags to obscure them.
Resize your image to fill the screen: the hashtags are technically there for Instagram to read, but human eyes won’t be able to see!

Hide Hashtags and Mentions: Method #2

If you start off creating a post with an image, add a text box on top and type your hashtags and mentions.
With the text box still active, click on the rainbow wheel at the top of the screen.
Tap the eyedropper icon.
Tap a spot on the photo to change the text to that same color and blend in.
Resize the text box if necessary.

#15. Instagram Story Hacks: Save the Best Story Effects for Quick Access

This is an exciting hack that many people do not know about: You can save your favorite Stories filters for easy access.

First, open up the camera within Instagram Stories and swipe through all of your filters until you see an icon that says Browse Effects. Tap that to open the Effect Gallery.

If you see an effect that catches your eye, tap it in the gallery to see a preview. Tap Try It at the bottom of the screen to try it in your Stories camera. You can also scroll the list of other effects at the bottom of the camera screen to see what they do.

If you see an effect you want to save, tap on the name of the effect at the bottom of the screen and choose Save Effect in the pop-up. All of your saved filters will appear to the left of the record button in your Stories camera for easy access.

Another way to find fun filters is by looking at the filters other people are using.

If you open the Story of someone you follow and they’re using a filter, you’ll see the filter name below their username at the top-left corner of the screen. Tap on the filter name to open a pop-up that will let you save the effect so you can use it yourself.

Is your feed post not getting as much engagement as you thought? Posting your important feed posts to your Instagram Story can help you get more eyes on the post and create the engagement you are looking for.

Similarly to when you want to boost a post on Facebook because it’s performing well, you now have another option. Take your Instagram posts with the most engagement and turn them into a Story.

Posting feed photos can also help when your audience needs a reminder about a specific event. That could include a giveaway, promotion, or important event coming up.

#17. Instagram Story Hacks: Answer Questions during a Live Story

Answering your followers’ questions on an Instagram Live Story is an amazing way to get super-high engagement on Instagram.

In order to answer questions during a Live Story, you need to:

Prompt your audience for questions in advance of your Q&A with a Questions sticker.
Once you’ve gone live, tap the question-mark icon at the bottom of the screen.
Tap the question you’d like to answer, and it will appear on your Live screen as you broadcast.
Questions will be greyed out once it has been selected so that you don’t pick it again.

#18. Instagram Story Hacks: Capture the Contact info of Everyone who Mentions you on Instagram

Remember Instagram Story Hacks #1 and #2? If not, quickly remind yourself of their greatness.

Now, if you want to capture the contact info of the people mentioning you in their Instagram Stories, here’s what to do. Use one of many Customers.ai chat widgets to capture and save their name, phone, email and more.

This is a great opportunity to make sure all your fans are added to your newsletters, SMS marketing, and other channel lists.

#19. Instagram Story Hacks: Use the Best Instagram Marketing Tools

To create great Instagram Stories, you need the best Instagram tools.

Grab 12 of the best Instagram marketing tools available in 2021, and learn the different use cases for how you should implement them ASAP!

Among the 12 use cases and numerous Instagram marketing tools in the post, you’ll find:

The best chatbot for Instagram.
How to do a giveaway on Instagram.
Image and video editing software for Instagram.
The best Instagram analytics for business.
Software for selling more products on Instagram.
Apps to create videos for Instagram.
A highly coveted hashtag generator app for Instagram.
The best Instagram tool to schedule posts on Instagram.
How to add your Instagram feed to your website.
Tools to run Instagram video ads.
How to place a dynamic link in your Instagram bio.
Instagram analytics apps to measure performance on mobile.

#20. Instagram Story Hacks: Get Larry Kim’s Top 10 Instagram Hacks for 2021!

Looking for more ways to increase engagement on Instagram and grow your following? Customers.ai CEO, Larry Kim, has found some new and shockingly effective Instagram growth hacks for 2021!

You’ll learn how Larry took his relatively dormant Instagram account at the beginning of 2021, implemented these 10 hacks, and got the following results:

130% increase in visibility (account reach).
72% increase in engagement (content interactions).
171% increase in impressions.
256% increase in profile visits.
250% increase in website taps.

Larry has been an influencer in the digital marketing world for over a decade now. Never has he been more excited about the potential for growth on a platform as he is in 2021 with Instagram. Top among his reasons for excitement, is due to using his own software to build influence on Instagram.

#21. Instagram Story Hacks: Automated DM Drip Campaigns

Perhaps the most universally appreciated Instagram DM tools by Customers.ai, are drip marketing campaigns.

Want a live demo on how Instagram DM drip campaigns work?

Check out Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger the drip sequence! You’ll receive 5 helpful messages over the course of 5 minutes.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Want to learn more about Instagram direct message marketing campaigns, such as drip sequences?

Here’s how to create Instagram DM drip campaigns, step-by-step!

Customers.ai is a significantly upgraded version of the old Instagram follower bots, as well as one of the top 10 tools for Instagram influencers to grow their presence and increase engagement in 2021.

And for the latest Instagram tools to hit the market, learn about the latest 100% Instagram-approved chatbot and sign up now!

Then, get to learning more great Instagram marketing tips!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get the world’s first 100% Instagram-approved direct message automation tools!

Instagram Story Hacks: Important Next Steps

Frequently Asked Questions about Instagram Story Hacks

Q: Can I schedule Instagram Stories in advance?

A: No, Instagram does not provide a native feature to schedule Stories in advance. However, you can use third-party social media management tools or apps that offer Instagram Story scheduling functionality. These tools allow you to plan and schedule your Stories, ensuring timely and consistent content delivery.

Q: How can I add a swipe-up link to my Instagram Stories?

A: To add a swipe-up link to your Instagram Stories, you need to meet the eligibility criteria. Currently, only accounts with 10,000 or more followers or verified accounts can access this feature. Once eligible, you can simply tap on the chain icon at the top of your Story editor and enter the desired URL. Followers can then swipe up on your Story to visit the linked page.

Q: Are there any creative ways to enhance my Instagram Story engagement?

A: Yes, here are a few creative ways to enhance Instagram Story engagement:

Use interactive features like polls, quizzes, or question stickers to encourage audience participation.
Add location tags and hashtags to increase discoverability and engage with a broader audience.
Create visually appealing and well-designed Stories using templates, GIFs, stickers, or filters.
Share behind-the-scenes content, exclusive sneak peeks, or limited-time offers to make your Stories more valuable.
Collaborate with influencers or feature user-generated content to foster community engagement.

Experimenting with these tactics can help boost your Instagram Story engagement and make it more interactive.

Q: Can I see who viewed my Instagram Story?

A: Yes, Instagram provides a feature that allows you to see who viewed your Instagram Story. Simply open your Story, swipe up, and you will be able to view a list of users who have seen your Story. Keep in mind that this list includes both your followers and anyone who viewed your Story via hashtags or location tags, depending on your privacy settings.

Frequently Asked Questions about Instagram Story Hacks

Q: Can I add music to my Instagram Stories?

A: Yes, you can add music to your Instagram Stories using the music sticker feature. Simply open the Story editor, select the sticker icon, and choose the music sticker option. From there, you can search for songs, browse popular tracks, and customize the appearance of the music sticker. This allows you to enhance your Stories with catchy tunes and create a more engaging experience for your viewers.

Q: How can I create visually appealing Instagram Story highlights?

A: To create visually appealing Instagram Story highlights, consider these tips:

Design eye-catching cover images that represent the theme or content of each highlight.
Use consistent colors, fonts, or visual elements across your highlight covers for a cohesive look.
Arrange your highlight covers strategically to create an organized and visually pleasing profile.
Ensure the content of your highlights is valuable, informative, or entertaining to engage your audience.
Regularly update and curate your highlights to keep them relevant and fresh.

Following these practices will help you create attractive and engaging Instagram Story highlights.

Q: Can I promote my products or services through Instagram Stories?

A: Absolutely! Instagram Stories provide a great opportunity to promote your products or services. You can showcase your offerings through engaging visuals, videos, or product demonstrations. Utilize features like the swipe-up link (if eligible) to direct viewers to your website or product page. Additionally, consider using interactive stickers or engaging storytelling techniques to capture the attention of your audience and drive conversions.

Q: How can I use Instagram Story ads to reach a wider audience?

A: Instagram Story ads are a powerful tool to reach a wider audience. To use them effectively, follow these steps:

Create an engaging and visually appealing ad that aligns with your campaign goals.
Choose your target audience based on demographics, interests, or behavior.
Set a budget and duration for your ad campaign.

The post 21 Instagram Story Hacks You’ll Wish You Knew Yesterday appeared first on Customers.ai.

The Best Instagram Bot Software for Marketing, Influencers, Sales, and Customer Support in 2023

Vince Magaline — Tue, 23 Mar 2021 06:46:10 +0000

If you’re on the lookout for an Instagram bot that can effectively boost your online presence without causing any trouble with your followers or risking your account being banned, you’ve landed in the right spot.

Historically, finding high-quality Instagram tools has been quite challenging compared to other social media marketing tools. In fact, most articles caution against using Instagram bots altogether.

We’ll delve into the reasons behind this later in the article, but first, let’s dive straight into what you came here for: discovering the capabilities of the top-rated Instagram chatbots!

Today, we’ll introduce you to Instagram bots that have received full approval from Instagram itself. Our focus will be on the finest Instagram bots that elevate engagement, enhance direct message interactions, and cultivate a passionate following.

The best Instagram comment bot for increasing engagement.
How to scale the Instagram inbox with a direct message (DM) bot.
Take Instagram’s most popular feature to the next level with a bot for Instagram Stories.
Features of the best Instagram bot software.
What are bots for Instagram and how do they work?
Why Instagram automation is alive and well in 2023.

To get started with Instagram bot automation tools, here’s what to do:

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

Instagram Comment Bot: Increase Engagement & Visibility of your Posts

Instagram is all about organic growth via genuine user engagement with your brand. An Instagram comment bot is ideal for generating both high-quality and well above-average engagement on Instagram.

Increasingly, Instagram has become an important part of a smart content marketing strategy for any business today, big or small. Developing systems and processes for more impactful posting are going to be critical as Instagram moves further into algorithmically selecting which content its users will see, rather than displaying content chronologically.

Here’s the first of many Instagram bot tools now at your disposal: Comment Auto-responders

Comment auto-responders from Customers.ai are great to encourage engagement on your posts. You can add comment auto-responders to any post and even have them trigger with a keyword.

In the example above, in the caption, we specify that if you want to read the article, simply reply with the magic keyword “INSTATOOLS”. Look at all the comments pouring in on the post!

Instagram Engagement Bot

The great thing about Customers.ai’s Comment Auto-Responder tool is not only can you send traffic to your website, but since you’re encouraging more people to comment, the visibility of your posts also increases dramatically because of all the engagement!

If you really wanted to, you could truly gate the content and ask for an email address or their phone number to trigger an automated email or SMS text message follow-up.

That’s means you’re getting all of the following from one awesome tool for digital marketers and Instagram influencers:

Engagement
Visibility
Lead generation
List building

Engagement is the name of the game on Instagram. To become a master, check out our own 15 secrets on how to increase engagement on Instagram in 2023!

Instagram DM Bot: Scale your Instagram Messages Inbox

Instagram DM bots are extremely useful for business and engaging for users. Customers.ai’s Instagram DM bot is 100% approved by Instagram to use because it’s simply a superior version to one of Instagram’s exiting features for business — Instagram Quick Replies.

However, Quick Replies aren’t exactly scalable, and there’s been a big gap for marketers trying to further leverage Instagram for business with the platform’s existing messaging features.

That’s because Instagram DMs didn’t feature a developer API that allowed for private messaging at scale, which excluded Instagram from most chat marketing funnels.

Customers.ai now allows you to take control over Instagram’s (somewhat ancient) DM inbox with multiple features and use cases, such as:

Instantly reply to all Instagram DMs with auto-reply tools, keyword triggers, and the ability to answer FAQs (frequently asked questions).
Create a custom welcome message for everyone sending you an Instagram DM for the first time.
Generate leads and gather valuable feedback and data with forms for email.
Opt-in tools to build your contact lists and follow up with engagers via email, SMS, and Messenger.
Build a menu-based chatbot, such as in the video below, where users can pick and choose what they’d like to learn about your product or service.

Here’s an example of the Customers.ai Instagram Welcome Message in action:

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

Send fully automated drip marketing campaigns from your Instagram DM inbox

Perhaps the most universally appreciated Instagram DM tools by Customers.ai, are drip marketing campaigns.

Want a live demo on how Instagram DM drip campaigns work?

Check out Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger the drip sequence! You’ll receive 5 helpful messages over the course of 5 minutes.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Want to learn more about Instagram direct message marketing campaigns, such as drip sequences?

Here’s how to create Instagram DM drip campaigns, step-by-step!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Instagram Story Bot: A Secret Weapon for Instagram’s Top Feature

Another type of bot that you don’t want to use is an Instagram Story viewer bot. Again, this is because by using this type of bot, you’re trying to cheat Instagram’s algorithm and get fake views. However, there are Instagram bot tools that are perfectly fine to use, such as an Instagram Story Mention bot.

Customers.ai’s Instagram Story Mentions tool performs two key functions:

When someone mentions you or your brand in their Instagram Story, Customers.ai will start a chat conversation by instantly replying with a chatbot dialogue. This can be used to both thank everyone who mentions your business on Instagram, as well as to sell your product via Instagram.
In the chatbot dialogue that’s instantly triggered when your brand is mentioned, you can add a link to a landing page of your choice. Essentially, this is a brand new way to add a link to Instagram Stories!

Here’s an example of the Instagram Story Mentions tool in action where I share an Instagram Story that mentions Customers.ai.

About mid-way into the looping video below, you’ll see that immediately after I share my Instagram Story, a notification drops down from the top of the screen (next to the yellow arrow).

It’s a message from Customers.ai that says “Awesome! ”.

Instagram Story Bot

Then, after I click on the notification, I’m taken to a chatbot dialogue in Messenger for Instagram, where I’m invited to learn more about Customers.ai.

Learn how to get started with Customers.ai instant-reply tools, such as Instagram Story Mentions, here: Customers.ai Instagram Tools

Instagram Bot Features for Marketers, Influencers, Sales, and Customer Support

Now that we’ve covered three of the most intriguing features included in the world’s best Instagram bot, let’s quickly highlight some of the many other Instagram tools we know people love:

Manage and scale Instagram DMs from the OmniChatⓇ Inbox

Take full control of your Instagram DMs from Customers.ai’s OmniChatⓇ inbox in order to manage Instagram direct messages from your desktop! Use customer support chat tools to answer complicated questions, build data-rich user profiles, and alert live chat agents with notifications of hot leads.

The Instagram Bot Builder

Customers.ai is a code-free, chatbot software platform that makes it easy for anyone to build bots for Instagram.

Use the Customers.ai code-free chatbot builder and Instagram automated messages to instantly connect your business with customers and prospects in order to generate leads, re-engage customers, and offer real-time support.

Each of the Customers.ai Instagram tools — from email list growth tools to segmenting an audience or sending Instagram direct messages — not one Instagram tool in Customers.ai requires any advanced programming knowledge.

Use lead generation forms, buttons, images, notifications, Zapier connections, and much more to automate your Instagram chatbot dialogue.

From Customers.ai’s chat marketing dashboard, navigate to every Instagram marketing tool you need in a user-friendly, highly visual, interface.

Instantly Answer Frequently Asked Questions (FAQs) on Instagram

An Instagram bot is also the best way to answer questions from followers, prospects, and customers 24 hours a day.

Program web chat tools to answer frequently asked questions using keyword-based Q&A triggers and natural language processing.

Chatbots to answer FAQs are easy to build in a visual chatbot builder.

Add “icebreakers” or FAQs to your Instagram account to help ease customers into a conversion.

Customers.ai even stores and organizes the questions and comments visitors to your Instagram page are asking, so you can program instant answers for all your FAQs!

There are many more Instagram bot features that Customers.ai has to offer. To see them all, check out our Customers.ai Instagram Tools page!

What are Bots on Instagram and How do they Work?

What’s an Instagram bot and how does it work? Instagram bots perform functions that can improve your presence on Instagram through the power of automation software.

Now, whether or not you should use a bot on Instagram depends on what type of bots you’re talking about. There are two very different types of Instagram bots and they are:

Instagram bots that Instagram approves of.
Instagram bots that Instagram doesn’t approve of.

The bots that Instagram doesn’t approve of have failed over the years because they more or less cheat the system, which Instagram and users don’t like. For example, in the past, there were many Instagram bots that automated the process of getting more followers and Instagram bots to get likes on your posts. Ultimately, these types of bots throw off Instagram’s algorithm and unfairly reward the wrong types of behavior on the platform. So they had to go.

On the other hand, Instagram bots that Instagram does approve of, focus on helping to scale organic Instagram growth. New Instagram bots, such as Customers.ai, are great at generating more followers and likes on Instagram because they make the experience of interacting with the accounts you’re interested in more enjoyable. In addition, get some credible IG likes from online sources and boost your profile

Furthermore, new Instagram bots that are approved by Instagram, help to manage accounts that simply have too high a volume of incoming DMs (direct messages), encourage engagement on your Instagram posts by creating unique experiences, and even reward users for sharing the things they love most about other people and brands on Instagram.

In this next section of the article, we’ll expand on which types of bots for Instagram are approved of and which Instagram bots are not approved of by answering a common question among Instagram marketers: “Is Instagram automation dead?”

Why Instagram Automation Isn’t Dead in 2023

First of all, you know by now that Customers.ai’s Instagram Bot is 100% approved by Instagram, you likely already have a good idea of the type of Instagram bots that actually work on Instagram.

One of the most popular types of bots on Instagram used to be an Instagram follower bot. These are the types of bots that you do not want to use on Instagram. A good rule of thumb is to never use a bot on Instagram that is generating anything that’s fake. That includes fake followers, fake views on stories, fake likes, and so on.

In 2017, there were numerous automation tools for Instagram available. Most of which automated actions such as following accounts with specific characteristics or commenting and liking the posts of those accounts.

Soon, Instagram lost some of its authenticity and the platform cracked down hard on the software providers responsible. A few years later, Instagram’s crackdown has proven itself to be a smart move.

Organic engagement on Instagram has taken off with the expansion of Instagram Stories as well as the introduction of new features, such as Stickers and Instagram Reels.

However, 2021 was the start of more sophisticated automation tools for Instagram. And that’s because Instagram is now fully in control of what is and is not allowed on the platform.

And software providers that are 100% Instagram-approved, are now available. Customers.ai is here to make Instagram more manageable and effective through the power of specific automated processes. As opposed to less authentic, such as the cheap bots that simply do not work.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get the world’s first 100% Instagram-approved direct message automation tools!

The Best Instagram Bot in 2023: Important Next Steps

Adding Messenger to Instagram will create a 3.3 billion user network. Between Facebook Messenger users and Instagram Direct Message marketing users, that’s roughly 43% of the world’s population on one chat platform.

Start with Instagram Tools from Customers.ai, today!

Frequently asked questions about Instagram bots for marketers, influencers, sales and customer service

Q: Are Instagram bots allowed?

A: Yes, certain types of bots are allowed on Instagram. Bots that are not allowed on Instagram generally follow the main rule: a bot should never generate anything that’s fake. That includes following and unfollowing, fake followers, fake views, fake likes, and fake comments.

Bots that are allowed on Instagram must be official partners of Instagram like Customers.ai. Customers.ai and InstaChamp by Customers.ai utilize the Instagram Messenger API to automate tasks including DM replies, comment autoreplies, Story Mention replies and more.

Q: What are some of the best Instagram bots in 2023?

A: Customers.ai’s Instagram Bot is one of the best bots for Instagram in 2023 because it is 100% approved by Instagram. It has a wide range of Instagram super powers that make managing and growing your account easier including:

Post Comment Autoresponder
Story Reaction and Reply Autoresponder
Story Mention Autoresponder
Direct Message Autoresponder

Q: What are some of the benefits of using an Instagram bot?

A: Some of the benefits of using an Instagram bot include:

Being able to grow your account more quickly: An Instagram bot can help you increase your followers and likes more quickly than if you were to follow up with every comment and DM manually. The Instagram algorithm rewards and will surface to more Instagram users accounts that have a high follower to engagement ratio, thus fueling more growth of your Instagram following in a virtuous cycle.

Getting more engagement on your posts: An Instagram bot can be used strategically to generate more comments on your posts and stories, which increase your visibility and reach of that highly engaging content.

Saving time by automating tasks: An Instagram bot can automate tasks such as responding to all comments, replying to DMs, following up and thanking users for tagging and mentioning your account in their Story. This can save you a lot of time.

Q: Will Instagram remove fake followers?

A: Yes, Instagram will remove fake followers if they are detected. This is why it’s important to only use bots that generate real engagement.

Q: What happens if I get caught using an Instagram bot?

A: If you get caught using an Instagram bot that goes against Instagram’s Terms of Service, your account could be suspended or even banned.

This is why it’s important to only use bots that are 100% approved by Instagram such as InstaChamp, which is a preferred Instagram and Meta messaging automation partner.

Q: What bots are 100% Instagram approved?

A: Only bots that comply with Instagram’s terms of service are approved. Customers.ai is one such bot provider that is fully compliant and has a wide range of features that make managing your account easier.

Q: What is Customers.ai’s Instagram bot?

A: Customers.ai’s Instagram Bot is one of the best bots for Instagram in 2023 because it is 100% approved by Instagram. It also has a wide range of features that make managing and growing your account easier.

Q: What are some of the features of Customers.ai’s Instagram bot?

A: Some of the features of Customers.ai’s Instagram Bot include the ability to grow your account more quickly, get more engagement on your posts, and save time by automating tasks.

Automatically send hyperlinks to your web page, product or offer from DMs
Collect lead data and send it to your email marketing or CRM platform
Generate meetings and demo bookings from Instagram inquiries
Engage with Instagram followers and fans instantly to increase content engagement and visibility

Q: Can a bot help me increase engagement and visibility?

A: Yes, a bot can help you increase engagement and visibility on your posts by automatically liking and commenting on other users’ posts.

In addition to driving traffic to your website with Customers.ai’s Comment Auto-Responder tool, by encouraging more people to comment, the visibility of your posts also increases greatly.

Q: How can I scale my Instagram messages?

A: Users find Instagram DM bots to be engaging and extremely useful for business. Because it is simply the best version of one of Instagram’s most exciting business features – Instagram Quick Replies – Customers.ai’s Instagram DM bot is 100% trusted by Instagram.

Customers.ai lets you take control of Instagram’s (somewhat ancient) direct message inbox:

Auto-respond to Instagram DMs with auto-reply tools, keyword triggers, and FAQs (frequently asked questions).
Create a welcome message for new Instagram DMs.
You can generate leads and collect valuable feedback and data using forms for email.
Utilize built-in tools to build contact lists and follow up with prospects via email, SMS, and Instagram Direct.
Create a menu-based chatbot, like those in the video below, so users can pick and choose what they want to know about your product or service.

Q: Are there other bots I can use for Instagram?

A: Instagram Story mentions bot!

The Instagram Story Mentions tool from Customers.ai performs two key functions:

If someone mentions your brand or you in an Instagram Story, Customers.ai will start a chat conversation by instantly responding with a chatbot dialogue. Instagram can be used as a marketing tool and to thank people for mentioning your business.
A link to a landing page of your choice can be inserted into the chatbot dialogue that is automatically triggered when your brand is mentioned. In essence, this is a brand new way to share a link with Instagram Stories!

Q: What is the best Instagram bot?

A: Customers.ai makes it easy to create bots for Instagram. With the Customers.ai OmniChat platform as well as the InstaChamp tool for Instagram and Facebook DM automation, you can create a bot in minutes, without any coding required.

These Instagram tools provide what you need to create a bot, including templates, AI capabilities, and more. You can also use our platform to manage and grow your account more easily.

With Customers.ai’s proprietary OmniChatⓇ technology, it connects chat marketing solutions, such as Facebook Messenger, Instagram, live chat on websites, SMS text message marketing, to top performing marketing channels, all from one platform.

Chatbots that generate leads: With OmniChat you can capture leads, qualify leads, and nurture leads on the chat apps your customers prefer.

The following are a few great examples of how you can get started with Instagram chat today to generate leads:

Proactive chat increases Instagram visitors’ engagement.
You can capture your fans’ contact information by using Instagram autoresponders.
You can generate a lot of leads on Instagram by running a giveaway.

Make Instagram ads interactive: In addition to the many digital marketing tools available on the Customers.ai platform, one was designed specifically for Instagram Direct messaging ads.

Ads on Instagram Direct offer a rare opportunity for digital marketers.

We list the top four reasons for using Instagram Direct chat automation ads:

A message ad outperforms other ads by 2X-10X
Data collection and lead generation in real-time
The ability to customize more features
Qualifying leads and following up with chatbots

Q: Is an Instagram chatbot good for sales?

A: With Customers.ai, we are seeing conversion rates in chat and messaging sessions that are three to five times higher across our database of hundreds of thousands of customers.

To sell online through chat automation, your marketing funnels should include instant chat and messaging in Instagram.

An initial top-of-funnel web chat connection can both establish a connection with a future customer and enable the conversation to continue. You can see why Instagram chat is such a powerful tool for increasing sales when you factor in the ability of the brand to start new sessions proactively.

Here are our top-three tips to encourage chat conversations:

Tip #1: Add a CTA in post captions to invite followers to receive a reward, content or more info by commenting on the post.
Tip #2: Run contests on Instagram to grow your following, including a Comment Autoresponder on the post or story to enter people into the contest and collect lead info.
Tip #3: Thank Instagram users that tag and mention your Instagram account in their story using a Story Mention Autoresponder that sends them thanks, and if possible, a discount code.

Use chat to ensure that specific customer segments are more effectively marketed to. The following are some common ways to segment an audience when advertising:

Gender, age, race, area, and language demographics
The behavior of searching for a job, making purchases, and doing business
An overview of your interests, including likes, pursuits, and fandoms
The characteristics of an individual, such as values, opinions, attitudes, and lifestyle
A history of previous conversations, including any preferences that were shared during those earlier chats

Top sales teams share seven tips for increasing sales in chat to craft persuasive chat conversations:

Make yourself likeable by being personal. Let’s see: What is any person’s favorite word? It’s their name. When we hear our name, we get a dopamine rush. Personalization starts there. While they may be your prospect, they will evaluate you on a personal level.
You need to be perceptive. Get to know the person you’re speaking to. Make sure your conversation is helpful to them by asking questions.
Being proactive is key. Customers.ai provides attractive chat starters (animated web chat, pop-up opt-ins) and makes it super easy to start and REstart more of these valuable sessions.
You need to set expectations. Be sure to let them know when they are talking to a bot vs a human. Provide a guided path according to customer personas and motivations to help them reach their goals. In situations where a real person is needed, set expectations of when, where, and how they will get in touch.
Your team will be alerted to conversations that require human attention if you set up notifications. Set up automation for these notifications.
Timing is everything. As soon as a minute goes by without a reply in chat, the drop-off becomes precipitous. The customer expects a response in real-time, or at least an instant setting of expectations about when to expect it. Make chat automation bots available 24/7 for instant responses to customers. Respond to lead notifications when a human touch is required.
You should be helpful. In order to find a solution, you should not be “selling.” The best approach is to establish trust and value over time, which will lead to sales.

The post The Best Instagram Bot Software for Marketing, Influencers, Sales, and Customer Support in 2023 appeared first on Customers.ai.

How to Sell Products on Instagram: 6 Money-Making Strategies for 2021

Vince Magaline — Fri, 19 Mar 2021 20:30:26 +0000

Instagram is its own universe when it comes to how to sell products on Instagram and how to make money from your followers both on and off of the platform.

As you’ll see in this article, Instagram isn’t shy at all about its members making money on their platform. In fact, Instagram encourages it, and 81% of consumers say Instagram helps them to research products in order to make buying decisions.

So, there isn’t much of a debate whether or not you should try to make money selling on Instagram. Instead, it’s how to sell products on Instagram that marketers and businesses need to be concerned with — and that’s what you’re about to learn.

Now, you’ve probably heard of models or celebrities landing massive endorsement deals and earning millions of dollars, simply for including product placement or mentions in their Instagram posts.

And sure, it must be nice earning millions for wearing designer clothes or posting pictures of yourself drinking the latest bourgeois iced coffee. Nonetheless, that’s clearly not a viable business plan for the average business.

So, what about the rest of us? What’s our formula for how to sell products on Instagram in 2021?

Well, there are a number of tried and true ways to market and sell your products and services on Instagram, absolutely. Plus, there are a few brand new ways to make money on Instagram.

Furthermore, Instagram has proven an incredibly powerful sales driver for businesses that have mastered the Instagram arts. The potential for getting thousands or even millions of eyes on your content is there. More than 1 billion people are now using Instagram on a regular basis!

Let’s get straight to it! Or, as Rod Tidwell once famously said to Jerry McGuire…

via GIPHY

How To Sell on Instagram in 2021

Instagram actually has tips of their own for how to sell products on the platform. This should get your attention because some of the following strategies and tips on how to sell products on Instagram come straight from the source. It’s a safe bet to say by following what makes Instagram happy, you are likely to trigger the Instagram algorithm by making “it” happy.

However, there are some things that Instagram (understandably) doesn’t want you to know — such as how to drive traffic away from Instagram and to your own website’s landing pages in order to capitalize on your Instagram engagement.

So, in addition to building upon Instagram’s own stellar recommendations on how to sell products on Instagram, the majority of what you’re about to learn are the tips and tricks that influencers and marketers like our own CEO, Larry Kim, have adopted and fine-tuned in order to evolve alongside Instagram’s ever-changing algorithm.

Lastly, before we get started with our first rock-solid strategy to selling on Instagram, I want to highlight a theme you’ll see throughout this article. And that’s the importance of finding ways to include multiple, clear calls to action (CTAs) on Instagram.

There are many more ways than you think to add links to Instagram. I know that because and a handful of ways to add links to Instagram are brand spanking new — which yes, you’re about to learn for yourself. Congratulations!

Successfully driving traffic to your own site is critical if you want your company to make money selling on Instagram. What good is increasing Instagram engagement metrics if you aren’t able to capitalize on it?

Don’t settle for one clickable link in your Instagram bio to drive traffic to your landing pages. Instead, include CTAs and links in all possible Instagram content by following these 6 highly lucrative strategies for how to sell products on Instagram!

Take control of your Instagram DMs with instant replies and direct message management tools.
How to sell products on Instagram using Shoppable Posts, Shoppable Feeds, and Instagram ads.
Create Instagram Story Highlights to sell more on Instagram.
Partner with Instagram influencers in your target market for selling on Instagram.
How to capitalize on Instagram engagement tactics to sell more products.
Five quick tips from Instagram on “How to Sell Products on Instagram”.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. How to sell products on Instagram with DMs (Direct Messages)

A major challenge for Instagram for business users has been managing the Instagram inbox and your direct messages (DMs).

Customers.ai now allows you to take control over Instagram’s (somewhat ancient) DM inbox with multiple features and use cases, such as:

Instantly reply to all Instagram DMs with auto-reply tools, keyword triggers, and the ability to answer FAQs (frequently asked questions).
Create a custom welcome message for everyone sending you an Instagram DM for the first time.
Generate leads and gather valuable feedback and data with forms for email.
Opt-in tools to build your contact lists and follow up with engagers via email, SMS, and Messenger.
Build a menu-based chatbot, such as in the video below, where users can pick and choose what they’d like to learn about your product or service.

Here’s an example of the Customers.ai Instagram Welcome Message in action:

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

And to take full control of your Instagram DMs, use Customers.ai’s OmniChat^Ⓡ inbox in order to manage Instagram direct messages from your desktop!

For the first time ever, use 100% Instagram-approved instant engagement and customer support chat tools to answer more complicated questions, build data-rich user profiles, and alert live chat agents with notifications of hot leads.

#2. How to Sell Products on Instagram with Shoppable Posts, Shopping Feeds, and Ads

I’m sure everyone reading this article knows that Instagram is a Facebook-owned company. And if you know your stuff when it comes to Facebook ads and Facebook marketing, you’re also well aware that Facebook is a “pay-to-play” environment for business.

Here’s the good news: Selling on Instagram doesn’t have to be expensive. In fact, many of the strategies and tips in this article cash in on organic engagement.

However, the not so good news is that Instagram’s own lucrative tools to selling on the platform are also of the pay-to-play variety.

No that we’ve clarified the pros and cons of Instagram’s own shopping tools for business, let’s get started with how to setup Instagram Shopping.

First, in order to get started, you’ll need to apply nd find out whether or not your business is eligible to use Instagram Shopping.

How to Make Money with Instagram Shoppable Posts

Instagram Shoppable posts are an attractive opportunity for any business looking to sell products online. Shoppable posts are easy to get started with, and they’re effective — an ideal combination for those seeking how to sell products on Instagram.

So what are Instagram Shoppable Posts?

Until recently, the only way to connect your Instagram followers with your products was through the link in your bio, or links in Instagram Stories. Shoppable Posts provide a seamless experience for people to shop products directly from your posts on Instagram.

Thanks to this feature, consumers browsing Instagram can complete a full buyer journey from discovery to purchase without leaving the app.

Shoppable Posts have been a welcomed change as most marketers are used to Instagram’s lack of links.

Three quick tips to get started with Instagram Shopping

Once you’ve been approved to start using Instagram Shopping, help people buy your products by adding product tags to your photos or videos in your feed and Stories.

This makes it possible for people to view the name of the product and the price of the item when they tap on the product.

Then, here are three quick and easy tips to help you hit the ground running:

Make an impression: By tagging more than one product in a post displaying multiple attention-grabbing products.
Test out different post formats: Start tagging everything from photos and videos in a carousel format to Instagram Stories using product Stickers. Once you find the format that performs best with your product and audience, start pumping out the images and slap price tags on it all!
Make sure each tag touches the correct product: Accurate tagging helps make it clear for shoppers so they know exactly what product the tag is referring to. Plus the number of returns and abandoned shopping carts at checkout due to inaccurate tagging can be disastrous.

Learn more here: What marketers need to know about Shops for Facebook and Instagram.

#3. Create Instagram Story Highlights for Different Products

Instagram Stories have by far been the most popular native Instagram tool for both consumers and businesses alike. In fact, of Instagram’s 1 billion users, 500 million accounts use Instagram tools, such as Stories, every day.

And even though Stories disappear after 24 hours, you can still highlight specific Stories that showcase certain products on your profile. If you’re not already familiar with Instagram Story Highlights, here’s an example from one of our favorite marketing tools, SEMrush:

Speaking of Instagram Stories and how to sell products on Instagram, one of many brand new Instagram Tools that truly deserve to be “highlighted” is called the Instagram Story Mentions tool by Customers.ai.

Customers.ai’s Instagram Story Mentions tool allows you to do two things:

When someone mentions you or your brand in their Instagram Story, Customers.ai will start a chat conversation by instantly replying with a chatbot dialogue. This can be used to both thank everyone who mentions your business on Instagram, as well as to sell your product via Instagram.
In the chatbot dialogue that’s instantly triggered when your brand is mentioned, you can add a link to a landing page of your choice. Essentially, this is a brand new way to add a link to Instagram Stories!

Here’s an example of the Instagram Story Mentions tool in action where I share an Instagram Story that mentions Customers.ai.

About mid-way into the looping video below, you’ll see that immediately after I share my Instagram Story, a notification drops down from the top of the screen (next to the yellow arrow).

It’s a message from Customers.ai that says “Awesome! ”.

Then, after I click on the notification, I’m taken to a chatbot dialogue in Messenger for Instagram, where I’m invited to learn more about Customers.ai.

Pretty cool, right?

Learn how to get started with Customers.ai instant-reply tools, such as Instagram Story Mentions, here: Customers.ai Instagram Tools

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#4. Pay Influencers to Sell Your Product for You on Instagram

Paying an influencer to sell your product for you can be a very rewarding experience. If you find the right influencer for your product or service, it’s kind of like paying to skip the line at Disneyland. No need to wait for your marketing to come full circle. Instead, just go straight to the front and cash in.

Influencer marketing on Instagram meets the true definition of a phenomenon. I highly doubt the founders of Instagram ever imagined the power that some folks would have by utilizing their platform.

You’re probably wondering, “How much do influencers charge?”

While it used to be that rising social stars would partner with brands in exchange for free products, prominent Instagram influencers can now cost upwards of $1,000 per 100,000 followers per single Instagram post — not including additional rates for takeovers, Instagram Stories, Reels, IGTV videos, blog posts, and more.

However, on average, 66% of businesses reported they pay under $250 per post, while 27% pay between $250-$1,000.

Here are some general guidelines to follow regarding Instagram influencer pricing:

Instagram influencer rates vary depending on their number of followers and their average engagement rate per post. In other words, you need to do a little research on how many people will see an influencer’s post and then determine just how good they are at actually influencing their audience’s decisions.

But there’s more to it than that. Many micro-influencers have fake followings and you need to be wary of who really is and who is not an actual Instagram influencer. So, before you get started hiring the first influencer you find, do the following:

Check influencers Instagram engagement and reach: Ideally, you’ll want to see a minimum engagement rate of 2-3% on an influencer’s posts. 4-6% is considered excellent; 10+% is considered “viral.”
Determine the quality of an influencer’s followers: Be sure that the Influencer you’re considering has an audience that matches your own. Look for the intersection where your two audiences overlap. Perhaps you share common hashtags or location tags.
Review an influencer’s content: Take a look at what content your influencer is publishing across all their channels to best understand their niche. Just because their content is beautiful doesn’t mean they’ll garner the kind of performance you’re looking for.

For more on how to create an instagram influencer marketing strategy, check out our “Ultimate Guide to Instagram Influencer Marketing“!

#5. How to sell products on Instagram: Encourage interaction in order to build confidence

Instagram is all about organic growth via genuine user engagement with your brand. Here are a few tips on how to get both high-quality and well above average engagement on Instagram:

Instagram is an important part of a smart content marketing strategy for any business today, big or small. Developing systems and processes for more impactful posting are going to be critical as Instagram moves further into algorithmically selecting which content its users will see, rather than displaying content chronologically.

Use Story Stickers to increase engagement on Instagram. For example, you can use the Question Sticker to open things up to questions on your products.

Furthermore, use Comment Autoresponders from Customers.ai to encourage engagement on your posts. Comment Autoresponders can be added to any post and are triggered with a keyword.

Think of this as a new way to gate your content when you share it on Instagram. The way to do this correctly is to include a call to action in your caption. Adding a call-to-action that prompts people to act in your captions is super effective.

In the example above, in the caption, we specify that if you want to read the article, simply reply with the magic keyword “INSTATOOLS”. Look at all the comments pouring in on the post!

If you really wanted to, you could truly gate the content and ask for an email address or their phone number to trigger an automated email or SMS text message follow-up.

That’s engagement, visibility, lead generation, and list building all wrapped up into one killer tool for digital marketers and Instagram influencers!

Engagement is the name of the game on Instagram. To become a master, check out our own 15 secrets on how to increase engagment on Instagram in 2021!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#6. Quick Tips from Instagram on “How To Sell Products on Instagram”

Quick Tip #1: Build a habit of posting about your products to sell more on Instagram

One of Instagram’s own tips on how to sell is interesting because not all social media platforms are rewarding when you overly promote your own products or services. On Twitter, for example, it’s been known amongst marketers that the balance between sharing others’ content and sharing your own content is heavily weighted towards sharing the content of others.

Instagram recommends creating posts about your product at a regular cadence. They even go into greater detail and say you should choose a particular day of the week, so your community members build a habit of looking at your products regularly.

Therefore, it’s up to us marketers to test which day of the week, and at what time, our audience is at its most engaged.

Use this guide on the best Instagram marketing tools to find Instagram content schedulers to efficiently manage both the testing and scheduling process of your Instagram Content.

Quick Tip #2: Use “Behind-The-Scenes” content to reveal the process behind creating your products

Tip #2 from Instagram highlights something many marketers familiar with Instagram already know. Instagram is a place where people go to gain exclusive information and access to their favorite people and brands.

Give your audience what they want by taking your community behind-the-scenes using Instagram Stories to see the hard work that goes into making your product or service!

Quick Tip #3: How to sell products on Instagram: Show all variations of your products

Remember that Instagram is a visual platform, and that just like walking down the aisle at an American grocery store, you want to display all of your product options.

So don’t hold back! Instead, showcase everything so your customers can have a selection of different colors, sizes, and types of material to choose from.

Quick Tip #4: How to sell products on Instagram: Share photos & videos your customers have posted with your products

This tip just happens to be another good reason to utilize Instagram Story Mentions and other Instagram auto-reply tools from Customers.ai. And remember, these are Instagram’s own recommendations on how to sell products on Instagram, so enough with the badgering of truly shameless plugs.

Now that we’ve cleared that up, here’s why using Customers.ai’s auto-reply tools word great to facilitate Instagram’s 5th tip for how to sell products on their platform.

When customers tag your product in photos and videos, Instagram recommends that you ask their permission to share it on your Business Account.

Well, using the Instagram Story Mentions tool, you can do that — instantly!

Learn more about Customers.ai instant messages for Instagram.

Quick Tip #5: Create tutorials on the different ways people can use your product to sell more on Instagram

Another use case for Instagram Stories! Stories are great for both creating and sharing step-by-step guides, such as tutorials on the different ways people can use your product.

If Stories aren’t getting the job done, share longer videos on IGTV instead.

Learn more about how to increase engagement on Instagram through Stories.

How to Sell Products on Instagram in 2021: Important Next Steps

Here’s how to get started with 100% Instagram-approved tools in the Customers.ai Instagram Bot:

Apply for early access to new Instagram tools by Customers.ai.
Use partner code UNICORN to jump to the head of the list!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

The post How to Sell Products on Instagram: 6 Money-Making Strategies for 2021 appeared first on Customers.ai.

How to do a Giveaway on Instagram to Generate Leads & Expand Brand Reach

Vince Magaline — Mon, 15 Mar 2021 12:00:03 +0000

If you haven’t yet learned how to do a giveaway on Instagram, now is definitely a good time. Running a giveaway or contest on Instagram is one of the best ways to engage new and existing audiences. It’s also one of the best ways to generate a ton of leads and followers, fast!

There are some very powerful statistics to back up why you should do a giveaway on Instagram:

91% of Instagram posts with over 1,000 comments are related to a giveaway or contest.
Contests and giveaways on Instagram receive 3.5X as many “likes” and 64 more comments than the average Instagram post.
Instagram accounts that run regular contests grew 70% faster than those who did not.

But here’s the bad news: Unfortunately, being the person that has to organize and run a giveaway on Instagram can be a bit of a nightmare without the right resources.

We’ve heard horror stories of companies having to manually reply to hundreds or even thousands of DMs (direct messages) in order to get the email address of each contestant.

And just as tedious, in the likely event that you’re asking people to share a post and you need to track the hashtag, there’s potentially hours of manual work to determine the winner.

So, do Instagram giveaways work for most companies? For the most part, yes, Instagram giveaways do work. Even if you run an Instagram giveaway manually, IG giveaways should produce a desired outcome.

Fortunately, the manual way of running an Instagram giveaway is now the old way of doing things.

In 2021, there’s finally a better way to run a giveaway on Instagram, which is exactly what you’re going to learn in this article.

You’ll learn, step-by-step, how to run a successful Instagram giveaway in 2021 using the latest tools available for Instagram.

Additionally, we’ll make it easy for you to determine the best giveaway ideas for Instagram and your brand, as well as whether or not you should do a giveaway on Instagram.

Here’s the agenda for the best way to do a giveaway on Instagram in 2021:

How To Do a Giveaway on Instagram

Use the best software to do a giveaway on Instagram.
Decide on the outcomes you wish to achieve from your Instagram giveaway.
Determine the entry criteria for your contest.
Explore different contest ideas for your Instagram giveaway.
Choose the prizes for your giveaway.
Choose a hashtag and keywords for your Instagram giveaway.
Put a time-limit on your Instagram contest.
Create chatbot and dialogues for your giveaway in Customers.ai.
Launch and promote your Instagram giveaway.
Determine how to choose and notify the winner of your Instagram giveaway.

Let’s get straight to it! Here’s how to set up a giveaway on Instagram!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Get early access to new Instagram tools.

#1. Use the Best Software for a Giveaway on Instagram

As previously mentioned, the process to run a successful giveaway on Instagram can be tedious. So, why is that?

The biggest problem companies have run into running giveaways on Instagram, has been the lack of software to help facilitate and streamline their IG giveaway.

Think about it, after you announce that you’re running an Instagram giveaway, you can probably expect a ton of DMs asking about when the draw is being held, who can enter, and more. This only continues to be the case during the contest, and for a short period of time after the contest is finished.

Furthermore, think about why you’re running a giveaway on Instagram in the first place — to get leads, followers, sales, and engagement, simultaneously. So the even bigger problem companies have running giveaways on Instagram has been keeping track of the number of contestant entries and capturing lead data.

Use SweepWidget contest tool to streamline everything! With SweepWidget, you can have users follow a profile, like a post, or leave a comment on a post, submit a post, view a post, and visit a profile. Furthermore, you can manage all of your entries in one place where you can easily pick a winner. It takes care of all the hard work and makes running a contest simple.

Until now, there has been no streamlined way of doing this that didn’t require custom development work.

But, lucky for those of you reading this, you will not have those problems to worry about.

Please take a moment to celebrate…

via GIPHY

Here’s why you’re celebrating: Using the latest Instagram tools from Customers.ai, you get:

Instant lead capture with an Instagram chatbot.
Ability to inform fans and prospects of your giveaway with an Instagram page welcomer.
Instant replies to contestant questions with Instagram auto-reply tools.
Capture and store lead data and contestant contact information in a custom audience.
Track contest entries and immediately determine the winner(s) of your giveaway.
Automated follow-ups via SMS, email, Messenger, and other remarketing channels.

There are many other benefits to using Customers.ai to run your online contest or giveaway.

One of the top reasons to create a giveaway on Instagram using Customers.ai is the platform allows you to learn about each visitor through their chat responses. This allows you to segment the list for better marketing optimization later on!

You can also sync Customers.ai with Facebook, in addition to Instagram, in order to send automated remarketing campaigns to your Instagram giveaway audience on either platform.

Here’s how to get started with the best software for an Instagram giveaway:

Use partner code UNICORN to jump to the head of the list!

#2. Decide the Outcomes you Wish to Achieve from Running an Instagram Giveaway

After you’ve setup the engine that’s going to drive your Instagram giveaway, it’s time to define a goal for your contest. For instance, you might want to:

Generate more engagement on your posts.
Grow your Instagram following.
Get more people to sign up for your email list.
Produce user-generated content (UGC).

If you’re launching a new product or service, a giveaway campaign can be a resourceful way to drum up excitement and interest.

For product-based businesses, UGC is a powerful way to generate fresh content and gain a new perspective about how your product is being used.

Instagram contests will almost certainly boost your post engagement, resulting in multiple benefits in relation to the Instagram algorithm. With your post performing well, it may rank higher in hashtag searches, allowing new audiences to find your content.

Alternatively, maybe you want to draw attention to your blog, or another page on your website. If this is the case, you might ask participants to go to your blog or web page to find entry-criteria there — such as a question you then want them to answer in your Instagram comments section.

Lastly, perhaps you’ve partnered with a brand and, in exchange for one of their products as a prize, they’ve asked you to include a request to follow their brand as part of your entry-criteria.

Once you’ve determined the goals of your giveaway, the following steps on how to do a giveaway on Instagram will become much easier.

#3. Determine the Entry Criteria for your Instagram Giveaway

What is “entry criteria” for a giveaway?

Entry criteria are the actions contestants will need to take to score points or earn entries in your giveaway.

Your entry-criteria is going to depend on your goals. For instance, if you want to spread brand awareness, you might ask each participant to like your post and comment with the name of a friend — this allows you to increase your reach quickly, and could result in new followers.

There are a number of different types of actions you can require as entry criteria into your giveaway on Instagram. Here we’ll cover the most common, followed by examples of how to use them in your actual giveaway.

Possible entry criteria for an Instagram giveaway:

Comment on a post.
Send a DM to your Instagram page.
Mention your brand in an Instagram Story.
Tag a friend.
Use a branded hashtag
Share a post.
Follow your Instagram page.

Likes, Follows, and Tags

When learning how to do a giveaway on Instagram you may be tempted to grant an entry or award points for likes, follows, and tags.

Sure, likes, follows, and tags are easy actions for people to perform, but they are not the vehicles that will ultimately lead to your giveaway going viral.

I’m not saying you don’t want to encourage these actions in your contest. In fact, you should encourage them and reward them with points, because they are valuable.

Likes will help to boost engagement. Follows will increase your follower count. And Tags will increase awareness and are easier to track.

However, if you instead asked followers to like your giveaway and repost with a branded hashtag while also mentioning your brand in an Instagram Story, you’ll compound your reach. And if you’re using a cross-channel marketing tool like Customers.ai, having followers spread the word of your Instagram giveaway on their other channels for the chance to win greatly expands your brand’s reach — if ten followers with 100 followers each re-post, that’s a chance to reach 1,000 new people.

Now, let’s explore some ideas for your giveaway that will put this entry criteria to good use!

#4. Explore Different Contest Ideas for an Instagram Giveaway

There are many potential contest ideas for your Instagram giveaway.

However, before we do that, here’s something important…

In order to run a successful Instagram giveaway, we strongly recommend making it a requirement for contest participants to perform an action where you’ll be able to capture their contact information, such as:

Commenting on a post.
Sending a direct message to your Instagram page.
Mentioning your brand in their Instagram Story.

You may be thinking, “How can I capture contact information from someone that comments on my post or mentions me in an Instagram Story?”

And those are valid questions, because before 2021, that was not possible. Got your attention? Good!

Because in the following contest ideas and examples, you’ll see why you chose to use Customers.ai to facilitate your Instagram giveaway!

Instagram Giveaway Example #1: Choose your favorite with a comment on a post

One of the most recommended entry criteria for an Instagram giveaway is to comment on a post.

Using comments as entry criteria is highly recommended also because of Customers.ai’s Comment Autoresponder tool.

For example, you could post a photo with selection choices to Instagram. Invite people to leave a comment with their favorite option.

This option is simple and very effective. Here’s why…

Instagram Comment Autoresponders by Customers.ai will dramatically increase the engagement and visibility of your posts because you can instantly send a message to any contestant who comments on your post.

Additionally, you can add a link in your response to drive traffic to a landing page related to your giveaway.

Here’s an example of what that could look like:

Use a Comment Autoresponder on all posts used in your Instagram giveaway. Then, ask your followers to comment with a specific keyword, such as COFFEE or TEA.

When people comment with the keyword, it triggers a sequence that will allow you to ask the contestant for their contact information in a Messenger chat dialogue.

After capturing their contact information, you can even send the person to any one of your landing pages by adding a link!

Instagram Giveaway Example #2: Enter to Win by Answering a Survey

This contest idea invites users to click the “Message” button on your Instagram page and send a DM using a keyword.

Similar to the Comment Autoresponder, after the contestant sends the DM using your keyword, you can trigger a quick survey for them to answer follow-up questions as a way enter to win.

Chatbot surveys are great because you can:

Ask lead qualifying questions
Capture contact information, and
Direct contestant traffic to a landing page with a link.

Instagram Giveaway Example #3: Tag a friend in your comment to win

Have followers tag one of their friends in the comments section of your giveaway post for a chance to win. This allows your brand to reach new potential leads on Instagram and grow your audience.

When using contest requirements to “tag a friend in the comments,” your existing audience does the work of sharing your content with their friends. And if their friends have similar interests and like your Instagram contest, they’ll enter and tag their friends too. Your follower count then grows exponentially.

Plus, using Customers.ai, you can send a Comment Autoresponder to capture and save their contact information!

Here’s another Customers.ai Comment Autoresponder working its magic on an Instagram post where the call to action is “Who are the best digital marketers to follow in 2021? Comment “Marketer” and we’ll send you the link ”

As you can see, by replying with the keyword “Marketer” I enter into an interactive chatbot dialogue. This particular example has the intent of sharing one of the latest pieces of content from Customers.ai.

However, you can use this opportunity to collect valuable feedback from contestants, collect contact information, or ask the contestant to perform another action to earn more entries or points in your Instagram giveaway.

Instagram Giveaway Example #4: Photo contest

Ask participants to upload a photo of themselves using your product or service in an Instagram Story.

And even better, if you ask the contestant to tag your Instagram handle in their IG Story, you capture their contact information using the Customers.ai Instagram Story Mentions tool.

Here’s an example of someone mentioning Customers.ai’s Instagram handle in their IG Story, and what happens afterwards:

Instantly, you receive a notification message from Customers.ai along with a text in the Messenger app.

Then, if you tap on the notification, the Messenger app opens automatically and a chatbot dialogue begins.

This is a great option for running a contest or giveaway because you can immediately thank the person for sharing news about your campaign and ask them to perform another action.

The Customers.ai Instagram Story Mention tool allows you to do two things:

Instantly reply any time you or your business are mentioned in any Instagram Story.
Add a link to Instagram Stories.

Instagram Giveaway Example #5: ‘Caption This’

Some brands post images and leave the caption section blank with a “Caption this for a chance to win” command.

Your participants will enjoy the chance to offer creative captions for your image, and you’ll be able to add the caption to your post with credit to the winner once your giveaway ends.

Incorporate the ‘Caption This’ giveaway example with one of the Instagram automated messaging tools from Customers.ai in order to capture the lead and track the the new contact throughout your giveaway!

Instagram Giveaway Example #6: Send a DM to enter!

The last Instagram Giveaway example is a good idea to lower friction and get more participants to enter into your Instagram giveaway.

This way, people can enter your giveaway and have a chance to win without having to share anything public. Wait, why’s that a good thing? Here’s why…

If you use Customers.ai’s Instagram Welcome Message tool, you’ll:

Still gain a new lead when they provide their contact info.
Be able to inform them of the rules of your giveaway.
Inform them of your product or service and send them into your marketing funnels.
You can opt-in the user to your other marketing campaigns.

The following is an example Instagram Page Welcomer in action:

This Welcome Message captures the participants email and phone number and asks for permission to opt-in to other Customers.ai messaging channels, such as email and SMS campaigns.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#5. How To Choose Instagram Giveaway Prizes

The prizes you choose for your Instagram giveaway are more important than you may initially realize.

Here are three important tips on how to choose prizes for an online contest or giveaway.

Choose prizes that only attract people that are in your target buyer personas

A common mistake made by marketers choosing prizes for contests or giveaways is to misalign the prize with your brand.

For example, everyone wants a new iPad or a $100 Amazon gift card. However, not everyone is a potential customer of your product or service — unless you’re selling shampoo or toilet paper.

So, only choose prizes that align extremely well with your product or service, and so will the contestants that enter into your Instagram giveaway!

Give away multiple prizes at different tiers

Another common mistake people make when running online contests is that they only give away one prize. Now, although this isn’t as big a mistake as choosing the wrong prizes, by being lazy and only choosing one prize, you’re going to limit the amount of people who are willing to compete for that one prize.

However, if you have multiple, lower tiered prizes below your top prize, now everyone who enters feels like they have a chance to win something. Therefore, you’ll get more people into your giveaway and capture more leads if you have multiple tiered prizes.

Include different ways to win, including one guaranteed way win something

If you really want your Instagram giveaway to go viral, take the time to create multiple ways to win prizes, including one way to guarantee that you’ll win something.

Here’s how to do it the smart way.

You need to set an “Instagram value” for the prize you’re guaranteeing to give away. Meaning, how many actions on Instagram does someone need to take to give away a branded t-shirt, one month free of your product or service, or anything that you can easily afford to give away.

For majority of you that haven’t assigned values to different Instagram actions that followers or prospects can take, do your best with a small bit or research to find out how to calculate the value of a follow, a comment, a hashtag, or sharing of a post.

Ideally this is something you can easily measure, such as a hashtag.

Now, take the total value of the prize you’re guaranteeing to give away, and do the math on how many actions someone needs to take in order to win that prize.

Lastly, in the rules or guidelines to your contest, say something like this: “The first 50 people to comment on our Instagram posts [XX] amount of times wins a free [your brand name] t-shirt!”

I guarantee if you have even a decent Instagram following, this will make your Instagram contest go viral.

#6. Choose the Hashtag & Keyword for your Instagram Giveaway

Your campaign hashtag is important for promoting your contest and sourcing content shared as entries in the contest, as well as an additional tool to track your success and analytics.

In giveaways that don’t use Customers.ai, however, your campaign hashtag may be the only tool you have to track entries and your giveaway’s success.

Lucky for you, Customers.ai is going to make that job much easier. In fact, for those using Customers.ai to run their Instagram Giveaway, your branded hashtag’s purpose is solely to increase awareness of your campaign.

Choose a hashtag that’s related to the campaign, theme, product or service, or your business.

The campaign hashtag should be exclusive to that individual campaign. Be sure to do a quick search to find out if it’s already in use.

Hashtags for a giveaway or contest should be easy to recognize and spell. In this example from @Upworkinc, they’re using the #UpworkSuccess hashtag and encouraging followers to post content using that hashtag and to tell a success story about being a freelancer.

#7. Put a Time Limit on your Instagram Contest

How long should you run a giveaway on Instagram?

Tell your participants how long they have to complete your requirements by putting a time limit in your caption, and then adding “Giveaway Closed” at the end of that time.

For instance, you might put, “Giveaway! Over the next 24 hours, please use the word RESORT, tag a friend, and include your favorite place to travel for a chance to stay overnight at one of our resorts.”

The time-limit will ideally create a sense of urgency, and incentivize followers to engage with your post more quickly — which will also help your giveaway stay at the top of your followers’ Instagram feeds.

#8. Create Chatbot Dialogues for your Instagram Giveaway

Create your first chatbot dialogue in Customers.ai

Use the Customers.ai chatbot builder to create automated messages to reply to comments, mentions, Instagram Stories, welcome messages, and a whole lot more!

If you’ve never built a chatbot dialogue in Customers.ai, you may want to take a look at the following articles before you get started.

Customers.ai chatbot builder
Step-by-step guide for chatbot conversation design – Free template included.
Menu-based chatbot

In this screenshot I’ve highlighted some of the most popular chat widgets in Customers.ai for how to do a giveaway on Instagram.

These chat dialogue widgets will help to capture, store, and attribute lead data to each individual who enters into your Instagram giveaway. And, if you want to get fancy, you can pass the lead data into Google Sheets or your CRM.

Use Customers.ai chatbot to collect giveaway participant emails and phone numbers

Here’s the same example from earlier of a fun and interactive Instagram page welcomer designed to collect contact information from our Instagram page fans.

[insert instagram-page-welcomer-high-motion]

As you can see, this Instagram page welcomer has all of the elements needed to engage your audience, inform your audience of the giveaway, ask for contact information, and more.

Additionally, on the backend of this page welcomer, using multiple Customers.ai integrations, you can send the lead data to Google Sheets and follow-up with each contact via email or text message.

You could even keep your team excited by showing them the number of contestants entering the competition in real-time by sending lead notifications to Slack!

Capture lead data and feeback of giveaway participants

How do you extract emails from Instagram? This is a fair question, and it might seem like a daunting task to be able to extract emails from your followers.

Your Customers.ai autoresponder can simply request the best email address for your contact in question in order for you to reach them on the outside.

Then, BOOM! You have a high-quality new contact to get in touch with in the future.

Setting up email opt-ins for your Instagram page is super easy, too, and it works much like your Facebook messenger opt-in page.

All you have to do is enter a block of information, a widget, for instance, that says, “What’s the best email where I can send your free guide?” and you’ll have yourself a winning integration.

The user will then reply with their email address which can be automatically and immediately stored in your database.

Furthermore, you can use a unique tag or attribute, which makes it easy to segment your giveaway audience to both determine a winner and send highly targeted remarketing campaigns.

Set a frequency cap

This provides protection so that if someone comments multiple times on the post, they won’t be sent messages repeatedly about the contest. The default is one hour.

Test your giveaway chatbot

Last thing to do before you’re ready to launch your Instagram giveaway is to test out your chatbot dialogues.

If you’re using the Instagram Comment Autoresponder, comment on your Instagram post, and the chat window will pop up with your first question!

Answer the first question and the bot will ask you to confirm your email.

Finish the chat flow, laugh at your own GIFs if you included them, and then come back to Customers.ai!

Navigate to leads, and then audiences. You’ll see that you’ve been added to the audience.

#9. Launch and Promote your Instagram Giveaway

Doing a giveaway on Instagram is primarily about building your lists, generating new leads, getting more followers, and expanding your network reach. And giveaways are ideal for doing that because handing over your contact details is a small price to pay for the chance of getting something for free.

Creating a buildup to your giveaway will drive excitement, shares and even virality.

And since you’re using OmniChatⓇ technology by Customers.ai, you can inform your contacts and opt-in contestants across multiple messaging platforms simultaneously!

Here are a few resources to help you build your pre-launch list using Customers.ai:

In your contest post, you can communicate your contest or giveaway with text in the image or graphic. This way, it won’t be dismissed as just another photo when people are scrolling through their Instagram feed.

Choose an image that’s related to the theme of the campaign. In your contest post caption, include the terms of entry and legal disclaimers mentioned above.

Using Customers.ai, you could make this experience interactive and inform them of the above via chat, if you prefer.

How you promote the campaign will depend on how long it will run. Decide if you’ll post multiple times a day or once daily. Based on your Instagram analytics, determine the best times of the day to post (which may differ for different days of the week).

To ensure more people see the contest, cross-promote it to your Instagram Stories, your Facebook group or page, your newsletter, or in your store.

Note: If multiple people manage your Instagram account or you’re managing the campaign for a client, it’s important to establish who’s responsible for engagement and answering questions related to the campaign.

#10. Determine How to Choose and Notify the Winner of your Instagram Giveaway

When planning your campaign, you also need to decide how winners will be chosen and how you’ll notify them.

Will you use a random generator tool (free online tools are available) or will entries be judged? Will you email the winners or DM them on Instagram? Or use another method?

Once you’ve notified the winners, you can publicly announce them on Instagram via a campaign post. It’s a best practice to inform winners privately before publicly announcing them on Instagram.

Tag and/or assign attributes to your participants to easily manage giveaway

In Customers.ai, you can create an audience of everyone who mentioned your giveaway or performed one of the many trackable actions on Instagram.

Every interaction that happens in automated Instagram messages gets saved to your contact database, creating rich customer profiles.

You can view a contact’s profile, including conversation history and the responses saved as attributes, from the Customers.ai contact manager.

You can create an audience using either Tags or Attributes. Your audience is automatically generated.

Download the audience of contest entries to a spreadsheet so you can pick the winner. You could use a random number generator and match it to a row in a spreadsheet.

What are Instagram’s Rules for Contests and Giveaways?

Instagram isn’t too strict when it comes to running a contest or giveaway. In fact, it’s relatively easy compared to Facebook regulations that limit entry requirements and conditions.

When it comes to Instagram contests, an important rule to follow (and which most people are unaware of) is the statement of release. The following statement, or one similar, must be included on all contest posts shared to Instagram:

Per Instagram rules, this promotion is in no way sponsored, administered, or associated with Instagram, Inc. By entering, entrants confirm that they are 13+ years of age, release Instagram of responsibility, and agree to Instagram’s terms of use.

Be sure to insert this statement at the end of your Instagram contest caption.

Additionally, you’ll want to ensure you don’t ask participants to tag themselves in your content, or tag something that isn’t in the photo — Instagram will penalize you for this.

Review Instagram’s promotion guidelines for a full list of rules and regulations.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Experience the Customers.ai contest chatbot template on Messenger now!

How to do a Giveaway on Instagram: Important Next Steps

Learn more about the power and other use cases for the World’s best chatbot for Instagram.

Use Customers.ai to run a giveaway or contest on other platforms: How to Do a Giveaway on Facebook in 9 Simple Steps.

The post How to do a Giveaway on Instagram to Generate Leads & Expand Brand Reach appeared first on Customers.ai.

5 Best Instagram Auto-Reply Tools to Scale Automated DMs in 2023

Vince Magaline — Sat, 13 Mar 2021 04:00:47 +0000

The potential for expanding Instagram DMs (direct messages) and fostering more meaningful interactions with your Instagram fans is immense. This holds particularly true for mega brands, influencers, and direct-to-consumer (D2C) brands. Bridging the gaps in Instagram’s business features and seizing these opportunities can be achieved through the use of Instagram auto-reply tools.

Consider the multitude of comments on your posts, unread DMs, or missed chances to engage with fans who are promoting your brand in their Instagram Stories.

However, there has been a persistent issue thus far—the absence of a dedicated tool within Instagram to fulfill these functions.

Nevertheless, the tide is starting to turn after Instagram’s efforts to curtail certain automation tools in order to enhance platform authenticity. This time, Instagram is taking full control over what is permissible on the platform, and more advanced automation tools tailored for Instagram are on the horizon.

In fact, some of these tools have already arrived!

For instance, there are software providers like Customers.ai that have gained 100% approval from Instagram, enabling them to enhance Instagram’s manageability and effectiveness through Instagram auto-reply tools. This brings us to the focal point of this article.

By the time you’re done reading this, you’ll have learned 5 new ways to use Instagram auto-reply tools:

Instagram Welcome Message: Auto-Reply to First Time Engagers.
Instagram Auto-Replies to Comments on Posts.
Auto-Reply to Instagram Story Mentions.
Auto-Reply to Frequently Asked Questions on Instagram.
Send fully automated drip marketing campaigns from your Instagram DM (direct message) inbox.

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

#1. Instagram Welcome Message: Auto-Reply to First Time Engagers

A major challenge for Instagram business users has been managing the Instagram inbox and your direct messages (DMs).

Customers.ai now allows you to instantly reply the first time someone sends a DM to your Instagram inbox with a welcome message.

You can set up your personalized greeting and even be transparent by letting them know that it’s a chatbot — people appreciate that sort of thing. List out chat marketing topics or provide custom options for users to better figure out what they want and how you can help them.

Here’s an example of the Customers.ai Instagram Automated Welcome Message in action:

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

#2. Instagram Auto-Replies to Comments on Posts

Applying an Instagram Comment Autoresponder to your Instagram posts is a guaranteed way to increase engagement on Instagram.

Not to mention a tool that marketers have been dreaming of for years.

Instagram Comment Autoresponders by Customers.ai will dramatically increase the engagement and visibility of your posts because you can send a message to all users who comment on your posts.

But what has marketers really excited about Comment Autoresponders for Instagram is that you can add a link to all of your Instagram posts.

Here’s how it works: For any of your Instagram posts, simply ask your followers to comment with a specific keyword. In the example below, you can see the keyword “Instatools” being used by multiple Instagram fans on the Customers.ai Instagram page.

Then, when people comment with the keyword, it triggers a sequence that allows you to send Instagram traffic to any one of your landing pages.

Check out the Customers.ai page on Instagram and test it out on one of the posts right now!

The great thing about this tool is not only that you can send traffic to your website, but since you’re encouraging more people to comment, the visibility of your posts also increase dramatically because of all the engagement!

#3. Auto-Reply to Instagram Story Mentions

71% of US businesses are on Instagram, which is significant of course, but not on the same level as Facebook, Twitter, or LinkedIn.

One of the reasons for this is the challenge to drive traffic from Instagram to your website, due to the lack of places you can share clickable links.

However, that all changed in 2021, which is why we’ve moved Customers.ai’s Instagram Stories tool to the #1 spot on this list.

The Customers.ai Instagram Story Mention tool allows you to do two things:

Instantly reply any time you or your business are mentioned in any Instagram Story.
Add a link to Instagram Stories.

For all you experienced Instagram marketers, the value of these two functions is jumping out at you right now. And for those not quite as experienced with Instagram marketing, you’re about to find out why.

Prior to this tool’s existence, you would have to hire a virtual assistant or you yourself would need to manually search for and individually thank or comment on any Instagram Story you were mentioned in.

Now, you only need to set up the Instagram Story Mention tool once and let Customers.ai do the rest.

After you have your reply nailed down and tested, every time someone mentions you or your brand on Instagram, you’ll be able to thank them for sharing (if that’s what you’d like to do) and drive traffic to your website by providing a link for them to click on.

Here’s an example of what it looks like after I mentioned @Customers.ai.ai in one of my own Instagram Story posts:

In the first image, you see a thank you message drop down from the top of the screen. The drop-down is coming from Messenger for Instagram, which is triggered the moment I mention Customers.ai in my Instagram Story.

In the second image, you see what happens when I click on the thank you message. It shows me my Instagram Story post where I mentioned Customers.ai, and then asks me if I’d like to learn more, and provides a link.

This all happens automatically, and it’s just a matter of optimizing your message and providing an enticing offer for people to click on.

To learn more and to see what the Instagram Story tool looks like in the wild, check out the tutorial in this article on how to add a link to Instagram Stories!

#4. Auto-Reply to Frequently Asked Questions on Instagram

We’ve already established that you should be using Instagram Direct Messages to engage with customers or followers.

But the majority of companies and influencers do not have the time to keep up with their Instagram DM inbox. So, many businesses outsource this job to multiple VAs (virtual assistants).

Instead of having multiple VAs stumble over one another and fail to answer questions in a timely manner, you can use Instagram Quick Replies or Customers.ai to save time spent answering the same questions over and over.

Instagram Quick Replies

Let’s start out with Instagram’s native tool for FAQs, Quick Replies.

Instagram quick replies are responses that you set up in advance to answer frequently asked questions you receive via Instagram DMs. Once you’ve set up a quick reply, you can automatically insert it into a DM to quickly respond to a question.

Quick Replies work great for common questions such as your hours of operation, commonly asked questions, directions, rates you offer for different services, or even contact information.

However, Quick Replies are available only to Instagram business profiles. Personal profiles and creator profiles don’t have this functionality.

Customers.ai Auto-Replies to FAQs

With Customers.ai, you can build a chatbot based interactive question answering system for Instagram using keyword-based Q&A triggers and NLP (natural language processing) technology.

Using chatbots to answer FAQs is an easy set of dialogues to build in a visual chatbot builder.

Add “icebreakers” or FAQs to your Instagram account to help ease customers into a conversion.

Customers.ai even tells you what visitors to your Instagram pages are asking, so you can program instant answers for all your FAQs.

But with Customers.ai you can take the conversation a step even further.

In this Instagram automated messages example, you’ll see what’s known as a menu-based chatbot, which is like a mini-website built into your Instagram DM inbox.

Menu-based chatbots allow you to guide a conversation, kind of like a phone tree, which can branch off in many different directions, based on the interests of the prospect or customer.

Not only that, this will allow you to stop hiring VAs that stumble over one another trying to keep up manually with all the DMs coming to your inbox.

Additionally, the Customers.ai OmniChatⓇ inbox allows you to perform customer support chat on Instagram, at scale.

Finally, you can manage, send, and reply to all of your DMs from a desktop computer.

Save yourself hours of time every day with Instagram auto-reply bots and turn your Instagram DM inbox into your latest lead generation tool!

#5. Send Automated Drip Marketing Campaigns from your Instagram DM Inbox

Perhaps the most universally appreciated Instagram DM tools by Customers.ai, are drip marketing campaigns.

Want a live demo on how Instagram DM drip campaigns work?

Check out Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger the drip sequence! You’ll receive 5 helpful messages over the course of 5 minutes.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Want to learn more about Instagram direct message marketing campaigns, such as drip sequences?

Here’s how to create Instagram DM drip campaigns, step-by-step!

Get Started with Instagram Auto-Reply Tools

Organic engagement on Instagram has taken off with the expansion of Instagram Stories as well as the introduction of new features, such as Stickers and Instagram Reels.

But don’t take my word for it alone. Here’s what Gary Vaynerchuk had to say about Instagram DMs:

“Instagram DM (Direct Message) is the single biggest networking or business development opportunity of this decade.”
Gary Vaynerchuck | VaynerMedia

That’s a lot of conversations to manage and even more conversations to start as long as you have the tools to scale your operations on Instagram.

Get started with Instagram auto-reply messages today!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Important Next Steps

Upgrade your Instagram and Facebook with 100% Meta-approved comment and DM automation to grow your audience, engagement and sales. InstaChamp is free for Creators this week!
Join the Customers.ai Facebook group to get and give help on chatbot marketing. We have over 40,000 members and counting.
Do yourself a favor by signing up for Customers.ai blog updates. We only send the most actionable and high-impact marketing tactics to your inbox.

Frequently asked questions about Instagram auto-reply tools

Q: Is there a way to automate messages in Instagram?

Getting Instagram automation tools that don’t run afoul of Instagram terms of service has been difficult. In fact, marketers and businesses often ask Google, “Is Instagram automation dead?” It’s quite the opposite actually. Using Instagram automated messages has just gotten easier and more effective, all while !

With the Instagram Comment Bot, you can automatically reply to comments on posts.

Your posts will be more visible and engaging thanks to Instagram autoresponders.

All users who comment on your posts can receive a message from Instagram Comment Bots.

Reply to Instagram DMs automatically (direct messages).

Save yourself time and money with automated replies.

Automate your welcome message on Instagram.

People who message an Instagram account directly receive automated welcome messages from Instagram.

First-time users will always receive an automated welcome message. As soon as the first message is sent, Customers.ai supports automatic replies using Q&A (question and answer) keyword triggers.

FAQs for Instagram can be generated automatically.

A bot on Instagram is also the best way to assist customers via instant messaging 24/7.

Using keyword-based Q&A triggers and natural language processing, build web chat tools for answering frequently asked questions.

Auto-reply to mentions on Instagram Stories.

If someone mentions you in their Instagram Story, Customers.ai’s Instagram Story Mention tool will automatically respond.

According to Google, one of the most searched marketing terms is “how to add a link to Instagram Stories”.

The process is also fully automated. Take advantage of this opportunity! Here’s how it works:

Customers.ai enables you to build a chatbot dialogue that works for your business goals.
Instagram bots automatically reply with your chat dialogue when someone mentions you or your brand.
Offer a link to one of your marketing funnels if a person wants to learn more or is interested in your offer.
You can automate drip marketing campaigns from your Instagram DMs.

Q: How can I manage Instagram DMs with auto-reply tools?

A: OmniChat is the answer!

OmniChat lets you manage Instagram direct messages and perform customer support chat on Instagram, at scale – finally! And it can be done in one place right from your desktop rather than jumping to multiple apps.

Q: How does OmniChat work with Instagram auto-replies?

Customers.ai OmniChat enables real-time customer communication across a variety of messaging applications. The business can be contacted and customers can opt in to receive automated updates through Facebook Messenger, native website chat, and SMS.

Messages in OmniChat consolidated into one inbox messages from Instagram as well as Facebook, web chat and SMS. Use OmniChat’s inbox to filter conversations by messaging channel, assign conversations to agents, and follow up with customers.

No experience is necessary to design and launch messaging campaigns using drag-and-drop editors.

Here are some ways that marketers, sales teams, and customer support teams can utilize OmniChatⓇ

Marketers:

Lead generation
Ads on Facebook can be interactive
Expand your list
Offer coupons
Engage in more conversations
Start a conversation again

Sales teams:

Increase the number of meetings scheduled
Recover carts abandoned by customers
Hot leads should be notified to teams

Customer Support teams:

Automate answers to FAQs
Get customers in touch with the right agent
Get in touch with us any time using live chat

Q: Why and how should I use auto-reply tools for Instagram?

A: Let’s discuss a few scenarios where auto-reply would benefit your business.

1. A brief introduction or greeting

Regardless of your profession, whether you’re a consultant, freelancer, marketer or other professional, you should promote your business and brand to others. Providing a brief video about your services or products is another great option.

2. How would you prefer to be contacted

The away message in Instagram is a great option if you don’t have time to read your DMs and you manage your account yourself.

You may include your business hours, other ways to get in touch, such as messenger or email, and the preferred way to get in touch, all with a promise of an immediate reply.

3. Status and payment information for orders

One of the most frequently asked questions in your Instagram DM if you run an Instagram eCommerce business is about order status and payment methods.

Explain how the delivery works in an instant reply if that’s the case.

Q: What is the best Instagram auto-reply tool?

The first Instagram-approved direct messaging and engagement tool software is Customers.ai.

Businesses can:

Use Instagram messaging automation to help increase engagement with followers and convert them into customers.
Create brand loyalty by using auto-responders to create instant gratification for fans
Automate your response to customer inquiries and sales questions to save your team time and give you the opportunity to jump into the conversation at the right time
Incentivize comments and stories about your brand on Instagram with tools that encourage engagement!

With instant engagement around the clock, you can upgrade your Facebook and Instagram Business or Creator accounts!
Instantly respond to all direct messages: Businesses responding to inquiries on Instagram can reply to every message immediately to save your team’s time and make sure customers receive answers fast.
Use Instagram to drive traffic to your sales funnels. You can automatically send links through DMs to “Swipe Up” and “Link in Bio” links in Instagram.
If fans comment on your posts, you can DM them. You can use automated follow-up messages to thank commenters, offer them rewards, or enter them into a contest.
In case of Stories mentions, DM the fans who mentioned you. By sending automatic DMs, you can encourage story mentions. The more fans mention your brand on their Stories, the more reach your brand will have!

Q: How can I set up an auto-reply in Instagram Stories?

A: Did you know that 71% of US businesses are on Instagram? That’s significant, but not as much as Facebook, Twitter, or LinkedIn.

You can use the Customers.ai Instagram Story Mention tool to:

Respond to every Instagram Story in which you or your business is mentioned.
Include a link to Instagram Stories.

It should come as no surprise that these two functionalities are of value to Instagram marketers. In case you’re not as familiar with Instagram marketing, you’re about to learn why.

It used to be that you had to hire a virtual assistant or you yourself would have to search for and thank or comment on every Instagram Story where you were mentioned.

The Instagram Story Mention tool is now only configured once and Customers.ai takes care of the rest.

Q: Can I create an FAQ for Instagram auto-reply?

A: You can build an Instagram chatbot-based interactive question-answer system using Customers.ai’s keyword-based Q&A triggers and NLP (natural language processing) technology.

A visual chatbot builder makes it easy to create dialogues for answering FAQs.

It’s also possible to create menu-based chatbots that act as mini websites in your Instagram DMs through Customers.ai as well.

With menu-based chatbots, you can guide a conversation in many different directions, based on the interests of your prospects or customers.

Q: What are some creative ways to use automation on Instagram?

A: Customers.ai’s drip campaigns have been available on Facebook for a long time. Among Customers.ai users, drip campaigns are highly popular because they’re effective at both increasing Instagram engagement and working Facebook leads down your marketing funnel.

To create a drip campaign, we’ll guide you through the process using Customers.ai.

Step 1: The first step to drip marketing is to determine its purpose. It can be used to welcome subscribers, nurture leads, onboard clients, and recapture abandoned carts.

Step 2: Determine who your drip campaign’s audience is.

Step 3: Decide which form of communication you will use for your drip campaign – email, chat messaging, such as Facebook Messenger or WhatsApp, or SMS.

Step 4: Connect the marketing automation platform to the audience data source for the campaign.

Step 5: Develop a campaign message.

Step 6: Define the triggers, audience segments, and schedules for the messages.

Step 7: Launch your drip marketing campaign.

Step 8: Examine campaign performance, including open rate, engagement rate, and how well the campaign is achieving its goals.

Marketers and businesses can use drip campaigns to build relationships with customers and leads.

Another creative way is giveaways and contests.

We’ve touched on incentivizing followers with giveaways and contests, but let’s dive into it a little deeper.

Giveaways on Instagram are always accompanied by tons of direct messages in the inbox! Thus, you can utilize an auto-reply tool to deal with the flood of direct messages.

Q: Is Instagram automation safe?

The answer might not be the same for every Instagram automation tool. In other words, it highly depends on the tool you choose. You should find an Instagram management service that works based on the Instagram algorithm and terms; then, you can feel free to add your Instagram account to its dashboard and use it forever!

The answer might not be the same for every Instagram automation tool. I suppose it depends on the tool you decide to use.

You should find an Instagram management service that is compatible with the Instagram algorithm and terms, like Customers.ai.

Instagram Auto-Reply: Important Next Steps

The post 5 Best Instagram Auto-Reply Tools to Scale Automated DMs in 2023 appeared first on Customers.ai.

20 Absolute Best Social Media Marketing Tools in 2021

Vince Magaline — Sat, 13 Mar 2021 00:58:00 +0000

Choosing the right social media marketing tools makes a huge difference as to how quickly you can establish your brand online. And with ever-increasing challenges to reach your audience without breaking the bank, the process of selecting the best tools is even more important.

The average person spends 2 hours and 22 minutes a day on social media and messaging apps, according to the GlobalWebIndex. So the opportunity is there, it’s just a matter of whether or not you have the firepower to capture consumer attention.

Finding the right balance between quality, automation, and affordability is a challenge. Additionally, new tools pop-up all the time, and it’s hard to tell whether or not you’re choosing the absolute best software for your business.

So, we put together a list of 19 social media marketing tools that we know from experience will get you to the next level.

New Instagram chat automation tools.
Performance Marketing Tools for Facebook Ads
Automate Likes and Shares of Your Social Media Posts
Evergreen Content Scheduler
Live Stream Video on Social Media
Automated Lead Generation on Social Media
Tools to Build and Segment Your Audience
Create Images for Each Social Media Channel
Link Building and Link Tracking Software
Social Media Monitoring and Analytics
The Best Facebook Messenger Chatbot
Instagram and TikTok Analytics
Social Media Automation and Data Extraction
Tools for Media and Brand Monitoring
Social Media Content Performance and Insights
Tools for Digital Advertising
Increase the Sharing of Your Content
Social Media Content Curation
Mass Messaging on Social Media

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

The #1 secret weapon on social media in 2021 is the new suite of Instagram DM auto-reply tools by Customers.ai.

In fact, Customers.ai’s new tools for Instagram, which just dropped in February 2021, make the top of our list because there’s never been a chatbot that’s 100% Instagram-approved.

As far as using a chatbot to get instagram followers goes, Customers.ai is atop the leaderboard because there’s only one way to get the ‘right’ followers on Instagram: Organic engagement.

Not only will Customers.ai’s Instagram tools get you more of the followers that you actually want, Customers.ai has Instagram tools that allow marketers to:

Finally! Manage your DMs like a pro with multi-user inbox management tools.
Instantly reply to comments on your posts.
Turn Instagram traffic into website traffic.
Run a contest or do a giveaway on Instagram that incentivizes comments, shares, and mentions of your brand by your followers using auto-reply tools.
Automatically engage with the people who share your content in Instagram Stories.

Customers.ai Founder, Larry Kim, who is has been an influencer in the digital marketing space for over a decade now, can’t believe what he’s seeing:

“It’s crazy, we have accounts that are doing nearly 100,000 messages per week and they are growing by tens of thousands more followers than normal!”
Larry Kim, Founder, Customers.ai

The results of using Larry’s own software has convinced him that Instagram is the place to be for influencers in 2021.

Want to start using Instagram Tools right away? To get started with Instagram bot automation tools, here’s what to do:

Customers.ai is a multi-channel chatbot platform that enables companies to proactively engage with audiences via web chat across multiple channels in order to generate leads, re-engage customers, and offer real-time support.

One of the many social media marketing tools available on the platform is built specifically for Facebook Messenger ads.

Facebook Messenger ads are an opportunity that savvy digital marketers are taking advantage of in 2020.

And that’s because Facebook Messenger ads are different than regular Facebook ads. Most importantly, Messenger ads perform better than normal Facebook ads because they start a more engaging conversation with chatbots.

A couple of types of Facebook Messenger ads exist. There’s an ad viewed on any Facebook property that directs traffic to Messenger. And then there’s sponsored content that’s native in Messenger.

Another cool thing about Facebook Messenger ad experiences is that they can take place across the Facebook family of apps, including the Facebook newsfeed, Instagram newsfeed, Facebook and Instagram Stories, Marketplace, Messenger, and others.

And Facebook Messenger ads differ from your average Facebook ad because they always lead to a conversational experience between your business the prospect.

Here are the top 4 reasons to use Facebook Messenger ads:

Messenger ads outperform other ads by 2X-10X
Instant lead and data capture
More features available for personalization
Automated lead qualification and follow-ups with chatbots

Check out the top 7 Facebook ad hacks of all time to get some more ideas!

#3. Social Media Marketing Tools for Increasing Social Sharing

Quuu has delivered the social media world a few unique tools over the past few years. Its newest tool is called Pods, and Pods is also pretty cool.

Then new Pods tool allows you to automate social media sharing of content between your accounts and your friends, colleagues, and business partners accounts.

Some of the problems with tools that automate the process of getting more social shares is that the shares aren’t authentic, social media platforms catch up and ban those practices, and they usually involve fake user profiles.

Pods are a more authentic way to boost your content’s reach and engagement on social media. And the best part is that it’s still completely automated.

#4. Social Media Marketing Tools for Evergreen Content Scheduler

MeetEdgar is a content recycler that can be used to automate the sharing of all your evergreen content across Facebook, LinkedIn, Twitter, and Instagram.

The time MeetEdgar will save you and the results it will deliver makes this tool as good as free.

Unlike other content schedulers such as Hootsuite and Buffer, you can load up MeetEdgar with all of your most important content once, and then have that evergreen content shared over and over again according to a schedule that you can edit. This ensures that consumers are more likely to see your highest converting content.

You can use MeetEdgar across your social channels to do the following:

Promote your best content, on repeat.
Save time scheduling the same content over and over again.
Auto-generate and test variations of posts linking to the same content.
Schedule posts however many times per day you want your content posted to each channel.

#5. Social Media Marketing Tools for Live Streaming Video

Streamlabs has tools and software allowing live streamers to engage with viewers, monetize their broadcasts, and grow their channels.

With Streamlabs you get one simple app with everything you need to live stream in seconds.

Streamlabs has both free themes and hundreds more paid-for themes that will make you look professional when you stream.

A Streamlabs mobile app is available on iOS and Android that makes mobile streaming easy.

Furthermore, Streamlabs has developed over two dozen customization tools designed to create a better streaming experience for the viewer and streamer.

Lastly, Streamlabs has multiple apps you can connect which give you more control, automation, analytics, and new ways to interact with viewers.

#6. Social Media Marketing Tools for Lead Generation

Adding Customers.ai to your social media marketing tools is guaranteed to generate tons of quality leads, and fast.

In fact, 48% of customers would rather connect with a business using web chat than they would email, phone, or any other means.

Take a look at this example of how you can add Customers.ai to your digital marketing tools to generate and qualify leads.

Here are some other great web chat examples you can get started with today to generate leads using Customers.ai:

Proactive live chat
Build a chatbot for sales
Run click-to-Messenger ads on Facebook
Set up Facebook autoresponders on all your posts
Run chatbot drip marketing campaigns on your website, SMS text messaging, and multiple web chat apps
Run a giveaway or contest on Facebook
Boost your social media posts and other content

#7. Social Media Marketing Tools for Audience Segmentation

Audiense is a great tool to both build a relevant social media following, identify valuable audiences, and gain target customer insights.

In the past, I’ve used Audiense to target the best audiences on Twitter, auto-follow those people, and receive follow backs. Since then, Audiense has really stepped up their technology and can deliver even deeper insights with more actionable tools across multiple social media platforms.

Audiense has two products: Audiense Insights, and Audiense Connect.

With Audiense Insights, you can identify and understand any audience, combine numerous filter options when you create a report, and build highly personalized audience segments.

As for Audiense Connect, this is the tool I was referring to earlier. Audiense Connect is a Twitter marketing platform where you can create your own Twitter bot and engage with subscribers and/or customers via Twitter using Direct Messages automatically:

Manage subscribers with opt-ins included in the chatbot.
Create multiple topics to target your communications.
Create conversation trees to customize your interactions.

#8. Social Media Marketing Tools for Creating Images

Canva is a social media marketing tool that you can use to quickly create graphics, presentations, posters, and other visual content.

The visual content creator integrates millions of images, fonts, templates, and illustrations for marketers with little to no design skills to build professional-looking images.

Canva has pre-built templates for all of your favorite social media channels including:

Facebook
Instagram
YouTube
Twitter
WhatsApp
Pinterest
Snapchat
Twitch
LinkedIn

#9. Social Media Marketing Tools for Link Building & Link Tracking

Rebrandly provides the easiest way to create, measure, and manage short URLs with a custom domain name.

Think of Bitly, but with superior analytics, more tools, additional customization, and less expensive. It’s a no-brainer to choose Rebrandly over Bitly, in my humble opinion.

Dozens of domain name TLDs (top-level domains) are available at just $2 for the first year of registration.

Some of the choices available for your short links are: .FYI .COOL .GURU .COMPANY .EXPERT .MONEY .LINK .CLICK .STYLE .WORKS and many more.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

#10. Social Media Marketing Tools for Monitoring and Analytics

Agorapulse is an all-in-one dashboard for social media management that simplifies the understanding of social media metrics.

You can use AgoraPulse to gain audience insights at-a-glance and take advantage of otherwise missed opportunities with full monitoring and engagement tools for social media.

AgoraPulse has lots of options to build a pipeline for your content calendar. Additionally, you can store unlimited posts tied to particular themes, and queue them up for publishing.

Reporting and analytics is what AgoraPulse does best. It’s easy to export reports with key metrics and analysis on engagement and growth, and content reports let you identify posts that achieve the best reach, engagement, and clicks for any given period.

Lastly, you can use AgoraPulse to show your marketing team’s impact on conversions and revenue, as well as encourage more positive engagement with your ads across social channels.

#11. Social Media Marketing Tools for Facebook Messenger

More than 1.5 billion people actively use Facebook Messenger chat. However, less than 1% of businesses are engaging with their audience on this channel.

Therefore, Messenger presents an opportunity to engage with consumers on an untapped and highly engaging marketing channel.

Even better, Messenger is trending because it’s compatible with another proven marketing strategy – chatbots.

Customers.ai Facebook Messenger chatbots allow you to proactively engage with your audience via automation such as:

Chat blasting – just like email, but for chat
One-time notifications – invite users to get updates and promotional messages
Drip campaigns – sequenced messages across Facebook, SMS, and web chat
Facebook post autoresponders – capture leads and subscribers from organic Facebook posts

Learn how create a Facebook Messenger funnel that drives conversion here.

#12. Social Media Marketing Tools for Instagram and TikTok Analytics

For how popular Instagram and TikTok have become, there aren’t as many digital marketing tools that are compatible with these platforms. And that’s especially true for TikTok.

Analisa.io is an AI-powered platform that provides Instagram analytics and TikTok analytics for any public Profile, Hashtag, or Followers.

You can use Analisa.io to get campaign reports and follower demographics. The platform also has tools for:

Follower authenticity
Content engagement
Historical data
Hashtag analytics
Tagged relationships
Influencer mapping
Competitive analytics

#13. Social Media Marketing Tools for Automation and Data Extraction

With all the growth hacking strategies that have popped up over the last handful of years, one marketing automation tool for social media emerged as my favorite. And that’s Phantombuster.

Phantombuster provides over 200 code-free automation and data extraction tools for LinkedIn, Twitter, Instagram, Facebook, Pinterest, Zapier, Medium, Quora, and others.

Each tool in Phantombuster can be used individually or combined with others to create full workflows.

For example, you can automate lead generation on LinkedIn, get noticed by Instagram users, hire developers from GitHub, get followed by your competitor’s Twitter followers, or get the Instagram accounts of all the restaurants in a neighborhood.

Use Phantombuster on your social media channels to automate the following:

Lead generation
Audience building
Increasing social reach and engagement

#14. Social Media Marketing Tools for Brand Reputation

What are people saying about your brand and your competitors online?

Brand24 is a tool you can use for media monitoring, tracking your competition, and online reputation management. In addition to social media, Brand24 will show you mentions of your brand across news, blogs, videos, forums, reviews, and more.

Use Brand24 to:

Protect your online reputation with automated sentiment analysis and instant notifications.
Improve customer satisfaction by getting to know your audience better and engage them online.
Measure your marketing and PR efforts with automated reports and tracking important metrics.
Track various hashtags and find influencers with important hashtag metrics and measuring the number of mentions with a hashtag.

#15. Social Media Marketing Tools for Content Insights

Digital marketers use BuzzSumo to reveal what content works and what content doesn’t perform across social media.

You can use BuzzSumo to get fresh content ideas and spend your time creating content that you know is going to perform well once it’s released into the wild.

The BuzzSumo platform has four key components:

Discovery tools help you explore high-performing content so you can get more likes, links, and shares.
Research tools analyze billions of data points to sharpen your marketing strategy.
Influencer tools help you identify influential people to power-up your brand or campaign.
Monitoring tools track comments and trends so you can respond quickly and capitalize on opportunities.

#16. Social Media Marketing Tools for Digital Advertising

Performance markers need to manage hundreds or even thousands of ads and ad variations. That’s why a tool like AdEspresso can be a particularly useful addition to your social media marketing tools.

Whether you’re a freelancer, a performance marketing manager, or a marketing agency, AdEspresso has a solid combination of marketing automation tools designed that will save you time and generate more leads.

Using AdEspresso, you can quickly create and analyze all your social media ad campaigns for Facebook, Instagram, and Google, all from one platform.

And if you’re an agency, AdEspresso’s ability to simplify the onboarding of new clients using its Onboarding Requests feature is an awesome addition to your marketing agency tools. All you need is to have your clients provide access to their pages and ad accounts.

Running lots of Facebook ads? Check out these 19 powerful Facebook advertising tools to give your campaigns an immediate boost!

#17. Social Media Marketing Tools to Increase Shares of Your Content

AddThis is known for its simple drag-and-drop share buttons.

You’ll commonly see them on the side of websites and blog posts. For example, in the image below you’ll see the share buttons on the left-hand side of the AddThis homepage.

AddThis also offers a full suite of web tools like list builders, link promotion, and recommended posts.

You can use AddThis to:

Make content easily shareable with their drag-and-drop share buttons.
Build your audience with follow buttons.
Increase traffic by promoting your links and creating enticing calls to action.
Grow your user base by connecting your email backend and collecting email addresses.

#18. Social Media Marketing Tools for Content Curation

Feedly has emerged as one of the best content curation platforms on the web. Some of their top competitors are Flipboard, BuzzSumo, and Pocket.

With Feedly, you can do a few additional things that set it apart from the competition.

Feedly can be used to organize sources that are relevant to your brand and want to share with your audience. Additionally, Feedly uses AI to read your feeds and prioritize topics, events, and trends that matter to you.

For marketers, use Feedly to:

Follow all your important sources, Google keyword alerts, and industry trends in one place.
Research, annotate and save the most important articles as a team.
Share your insights through team newsletters, social media, and API to automate workflows with IFTTT and Zapier.

#19. Social Media Marketing Tools for Brands and Agencies

Vista Social is an all-in-one social media management platform for brands and agencies.

Key features include:

Scheduling: schedule content across your social network such as Facebook, Instagram, LinkedIn, Pinterest, Reddit, Tiktok, Twitter and YouTube.
Analytics: create beautiful and insightful reports and share them with your team or clients.
Engagement: easily view and manage all conversations across your social media platforms with a universal Inbox.
Listening: easily spot and identify trends and important conversations.* Review management: stay on top of your reviews and don’t let important feedback go unnoticed.

Vista Social offers a Free account as a well as a Pro account with flat pricing of $3/month per connected profile with unlimited free users.

#20. Social Media Marketing Tools for Mass Messaging

Customers.ai is an omnichannel chatbot marketing platform that instantly connects customers and prospects to brands through live chat, SMS text messaging, Facebook Messenger, Instagram, and other popular messaging apps, all from one platform.

Customers.ai’s drip campaign features for web chat, SMS, Facebook Messenger, and other popular platforms allow you to set up a sequence of messages delivered at specified intervals.

Additionally, just like mass email marketing, Customers.ai has an automated method of sending mass messages to your audience.

Check out its Facebook Messenger Chat Blaster feature, as well as its SMS Blaster to see what we mean.

Additionally, you can use Customers.ai to chat blast your Instagram followers

Customers.ai is a great way to grow your contact list and generate leads on social media. And one of its best features, autoresponders, can turn consumers that comment on your social posts into leads.

The platform is fully integrated with a Facebook Comment Guard feature that allows you to automatically add contacts to your Messenger contact list each time someone comments on your post. All you need to do is to install the comment guard on your Facebook post.

Learn how to build a chatbot for Facebook Messenger in just 5 minutes.

Join Today’s Webinar with Larry Kim!

Or Register for the Free Replay

Important next steps

Looking for even more marketing tools?

Check out our list of the best free marketing software, best digital marketing tools for marketing agencies, marketing automation tools, and trending digital marketing tools you can’t ignore in 2020.

Get started with SMS marketing campaigns by building a free Customers.ai OmniChat chatbot. Get Customers.ai for free today.
Talk and learn about chatbots with other enthusiasts. Join Customers.ai Island, a Facebook group of over 35k marketers and entrepreneurs that are ready to support you.
Advance your marketing performance with Chatbot University, a free chatbot tutorial and training area for chat marketers.

See all the tools in Customers.ai’s multi-channel chatbot platform by getting started with Customers.ai for free.

The post 20 Absolute Best Social Media Marketing Tools in 2021 appeared first on Customers.ai.

15 Secrets on How To Increase Engagement on Instagram in 2021

Vince Magaline — Wed, 10 Mar 2021 01:41:58 +0000

Sure, followers are important on Instagram, but it’s still just a vanity metric. However, if you want your Instagram to take off like our CEO Larry Kim’s Instagram account has in the past month, you need to learn how to increase engagement on Instagram.

Because at the end of the day, engagement is what makes the Instagram algorithm happy.

The marketing metrics associated with Larry Kim’s Instagram, since implementing the secrets you’re about to learn in this article, are absolutely bonkers:

Profile visits are up 255% in the last month.
Website Taps are up 249% per month.
Thousands of new Instagram followers coming in organically each week.
His DM inbox is exploding with messages using the same word over and over
Impressions are up 170% per month.

The point is, everything is blowing up from impressions, to account activity, to website taps — all of it.

And it’s not just followers. As I just mentioned, Larry’s Instagram DM inbox is receiving thousands of new messages every week. The truly crazy part is that these are not random automated messages. The DMs Larry is receiving have keywords in them that Larry himself specified in a post or on another social channel.

Plus, he’s getting messages from major influencers, supermodels, billionaires like Grant Cardone, and some celebrities that I’m not even sure I’m allowed to mention in this article .

So, what on Earth is going on here?

Well, that’s exactly what we’re going to cover in this article. From the strategies Larry is using, to the new Instagram tools that (at the time I’m writing this) I guarantee the majority of Instagrammers haven’t been made aware of, yet.

So get ready because you’re going to learn all of the “non-obvious, but totally legal” ways to grow engagement on Instagram in 2021.

15 Ways to Increase Instagram Engagement in 2021

Instantly reply to mentions and add a link to Instagram Stories.
Beat the Instagram algorithm by writing longer captions.
Create an Instagram welcome message.
Start conversations with the different Instagram Story Stickers.
Automatically reply to Instagram DMs (direct message).
Create content that’s “saveable” for Instagram users.
Manage Instagram DMs with live chat tools & the OmniChatⓇ Inbox.
Create a lead generation funnel from the new Clubhouse app.
Instantly reply to comments on posts with Instagram Comment Autoresponders.
Use actionable Instagram hashtags to boost engagement.
Learn how to do Reels on Instagram like a pro.
Optimize your Instagram page for SEO.
Run Instagram Click-to-Messenger ad campaigns.
Partner with micro-influencers to create brand authenticity.
Choose the best marketing tools for Instagram.

Now, let’s dive into the 15 best ways to increase engagement on Instagram in 2021!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#1. Instantly Reply to Mentions & Add a Link to Instagram Stories to Increase Instagram Engagement

71% of US businesses are on Instagram, which is significant of course, but not on the same level as Facebook, Twitter, or LinkedIn.

One of the reasons for this is the challenge to drive traffic from Instagram to your website, due to the lack of places you can share clickable links.

However, that’s all changing in 2021, which is why we’ve moved Customers.ai’s Instagram Stories tool to the the #1 spot on this list.

The Customers.ai Instagram Story Mention tool allows you to do two things:

Instantly reply any time you or your business are mentioned in any Instagram Story.
Add a link to Instagram Stories.

For any experienced Instagram marketer, the value of these two functions is jumping out at you right now. And for those not quite as experienced with Instagram marketing, you’re about to find out why.

Now, you only need to set up the Instagram Story Mention tool once, and let Customers.ai do the work for you.

After you have your reply nailed down and tested, every time someone mentions you or your brand on Instagram, you’ll be able to thank them for sharing (if that’s what you’d like to do), and drive traffic to your website by providing a link for them to click on.

Here’s an example of what it looks like after I mentioned @Customers.ai.ai in one of my own Instagram Story posts.

In the first image, you see a thank you message drop down from the top of the screen. The drop down is coming from Messenger for Instagram, which is triggered the moment I mention Customers.ai in my Instagram Story.

In the second image, you see what happens when I click on the thank you message. It shows me my Instagram Story post where I mentioned Customers.ai, and then asks me if I’d like to learn more, and provides a link.

This all happens automatically, and it’s just a matter of optimizing your message and providing an enticing offer for people to click on.

To learn more and to see what the Instagram Story tool looks like in the wild, check out the tutorial in this article on how to add a link to Instagram Stories!

#2. How to beat the Instagram algorithm writing longer captions

Not everyone knows this, but Instagram captions can be up to 2,200 characters long. To put that into perspective, that’s longer than most blog articles — just not this one.

However, one of the key factors that affects the performance of your Instagram posts in the algorithm is the amount of time people spend on each post.

So, I’m sure you can see where I’m going with this.

One of the easiest ways to improve your Instagram engagement is by writing longer captions.

We know this to be true based on a study done by Fohr where they determined just how much caption length impacts Instagram engagement, which showed:

The average caption length on Instagram has increased by more than 100% in the past 4 years, and
Posts with longer captions received more engagement.

In 2021, our recommendation is to spend more time on caption length for the posts that are most important to you or your business. Shoot for at least 405 characters or 65-70 words.

Simply writing a few sentences and throwing in an emoji or two is going to help to increase Instagram engagement for your brand!

#3. Create a Welcome Message to increase Instagram engagement

Instagram welcome messages instantly respond to people who message an Instagram account directly.

Here’s an example of the Customers.ai Instagram Automated Welcome Message in action:

With the Instagram Page Welcomer tool from Customers.ai, it’s incredibly easy to nurture people down your funnel and ultimately capture email addresses and other important contact information.

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then say ”Hello” (must be done on a mobile device).

#4. Increase engagement on Instagram by starting conversations with different types of Instagram Story Stickers

Last year, more than 500 million Instagram accounts used Instagram Stories every day. And that number is only expected to grow in 2021.

Instagram Story stickers are a fun and interactive way to encourage your followers to chat and share their opinions and experiences with you and your brand, which helps to create a loyal follower base that feels connected to your brand.

Here are a few ways you can get started with stickers to increase Instagram engagement:

The Instagram Question Sticker lets your followers submit questions for you to answer. Instagram Question Stickers are a fun way to start conversations with your followers and drive engagement so your followers can get to know you and your brand better.

Quiz Stickers by Instagram let you share trivia-style multiple-choice questions with your followers and track the results. When one of your followers “votes” on your quiz, they’ll be able to see whether they got it right or wrong. One the other end, you’ll be able to see how many votes each option received and how each person voted.

With Instagram’s Countdown Sticker, when you share a Story about an upcoming event, you can add a Countdown Sticker that (naturally) counts down to a date and time that you set. Your followers can then subscribe to your countdown event, which will send them a reminder when the time is up and your countdown is complete!

#5. Increase Instagram Engagement with Instant Replies to Instagram DMs

Another major challenge for Instagram for business users has been managing the Instagram inbox and your direct messages (DMs).

To the rescue once again, Customers.ai now allows you to instantly reply when someone sends a direct message to your Instagram inbox.

Most of us don’t have the time to reply to hundreds of Instagram DMs every day.

However, the opportunity to scale Instagram DMs is enormous. There just hasn’t been a tool available to make that possible — until now.

Here’s an example of a Customers.ai Instagram DM bot in action:

When Instagram users type in certain keywords, which you define on the Customers.ai platform, you can trigger instant replies that will send to anyone who mentions a particular keyword or phrase.

Customers.ai’s instant reply tools for Instagram make it incredibly easy to nurture people down your marketing funnels and ultimately capture email addresses and other important contact information, such as your phone number in the example above.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

Experience this Instagram Direct ad for yourself, here!

#6. Create “Savable” Content to Increase Engagement on Instagram

Instagram comments, shares, and saves are more important than ever. One of the best ways to increase your engagement on Instagram in 2021 is to create more content that encourages your audience to tap the save button!

What’s “saveable content” on Instagram? Saveable content is something you feel confident your audience will want to look at again in the future.

For example, this post on 300+ marketing tools for your 2021 MarTech stack is frequently saved so people can check our most recommended marketing tools when the time is right for them.

Another great idea for savable content is to use the carousel post feature where you can share valuable tips and information with multiple images.

Think about what’s important to your target audience and create infographics, funny memes, quotes, and other content that you know will resonate.

#7. Manage Instagram DMs with Live Chat Tools & the OmniChatⓇ Inbox

Let’s get back to how to manage your Instagram DM inbox, because we believe that Instagram DMs are one of the top opportunities of this decade for business. And it’s not only us who think so:

“Instagram DM (Direct Message) is the single biggest networking or business development opportunity of this decade.”

Gary Vaynerchuck | VaynerMedia

So why is there an opportunity here? Well, ask yourself, how do you currently keep track of conversations on Instagram? Or do you at all?

The OmniChatⓇ Inbox for Instagram DMs and more.

Doesn’t matter what role you play — marketing, sales, customer support, influencer — Instagram business users have been begging to manage Instagram DMs from desktop computers for years.

The Customers.ai OmniChatⓇ inbox allows you to manage Instagram DMs and perform customer support chat on Instagram, at scale — finally! And you can do so, all from a desktop computer.

Save yourself hours of time every day with Instagram auto-reply bots and turn your Instagram DM inbox into your latest lead generation tool!

#8. Create a Lead Generation Funnel from Clubhouse

Are you on the Clubhouse app? If you’re an entrepreneur or influencer, there’s a good chance that you should be.

However, lead generation from Clubhouse is a significant challenge, and here’s why:

There’s no advertising on the Clubhouse app.
You cannot send direct messages to your Clubhouse social network.
Links added to the Clubhouse app are not clickable.

Okay, so why is Clubhouse playing a big role in how to increase engagement on Instagram in 2021?

Because one of the only clickable links on Clubhouse is a link to your Instagram page. And, our founder and CEO Larry Kim found a way to build a marketing funnel that has already generated over 50,000 leads from Clubhouse in just over a month!

Here’s how to it:

Build a following on Clubhouse.
Send traffic to your Instagram profile with CTAs in your Clubhouse bio.
Have Clubhouse users DM or use Messenger to contact you on Instagram using a keyword.
Use Customers.ai’s Instagram Tools to respond and send traffic to your marketing funnels.

For a step-by-step guide on how to build an Instagram lead generation machine from Clubhouse, read this article: 10 Secrets to Build a Clubhouse App Lead Generation Funnel

#9. Increase Engagement with Instagram Comment Auto-Responders

Applying an Instagram Comment Autoresponder to your Instagram posts is another guaranteed way to increase engagement on Instagram.

Not to mention a tool that marketers have been dreaming of for years.

Instagram Comment Autoresponders by Customers.ai will dramatically increase the engagement and visibility of your posts because you can send a message to all users who comment on your posts.

But what has marketers really excited about Comment Autoresponders for Instagram is that you can add a link to all of your Instagram posts.

Wait, how does that work?

It’s simple, for any of your Instagram posts, ask your followers to comment with a specific keyword. When people comment with the keyword, it triggers a sequence that allows you to send Instagram traffic to any one of your landing pages.

#10. Use Actionable Hashtags to Increase Instagram Engagement

A good hashtag strategy can be leveraged across just about any social network.

However, hashtags are especially key to increase Instagram engagement.

A good example recognized by Instagram was of a movement that Nike started with their #runfree hashtag campaign.

As you can see, Nike was able to generate over 600,000 user generated posts using this hashtag.

Now, not everyone is Nike, but smaller brands can leverage hashtag campaigns as well. Take Infatuation for instance, a trendy restaurant review site, which has generated over 20 million posts using the hashtag #EEEEEATS.

So why is this hashtag so successful? For starters, amazing looking food pictures never hurts, but Infatuation also creates engaging, geo-targeted content around their posts, such as the following:

#11. Utilize the Reels Feature to Increase Instagram Engagement

Especially with the introduction of Instagram Reels in 2020, creating video content continues to dominate in 2021.

By incorporating more video content into your content strategy, you’re almost guaranteed to increase engagement on your Instagram profile.

But creating video doesn’t need to feel daunting — in fact, video content can be really easy to make and can drive a lot of attention and engagement to your Instagram account.

Just take a look at how our CEO, Larry Kim, was able to get +10,000 views on his first ever Instagram Reel!

But so many of us marketers fail to create enough video content. Get more comfortable creating video content and using the right tools, such as Pixaloop by Lightricks.

And if you’re getting into Instagram Reels for 2021 (hint: you should be!), don’t forget that they’re designed to be fast and fun, and can be used to captivate your audience with educational content.

Instagram Reels are a great way to experiment with bite-sized content, explore a new creative video feature, and engage with your community.

It’s also important to add structure to your Reels. Here’s an infographic with a structure that’s proven to increase engagement on Instagram!

Lastly, if you’re going to create video content for Instagram, use Instagram video subtitles and closed captions. According to Instagram, 60% of stories are viewed with sound on, meaning that 40% are viewed without sound.

#12. Optimize for SEO on Instagram to Increase Engagement

Instagram and SEO may not seem like the most obvious of partners. However, creating an SEO strategy for your Instagram account is a big part of how to increase engagement on Instagram.

The two key areas that affect SEO are your account handle and account name. The first is the ‘@’ name that you register with, which should clearly reflect the sector in which your business operates. Make this short, sweet and memorable.

Then there’s your account name, which appears under your profile picture and should reflect your account handle and industry. When people search Instagram using words or emojis, it’s your account name that Instagram will check searches against.

Insert your industry or a keyword related to your business in the name field to get the most out of this feature. The key here is to think of words people would use when searching on Instagram.

The relationship between social and SEO goes both ways. Not only do you want to optimize your profile for searchers in your channel, but you also want to consider that social signals (such as likes, shares, and comments) may play a role in your SEO rankings.

While Google doesn’t officially confirm that social signals are a part of their ranking algorithm, studies have shown a significant correlation between social engagement and Google rankings.

#13. Run highly Engaging Click to Instagram Direct Ad Campaigns

Did you know that you can run ads on Instagram that redirect users to your Instagram DM inbox?

Click to Instagram Direct Ads are brand new, super engaging ads that start an interactive chat dialogue on Instagram.

Below is an example of a Click to Instagram Direct ad. When someone clicks on the “Send Message” button, an Instagram DM dialogue begins between a Customers.ai chatbot and the user.

When used with Instagram auto DM tools from Customers.ai, this creates a fun user experience that allows you to easily capture contact information, qualify prospects, and generate high-quality leads on auto-pilot.

Want to see how this exact ad works?

Some of the other reasons why chat ads are different from your average ads:

Reach people in a direct and engaging way, automatically capture lead data, and send automated follow-up messages.
Post-click ad experience is optimized for mobile and chat, where customers would rather connect with businesses.
Huge performance boost in lead volume and CPA (cost per acquisition).

Learn more about how to send automated retargeting ads with Larry Kim’s strategy: The Conversational Remarketing Method.

#14. Partner with micro-influencers to increase Instagram engagement

Instagram influencer marketing has become increasingly significant with each year since the platform’s inception.

Finding the right Instagram influencers for your brand is a tried and true method that entrepreneurs and marketers can rely on. Working with key thought leaders in your market(s) allows you to reach your target demographics and push brand messaging out to a wider audience.

In fact, 49% of customers depend on influencer recommendations. Why?

The best Instagram influencer marketing is rooted in trust. Because influencers are seen as ‘independent’, aligning your brand with their authoritative voice can add genuine authenticity to your messaging.

Customers are introduced to your brand from a trusted source – the influencer – which makes it feel like it’s a recommendation coming from a friend.

When millennials are the top demographic on Instagram, and only 1% of them reportedly trust advertisements, influencer marketing is a great answer.

By partnering with relevant influencers with an authentic and engaging voice, your business can be featured to people already interested and aligned to your niche.

Ready to join the 71% of businesses now using Instagram?

Head here for more details about how to successfully use micro-influencers to create an authentic brand.

#15. How to Increase Engagement on Instagram with the Best Marketing Tools

Marketing, sales, influencer, and customer support tools for Instagram are finally here!

While there have always been Instagram marketing tools out there, 2021 is going to be a dream year for marketers and Instagram influencers everywhere.

Customers.ai uses OmniChat® technology, which means you can connect automated messaging tools to Facebook, your website, SMS marketing tools, and of course, Instagram.

Connect all of the chat inboxes mentioned above across different channels into one unified chatbox and optimize your productivity.

This way you can effectively guide users through various funnels in order to experience explosive growth!

How to Increase Engagment on Instagram: Important Next Steps

The stats say it all. Instagram has never been more primed for business growth than in 2021.

Are you on the Instagram Messenger Beta list? We’re rolling out the hottest new tools in the chat marketing space in years — right now!

Here’s how to get started with Instagram Tools from Customers.ai:

Get early access to new Instagram messaging tools.
Use partner code UNICORN to jump to the head of the list!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

The post 15 Secrets on How To Increase Engagement on Instagram in 2021 appeared first on Customers.ai.

Secrets of How To Add a Link To Instagram Stories in 2021

Vince Magaline — Sat, 06 Mar 2021 09:37:10 +0000

For all of Instagram’s strengths, the platform still presents a number of significant challenges to the business world. Top among these challenges is learning how to use Instagram to drive traffic to your website. The challenge has been so prevalent that more than 55% of marketers don’t even know how to add a link to Instagram Stories, posts, or anywhere other than the link in their Instagram bio, for that matter.

That’s all about to change in 2021.

Imagine all of the additional traffic you could capture by adding a link to your Instagram Stories? Well, there is one existing way to add a link to an Instagram Story, as well as one brand new and exciting way that we’ll touch on first.

For those new to Instagram marketing, you may be asking yourself, “Why are Instagram marketers so desperate to learn how to add a link to Instagram Stories?”

Adding links to your Instagram Stories is a guaranteed way to increase your conversions, boost organic engagement, and make it easier for your followers to access the content you want to share.

Here are the secrets for how to add a link to Instagram Stories:

Instantly reply to mentions on Instagram Stories.
Use the Instagram Swipe-Up feature.

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

How to Add Links to Instagram Stories by Instantly Replying to Mentions

Did you know that there’s an application where you can create instant replies every time you’re mentioned in an Instagram Story? And better yet, this same tool allows you to add a URL to an Instagram Story.

Here’s how it works.

The process is fully streamlined and only needs to be set up once. Here’s how to do it:

Create an automated chatbot dialogue that works for your business goals in Customers.ai.
When someone mentions you or your brand, your Instagram bot will start a chat conversation by automatically replying with your chat dialogue.
If the person wants to learn more or is interested in your offer, provide a link to one of your marketing funnels.

Or at the very least, say thanks for the mention!

Here’s what an Instagram Story Auto Reply to Mentions might look like:

Let’s say I find this cool new tool and I want to tell my marketing friends about it, so I share this Instagram Story:

Instantly, I receive a notification message from Customers.ai along with a text in the Messenger app.

If I tap on the notification, the Messenger app opens automatically to show me the rest of the message I just received from Customers.ai.

This is just one example of how to add a link to Instagram Stories using Customers.ai. However, you have some options regarding the user experience. For instance, what if you want to give people multiple options? In a different mention reply message, you could let people choose to learn more about your product, browse your pricing page, or maybe a relevant article on your blog.

In the following example, we ask the person who mentioned Customers.ai if they’d like to know more. If the user replies with an answer of “YES” then a new message is instantly sent via Messenger.

Then, as you can see there are actually two links (in the form of buttons in this case) for the user to choose from.

Test out how to add a link to Instagram Stories for yourself by tagging @Customers.ai.ai in your next Instagram Story!

How to add links to Instagram Stories using Customers.ai

Customers.ai is a chat marketing platform that lets marketers create and launch multi-channel chatbot campaigns in Messenger for Instagram and Facebook, SMS, WhatsApp*, live website chat, and more.

In 2021, Customers.ai began rolling out new Instagram tools. One of the most popular of which allows users to add a link to Instagram Stories.

Here’s how to add a link to an Instagram Story using Customers.ai:

Step 1: Create a Free Forever Customers.ai account

Go to Customers.ai and claim a free Customers.ai account to get started.

Step 2: Sign up for the Customers.ai Instagram tools Beta using the partner code “UNICORN” to jump to the top of the list.

Instagram Tools are still in Beta, but qualified accounts can get started now before the tools are released publicly.

Jump to the front of the list today and find out if you qualify for early access to highly desired Instagram marketing tools!

Step 3: Connect your Instagram account to Customers.ai

Once you’ve created your Customers.ai account and have gained access to Instagram marketing tools on Customers.ai, it’s time to connect your account.

Connecting your account is as easy as locating your Instagram handle and clicking a button to connect.

Step 4: Use the Customers.ai chatbot builder to create instant replies to Instagram Stories

In the Customers.ai platform, under the Chatbot tab, go to the Chat Starters menu and select Instagram Story Mentions tool.

Then click on the +Create Instagram Story Mention button.

Now you’re in the super easy to use, Customers.ai chatbot builder.

Scroll down past the Instagram Story example and create your dialogue.

Remember, this is an instant response to someone who has mentioned you or your brand in their Instagram Story.

How to add a Swipe Up link on Instagram

Viewers can swipe up on a story or tap an arrow at the bottom of their screen to access a link without leaving the Instagram app or navigating back to a business’s bio. It’s also an easy way to promote different content and products while providing powerful analytics to optimize posts.

Instagram swipe up requirements

Here’s the catch when it comes to this feature: There are certain requirements you need to meet before you’ll have access to it.

To use the Instagram swipe up feature you must:

Have your profile set up as a Business Profile, and
Have over 10,000 followers

Have a verified account (The blue check next to a profile that means Instagram has confirmed that an account is the authentic account of the public entity the account represents).

How to Add Links to Instagram Stories with Swipe-Up

Here’s how to add a link to your Instagram Story for people to “swipe up” on:

Step #1: Log in to Instagram and tap the camera icon at the top left of your screen.
Step #2: Take a photo or video in the app or choose from your camera roll.
Step #3: Tap the link icon in the top middle of your screen.
Step #4: Paste your link (either a URL or IGTV).
Step #5: If you’re on an iOS device, tap Done. If you’re using an Android, tap on the green check.

Best Practices for Adding Links to Instagram Stories

There are a few different opportunities to add links to your Instagram Stories including:

Basic link sharing: Share an insightful article, link to your external shop, send your followers to your latest blog post, and more.
Product details: This allows your followers to tap on shoppable links so they can view product details in real-time on the app.
Instagram Shop: Bring people right to your Instagram profile shop with this option.
Collection or product gallery: Direct people to view a collection of your products (you can create collections by going to your Commerce Manager and setting up a promotion).

Note: You will need to turn on Instagram Shopping before being able to use the last three link options above.

Once you’ve begun adding links to Instagram Stories, don’t forget to track your metrics so you can optimize your Instagram marketing campaigns. If you aren’t getting the engagement you desire, make sure you have a clear call to action and that you don’t overload one post with too much information.

Followers are important on Instagram, but just like Faecbook, engagement is the name of the game.

Getting Started with Adding Links to Instagram Stories

Use the Customers.ai code-free chatbot builder and marketing tools for Instagram to instantly connect your business with customers and prospects in order to generate leads, re-engage customers, and offer real-time support.

Use buttons, images, notifications, Zapier connections, and much more to automate your Instagram chatbot dialogue.

How To Add a Link to an Instagram Story: Next Steps

Important Next Steps:

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

See if you qualify to be one of the first marketers in the world to get your hands on these unicorn-level tools, here.

The post Secrets of How To Add a Link To Instagram Stories in 2021 appeared first on Customers.ai.

What Is An SMS Keyword and How To Get One For Your Business: Create a Text Message Keyword Campaign in 4 Easy Steps

Vince Magaline — Mon, 01 Mar 2021 23:41:00 +0000

If you need to get up and running with a unique SMS keyword with the goal of easy text message opt-ins and growing an SMS subscriber list, you’re in the right place.

Text message marketing campaigns are increasingly popular because SMS is the most preferred way for billions of people to interact with one another.

SMS open rates are 82.1%
90% of texts are read within 3 minutes of delivery
More than 65% of marketers say that SMS texting is “very effective”

In this article, you’ll learn what SMS keywords are, how to quickly obtain your own SMS keyword, and where to find expert SMS marketing advice on how to run effective SMS keyword campaigns.

What is an SMS keyword?

An SMS keyword is a word or phrase that people text to either a phone number or an SMS short code using their mobile phone. These SMS keywords are used to interact with your business through a dedicated phone number or 5 to 6 digit short code (e.g. 12121) that corresponds to a specific text messaging campaign.

For example, if a concert hall asks you to text MUSIC to 1-800-MUSIC to enter into a free ticket giveaway, the SMS keyword is MUSIC.

How are keywords used in SMS marketing?

When we’re talking about SMS in general, there are three ways that someone can opt-in to an SMS marketing campaign:

Mobile phone by sending a text message
On a website, such as a web form or pop-up form
In-store, such as at a point of sale system

The first of the three is where SMS keyword marketing comes into play, and the process is fairly straightforward. First, the keyword is texted to opt-in to a mobile messaging campaign. Then, as a result of the opt-in, the subscriber will receive an automated text message response.

Examples of how to use an SMS keyword

You can use an SMS keyword in a number of ways. For example, you can invite customers and prospects to text a keyword to:

Receive a coupon for your product or service
Get notifications of upcoming events
Enter into a giveaway or contest

Additionally, using auto-responders in your keyword confirmation message, you can also share exclusive offers, discounts, or even a simple thank you for subscribing.

How to set up an SMS keyword campaign using Customers.ai

Claim your Free Edition of Customers.ai
Activate SMS tools (requires PRO or another subscription plan)
Create a keyword to let people sign up for SMS updates
Add text and media content widgets to the SMS opt-in confirmation message

Step 1: Sign up for a Free Edition of Customers.ai

Take 2 minutes to claim your free Customers.ai account and get started with your first SMS marketing bot.

Step 2: Activate SMS tools

Once you’re in your Customers.ai account, navigate to the menu on the left-hand side, and click on SMS.

Then click on the “Activate SMS” button to get a free phone number to start sending SMS messages to your customers and prospects.

This requires upgrading to the PRO version or another subscription plan.

Step 3: Create a keyword to let people opt-in to SMS updates

Now that you’ve activated SMS in Customers.ai, it’s time to create a keyword to allow people to opt-in to your SMS updates.

Choose the option at the top-left, as shown in the image below.

For our example, we’re using the word “UNICORN” as our keyword. But how do you choose a good SMS keyword?

Follow these SMS keyword tips, and you’ll be in good shape. Choose a keyword that is:

Specific to your SMS marketing campaign
Easy to remember
Simple to spell
Has as few characters as possible

Step 4: Add text and media content widgets to the SMS opt-in confirmation message

You can add both text (SMS) and rich media (MMS) to your Customers.ai SMS keyword campaign by clicking the plus sign and selecting your preferred content widgets.

SMS is short for “short message service”. SMS is commonly called a “text” or “text message”. MMS is the abbreviation for “multimedia messages”, and is used to send pictures or other media to a recipient’s text message mobile app.

Here’s an example of one of our calls-to-action where we’re using a dedicated phone number and the keyword “UNICORN”: Join my Unicorn Marketing Club for news and updates once a week by texting “UNICORN” to 1-309-740-3151.

When you text UNICORN to that phone number, you’ll receive a text message that reads:

“Hi, this is Larry Kim. Thank you for joining my unicorn marketer’s text message club. I’ll send new marketing hacks — once or sometimes twice a week. You can type STOP at any time to unsubscribe. ???? be a unicorn in a sea of donkeys.”

Go ahead and test it out for yourself to receive marketing news and updates from Larry Kim!

Pro tips for SMS engagement and SMS marketing rules (in the US)

As you can see from our confirmation example above as well as in the promo text, we always make sure to follow these guidelines to increase our SMS marketing campaign engagement rates.

Include an opt-out message by telling people that they can type “STOP” or “UNSUBSCRIBE” at any time.
When people sign up, let them know how often to expect updates.
Let people know what kind of content they’ll be getting.

How to get started with SMS marketing campaigns

Now that you’re all set to go with your first SMS keyword, it’s time to learn how to run great SMS marketing campaigns.

So, take a look at these two articles of “SMS Marketing Examples” and “How To Send a Text Message Blast.”

Or, watch our video on “How To Do Text Message Marketing.”

SMS marketing is the fastest way to reach the more than 5 billion people that send and receive text messages around the world. And that’s because it’s instant, convenient, and universal.

And if you still want to better understand the effectiveness of SMS marketing? Check out these 60 SMS marketing statistics that will change your mind about text message marketing.

When you’re ready to execute your own SMS marketing campaigns, opt-in programs, and text message blasts, use Customers.ai’s suite of SMS marketing tools.

Have questions? Customers.ai’s SMS FAQs help doc has answers.

Important next steps

Get started with SMS marketing campaigns by building a free Customers.ai OmniChat chatbot. Get Customers.ai for free today.
Talk and learn about chatbots with other enthusiasts. Join Customers.ai Island, a Facebook group of over 35k marketers and entrepreneurs that are ready to support you.
Advance your marketing performance with Chatbot University, a free chatbot tutorial and training area for chat marketers.

See all the tools in Customers.ai’s multi-channel chatbot platform by getting started with Customers.ai for free.

The post What Is An SMS Keyword and How To Get One For Your Business: Create a Text Message Keyword Campaign in 4 Easy Steps appeared first on Customers.ai.

6 NEW Types of Instagram Automated Messages to Scale Instagram Marketing

Vince Magaline — Tue, 23 Feb 2021 23:52:00 +0000

Obtaining success in the realm of Instagram automation has been quite elusive. The question, “Is Instagram automation dead?” frequently crops up in search engine queries. However, the answer is a resounding no. In fact, Instagram automated messages have now become much simpler and more effective.

Nonetheless, the question’s prevalence stems from a valid reason: numerous Instagram tools incorporating automation features have emerged and vanished over the years. Moreover, the usefulness and design of Instagram’s direct message (DM) inbox are outdated, lacking scalability without automation tools.

Fortunately, a turning point is on the horizon. Since February 2021, Customers.ai has introduced new Instagram tools catering to marketers, sales professionals, customer support teams, and influencers.

Watch this recent webinar by Larry Kim to see these new Instagram marketing tools at work:

Larry’s Top 10 Instagram Marketing Growth Hacks for 2021 from Customers.ai on Vimeo.

In this article, we’ll cover more than a handful of the Instagram tools available on the Customers.ai messaging automation platform, including:

Auto-reply to comments on posts with the Instagram Comment Bot.
Automatically reply to Instagram DMs (direct message).
Instagram automated welcome message.
Automated FAQs for Instagram.
Auto-Reply to Mentions on Instagram Stories.
Fully automated drip marketing campaigns directly from your Instagram DM inbox.

Then we’ll show you how to send automated messages on Instagram using the Customers.ai chatbot builder and how to get started!

Convert Website Visitors into Real Contacts!

Identify who is visiting your site with name, email and more. Get 500 contacts for free!

#1. Instagram Automated Messages: Instagram Comment Bot

Applying an Instagram comment bot (also known as autoresponders or comment guards) to your Instagram posts is another Instagram tool that marketers have been dreaming of for years.

Instagram autoresponders will dramatically increase the engagement and visibility of your posts.

With Instagram Comment Bots, you can send a message to all users who comment on your posts.

Not only that, with Comment Bots, you can add a link to your Instagram posts after people comment. This allows marketers to send Instagram engaged audiences straight into their marketing funnels — automatically.

Instagram comment bots can be applied to and customized to specific posts. Furthermore, Instagram comment bots can recognize keywords or keyphrases, such as, “

Note that as of late February, 2021, you can only set up Comment Bots for all Instagram posts. However, soon you’ll be able to respond differently to individual posts and comments that contain specific keywords or phrases.

Here’s an example of the Customers.ai Comment Auto-Responder working its magic:

We just published an artile on, “The Best Digital Marketers to Follow in 2021.” And so what we do in the caption and comments section, we say something like, “Hey, want the list of the best digital marketers to follow? Type Marketer in the comments and we’ll send you the link .”

As you’ll see, by replying “Marketer”, I get taken to a new page that includes a preview for an article with a clickable link. I click on the link and I’ve arrived at the article on Best Digital Marketers to Follow in 2021.

Test it out for yourself by visiting the Customers.ai Instagram Page! Find one of our latest posts where we ask you to comment with a specific word, type it in, and see what happens.

As simple as this sounds by Internet standards, it’s actually a huge deal for Instagram marketing. It’s kind of crazy how effective this is. Since the CTA (call to action) is to comment on the post, you’re triggering the Instagram algorithm with all the comment engagement your post is receiving, which in turn makes your post more visible.

Plus, sending traffic to your website from anywhere on Instagram, other than your Instagram profile page has never been easy — until now .

Here’s an example of how to use Instagram Comments Bots for business. The first image is how we built the Comment Bot in the Customers.ai chatbot builder.

#2. Instagram Automated Messages: Instagram DM Bot

Most of us don’t have the time to reply to hundreds of Instagram DMs every day.

However, the opportunity to scale Instagram DMs is enormous. And don’t take it from me. Here’s what Gary Vaynerchuk had to say about Instagram DMs:

“Instagram DM (Direct Message) is the single biggest networking or business development opportunity of this decade.”
Gary Vaynerchuck | VaynerMedia

There just hasn’t been a tool available to make that possible — until now.

So, how do you send automated messages to new followers on Instagram?

Here’s an example of a Customers.ai Instagram DM bot in action:

Test it out for yourself on the Customers.ai Instagram page by clicking the Message button, then type “Start” (must be done on a mobile device).

This Instagram DM is just an example. In this Instagram automated messages example, however, you’ll see what’s known as a menu-based chatbot, like a mini-website built into your website chat widget.

Menu-based chatbots allow you to guide a conversation, kind of like a phone tree, which can branch off in many different directions, based on the interests of the prospect or customer.

Not only that, this will allow you to stop hiring VAs that stumble over one another trying to keep up manually with all the DMs coming to your inbox.

Additionally, the Customers.ai OmniChatⓇ inbox allows you to perform customer support chat on Instagram, at scale — finally! All from a desktop where you can manage Instagram DMs from one inbox and send Instagram direct messages online, from your laptop or the Customers.ai mobile application.

Save yourself hours of time every day with Instagram auto-reply bots and turn your Instagram DM inbox into your latest lead generation tool!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required

#3. Instagram Automated Messages: Instagram Automated Welcome Message

Instagram automated welcome messages respond to people who message an Instagram account directly.

Automated welcome messages will always launch for first-time users. After the first message, Customers.ai supports automatic replies using Q&A (question and answer) keyword triggers.

Need some good ideas for an automatic greeting message for Instagram? Here’s how to create a great welcome message for business on Instagram, Facebook, SMS, and website chatbots!

Here’s an example of the Customers.ai Instagram Automated Welcome Message in action:

#4. Instagram Automated Messages: Automated FAQs for Instagram

An Instagram bot is also the best way to serve 24/7 instant answers to customers.

Program web chat tools to answer frequently asked questions using keyword-based Q&A triggers and natural language processing.

Chatbots to answer FAQs are easy to build in a visual chatbot builder.

Add “icebreakers” or FAQs to your Instagram account to help ease customers into a conversion.

Customers.ai even tells you what visitors to your Instagram pages are asking, so you can program instant answers for all your FAQs.

#5. Instagram Automated Messages: Auto Reply to Mentions on Instagram Stories

Wouldn’t it be nice if there was an app to automate replies to Instagram stories? Well, there’s an app for that.

Customers.ai’s Instagram Story Mention tool can automatically send a reply to anyone who mentions you in their Instagram Story.

Goodwill goes a long way on Instagram, so using this Instagram automated messages feature can

Additionally, Instagram marketing pros everywhere should recognize the opportunity here to use Instagram Story auto-reply tools to send traffic to their funnels. Why’s that? Because this tool allows you to add a link to Instagram Stories.

In fact, one of the most searched for marketing terms on Google, with over 18,000 searches per month, is “how to add link to Instagram Stories”.

Better yet, the process is fully automated. Seize this opportunity! Here’s the process:

Create an automated chatbot dialogue that works for your business goals in Customers.ai.
When someone mentions you or your brand, your Instagram bot will start a chat conversation by automatically replying with your chat dialogue.
If the person wants to learn more or is interested in your offer, provide a link to one of your marketing funnels.

Or at the very least, say thanks for the mention!

Here’s what an Instagram Story Auto Reply to Mentions might look like:

#6. Instagram Automated Messages: DM Drip Marketing Campaigns

Perhaps the most universally appreciated Instagram DM tools by Customers.ai, are drip marketing campaigns.

Want a live demo on how Instagram DM drip campaigns work?

Check out Larry Kim’s Instagram page and click on the “Message” button.

Then, send Larry a direct message using the word “DRIP” to trigger the drip sequence! You’ll receive 5 helpful messages over the course of 5 minutes.

View this post on Instagram

A post shared by Larry Kim (@kim_larry)

Want to learn more about Instagram direct message marketing campaigns, such as drip sequences?

Here’s how to create Instagram DM drip campaigns, step-by-step!

How to Create and Send Automated Messages on Instagram

Customers.ai is a chat marketing platform that lets marketers create and launch multi-channel chatbot campaigns in Messenger for Instagram and Facebook, SMS, WhatsApp*, live chat, and more.

Here’s how to send Instagram automated messages using Customers.ai:

Step 1: Sign-up for Customers.ai. If you already have a Customers.ai account, go straight to Step 2.
Step 2: Connect your Instagram account to Customers.ai.

Step 3: Use the Customers.ai chatbot builder to create automated messages to reply to comments, mentions, Instagram Stories, welcome messages, and a whole lot more!

Use buttons, images, notifications, Zapier connections, and much more to automate your Instagram chatbot dialogue.

From Customers.ai’s chat marketing dashboard, you can easily navigate to every Instagram tool a marketer needs in a user-friendly visual interface.

Learn how to make an Instagram bot and then get started with Instagram marketing tools from Customers.ai, here!

See Who Is On Your Site Right Now!

Turn anonymous visitors into genuine contacts.

Try it Free, No Credit Card Required